Novel: Wallet Pass for Brands for Shopify App Store
Novel: Wallet Pass for Brands is the #167 ranked loyalty and reward app on Shopify, with a 5.0 average rating from 13 reviews, with a free plan available, as of July 8, 2026.
Novel: Wallet Pass for Brands is a Shopify App Store app by Take Me To The Wallet Shop, LLC, launched February 2022. With a rating of 5.0★ from 13 reviews, it currently ranks #167 in the Loyalty and reward category.
AppRanks data: Novel: Wallet Pass for Brands ranks #167 in Loyalty and reward on Shopify App Store, placing it in the top 52% of that category.
AppRanks verdict
Generated from live marketplace data — refreshed daily
Novel: Wallet Pass for Brands is a category-leading Shopify app with a limited review volume. It is listed in the Loyalty and reward category on Shopify App Store, which AppRanks treats as the canonical taxonomy node for ranking and competitor comparison. 13 reviews put it in the early-traction tier — useful for early-stage stores willing to be on the leading edge. Early-traction review counts are sensitive to single launch periods or feature events, so a 30-day re-check before bigger commitments often resolves whether the trend is sustained. The free tier lets you trial the entry feature set without committing a payment method. AppRanks tracks rating, review count, pricing tier, and category position daily — the figures on this page reflect the most recent scrape from the canonical Shopify App Store listing.
Pros
- +High average rating (5.0★) signals consistent merchant satisfaction
- +Free tier available — no card required to evaluate
- +Published by Take Me To The Wallet Shop, LLC — established developer track record
Cons
- −Limited review base (13) — ratings can shift significantly with new feedback
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About Novel: Wallet Pass for Brands
How Novel: Wallet Pass for Brands works
Send Push Notifications with a Wallet Pass, no App required! Reach your customers online + in-store and drive conversions. Get setup in minutes with a branded wallet pass that fits into your customers Apple and Google wallet.
Screenshots
Key features
- Push Notifications: skip crowded inboxes and SMS with pushes, no app needed
- POS Integrations: an omnichannel solution with scan-in-store redemptions
- Conversational Referrals: simple word-of-mouth referrals via SMS or QR code
- Location Based Pushes: send pushes to customers as they pass by any location
- Retention Integrations: easily integrate with just about any loyalty app
Standardized capabilities
Normalized capabilities detected for this app, comparable across the marketplace.
- Affiliate ProgramsSet up affiliate programs to expand your reach and drive sales through partnerships.
- All Features IncludedGet access to all features available in your subscription.
- Alloy IntegrationIntegrate with Alloy for improved data management and analytics.
- Automatic Updates ManagementManage automatic updates for your store's data and settings.
- Barcode ScanningScan barcodes and QR codes for quick inventory management and tracking.
- Cash Back ProgramsProvide customers with cash back on their purchases to encourage loyalty.
- Checkout ProcessStreamline the checkout process to enhance customer experience and reduce cart abandonment.
- Commission TrackingTrack and manage commissions for affiliates and partners effectively.
- Coupon CodesCreate and manage coupon codes to attract customers and boost sales.
- Customer AccountsAllow customers to create and manage their own accounts.
- Custom NotificationsSend personalized app notifications and alerts to users.
- Custom ProgramsDesign tailored programs to meet specific customer engagement needs.
- Custom RewardsDevelop personalized rewards to enhance customer satisfaction and loyalty.
- Digital Wallet SupportEnable customers to pay using digital wallets for convenience.
- Percentage and Volume DiscountsApply percentage and volume discounts to incentivize purchases.
- Early AccessProvide customers with early access to new features before they are widely available.
- Event ManagementCreate and manage events to engage customers and promote products.
- Exclusive AccessGain special permissions or features not available to all users.
- Free Shipping OptionsOffer free shipping to enhance customer satisfaction and sales.
- Gift Card ProgramsCreate and manage gift card offerings to boost sales and customer engagement.
