Yoast SEO – Advanced SEO with real-time guidance and built-in AI vs WPEPP – Essential Security, Password Protect & Login Page Customizer

Real-time SEO guidance, schema, and AI built in. Help search engines and AI systems understand your content. All AI tools included, no hidden fees. Yoast SEO: the #1 WordPress SEO plugin Since 2008, Yoast SEO has helped site owners get their content found. More than 10 million websites now run it, from small local businesses to some of the most visited sites on the web. Our mission is SEO for everyone. You should not need a specialist, a big budget, or a technical background to give your content a fair chance of being discovered. Yoast SEO gives you everything you need to manage your on-site SEO. The Yoast SEO Premium plugin and its extensions unlock more advanced and AI-powered tools. Ready for search, and ready for AI People no longer only type queries into Google. They ask AI assistants, and those answers are built from content the AI has crawled, understood, and trusted. Yoast SEO helps you prepare for both. Schema.org structured data, so search engines and AI systems can understand what your content is actually about. Premium outputs significantly more schema types, including the E-E-A-T signals (experience, expertise, authoritativeness, and trustworthiness) that help AI systems understand who you are. Schema aggregation for NLWeb (Premium), which combines your site’s structured data into a single, deduplicated graph, so AI agents get a complete picture of your content in one request. Turn it on with a single toggle. LLMs.txt management, to guide how large language models interact with your content, including manual control over which pages are included. Bot blocker (Premium), to control which AI crawlers can use your content for training, including GPTBot, CCBot, and Google-Extended. Abilities API, so AI tools, dashboards, and automated workflows can read your SEO, readability, and inclusive language scores directly. Algorithm changes have been arriving for over 15 years, and Yoast has tracked every one of them. Keeping the plugin updated means you benefit from ongoing technical improvements, schema updates, and AI advancements automatically, all guided by our signature traffic light approach. Real-time guidance while you write SEO is one of the most consistent and cost-effective sources of website traffic, though it can be complex. Whether you are just starting out or you have done this for years, Yoast SEO tells you what to fix before you publish, not after. Red, orange, green. That is the whole idea. You get in-depth content and readability analysis that helps you create content designed to perform well in search, without needing to learn a new discipline first. Quick and easy setup Setting up Yoast SEO is quick and straightforward. No technical background required. Our step-by-step configuration wizard walks you through the essentials, so Yoast SEO can generate accurate structured data that helps search engines understand your site. Switching from another SEO plugin? Migration is seamless. You can import your existing SEO data and settings safely with our built-in import and export tools. AI tools built into your workflow Yoast’s AI tools come with Yoast SEO Premium, and they sit inside the editor you already use. There is no separate AI subscription, no extra login, and no credit top-up to buy. Every suggestion waits for your approval before anything saves. Yoast AI Generate: creates five SEO-friendly titles and meta descriptions instantly, with one-click regeneration for more options. Yoast AI Optimize: suggests improvements to keyphrase placement, including introduction, distribution, and density, with the option to apply or dismiss each edit. Yoast AI Summarize: generates a quick summary of your post to place anywhere in the block editor, so readers grasp the value fast. Yoast AI Content Planner (Premium): suggests five site-specific post ideas and builds a structured starter draft the moment you open a new post. Ideas are grounded in your own site, not generic topics, so your team never begins from a blank page. Bulk editor with AI drafts: review and fix titles, meta descriptions, and focus keyphrases across your whole site from one workspace, with search and status filters and a dedicated view per content type. The bulk editor is free. With Premium, select what needs work and AI drafts the metadata, including social sharing titles and descriptions, for you to approve. All AI tools included: no extra accounts, no separate credit purchase, no hidden costs. Content analysis and optimization SEO analysis to guide your keyword targeting, with up to 5 keyphrases in Premium and support for 20+ languages. Readability analysis for clear, engaging, user-friendly writing. Inclusive language analysis, so your content is more considerate and accessible. SERP previews for both desktop and mobile results. HowTo and FAQ blocks with built-in schema support. Breadcrumbs block for improved navigation. Semrush integration for keyword research directly inside Yoast SEO. Wincher integration to track keyword performance from your dashboard. Elementor integration for optimization inside your favorite builder. Technical SEO, handled for you Yoast SEO takes care of much of your site’s technical SEO automatically, which frees you to focus on your content. Automated meta tag optimization right out of the box. Canonical URLs to prevent duplicate content issues. Advanced XML sitemaps for clear site indexing. Deep Schema.org integration to improve how search engines and AI systems understand your site. Complete breadcrumb control for visitors and crawlers. Performance improvements that help reduce load times. Crawl settings to manage how bots access your site and reduce unnecessary server load. Every update delivers ongoing technical SEO enhancements automatically. Keep your