Lulu Direct is the #14 ranked print on demand app on Wix, with a 2.2 average rating from 8 reviews, as a paid app, as of July 9, 2026.
Lulu Direct is a Wix App Market app by Lulu. With a rating of 2.2★ from 8 reviews, it currently ranks #14 in the Print on Demand category.
AppRanks data: Lulu Direct ranks #14 in Print on Demand on Wix App Market, placing it in the top 59% of that category.
AppRanks verdict
Generated from live marketplace data — refreshed daily
Lulu Direct is a mixed-rating Wix app with a limited review volume. It is listed in the Print on Demand category on Wix App Market, which AppRanks treats as the canonical taxonomy node for ranking and competitor comparison. 8 reviews put it in the early-traction tier — useful for early-stage stores willing to be on the leading edge. Early-traction review counts are sensitive to single launch periods or feature events, so a 30-day re-check before bigger commitments often resolves whether the trend is sustained. Paid-only pricing means evaluating fit on the marketplace listing or via the developer's documentation before installing. AppRanks tracks rating, review count, pricing tier, and category position daily — the figures on this page reflect the most recent scrape from the canonical Wix App Market listing.
Pros
- +Published by Lulu — established developer track record
Cons
- −Average rating below 4.0 (2.2★) — read recent low-star reviews before committing
- −Limited review base (8) — ratings can shift significantly with new feedback
- −Paid-only pricing (Paid) — evaluation requires committing payment details
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About Lulu Direct
How Lulu Direct works
With Lulu Direct, you turn your site into a print-on-demand bookstore. Sell books on your site and let Lulu Direct handle printing and dropshipping to your customers worldwide. Orders are sent from your storefront to Lulu Direct; we print the book, package it with white-label packing slips, and dropship the order for you.
All orders with Lulu Direct are printed on demand. You’ll never need to keep books in stock or handle shipping, freeing you up to focus on creating and marketing your content.
Plus, you’ll set your price (you pay Lulu Direct only for printing and shipping) and keep 100% of the profits while retaining vital customer data like email addresses. Direct sales give you control over your content and the access to your audience you need to grow your following.
Screenshots
Key features
- Automated Print-On-Demand: Fully automated dropshipping directly to your readers around the world.
- Zero Inventory: On-demand printing and shipping means you never have to store products.
- White-Label Shipping: Customized packing slips with your brand's logo.
- Flexible Formats: Over 3,000 format combinations, including binding types, paper, ink, and layout options.
Pricing plans
Free
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Category rankings
As of Jul 9, 2026- Print on Demand#14of 24Top 59%
See 90-day rank history for each category
Track daily rank changes, category shifts, and position volatility.
Keyword rankings
Lulu Direct ranks for 17 keywords across Wix App Market. Here are the top 3:
- Rank #16
- Rank #31
- Rank #17
Competitors & alternatives
Lulu Directdoesn't have curated competitor matchups yet. Other tracked print on demand apps on Wix:
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CompareFrequently asked questions
What is Lulu Direct?
Lulu Direct is an app for Wix. It currently holds a 2.2-star rating from 8 merchant reviews, and AppRanks has been tracking its public marketplace data on a daily refresh cycle. It is listed under the Print on Demand category on AppRanks, where you can see its current category position, review-velocity trend, and how it compares against the top alternatives in the same space. Developed by Lulu.
Who uses Lulu Direct?
Lulu Direct is actively installed across Wix stores tracked by AppRanks. Its review base is still building, which usually maps to early-stage merchants and stores piloting a new workflow. It is part of the Print on Demand category on Wix.
Where does Lulu Direct rank on Wix?
Lulu Direct currently sits at position #14 in the Print on Demand category on Wix. That places it in the top 58% of 24 apps tracked in the same category. Category positions are read from the live marketplace ranking and refresh on each scrape, so the number you see here reflects the most recent crawl rather than a long-running average.