WP Compress – Instant Performance & Speed Optimization vs WP-Optimize – Cache, Compress images, Minify & Clean database to boost page speed & performance

WP Compress – Instant Performance & Speed Optimization Instantly speed up WordPress performance and stop slow load times from costing you sales, signups, and visitors. Load Faster, Rank Higher & Convert Better on Complete Autopilot Simply link your website and you’re good to go – with no maintenance required after setup. It’s really that easy. Instant Performance Boost for Your Website One-Click Smart Optimization: Simply link your website and run smart optimization for a boost in performance with no maintenance required. Easy to Use, Yet Infinitely Customizable: Tailor your site’s performance with customizable settings, page rules, and exclusions. Whether you prefer set-and-forget performance or hands-on control, WP Compress is built to fit your needs. Effortlessly Speed Up Mobile Websites: All performance tweaks provide specifically optimized versions, dedicated for mobile devices to instantly upgrade your mobile page speed and performance scores, which is critical in today’s mobile-first world. Key Features of WP Compress Advanced Caching: Unlock lightning-fast server responses, slash resource consumption, and avoid unnecessary hosting upgrades. CSS & JavaScript Optimization: Reduce page bloat and minimize code to load only the critical content, with no coding required. Perfect Image Technology: Slash file sizes and generate WebP images that intelligently adapt to look good and load fast on any device. Global CDN Delivery (Optional): Replicate your website’s content across the globe, for ultra-fast delivery to viewers anywhere, anytime. Smart Optimization + 24/7 Performance Monitoring: We’ll automatically keep your site optimized around the clock, ensuring peak performance for each and every incoming visitor. All-in-One WordPress Performance Plugin Enjoy one-click smart optimization for an instant performance upgrade, or customize settings, page rules and exclusions as you wish – either way, you’re in complete control. Set Up in Seconds, Optimized Forever WP Compress is pre-configured with one-click settings options right out of the box. Essential Performance Suite Get started using the essential performance suite, offering everything you need for a faster site, from one-click optimization to critical CSS improvements and lazy loading. Powerful Optimization Engine Real-Time image optimization, media library compression, and advanced optimizations for adaptive performance based on the incoming visitor. Agency Features for Professionals Agency access includes centralized management, detailed statistics, and custom branding, so you can take all of the credit for faster WordPress performance. PRECONFIGURED FOR YOU, YET EXTREMELY FLEXIBLE You’ll be good to go the moment you paste your access key into the WP Compress plugin. It comes pre-configured with what we think are the optimal and most supported settings – but feel free to play around! It’s really that simple and built for compatibility. Essential Performance Suite The basics for a faster website, without lifting a finger past setup. One-Click Smart Optimization Advanced Website Caching Critical CSS Optimizations JavaScript Code Optimization Improve Render Blocking Delay Unnecessary JavaScript Lazy Load Images Lazy Load Videos One-Click Performance Testing SmartPurge Technology WooCommerce Tweaks FontAwesome Tweaks Google Tag Manager Tweaks Other Performance Optimizations Frequent Updates Expert Support Powerful Optimization Engine Advanced optimization that automatically adapts based on the incoming visitor for our fastest load times across the entire globe! One-Click Smart Optimization Real-Time Image Optimization (Live) Media Library Compression (Traditional) Lossless, Intelligent & Ultra Compression Algorithms Adaptive Images (per device) Generate and Serve Next-Generation WebP Images Retina Device Support Over-Compression Prevention Optimize + Serve Images via CDN Optimize + Serve SVG via CDN Optimize + Serve CSS Assets via CDN Optimize + Serve JavaScript via CDN Optimize + Serve Fonts via CDN Support External URLs (Amazon S3 etc) Automated Image Resize Single Image Compression Single Image Restore from Cloud One-Click Bulk Optimization One-Click Bulk Restore Preserve EXIF Data Custom CDN Domains INCREDIBLE AGENCY FEATURES: Not only is the plugin great for speeding up individual websites, but the whitelabel add-on is fully loaded with industry-leading Agency features such as: Centralized Management Portal Monthly Quotas for Clients Remote Optimization Detailed Statistics (Per Site) Agency Statistics (Overview) Detailed Compression Reports Downloadable PDF Reports Send Monthly Email Reports MainWP Bulk Linking Extension Multisite Compatibility + Bulk Linking Plugin Hide from WordPress Admin Custom Branded Reports Custom CDN Domains Custom Branded Plugin Features Overview Ease of Use One-Click Performance: Instantly apply recommended or aggressive settings. Safe Mode: If at any point you want to revert or compare, simply toggle safe mode. Smart Optimization: Dynamic adjustments based on traffic and updates. Customizable Setup: Simple yet highly adaptable to different needs. Comprehensive Performance: Modular toggles for website speed optimization. Expert Support: Access to chat and ticket support for guidance. Performance Enhancements Caching and Optimization Advanced Cache: Total website caching for faster response times and reduced load. Real-Time Optimization: Automatically adapt content based on the incoming visitor. Script Optimization: Minify, combine, or delay scripts as needed. Cache Warmup: Preloads essential content for faster access. GZIP