Tracking and Consent Manager – WP Full Picture vs WP Statistics – Simple, privacy-friendly Google Analytics alternative

WP Full Picture is a tracking manager for WordPress and WooCommerce. It lets you install tracking tools, display a GDPR-compliant consent banner and block tracking until visitors give their consent. WP Full Picture replaces: Tracking plugins, like PixelYourSite, Pixel Manager for WooCommerce or Google Site Kit, GTM plugins, like GTM4WP, Consent Management Platforms, like CookieBot, CookieYes, Complianz and others. 🎁 WHAT’S INCLUDED 16 ready-to-use integrations with tools like Google Analytics, Google Ads, Meta Pixel, and more Built-in, pre-configured consent banner Google Consent Mode v2 and Microsoft UET Consent Mode support Google Tag Manager integration Comprehensive WooCommerce tracking …and much more 🧩 INTEGRATIONS Connect all your favorite tracking and analytics tools in minutes — no coding, no chaos. WP Full Picture comes with ready-to-use integrations that help you understand your visitors, optimize your campaigns, and grow your business — all while staying compliant. Google Analytics learn more Google Ads learn more Meta Pixel learn more Pinterest Ads tag learn more Hotjar learn more Twitter / X learn more Microsoft Advertising learn more Microsoft Clarity learn more LinkedIn Insights Tag learn more TikTok Pixel learn more Plausible Analytics learn more Matomo learn more Inspectlet learn more Crazy Egg learn more PostHog (installation only) Simple Analytics (installation only) Need something else? Install more tools with the built-in Google Tag Manager integration (advanced) or a Custom Integrations module (quick and simple). All tools installed with outhese modules work seamlessly with the built-in consent banner and consent management system — so every tool runs in full compliance. 🍪 CONSENT BANNER WP FP comes with a GDPR-compliant consent banner that just works — no setup headaches, no cookie scans, no limits. It comes with Google Consent Mode v2 and Microsoft UET Consent Mode built-in, so you can safely collect traffic insights, run ad campaigns and track conversions. The banner automatically manages all your tracking tools that you installed with WP Full Picture, ensuring your site stays compliant with privacy laws while you keep gathering valuable data. No complicated setup. No third-party cookie scanners. 👁️ ADVANCED TRACKING With WP Full Picture you can track: WooCommerce events (see below) Clicks in affiliate links, contact links, buttons and other page elements Form submissions Views of popups, ads and pricing tables Page types, categories, tags User roles and statuses and more You can track it with the tools installed with WP FP or push this data to Google Tag Manager’s dataLayer. Whatever you prefer. [PRO] With WP Full Picture Pro, you go one step further and unlock business-oriented features like: Server-side tracking with Meta CAPI and Measurement Protocol Google Tag Gateway via Cloudflare Advanced Matching / Enhanced conversions tracking Custom events builder Visitor scoring (for measuring the quality of traffic sources) Metadata tracking JavaScript error tracking and more 🛒 WOOCOMMERCE TRACKING WP Full Picture tracks all major WooCommerce events in 14 tracking tools, including Google Analytics, Google Ads, Meta Pixel, and Google Tag Manager. It tracks key actions like: Product views and list views Additions to cart Starting checkout Completed purchases Coupon usage and more Every event includes detailed product information for accurate conversion tracking and smarter ad targeting. [PRO] The Pro version adds: Status-based order tracking (for higher accuracy) Server-side tracking with Meta Capi and Measurement Protocol (to better avoid ad blockers) Enhanced conversions and advanced matching (for better conversion attribution and ad optimisation) 📈 STATISTICS IN WP ADMIN With WP Full Picture, you can embed reports with statistics from Google Looker Studio, Databox, and other BI platforms – directly in your WP admin. 💎 WP FULL PICTURE FREE vs PRO See Free vs Pro comparison Quizz: Check if Pro is for you

