Tracking and Consent Manager – WP Full Picture vs ZillaMetrics Chat

WP Full Picture is a tracking manager for WordPress and WooCommerce. It lets you install tracking tools, display a GDPR-compliant consent banner and block tracking until visitors give their consent. WP Full Picture replaces: Tracking plugins, like PixelYourSite, Pixel Manager for WooCommerce or Google Site Kit, GTM plugins, like GTM4WP, Consent Management Platforms, like CookieBot, CookieYes, Complianz and others. 🎁 WHAT’S INCLUDED 16 ready-to-use integrations with tools like Google Analytics, Google Ads, Meta Pixel, and more Built-in, pre-configured consent banner Google Consent Mode v2 and Microsoft UET Consent Mode support Google Tag Manager integration Comprehensive WooCommerce tracking …and much more 🧩 INTEGRATIONS Connect all your favorite tracking and analytics tools in minutes — no coding, no chaos. WP Full Picture comes with ready-to-use integrations that help you understand your visitors, optimize your campaigns, and grow your business — all while staying compliant. Google Analytics learn more Google Ads learn more Meta Pixel learn more Pinterest Ads tag learn more Hotjar learn more Twitter / X learn more Microsoft Advertising learn more Microsoft Clarity learn more LinkedIn Insights Tag learn more TikTok Pixel learn more Plausible Analytics learn more Matomo learn more Inspectlet learn more Crazy Egg learn more PostHog (installation only) Simple Analytics (installation only) Need something else? Install more tools with the built-in Google Tag Manager integration (advanced) or a Custom Integrations module (quick and simple). All tools installed with outhese modules work seamlessly with the built-in consent banner and consent management system — so every tool runs in full compliance. 🍪 CONSENT BANNER WP FP comes with a GDPR-compliant consent banner that just works — no setup headaches, no cookie scans, no limits. It comes with Google Consent Mode v2 and Microsoft UET Consent Mode built-in, so you can safely collect traffic insights, run ad campaigns and track conversions. The banner automatically manages all your tracking tools that you installed with WP Full Picture, ensuring your site stays compliant with privacy laws while you keep gathering valuable data. No complicated setup. No third-party cookie scanners. 👁️ ADVANCED TRACKING With WP Full Picture you can track: WooCommerce events (see below) Clicks in affiliate links, contact links, buttons and other page elements Form submissions Views of popups, ads and pricing tables Page types, categories, tags User roles and statuses and more You can track it with the tools installed with WP FP or push this data to Google Tag Manager’s dataLayer. Whatever you prefer. [PRO] With WP Full Picture Pro, you go one step further and unlock business-oriented features like: Server-side tracking with Meta CAPI and Measurement Protocol Google Tag Gateway via Cloudflare Advanced Matching / Enhanced conversions tracking Custom events builder Visitor scoring (for measuring the quality of traffic sources) Metadata tracking JavaScript error tracking and more 🛒 WOOCOMMERCE TRACKING WP Full Picture tracks all major WooCommerce events in 14 tracking tools, including Google Analytics, Google Ads, Meta Pixel, and Google Tag Manager. It tracks key actions like: Product views and list views Additions to cart Starting checkout Completed purchases Coupon usage and more Every event includes detailed product information for accurate conversion tracking and smarter ad targeting. [PRO] The Pro version adds: Status-based order tracking (for higher accuracy) Server-side tracking with Meta Capi and Measurement Protocol (to better avoid ad blockers) Enhanced conversions and advanced matching (for better conversion attribution and ad optimisation) 📈 STATISTICS IN WP ADMIN With WP Full Picture, you can embed reports with statistics from Google Looker Studio, Databox, and other BI platforms – directly in your WP admin. 💎 WP FULL PICTURE FREE vs PRO See Free vs Pro comparison Quizz: Check if Pro is for you

This plugin provides an extensible admin interface for connecting a ZillaMetrics standalone bot to your WordPress site. It ships with four admin pages: Welcome / About — Overview and quick actions. License — Save and manage your license key. Activate Script/Bot — Toggle the frontend script/bot and set options. Preview Bots — List and preview available bots tied to your license. All screens are separated into individual view files so you can easily edit the content to match your product’s exact needs. Important: This plugin connects to external ZillaMetrics services to provide chat functionality. Please review the “External Services” section below for details on what data is transmitted and to which services. External Services This plugin relies on external services provided by ZillaMetrics to deliver chat functionality to your website. Below is a detailed description of each service, what data is transmitted, when, and links to relevant terms and privacy policies. 1. ZillaMetrics Chat Widget Service (CDN) What it does: The plugin loads the ZillaMetrics chat widget scripts and styles from our Content Delivery Network (CDN) to provide real-time chat functionality on your website. This service automatically delivers the latest version of the chat widget, ensuring you always have access to new features, security updates, and bug fixes without needing to update the plugin. Resources loaded: * https://cdn.zillametrics.com/chat-widget.js – Core chat widget JavaScript * https://cdn.zillametrics.com/widget-bundle.js – Chat widget bundle and dependencies * https://cdn.zillametrics.com/chat-widget.css – Chat widget styles When data is sent: * Scripts and styles are loaded on every frontend page where the chat widget is enabled * Chat widget communicates with ZillaMetrics servers when visitors interact with the chat * User interactions, messages, and chat session data are transmitted to provide the chat service What data is collected: * Website visitor information (IP address, user agent, browser information) * Chat messages and conversations * Page URL where chat is initiated * User behavior and interaction data with the chat widget * Any information voluntarily provided by visitors through the chat interface Service Provider: ZillaMetrics Inc. Terms of Service: https://zillametrics.com/tos/ Privacy Policy: https://zillametrics.com/privacy-policy 2. ZillaMetrics License Verification API What it does: The plugin connects to the ZillaMetrics API to verify your license key and retrieve your account information, including available chat bots and configuration settings. API Endpoint: * https://api.zillametrics.com/wp-json/zillametrics/v1/license/verify-basic When data is sent: * When you enter and save your license key in the admin settings * Data is only sent from the WordPress admin area, never from the frontend * Transmission occurs only when an administrator actively saves the license settings What data is sent: * Your license key * Product ID (identifier for this plugin) * WordPress site URL (for domain validation) * Plugin version number What data is received: * License validation status * Available chat bots associated with your account * Account plan information * License expiration date Service Provider: ZillaMetrics Inc. Terms of Service: https://zillametrics.com/tos/ Privacy Policy: https://zillametrics.com/privacy-policy Important Privacy Notes The chat widget service processes visitor data to provide real-time chat functionality All chat data is stored on ZillaMetrics servers and is subject to ZillaMetrics’ privacy policy As a site owner, you are responsible for informing your visitors about the use of this chat service in your own privacy policy No chat functionality is loaded until you activate a valid license You can disable the chat widget at any time by deactivating your license in the plugin settings By using this plugin, you acknowledge that: 1. Your website will connect to external ZillaMetrics services 2. Visitor data will be transmitted to and processed by ZillaMetrics servers 3. You have reviewed and agree to ZillaMetrics’ Terms of Service and Privacy Policy 4. You will inform your website visitors about the use of this third-party chat service in your privacy policy