website in perfect shape Whether you are a creator, a business owner, or a developer, Yoast SEO helps you maintain your site’s SEO health: Cornerstone content tools to organize and prioritize your key pages. Front-end SEO inspector to view and edit titles, descriptions, and schema live. SEO roles to delegate plugin access securely across your team. Regular 2-week update cycle, so you stay compatible with the latest SEO standards and search engine changes. Powerful integrations Yoast SEO works seamlessly with popular WordPress tools: Google Site Kit: access insights from Search Console, Analytics, and PageSpeed inside WordPress. Advanced Custom Fields (ACF): combine with ACF Content Analysis for Yoast SEO for advanced field optimization. Elementor: use full Yoast SEO functionality inside Elementor’s editor. Algolia: improve internal search accuracy and performance. Semrush: discover and optimize for high-value keywords. Wincher: track keyword positions and trends in Google Search. Jetpack: manage SEO and social previews in one place. Easy Digital Downloads (EDD): improve digital product visibility with integrated schema. Mastodon: verify your website on Mastodon with Yoast SEO Premium. WooCommerce: optimize ecommerce SEO with the dedicated WooCommerce extension. Yoast SEO Premium: AI-powered SEO for WordPress Yoast SEO Premium builds on everything above with advanced automation, AI tools, and professional support. It helps you optimize efficiently for both traditional search and AI-driven discovery. What it helps you tackle: Keeping pace with algorithm changes and AI search. Reaching the right audience. Automating redirects, crawl controls, and internal linking. Finding orphaned content and improving your site structure. Getting expert help when you need it. Premium highlights: AI-generated titles and meta descriptions, page by page or in bulk. AI Content Planner, so you never open a blank page. Smart internal linking suggestions to strengthen your site structure. Social previews for Facebook and X. Redirect manager with bulk tools, CSV import and export, and automatic prompts when you move or delete content. Bot blocker for AI crawlers, including GPTBot, CCBot, and Google-Extended. Schema aggregation for NLWeb, plus significantly more schema types than free. IndexNow integration, so search engines hear about your updates the moment you publish. Front-end SEO inspector for real-time editing. SEO workouts for orphaned and cornerstone content. Task list, unlocked in full, showing what to work on next with priority levels and time estimates. Google Docs add-on, so writers can run the full Yoast analysis before content ever reaches WordPress. One seat included. 24/7 premium support from SEO specialists. Included at no extra cost: Yoast Local SEO: help nearby customers find you, with local schema, a store locator, and opening hours management. Yoast Video SEO: help Google understand your videos, with video sitemaps and schema. Yoast News SEO: help your news content get discovered in Google News and Top Stories. Yoast WooCommerce SEO: advanced SEO for online stores Yoast WooCommerce SEO builds on Yoast SEO Premium with ecommerce-specific tools for your store’s visibility. Key ecommerce features: WooCommerce-specific XML sitemap that excludes non-shopping content. Product structured data for rich results, including price, reviews, and availability. Canonical URL management to prevent duplicates. Ecommerce-focused content analysis for GTINs, SKUs, and short descriptions. AI Generate for ecommerce: optimized titles and meta descriptions for product and category pages, at page level or drafted in bulk for products and categories. What that gets you: Better product visibility through automated structured data. More efficient crawling for large catalogs. Time saved through metadata templates and automation. Metadata across your whole catalog without editing rows one at a time. Built for WooCommerce, trusted by thousands of online stores worldwide. For developers Yoast SEO is built with developers in mind. With modern APIs, hooks, and a unified indexables system, you can extend or integrate SEO functionality across custom themes, plugins, or headless setups. REST API Retrieve SEO metadata for any post or URL, including meta tags, Open Graph, Twitter Cards, and Schema.org data. Learn more about the REST API. Surfaces API Access SEO data directly in code via YoastSEO()->meta->for_current_page(). Supports titles, descriptions, canonicals, and schema. Read the Surfaces API documentation. Metadata API Use the Metadata API to filter, override, or extend meta tags with WordPress hooks such as wpseo_title, wpseo_metadesc, and wpseo_canonical. Schema API The Schema API lets you modify or extend Schema.org graph pieces, including Article, Organization, Person, Breadcrumb, and WebPage entities. Abilities API integration Let AI tools, dashboards, and automated workflows read Yoast SEO data programmatically, including SEO, readability, and inclusive language scores for recent posts. Block editor compatibility Yoast SEO integrates directly with the WordPress block editor. It outputs schema for HowTo and FAQ blocks by default, and you can extend schema for custom blocks. Indexables At the core of Yoast SEO lies the indexables system, unifying all SEO data for faster queries and consistent metadata across outputs. Ongoing support and education Yoast is powered by expert developers, testers, and SEO specialists who keep improving the plugin. We are committed to helping you grow your SEO skills: Yoast SEO Academy: free and premium SEO courses, included in all paid plans. Yoast SEO blog, newsletter, and webinars. Yoast SEO Update podcast for the latest SEO insights. Bug reports on GitHub, for issue tracking rather than support. Yoast SEO: built to make search optimization accessible, reliable, and ready for the future of AI search.

