Opt-Out for Google Analytics (DSGVO / GDPR) for WordPress Plugin Directory
Opt-Out for Google Analytics (DSGVO / GDPR) is the #65 ranked analytics app on WordPress, with a 4.3 average rating from 6 reviews, as of Aug 31, 2026.
Opt-Out for Google Analytics (DSGVO / GDPR) is a WordPress Plugin Directory app by Schweizer Solutions GmbH. With a rating of 4.3★ from 6 reviews, it currently ranks #65 in the Analytics category.
AppRanks data: Opt-Out for Google Analytics (DSGVO / GDPR) ranks #65 in Analytics on WordPress Plugin Directory, placing it in the top 10% of that category.
AppRanks verdict
Generated from live marketplace data — refreshed daily
Opt-Out for Google Analytics (DSGVO / GDPR) is a well-rated WordPress app with a limited review volume. It is listed in the Analytics category on WordPress Plugin Directory, which AppRanks treats as the canonical taxonomy node for ranking and competitor comparison. 6 reviews put it in the early-traction tier — useful for early-stage stores willing to be on the leading edge. Early-traction review counts are sensitive to single launch periods or feature events, so a 30-day re-check before bigger commitments often resolves whether the trend is sustained. Paid-only pricing means evaluating fit on the marketplace listing or via the developer's documentation before installing. AppRanks tracks rating, review count, pricing tier, and category position daily — the figures on this page reflect the most recent scrape from the canonical WordPress Plugin Directory listing.
Pros
- +Published by Schweizer Solutions GmbH — established developer track record
Cons
- −Limited review base (6) — ratings can shift significantly with new feedback
Looking to switch from Opt-Out for Google Analytics (DSGVO / GDPR)?
See Opt-Out for Google Analytics (DSGVO / GDPR)'s alternatives ranked by audit score, rating, and review velocity.
How Opt-Out for Google Analytics (DSGVO / GDPR) works
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The Basic Data Protection Regulation (DSGVO, EU-DSGVO, GDPR) stipulates that a site visitor must have the option to object to the collection by Google Analytics.
Until now, this was only possible via browser addon, or complicated JavaScript code embedding on the own website. With this plugin, this is child’s play and the user also has the option to undo the objection.
Features
Support for Google Analytics 4 (GA4)
Full integration of the new WordPress DSGVO / GDPR features
Weekly check whether the settings are still data protection compliant!
Compatible with Google Tag Manager.
NO other plugin needed to use the Google Analytics code on the website. This can be integrated directly by this plugin.
Site visitors can deactivate the Google Analytics tracking for themselves and also activate it again afterward.
Link text for the activation and deactivation link can be changed individually.
A popup can be set up, which appears after clicking the link.
The UA-Code or GA4-Code can be entered manually or read out automatically by a Google Analytics tracking plugin (see compatible plugins).
HTML5 Local Storage Fallback: If a user deletes his cookies, the opt-out cookie can be restored if the local storage was not additionally deleted by the browser.
WordPress Multisite compatible.
Fully compatible with Gutenberg Editor.
Compatible with: Advanced Custom Fields, WPML, Polylang and Loco Translate
Also works on the smartphone, provided that the browser supports cookies.
Visual customizations through custom CSS codes that are loaded only together with the shortcode (optimized loading time).
Translation for DE and EN available.
Full support for PHP 8.1
Regularly check whether the settings are still data protection compliant!
Ever edited the privacy policy page and accidentally deleted the opt-out shortcode? Recently deleted the plugin for Google Analytics tracking, then reinstalled it and forgot to re-enable IP anonymization?
To ensure the highest security, the plugin regularly checks the settings. Should a setting no longer fit, then an error message appears in the WP Admin (Backend / Dashboad) or you will receive an email.
You can freely choose the frequency of the check. The following intervals are available: daily, weekly or monthly.
The following settings are checked:
Opt-Out function enabled
Opt-Out shortcode present on the page
Page with the shortcode publicly available (published and no password protection)
Valid UA-Code found (only the formatting is checked)
IP anonymization enabled (Works only in conjunction with a compatible plugin or the tracking code is stored in the plugin)
Integrated compatibility with the following plugins
It is not a requirement to use the listed plugins! The Google Analytics Opt-Out Plugin is also compatible with other plugins and can be used even if the Google Analytics code itself was inserted.
With integrated compatibility, we make work easier because the current UA-Code is automatically read out and kept up to date. This means that it does not have to be corrected manually.
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Site Kit by Google – Analytics, Search Console, AdSense, Speed
AUTOMATICALLY current privacy policy
Keeping track of all the GDPR legislative changes is not easy. Especially not next to the core business. That’s why we offer you a data protection generator with our partner easyRechtssicher.
The privacy policy is created ONCE and automatically kept up to date in WordPress itself. No more filling out forms again and copying and pasting privacy statements onto the page, it’s completely automated.
More info here: https://schweizer.solutions/datenschutzgenerator
Do you like our plugin?
It motivates us a lot to keep working on our free plugins if you leave us a positive review.
Coded with love by Schweizer Solutions GmbH
This plugin is not from Google and is not supported by Google in any way. Google Analytics is a trademark of Google LLC.
Category rankings
As of Sep 4, 2026- Analytics#65of 664Top 10%
See 90-day rank history for each category
Track daily rank changes, category shifts, and position volatility.
Competitors & alternatives
Opt-Out for Google Analytics (DSGVO / GDPR) doesn't have curated competitor matchups yet. Other tracked analytics apps on WordPress:
Frequently asked questions
What is Opt-Out for Google Analytics (DSGVO / GDPR)?
Opt-Out for Google Analytics (DSGVO / GDPR) is an app for WordPress. It currently holds a 4.3-star rating from 6 merchant reviews, and AppRanks has been tracking its public marketplace data on the refresh cadence published in our methodology. It is listed under the Analytics category on AppRanks, where you can see its current category position, review-velocity trend, and how it compares against the top alternatives in the same space. Developed by Schweizer Solutions GmbH.
Who uses Opt-Out for Google Analytics (DSGVO / GDPR)?
Currently around 3,000 active stores have installed Opt-Out for Google Analytics (DSGVO / GDPR). Its review base is still building, which usually maps to early-stage merchants and stores piloting a new workflow. It is part of the Analytics category on WordPress.
Where does Opt-Out for Google Analytics (DSGVO / GDPR) rank on WordPress?
Opt-Out for Google Analytics (DSGVO / GDPR) currently sits at position #65 in the Analytics category on WordPress. That places it in the top 10% of 664 apps tracked in the same category. Category positions are read from the live marketplace ranking and refresh on each scrape, so the number you see here reflects the most recent crawl rather than a long-running average.