Compression: Compresses HTML for quicker load times. Global CDN Delivery: Ensures fast performance worldwide. Image and Media Management WebP Images: Utilizes next-gen image formats for quicker loads. Retina Device Support: Optimizes images for high-resolution displays. Media Library Compression: Reduces image file sizes without losing quality. Lazy Loading: Loads media files only when needed. Automatic Image Optimization: On upload for autonomous optimization. Resource Management Remove Unused JavaScript/CSS: Cleans up unnecessary code for faster load times. Font Optimization: Manages font loading for optimal performance. Smart Cache Purging: Automatically purge based on website or content updates. Prefetch DNS Connections: Speeds up domain name resolution for assets. External URL Support: Allow external urls such as S3, offloaded images and more. Administrative Tools Remote Management: Manage all of your websites from the centralized dashboard. Multisite Tools: Bulk linking and custom settings for network sites. Custom Client Quotas: Set specific limits for bandwidth and resources. UX Customization: Adjust plugin appearance and functionality. Sub-Account Management: Oversee client access and site control. Whitelabel Features Custom Branded Plugin: Add your logo, icon, branding and more to take the credit. Custom CDN Domains: Use your domain for global content delivery. Invisible Management: Hide the plugin in the WP admin area. Detailed Reporting: Automated PDF and email reports branded with your logo. Platform Integration Compatibility: Supports WordPress, WooCommerce, MultiSite, and more. MainWP Integration: Simplifies management across WordPress sites. Think of it as a fully managed solution, where you get to take the credit for faster loading client websites! We Always Have Your Back We’ve built all features as a toggle system, you can simply turn something on and if there are ever any conflicts or issues, simply toggle it off and everything will revert back to how it was. With millions of possible combinations, there are vast differences in environment from one WordPress website to the next. Whether it be plugins, themes, hosting permissions or server specifications – there’s a lot of variability. We also offer industry-leading live chat support with automatic ticket conversion. So if you ever have any questions, suggestions, or feature requests we’re here to help! Try it risk-free and see for yourself! Lower Bounce Rates Ultra-Fast Response Times Better First Impressions Reduced Resource Usage Increased Conversions How much does it cost? We believe that every website deserves to load faster! You can use our essential performance suite for free and add-on the optimization engine or agency features if you wish! View our prices and plans.

MORE THAN A CACHING PLUGIN WP-Optimize is trusted by more than 1 million WordPress website owners to boost performance and reduce page load times to improve your site’s user experiences and SERP rankings in Google. It does this in four clever ways: 1. It caches your site Caching is the process of storing a temporary HTML version of your site on the server so it can be retrieved more quickly for the user. It’s a sure-fire way to ensure web pages load at lightning-fast speed. Turn it on in just one click. 2. It compresses images Large images can really impact page speed load times. WP-Optimize makes it easy to identify and compress images to your preferred lossy / lossless settings in a couple of clicks. 3. It cleans the database Your WordPress database stores everything that you need, plus some things that you don’t. WP-Optimize cleans and optimizes the database to speed up your site and save server resources. 4. It minifies On top of its three main features, WP-Optimize Cache also has the more advanced minification feature. Together with caching, minification dramatically improves performance and page speed load time. 1. CACHE YOUR SITE Turn on caching in just one click: WP-Optimize automatically and optimally configures itself for your WordPress site. Turn it on in one-click or refine its settings if you prefer. More cache features: Cache preloading: This feature emulates a visit to your site, meaning cached files are served straight away, speeding up your site from the very first visit. GZIP Compression: When the server isn’t configured to do so, WP-Optimize delivers HTML, CSS and JS files to the user’s browser as smaller, compressed files, reducing the size of pages and style sheets by up to 90%! Preload key requests: Recommended by Google to improve page speed times. Critical resources (things like font files) get loaded first, so the page loads much faster [Premium]. Use cache settings to: Serve cached content to logged in users: Turn this on if content stays the same for logged in users (or turn on and exclude URLs where content does change e.g. my account areas). Exclude content from cache: Exclude by URL, conditional tags, browser agent strings or list cookies that should prevent caching when set (advanced user settings). Deliver device-specific cache: Serve separate cache files to desktop and mobile devices . This ensures that responsive features e.g. desktop and mobile menus are cached separately and served correctly. User per role cache: Useful if your website delivers different content to different user roles. e.g. an e-commerce site that displays different content to resellers or consumers [Premium]. User specific cache: Serves separate cache files to individual users. Useful for websites with personalised content e.g. Learning management systems [Premium]. Cache purging permissions: Select which user roles are allowed to purge the cache e.g. admin only or perhaps a ‘teacher’ role in an LMS setting only [Premium]. 