WPEPP best for Best Essential security, password protected content, block AI crawlers, limit login attempts, country restriction, CPU monitor & login customizer with live preview. Total site protection! WPEPP is the all-in-one WordPress essential security and login page customizer plugin. It combines everything you need to limit login attempts, block brute force attacks, hide the login page, password protect content, restrict by country, and customize the WordPress login page — all from a single, modern dashboard with real-time live preview. Stop installing five separate plugins. WPEPP replaces your login limiter, login page customizer, password form styler, content restriction plugin, country blocker, and AI crawler blocker with one lightweight solution that loads zero external scripts on the front end. View Details | View Pricing 🔐 Limit Login Attempts & Brute Force Protection Protect your WordPress login form from brute force attacks with built-in login attempt limiting and IP-based lockouts. Login Attempt Limiter — automatically block IP addresses after repeated failed login attempts Configurable lockout — set the maximum number of failed attempts and lockout duration in minutes Login Honeypot — invisible bot trap field catches automated brute force login attacks instantly Registration Honeypot — hidden spam trap on the WordPress registration form blocks fake signups Registration Rate Limiter — prevent mass registration spam with per-IP rate limiting IP-based tracking — every failed login is tracked by IP address for accurate blocking 🛡️ Hide Login Page & Custom Login URL (Pro) Move your default WordPress login page to a secret URL so bots and attackers can never find it. Custom Login URL — change wp-login.php to any URL you choose (e.g., /my-secret-login) Hide Default Login — the original wp-login.php returns a 404, invisible to attackers After-Login Redirect — send users to a specific page after successful login Auto-Login Links — generate secure one-time login tokens for specific users 🔑 Two-Factor Authentication – 2FA (Pro) Add an extra layer of security to every WordPress login with TOTP-based two-factor authentication. Authenticator App Support — works with Google Authenticator, Authy, Microsoft Authenticator, and any TOTP app QR Code Setup — users scan a QR code to set up 2FA in seconds Recovery Codes — 8 one-time backup codes in case a user loses their authenticator device Role-Based Enforcement — enable 2FA for specific user roles (administrators, editors, etc.) RFC 6238 Compliant — industry-standard time-based one-time password implementation 🤖 Google reCAPTCHA Integration (Pro) Add Google reCAPTCHA to your login and registration forms to stop bots before they even try. Login Form reCAPTCHA — prevent automated login attempts with CAPTCHA verification Registration Form reCAPTCHA — block bot signups on the WordPress registration page Easy Setup — just enter your Site Key and Secret Key to activate 📊 Login Activity Log (Pro) Monitor every login attempt on your WordPress site with a detailed activity log. Complete Logging — records every successful, failed, and locked-out login attempt IP Address Tracking — see which IPs are attempting to access your site User-Agent Detection — identify the browser or bot behind each login attempt Status Filtering — filter the log by success, failure, or lockout status Timestamp Records — exact date and time of every login event 🛑 Block AI Crawlers & Bots Prevent AI companies from crawling and training on your website content. Block GPTBot, CCBot, Google-Extended, and more. One-Click AI Blocker — toggle known AI crawlers on or off from a simple checklist robots.txt Rules — automatically generates and injects bot-blocking rules into your robots.txt User-Agent Blocking — returns 403 Forbidden to blocked AI crawlers at the server level Rule Preview — see exactly what rules will be added before saving 🔒 Lock Entire Site — Site Access Control Need to lock your entire WordPress site? WPEPP gives you two powerful ways to do it — no plugins or code required. Admin Only Mode — restricts the entire site to logged-in users only. Anyone who is not signed in is automatically redirected to the login page or shown a login popup. Perfect for intranet sites, staging environments, or member communities. Site Password Protection — lock the whole site behind a single shared password. Visitors must enter the password before they can view any page. Logged-in administrators always bypass it automatically. Set