- Junip IntegrationIntegrate with Junip for enhanced customer feedback and reviews.
- Loop ManagementManage workflows and tasks efficiently with Loop's features.
- Membership PerksProvide special perks and benefits to members to enhance loyalty.
- MembershipsOffer membership options to provide exclusive benefits to customers.
- Multi-Currency SupportEnable transactions in multiple currencies for global customers.
- Multi-Location SupportManage operations across multiple locations seamlessly within the platform.
- Point System IntegrationImplement a point system for rewards or loyalty programs in your store.
- POS Rewards ProgramOffer rewards points to customers through your POS system.
- QR Code GenerationGenerate dynamic QR codes for marketing and product information access.
- Real-Time Data SyncSynchronize data across platforms instantly for accurate updates.
- Rebuy FunctionalityEnable customers to easily repurchase items they previously bought.
- Referral ProgramEncourage customers to refer others and earn rewards.
- Replo IntegrationConnect with Replo for advanced website building capabilities.
- Reward ProgramsCreate and manage reward programs to incentivize customer loyalty.
- Sales Commissions TrackingTrack and manage sales commissions for your team effectively.
- SkioUtilize Skio for streamlined subscription management.
- Stamp or Punch CardsImplement stamp or punch card systems to reward repeat customers.
- Subscription ManagementEasily manage and customize customer subscriptions.
- VIP TiersCreate tiered levels of VIP status to reward loyal customers differently.
- Push NotificationsDeliver real-time updates and alerts directly to users' devices.
Pricing plans
Gonna
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Gotta299/month
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Category rankings
As of Jul 8, 2026- Loyalty and reward#167of 325Top 52%
See 90-day rank history for each category
Track daily rank changes, category shifts, and position volatility.
Keyword rankings
Novel: Wallet Pass for Brands ranks for 3 keywords across Shopify App Store. Here are the top 3:
Competitors & alternatives
Novel: Wallet Pass for Brandsdoesn't have curated competitor matchups yet. Other tracked loyalty and reward apps on Shopify:
Frequently asked questions
What is Novel: Wallet Pass for Brands?
Novel: Wallet Pass for Brands is an app for Shopify. It currently holds a 5.0-star rating from 13 merchant reviews, and it has been listed on the marketplace since 2022. It is listed under the Loyalty and reward category on AppRanks, where you can see its current category position, review-velocity trend, and how it compares against the top alternatives in the same space. Developed by Take Me To The Wallet Shop, LLC.
Is Novel: Wallet Pass for Brands free?
Novel: Wallet Pass for Brands offers a free plan that merchants can install on Shopify without entering payment details. Paid tiers Gotta unlock additional features for teams that outgrow the free plan. Pricing details on this page are mirrored from the live Shopify listing and refresh on each scrape cycle.
Who uses Novel: Wallet Pass for Brands?
Novel: Wallet Pass for Brands is actively installed across Shopify stores tracked by AppRanks. Its review base is still building, which usually maps to early-stage merchants and stores piloting a new workflow. It is part of the Loyalty and reward category on Shopify.
Where does Novel: Wallet Pass for Brands rank on Shopify?
Novel: Wallet Pass for Brands currently sits at position #167 in the Loyalty and reward category on Shopify. That places it in the top 51% of 325 apps tracked in the same category. Category positions are read from the live marketplace ranking and refresh on each scrape, so the number you see here reflects the most recent crawl rather than a long-running average.
What does Novel: Wallet Pass for Brands integrate with?
Novel: Wallet Pass for Brands lists 26 integrations on its Shopify marketplace page. The most prominent are Checkout, Customer accounts, Shopify POS, Attentive, Recharge, Yotpo, plus 20 additional integrations listed on the marketplace page. Integration data is mirrored from the live Shopify listing on each refresh, so the set above tracks whatever the developer has currently published — it does not reflect deeper compatibility AppRanks has not been able to verify from public data.