Yoast SEO – Advanced SEO with real-time guidance and built-in AI vs WP Encryption – One Click SSL / HTTPS & Free SSL Certificate, HTTPS Redirect, Security

Real-time SEO guidance, schema, and AI built in. Help search engines and AI systems understand your content. All AI tools included, no hidden fees. Yoast SEO: the #1 WordPress SEO plugin Since 2008, Yoast SEO has helped site owners get their content found. More than 10 million websites now run it, from small local businesses to some of the most visited sites on the web. Our mission is SEO for everyone. You should not need a specialist, a big budget, or a technical background to give your content a fair chance of being discovered. Yoast SEO gives you everything you need to manage your on-site SEO. The Yoast SEO Premium plugin and its extensions unlock more advanced and AI-powered tools. Ready for search, and ready for AI People no longer only type queries into Google. They ask AI assistants, and those answers are built from content the AI has crawled, understood, and trusted. Yoast SEO helps you prepare for both. Schema.org structured data, so search engines and AI systems can understand what your content is actually about. Premium outputs significantly more schema types, including the E-E-A-T signals (experience, expertise, authoritativeness, and trustworthiness) that help AI systems understand who you are. Schema aggregation for NLWeb (Premium), which combines your site’s structured data into a single, deduplicated graph, so AI agents get a complete picture of your content in one request. Turn it on with a single toggle. LLMs.txt management, to guide how large language models interact with your content, including manual control over which pages are included. Bot blocker (Premium), to control which AI crawlers can use your content for training, including GPTBot, CCBot, and Google-Extended. Abilities API, so AI tools, dashboards, and automated workflows can read your SEO, readability, and inclusive language scores directly. Algorithm changes have been arriving for over 15 years, and Yoast has tracked every one of them. Keeping the plugin updated means you benefit from ongoing technical improvements, schema updates, and AI advancements automatically, all guided by our signature traffic light approach. Real-time guidance while you write SEO is one of the most consistent and cost-effective sources of website traffic, though it can be complex. Whether you are just starting out or you have done this for years, Yoast SEO tells you what to fix before you publish, not after. Red, orange, green. That is the whole idea. You get in-depth content and readability analysis that helps you create content designed to perform well in search, without needing to learn a new discipline first. Quick and easy setup Setting up Yoast SEO is quick and straightforward. No technical background required. Our step-by-step configuration wizard walks you through the essentials, so Yoast SEO can generate accurate structured data that helps search engines understand your site. Switching from another SEO plugin? Migration is seamless. You can import your existing SEO data and settings safely with our built-in import and export tools. AI tools built into your workflow Yoast’s AI tools come with Yoast SEO Premium, and they sit inside the editor you already use. There is no separate AI subscription, no extra login, and no credit top-up to buy. Every suggestion waits for your approval before anything saves. Yoast AI Generate: creates five SEO-friendly titles and meta descriptions instantly, with one-click regeneration for more options. Yoast AI Optimize: suggests improvements to keyphrase placement, including introduction, distribution, and density, with the option to apply or dismiss each edit. Yoast AI Summarize: generates a quick summary of your post to place anywhere in the block editor, so readers grasp the value fast. Yoast AI Content Planner (Premium): suggests five site-specific post ideas and builds a structured starter draft the moment you open a new post. Ideas are grounded in your own site, not generic topics, so your team never begins from a blank page. Bulk editor with AI drafts: review and fix titles, meta descriptions, and focus keyphrases across your whole site from one workspace, with search and status filters and a dedicated view per content type. The bulk editor is free. With Premium, select what needs work and AI drafts the metadata, including social sharing titles and descriptions, for you to approve. All AI tools included: no extra accounts, no separate credit purchase, no hidden costs. Content analysis and optimization SEO analysis to guide your keyword targeting, with up to 5 keyphrases in Premium and support