Discover GDPR-compliant analytics with WP Statistics, the top choice for WordPress users seeking an alternative to Google Analytics. No external accounts, unlimited visitor tracking, and full data ownership—all stored directly in your WordPress database. Checkout Demo | View Screenshots GDPR Compliant (Data Privacy) WP Statistics is GDPR, CCPA, PECR, and cookie compliance by default. We do not use cookies We do not store personally identifiable information (PII) by default 100% data ownership. Data is entirely created and stored on your server Enhance IP Hashing with Random Daily Salt Mechanism Features to export and delete data for GDPR Respect for User Privacy with Do Not Track (DNT) Privacy Audit Tool for compliance with privacy laws Your site won’t need to have a cookie popup since WP Statistics uses cookie-less tracking. You can find more information in “What we collect“. Top Features Fully integrate with your WordPress and your content structure and you have the all reports all in your WP dashboard Content and Category Analytics: Track performance based on your site’s content and categories. Simple analytics dashboard Bounce Rate Tracking: See your site-wide bounce rate in Visitor Insights and per-page bounce rate in the Entry Pages report, so you can spot pages that lose visitors after a single page view. Super easy to install. No coding or technical knowledge needed Advanced data privacy settings that are customizable to fit your needs, in compliance with diverse data protection laws Track URL parameters, including UTMs, for campaign analysis With configurable settings, manage large amounts of data on high-traffic websites Monitor live online user traffic in real-time Fully customized overview dashboard page Shows your most popular posts and pages Referrals Tracking: Track and analyze referrals with five reports: Referred Visitors, Referrers, Search Engines, Social Media, and Source Categories. The new Source Categories report includes support for Organic Search, Paid Search, Organic Social, Paid Social, and more. Lists your top referral sources such as search engines Author Analytics: Measures author performance. Geographic Reports: Location-based analytics, including countries, cities, European countries, US states, and regions within your country. Devices Report: Detailed device-specific analytics covering browsers, operating systems, device categories and device models. Bypass Ad Blockers: Dynamically load the tracking script with a unique name and address to bypass ad blockers. Integrate with WP Consent API: Ensures compatibility with consent plugins like Complianz and Cookiebot. Email reports with customizable content Customize role-based access to view analytics and modify settings. Advanced Filtering & Exceptions: By user roles, IPs, countries, URLs, and more. Premium Add-on: Data Plus Custom Post Type Tracking: DataPlus extends WP Statistics’ tracking to include all custom post types in addition to Posts and Pages. Custom Taxonomy Analytics: In addition to monitoring default taxonomies like Categories and Tags, DataPlus also tracks custom taxonomies. Link Tracker: Find out which outbound links your audience clicks on, giving you insights into their preferences and behaviors. Download Tracker: Keep track of what’s being downloaded, who’s downloading it, and when. Individual Author Performance: Detailed metrics on the performance of individual authors. Detailed Analytics for Each Country: In-depth analytics for each country to enhance geographical reporting. And more! Premium Add-on: Marketing Campaign Analytics: Track UTM-tagged links and see which campaigns drive the most visitors. Google Search Console Integration: Monitor impressions, clicks, and queries. Custom Event Tracking: Create goals based on clicks, pageviews, or events and monitor conversions. Built-in UTM Link Builder: Generate and validate campaign URLs inside your dashboard. Get the most out of your website analytics by using WP Statistics Premium Add-ons Upgrade your analytics toolkit with our range of premium add-ons, including Data Plus, Advanced Reporting, Real-Time Stats, Mini Chart, Marketing, and more. Making informed decisions is easier with these powerful tools. Special Offer: Save up to 60% on all premium features when you purchase WP Statistics Premium. Report Bugs Having trouble with a bug? Please create an issue on GitHub. Kindly note that GitHub is exclusively for bug reports; other inquiries will be closed. For security vulnerabilities, please report them through the Patchstack Vulnerability Disclosure Program. The Patchstack team will validate, triage, and handle any security issues.