a cookie duration so returning visitors are not asked again. Admin-Only Mode — lock the entire front end so only logged-in users can view it Site Password — require a single password for all visitors to access the site Configurable Cookie Duration — set how many days the access cookie lasts before asking again Bypass for Admins — logged-in administrators always skip the password gate automatically Custom Access Message — show a branded message above the password form Login Popup Option — show a blurred login overlay instead of a redirect (Pro) Page Whitelist — keep login, register, and selected pages accessible while the rest is locked 🔐 Password Protect Pages & Content Lock (Pro) Lock any WordPress post, page, or custom post type so only authorized users can see the content. Per-Post Toggle — lock individual posts from the Gutenberg editor sidebar or Classic Editor meta box Multiple Lock Actions — choose from login link, inline password form, full-page popup with blur, or redirect Role-Based Locking — restrict content to specific user roles (subscribers, members, etc.) Auto-Expiry Unlock — automatically unlock content at a scheduled date and time Excerpt on Archives — optionally show a teaser excerpt on blog listing pages Works Everywhere — compatible with posts, pages, and all registered custom post types 📋 Conditional Content Display Show or hide any post or page based on smart conditions — without shortcodes. User Status — show content only to logged-in or logged-out users (Free) User Role — target administrators, editors, subscribers, or any custom role (Pro) Device Type — show different content on desktop, tablet, or mobile (Pro) Time & Date — schedule visibility by time range, date range, day of week, or recurring schedule (Pro) Browser Detection — target Chrome, Firefox, Safari, Edge, or Opera users (Pro) URL Parameters — show content based on query string values like ?ref=email (Pro) Referrer Source — display content based on where the visitor came from (Pro) REST API Compatible — hidden content is stripped from API responses for headless WordPress setups 12 Conditions Total — the most flexible conditional visibility system available 👥 Member-Only Pages Create pages visible only to logged-in members — no membership plugin required. Dedicated Page Template — assign the “Member Only” template to any WordPress page Built-In Login Form — visitors see a login form; authenticated users see the real content Zero Configuration — works out of the box, no setup needed 🎨 Login Page Customizer with Live Preview Customize the default WordPress login page (wp-login.php) with a visual editor and real-time preview. Background Options — solid color, CSS gradient, background image, or background video with overlay Custom Logo — upload your own logo image, set its size, or use a text-based logo with custom font Form Styling — customize background, border, width, padding, and box shadow of the login form Field Styling — change input background, text color, border, padding, height, and focus state Button Styling — customize background, text color, font size, border radius, and hover state Heading & Links — style the form heading text and “Lost your password?” link Error Messages — customize the color, font, background, and padding of login error messages Register & Lost Password Pages (Pro) — same visual editor for wp-login.php?action=register and ?action=lostpassword Live Preview — every change is visible in real time before you save 🎯 Password-Protected Form Styling Replace the plain WordPress password form with beautiful, branded designs using a real-time visual editor. 4 Unique Form Styles — 2 free styles, 2 additional styles with Pro Custom Text — add header and description text above or below the password form Button & Label Text — change the submit button label, input placeholder, and error messages Social Media Icons — add links to Facebook, X (Twitter), YouTube, Instagram, LinkedIn, Pinterest, and Tumblr Icon Controls — set position (top, middle, bottom), alignment, and visual style 10+ One-Click Templates — import pre-built designs like Minimal, Modern Dark, Corporate, Nature, Gradient Wave, and more 🛡️ Security Hardening Reduce your WordPress attack surface with built-in hardening tools. Disable XML-RPC — shut down the xmlrpc.php endpoint used by bots for brute force and DDoS attacks Hide WordPress Version — remove the generator meta tag and version query strings from your source code Disable REST API User Enumeration — block the /wp/v2/users endpoint to prevent username discovery IP Blocklist & Allowlist (Pro) — manually block or allow specific IP addresses Disposable Email Blocker (Pro) — prevent registrations with temporary email addresses Email Domain Whitelist/Blacklist (Pro) — restrict or allow signups by email domain Admin Approval for Registrations (Pro) — require manual admin approval before new users can log in 📈 CPU Monitor & Site Health Dashboard Keep your WordPress site fast and healthy with a built-in performance monitoring dashboard. Real-Time CPU Usage — see current CPU percentage, core count, and 1/5/15-minute load averages Memory Overview — monitor PHP memory usage, peak usage, and configured limits System Health Score — instant green/yellow/red health badge based on CPU, memory, and cron status Slow Query Logger — automatically log database queries that exceed a configurable time threshold SAVEQUERIES Toggle — enable or disable WordPress query logging directly from the dashboard Cron Jobs Manager — view all scheduled WordPress cron events, run them manually, or delete stale entries Overdue Cron Detection — identify cron jobs that are past due and may be stuck Plugin Performance — see which plugins consume the most resources and deactivate sluggish ones Options Bloat Analyzer — inspect database options table size, autoloaded data, and top autoloaded options Transient Cleanup — clean expired transients with one click to reduce database bloat Error Log Viewer (Pro) — parse and display PHP and WordPress error log entries by type WP Config Manager — toggle WP_DEBUG, WP_DEBUG_LOG, and SAVEQUERIES without editing files ✅ Free vs Pro Comparison Login Security Limit Login Attempts & IP Lockout — Free & Pro Login Honeypot (Bot Trap) — Free & Pro Registration Honeypot — Free & Pro Registration Rate Limiter — Free & Pro Hide Login Page (Custom Login URL) — Pro Two-Factor Authentication (2FA) — Pro Google reCAPTCHA (Login + Register) — Pro Login Activity Log — Pro IP Blocklist / Allowlist — Pro Disposable Email Blocker — Pro Email Domain Whitelist/Blacklist — Pro Admin Registration Approval — Pro Security Hardening Disable XML-RPC — Free & Pro Hide WordPress Version — Free & Pro Disable REST API User Enumeration — Free & Pro AI Crawler & Bot Blocker — Free & Pro Content Protection Site-Wide Access Control — Free & Pro Admin-Only Mode — Free & Pro Site-Wide Password — Free & Pro Country Restriction (block or allow by country) — Free (2 countries) / Pro (unlimited) Content Lock (Per-Post) — Pro Auto-Expiry Unlock — Pro Role-Based Content Lock — Pro Conditional Display (Login Status) — Free & Pro Conditional Display (12 Conditions) — Pro Member-Only Page Template — Free & Pro Login Page Customizer Login Page Styling (Background, Logo, Form) — Free & Pro Login Page Advanced Styling + Custom CSS — Pro Register Page Styling — Pro Lost Password Page Styling — Pro Password Form Styling Password Form – Styles 1 & 2 — Free & Pro Password Form – Styles 3 & 4 — Pro Custom Text, Labels & Social Icons — Free & Pro Templates Gallery (3 Free / 10+ Pro) — Free & Pro Preview & Admin Real-Time Live Preview — Free & Pro Desktop Responsive Preview — Free & Pro Tablet & Mobile Responsive Preview — Pro React-Powered Admin Dashboard — Free & Pro CPU Monitor & Site Health CPU Usage & Memory Stats — Free & Pro Slow Query Logger — Free & Pro Cron Jobs Manager — Free & Pro Plugin Performance Monitor — Free & Pro Options Bloat Analyzer — Free & Pro Transient Cleanup — Free & Pro Error Log Viewer — Pro WP Config Manager — Free & Pro 🌐 Live Demos See WPEPP in action: Password-protected page demo 🏗️ Built for Performance WPEPP is designed to be fast and lightweight: No external scripts on the front end — zero impact on page load speed Conditional asset loading — CSS and JS load only on pages that need them Modern React admin — the settings panel is fast and responsive without slowing your site REST API powered — all settings are saved via the WordPress REST API, no page reloads 🌍 Translations English (default) Translation-ready — .pot file included for translators Privacy Policy WPEPP uses the Appsero SDK to collect telemetry data only after the user opts in via an admin notice. No data is collected by default. The SDK gathers basic diagnostic information (PHP version, WordPress version, plugin version, site URL) to help us troubleshoot issues and improve the product. It does not collect personal user data, passwords, or content. Learn more: Appsero Privacy Policy.