for 20+ languages. Readability analysis for clear, engaging, user-friendly writing. Inclusive language analysis, so your content is more considerate and accessible. SERP previews for both desktop and mobile results. HowTo and FAQ blocks with built-in schema support. Breadcrumbs block for improved navigation. Semrush integration for keyword research directly inside Yoast SEO. Wincher integration to track keyword performance from your dashboard. Elementor integration for optimization inside your favorite builder. Technical SEO, handled for you Yoast SEO takes care of much of your site’s technical SEO automatically, which frees you to focus on your content. Automated meta tag optimization right out of the box. Canonical URLs to prevent duplicate content issues. Advanced XML sitemaps for clear site indexing. Deep Schema.org integration to improve how search engines and AI systems understand your site. Complete breadcrumb control for visitors and crawlers. Performance improvements that help reduce load times. Crawl settings to manage how bots access your site and reduce unnecessary server load. Every update delivers ongoing technical SEO enhancements automatically. Keep your website in perfect shape Whether you are a creator, a business owner, or a developer, Yoast SEO helps you maintain your site’s SEO health: Cornerstone content tools to organize and prioritize your key pages. Front-end SEO inspector to view and edit titles, descriptions, and schema live. SEO roles to delegate plugin access securely across your team. Regular 2-week update cycle, so you stay compatible with the latest SEO standards and search engine changes. Powerful integrations Yoast SEO works seamlessly with popular WordPress tools: Google Site Kit: access insights from Search Console, Analytics, and PageSpeed inside WordPress. Advanced Custom Fields (ACF): combine with ACF Content Analysis for Yoast SEO for advanced field optimization. Elementor: use full Yoast SEO functionality inside Elementor’s editor. Algolia: improve internal search accuracy and performance. Semrush: discover and optimize for high-value keywords. Wincher: track keyword positions and trends in Google Search. Jetpack: manage SEO and social previews in one place. Easy Digital Downloads (EDD): improve digital product visibility with integrated schema. Mastodon: verify your website on Mastodon with Yoast SEO Premium. WooCommerce: optimize ecommerce SEO with the dedicated WooCommerce extension. Yoast SEO Premium: AI-powered SEO for WordPress Yoast SEO Premium builds on everything above with advanced automation, AI tools, and professional support. It helps you optimize efficiently for both traditional search and AI-driven discovery. What it helps you tackle: Keeping pace with algorithm changes and AI search. Reaching the right audience. Automating redirects, crawl controls, and internal linking. Finding orphaned content and improving your site structure. Getting expert help when you need it. Premium highlights: AI-generated titles and meta descriptions, page by page or in bulk. AI Content Planner, so you never open a blank page. Smart internal linking suggestions to strengthen your site structure. Social previews for Facebook and X. Redirect manager with bulk tools, CSV import and export, and automatic prompts when you move or delete content. Bot blocker for AI crawlers, including GPTBot, CCBot, and Google-Extended. Schema aggregation for NLWeb, plus significantly more schema types than free. IndexNow integration, so search engines hear about your updates the moment you publish. Front-end SEO inspector for real-time editing. SEO workouts for orphaned and cornerstone content. Task list, unlocked in full, showing what to work on next with priority levels and time estimates. Google Docs add-on, so writers can run the full Yoast analysis before content ever reaches WordPress. One seat included. 24/7 premium support from SEO specialists. Included at no extra cost: Yoast Local SEO: help nearby customers find you, with local schema, a store locator, and opening hours management. Yoast Video SEO: help Google understand your videos, with video sitemaps and schema. Yoast News SEO: help your news content get discovered in Google News and Top Stories. Yoast WooCommerce SEO: advanced SEO for online stores Yoast WooCommerce SEO builds on Yoast SEO Premium with ecommerce-specific tools for your store’s visibility. Key ecommerce features: WooCommerce-specific XML sitemap that excludes non-shopping content. Product structured data for rich results, including price, reviews, and availability. Canonical URL management to prevent duplicates. Ecommerce-focused content analysis for GTINs, SKUs, and short descriptions. AI Generate for ecommerce: optimized titles and meta descriptions for product and category pages, at page level or drafted in bulk for products and categories. What that gets you: Better product visibility through automated structured data. More efficient crawling for large catalogs. Time saved through metadata templates and automation. Metadata across your whole catalog without editing rows one at a time. Built for WooCommerce, trusted by thousands of online stores worldwide. For developers Yoast SEO is built with developers in mind. With modern APIs, hooks, and a unified indexables system, you can extend or integrate SEO functionality across custom themes, plugins, or headless setups. REST API Retrieve SEO metadata for any post or URL, including meta tags, Open Graph, Twitter Cards, and Schema.org data. Learn more about the REST API. Surfaces API Access SEO data directly in code via YoastSEO()->meta->for_current_page(). Supports titles, descriptions, canonicals, and schema. Read the Surfaces API documentation. Metadata API Use the Metadata API to filter, override, or extend meta tags with WordPress hooks such as wpseo_title, wpseo_metadesc, and wpseo_canonical. Schema API The Schema API lets you modify or extend Schema.org graph pieces, including Article, Organization, Person, Breadcrumb, and WebPage entities. Abilities API integration Let AI tools, dashboards, and automated workflows read Yoast SEO data programmatically, including SEO, readability, and inclusive language scores for recent posts. Block editor compatibility Yoast SEO integrates directly with the WordPress block editor. It outputs schema for HowTo and FAQ blocks by default, and you can extend schema for custom blocks. Indexables At the core of Yoast SEO lies the indexables system, unifying all SEO data for faster queries and consistent metadata across outputs. Ongoing support and education Yoast is powered by expert developers, testers, and SEO specialists who keep improving the plugin. We are committed to helping you grow your SEO skills: Yoast SEO Academy: free and premium SEO courses, included in all paid plans. Yoast SEO blog, newsletter, and webinars. Yoast SEO Update podcast for the latest SEO insights. Bug reports on GitHub, for issue tracking rather than support. Yoast SEO: built to make search optimization accessible, reliable, and ready for the future of AI search.

HTTPS Secure your WordPress site with SSL certificate provided by Let’s Encrypt® and force HTTPS / SSL sitewide, check your SSL score, fix insecure content & mixed content issues easily. Enable HTTPS secure padlock on your site within minutes. 5M+ SSL certificates generated – Switch to HTTPS easily WP Encryption plugin registers your site, verifies your domain, generates SSL certificate for your site in simple mouse clicks without the need of any technical knowledge. A typical SSL installation without WP Encryption would require you to generate CSR, prove domain ownership, provide your bussiness data and deal with many more technical tasks!. PRO FEATURES WORTH UPGRADING Automatic domain verification Automatic SSL certificate installation Automatic SSL renewal (Auto renews SSL certificate 30 days prior to expiry date) Wildcard SSL support – Install Wildcard SSL certificate for your primary domain that covers ALL sub-domains. Automatic DNS based domain verification for Wildcard SSL installation (DNS should be managed by cPanel or Godaddy) Multisite + Mapped domains support – Supports SSL installation for mapped domains Advanced security headers & SSL monitoring Top notch one to one priority support – Live Chat, Email, Premium Support Forum SSL installation help for non-cPanel sites Login security via passkeys (powered by WebAuthn) – No passwords. No brute force. Log in with passkeys protected by your browser or password manager — fast, secure, and frictionless. Automated daily vulnerability scanning & reporting. Automated daily malware & integrity scan Instant notification for threats & security issues BUY PREMIUM VERSION FREE SSL PLUGIN FEATURES Unlock every premium feature other plugins charge for — absolutely Free. Verify domain ownership and generate free SSL certificate Secure webmail and email with HTTPS Download generated SSL certificate, key and Intermediate certificate files Force HTTPS / Enable HTTPS with 301 htaccess redirection sitewide in one click HTTPS redirection includes redirect loop fix for Cloudflare, StackPath, Load balancers and reverse proxies. SSL Health page – Track your SSL score and control various SSL & Security features like HSTS strict transport security Header, HttpOnly secure cookies, etc,. Enable important security headers including X-XSS-Protection, X-Content-Type-Options, Referrer-Policy Enable mixed