2. COMPRESS IMAGES Lossy or lossless compression options: Choose between maximum space saving, best image quality or somewhere in-between. WebP conversion: Recommended by Google, WebP can achieve up to 34% smaller file sizes compared to JPEG and up to 26% compared to PNG. Auto-compress: Check a box and every new image you upload will automatically be compressed to your preferred lossy / lossless settings. Bulk compression: Compress every existing image on your site with the press of a button. Restore original: Gone too far? Revert images back to their original in one click. Retain EXIF image data: Check a box to retain EXIF image data during compression. Lazy Load: Webpages load much faster by loading web parts gradually, when they’re needed vs simultaneous loading of everything, all at once [Premium]. Delete orphaned images: Identify and delete unused images from your WordPress website, saving disk space [Premium]. Delete unused image sizes: WordPress creates multiple sizes for every uploaded image causing the uploads folder to become bloated. Scan for image sizes not in use and remove them to save further disk space [Premium]. 3. CLEAN AND OPTIMIZE THE DATABASE Cleans-up database tables, post revisions, auto draft posts, trashed posts, spam, trashed comments and more. Choose what to optimize or it’s one click to clean out the lot. Schedule clean-ups: So you can set and forget. Choose from daily, weekly, fortnightly or monthly. Flexible clean-up schedules: You may wish to optimize database tables more frequently than you remove unapproved comments (for example). Choose the specific time and day when tasks should run [Premium]. Retain a set number of weeks’ data during clean-ups: Just in case you need to retrieve something. Back up before clean-ups: If you delete something you shouldn’t, restore it in a couple of clicks with UpdraftPlus. Power tweak – Turbo boost for WooCommerce: Unique to WP-Optimize, this power tweak boosts performance by replacing a slow query in WooCommerce with two much more efficient queries. E-commerce sites transacting high numbers of orders stand to gain here [Premium]. Power tweak – Boost performance by indexing the postmeta table: This unique power tweak works by allowing the WordPress postmeta table to be indexed, improving performance [Premium]. 4. MINIFY AND COMBINE HTML, CSS AND JAVASCRIPT Minify in just one click: Minifies HTML, JavaScript and CSS. Toggle on or off or customise each one under ‘settings’. Customise minification: Minify only (removing unnecessary code e.g line breaks and white spacing) or minify and merge. Apply the same or different settings to HTML, CSS and JavaScript. Asynchronous loading: Choose non-critical CSS and JavaScript files to load in the background and independently of other resources e.g. analytics or pixel scripts. Loading asynchronously eliminates render blocking and improves page speed. Exclude files from being minified: Specify CSS and JavaScript files to exclude from minification. Optimize fonts: Optimize Font Awesome and Google Fonts. Inline the font files, inherit from CSS settings or load CSS / Javascript asynchronously instead. Preload assets: WP-Optimize visits each web page on your site so the code is minified and preloaded for real life users, right from their very first visit. Preload key requests: Recommended by Google to improve page speed times. Critical resources (things like font files) get loaded first, so the page loads much faster. WHY WP-OPTIMIZE? It’s brought to you by TeamUpdraft, the team behind the world’s most trusted backup, migration and restoration plugin. It’s easy to use. It packs a punch for a free plugin. WP-Optimize brings the best cache and optimization technology together into one single, seamless plugin to make your WordPress site fast, lean and efficient. PREMIUM FEATURES AT A GLANCE Our free version of WP-Optimize Cache is great, but we also have an even more powerful Premium version with extra features that offer the ultimate in freedom and flexibility: Multisite Support: extends database optimisations so they function for multiple WordPress sites at a time. If you manage more than one website, you will need WP-Optimize Cache Premium. Flexibility and Control: gives you the power to optimize select individual tables or a particular combination of tables on one or more WordPress websites, rather than having to optimize all database tables. Deleting unused and unwanted images: removes orphaned images from your WordPress site, plus images of a certain, pre-defined size. Sophisticated Scheduling: offers a wide range of options for scheduling automatic optimization. Specify an exact time and run clean-ups daily, weekly, fortnightly or monthly and perform any number of additional once off optimizations. Seamless Graphical User Interface: for superb clarity in scheduling and managing of multi-site optimizations. WP-CLI support: provides a way to manage optimizations from command-line interface if you have lots of sites Lazy Loading: load only the images and part of a web-page when it is visible to the user so they can see something very quickly. Optimization Preview: gives users the ability to preview, select and remove data and records available for optimization from the database. Preload key requests: preload assets such as web fonts and icon fonts, as recommended by Google PageSpeed Insights. Premium support – caching is one of the most complex things you can do for a website, so premium support offers you peace of mind there’s someone to talk quickly to if you need any technical answers or help configuring the optimizations of cache settings for your website. Translations Translators are welcome to contribute to the plugin. Please use the WordPress translation website.