Tracking and Consent Manager – WP Full Picture vs WP Google Analytics Events – No-Code Custom Event Tracking for Google Analytics

WP Full Picture is a tracking manager for WordPress and WooCommerce. It lets you install tracking tools, display a GDPR-compliant consent banner and block tracking until visitors give their consent. WP Full Picture replaces: Tracking plugins, like PixelYourSite, Pixel Manager for WooCommerce or Google Site Kit, GTM plugins, like GTM4WP, Consent Management Platforms, like CookieBot, CookieYes, Complianz and others. 🎁 WHAT’S INCLUDED 16 ready-to-use integrations with tools like Google Analytics, Google Ads, Meta Pixel, and more Built-in, pre-configured consent banner Google Consent Mode v2 and Microsoft UET Consent Mode support Google Tag Manager integration Comprehensive WooCommerce tracking …and much more 🧩 INTEGRATIONS Connect all your favorite tracking and analytics tools in minutes — no coding, no chaos. WP Full Picture comes with ready-to-use integrations that help you understand your visitors, optimize your campaigns, and grow your business — all while staying compliant. Google Analytics learn more Google Ads learn more Meta Pixel learn more Pinterest Ads tag learn more Hotjar learn more Twitter / X learn more Microsoft Advertising learn more Microsoft Clarity learn more LinkedIn Insights Tag learn more TikTok Pixel learn more Plausible Analytics learn more Matomo learn more Inspectlet learn more Crazy Egg learn more PostHog (installation only) Simple Analytics (installation only) Need something else? Install more tools with the built-in Google Tag Manager integration (advanced) or a Custom Integrations module (quick and simple). All tools installed with outhese modules work seamlessly with the built-in consent banner and consent management system — so every tool runs in full compliance. 🍪 CONSENT BANNER WP FP comes with a GDPR-compliant consent banner that just works — no setup headaches, no cookie scans, no limits. It comes with Google Consent Mode v2 and Microsoft UET Consent Mode built-in, so you can safely collect traffic insights, run ad campaigns and track conversions. The banner automatically manages all your tracking tools that you installed with WP Full Picture, ensuring your site stays compliant with privacy laws while you keep gathering valuable data. No complicated setup. No third-party cookie scanners. 👁️ ADVANCED TRACKING With WP Full Picture you can track: WooCommerce events (see below) Clicks in affiliate links, contact links, buttons and other page elements Form submissions Views of popups, ads and pricing tables Page types, categories, tags User roles and statuses and more You can track it with the tools installed with WP FP or push this data to Google Tag Manager’s dataLayer. Whatever you prefer. [PRO] With WP Full Picture Pro, you go one step further and unlock business-oriented features like: Server-side tracking with Meta CAPI and Measurement Protocol Google Tag Gateway via Cloudflare Advanced Matching / Enhanced conversions tracking Custom events builder Visitor scoring (for measuring the quality of traffic sources) Metadata tracking JavaScript error tracking and more 🛒 WOOCOMMERCE TRACKING WP Full Picture tracks all major WooCommerce events in 14 tracking tools, including Google Analytics, Google Ads, Meta Pixel, and Google Tag Manager. It tracks key actions like: Product views and list views Additions to cart Starting checkout Completed purchases Coupon usage and more Every event includes detailed product information for accurate conversion tracking and smarter ad targeting. [PRO] The Pro version adds: Status-based order tracking (for higher accuracy) Server-side tracking with Meta Capi and Measurement Protocol (to better avoid ad blockers) Enhanced conversions and advanced matching (for better conversion attribution and ad optimisation) 📈 STATISTICS IN WP ADMIN With WP Full Picture, you can embed reports with statistics from Google Looker Studio, Databox, and other BI platforms – directly in your WP admin. 💎 WP FULL PICTURE FREE vs PRO See Free vs Pro comparison Quizz: Check if Pro is for you

“Analytics is about tracking the metrics that are critical to your business” – Lean Analytics Using Google Analytics GA4? Use our new plugin – Goal Tracker for Google Analytics GA4 ⚠️ WP Google Analytics Events is not compatible with Google Analytics GA4. Instead, You can use our new plugin for GA4 – Download Goal Tracker for Google Analytics GA4 With WP Google Analytics Events, you don’t have to write code to use Events in Google Analytics. The plugin allows you to fire events whenever someone interacts or views elements on your website. You can create a Google Analytics event when a visitor scrolls down and views your pricing table. Track video, banners, Call to Action buttons, email links, and more. If you really want to know what people are doing on your website, the default options are limited when it comes to in-page tracking in Google Analytics. Page tracking is not enough these days, and if you want to match measurable metrics for your KPIs, its necessary to use events. Tracking events is usually done by writing JavaScript code, and that is not the WordPress way. That’s why we created WP Google Analytics Events, so you don’t have to write elaborate code every time you want to learn something new about your visitors. Become a Pro WP Google Analytics Events Pro is the professional version of our plugin and adds more tracking capabilities: One-Click Link Tracking Placeholders to enrich your event data Track Self-Hosted Media audio and video YouTube and Vimeo support Plugin Management permissions for teams Access to our Pro support team Check out the Pro version Here are some of the things you can do with WP Google Analytics Events: Setting event-driven goals in Google Analytics Tracking in-page navigation Comparing call to action button performance Understanding what percentage of your visitors got to the end of an article Tracking contact form submissions Track Links We work along with Google Tag Manager and will allow you to do things it can’t do out of the box. Documentation What is event tracking? Basic Configuration How To Use WP Google Analytics Events Click Tracking Tab Scroll Tracking Google Tag Manager Support Advanced Mode Tracking Email and Telephone Links Tracking PDF Downloads