content / insecure content fixer SSL monitoring & Automatic email notification prior to SSL certificate expiration Advanced security features – stop user enumeration, disable file editing, hide login error, hide wp version and much more Security score & security scanners including malware & integrity scanner, vulnerability scanner. (Optional) Running WordPress on a specialized VPS/Dedicated server without cPanel? You can download the generated SSL certificate files easily via “Download SSL Certificates” page and install it on your server by modifying server config file via SSH access as explained in our DOCS. (7.8.6.0) PASSKEY LOGIN SECURITY Introducing ‘Login Security – Passkeys’ page – Enable passwordless biometric login powered by WebAuthn. Register secure passkey via profile page and enjoy seamless login experience without the need of remembering any password. (7.8.0) NEW ADVANCED SECURITY PAGE WITH INTEGRITY SCAN & MALWARE SCAN Discover the brand-new ‘Advanced Security & Scanner’ page — your command center for the most powerful protection your WordPress site has ever seen. Run malware and integrity scans to detect modified, additional, or suspicious files in your installation. Stay ahead of threats and keep your security score at its peak. ADVANCED HTTPS SECURITY HEADERS Safeguard your site from cross-site scripting attacks, clickjacking, MIME sniffing attacks. Enable HTTPS Strict Transport Security Header to avoid request protocol downgrading Disable directory listing to avoid directory traversing Enable X-XSS protection, secure cookies, X-Content-Type-Options to avoid cross site scripting and MIME sniffing Force HTTPS with 301 redirect One click enable HTTP to HTTPS redirection via FORCE HTTPS page if you already have valid SSL certificate installed on site. We highly recommend using Force HTTPS via htaccess method to enable server level faster redirection, use Force HTTPS via WordPress method only if you are using Cloudflare or other reverse proxies. Also, make sure to enable important security headers and implement advanced SSL features from the SSL Health page. Switch to HTTPS in seconds Secure HTTPS browser padlock in minutes. Free domain validated (DV) SSL certificates are provided by Let’s Encrypt (A non profit Global certificate Authority). SSL encryption ensures protection against man-in-middle attacks by securely encrypting the data transfer between client and your server. Optimized for Cloudflare and Reverse Proxies Forcing HTTPS using the .htaccess method prevents redirect loops when your site is behind Cloudflare. Compatible with reverse proxies and load balancers — avoids redirection conflicts. Top Reasons Your WordPress Site Needs an SSL Certificate SEO Benefit: Major search engines like Google ranks SSL enabled sites higher compared to non SSL sites. Thus bringing more organic traffic for your site. Data Encryption: Data transmission between server and visitor are securely encrypted on a SSL site thus avoiding any data hijacks in-between the transmission(Ex: personal information, credit card information). Trust: Google chrome shows non-SSL sites as ‘insecure’, bringing a feel of insecurity in website visitors. Authentic: HTTPS green padlock represents symbol of trust, authenticity and security. REQUIREMENTS Linux hosting, OpenSSL, CURL, allow_url_fopen should be enabled. Translations Many thanks to the generous efforts of our translators. If you would like to translate plugin to your language, Feel free to sign up and start translating! LOVE WP ENCRYPTION SSL PLUGIN? If you find this plugin useful, please leave a positive review. Your reviews are our biggest motivation for further development of plugin. Disclaimer WP Encryption uses SSLLabs API for SSL scan & detection. By using the plugin, you agree to terms & conditions of SSLLabs By enabling the Vulnerability Scan feature, you agree to terms & conditions of WPVulnerability Database API. The information provided by the information database comes from different sources that have been reviewed by third parties. There is no liability of any kind for the information. Security is an important subject regarding SSL/TLS certificates, of course. It is obvious that your private key, stored on your web server, should never be accessible from the web. When the plugin created the keys directory for the first time, it will store a .htaccess file in this directory, denying all visitors. Always make sure yourself your keys aren’t accessible from the web! We are in no way responsible if your private keys go public. If this does happen, the easiest solution is to check folder permissions on your server and make sure public access is forbidden for root folders. Next, create a new certificate.