ROI Customer Lifecycle Marketing™ for Salesforce AppExchange
ROI Customer Lifecycle Marketing™ is the #64 ranked marketing automation app on Salesforce, with a 5.0 average rating from 5 reviews, with a free plan available, as of July 9, 2026.
ROI Customer Lifecycle Marketing™ is a Salesforce AppExchange app by Right On Interactive. With a rating of 5.0★ from 5 reviews, it currently ranks #64 in the Marketing Automation category.
AppRanks data: ROI Customer Lifecycle Marketing™ ranks #64 in Marketing Automation on Salesforce AppExchange, placing it in the top 43% of that category.
AppRanks verdict
Generated from live marketplace data — refreshed daily
ROI Customer Lifecycle Marketing™ is a category-leading Salesforce app with a limited review volume. It is listed in the Marketing Automation category on Salesforce AppExchange, which AppRanks treats as the canonical taxonomy node for ranking and competitor comparison. 5 reviews put it in the early-traction tier — useful for early-stage stores willing to be on the leading edge. Early-traction review counts are sensitive to single launch periods or feature events, so a 30-day re-check before bigger commitments often resolves whether the trend is sustained. The free tier lets you trial the entry feature set without committing a payment method. AppRanks tracks rating, review count, pricing tier, and category position daily — the figures on this page reflect the most recent scrape from the canonical Salesforce AppExchange listing.
Pros
- +High average rating (5.0★) signals consistent merchant satisfaction
- +Free tier available — no card required to evaluate
- +Published by Right On Interactive — established developer track record
Cons
- −Limited review base (5) — ratings can shift significantly with new feedback
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About ROI Customer Lifecycle Marketing™
How ROI Customer Lifecycle Marketing™ works
Right On Interactive is a marketing automation company that helps organizations win, keep and grow business. We do this through our lifecycle marketing automation solution that builds engagement throughout the lifecycle of every prospect and customer. We provide an engagement blueprint for sales and marketing teams so they see where to invest their resources to drive revenue. Engagement drives relationships, which, in turn, drive revenue. Our solution enables you to know your audience through three-dimensional scoring, an interactive lifecycle map showing where they are in their relationship with your brand and powerful analytics. It then allows you to drive these relationships forward with user-friendly multi-channel campaign management, insightful reporting, email, landing page and form tools, as well as easy "click-to-connect" integrations with popular systems like Salesforce.com.
Key features
- Lifecycle marketing automation allows you visualize where your prospects and customers are in the lifecycle and automate relevant communications to your audiences throughout the stages of their relationship with your brand.
- ROI's approach to lead and customer scoring takes it to the next level. Our solution offers 3D Scoring, which evaluates individuals and organizations based on profile attributes, engagement levels and lifecycle stage.
- Easily manage multi-channel, multi-step campaigns, while pushing all activity and responses back into Salesforce.com.
Category rankings
As of Jul 9, 2026- Marketing Automation#64of 152Top 43%
- Marketing#341of 930Top 37%
See 90-day rank history for each category
Track daily rank changes, category shifts, and position volatility.
Keyword rankings
ROI Customer Lifecycle Marketing™ ranks for 4 keywords across Salesforce AppExchange. Here are the top 3:
- Rank #5
- Rank #7
- Rank #42
Competitors & alternatives
ROI Customer Lifecycle Marketing™doesn't have curated competitor matchups yet. Other tracked marketing automation apps on Salesforce:
Frequently asked questions
What is ROI Customer Lifecycle Marketing™?
ROI Customer Lifecycle Marketing™ is an app for Salesforce. It currently holds a 5.0-star rating from 5 merchant reviews, and it has been listed on the marketplace since 2008. It is listed under the Marketing Automation category on AppRanks, where you can see its current category position, review-velocity trend, and how it compares against the top alternatives in the same space. Developed by Right On Interactive.
Who uses ROI Customer Lifecycle Marketing™?
ROI Customer Lifecycle Marketing™ is actively installed across Salesforce stores tracked by AppRanks. Its review base is still building, which usually maps to early-stage merchants and stores piloting a new workflow. It is part of the Marketing Automation category on Salesforce.
Where does ROI Customer Lifecycle Marketing™ rank on Salesforce?
ROI Customer Lifecycle Marketing™ currently sits at position #64 in the Marketing Automation category on Salesforce. That places it in the top 42% of 152 apps tracked in the same category. Category positions are read from the live marketplace ranking and refresh on each scrape, so the number you see here reflects the most recent crawl rather than a long-running average.