AppRanks verdict
Generated from live data on this pageBased on the data on this page, Smush – Image Optimization, Compression, Lazy Load, WebP & CDN is the stronger choice for most WordPress Plugin Directory merchants — 4.8★ vs Cloak Affiliate Links for WooCommerce's 4.3★ is a meaningful gap that usually reflects real product or support quality differences across the user base. Smush – Image Optimization, Compression, Lazy Load, WebP & CDN has the larger user base (6,033 reviews vs 12), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. Cloak Affiliate Links for WooCommerce's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat. Recommended by store size: small/early-stage merchants who need fast install and low risk should default to Smush – Image Optimization, Compression, Lazy Load, WebP & CDN; mid-market and enterprise merchants with specific feature requirements should evaluate both — Cloak Affiliate Links for WooCommerce's 12-review base may include the workflow context that matches your specific use case better than Smush – Image Optimization, Compression, Lazy Load, WebP & CDN's broader-but-shallower coverage. This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical WordPress Plugin Directory listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: Cloak Affiliate Links for WooCommerce audit • Smush – Image Optimization, Compression, Lazy Load, WebP & CDN audit
