OttoKit vs FunnelKit Automations –

OttoKit – THE ALL IN ONE AUTOMATION PLUGIN AND BEYOND ★★★★★ 👉 Official Website Link 👉 Try the live demo of OttoKit CONNECT YOUR WORDPRESS PLUGINS, APPS & WEBSITES TO CREATE POWERFUL AUTOMATIONS ⚡ At OttoKit, our mission is to empower you to connect your favorite apps, automate repetitive tasks, and unlock new growth opportunities for your business. Today, running a business means dealing with a lot of different apps, services, and plugins. On average, organizations use 110 different softwares to run their business. Contact forms, Email marketing tools, Social media sites, Payment gateways, CRMs, Helpdesk, eCommerce plugins, Communication tools, Project management platforms, LMS, and the list goes on. That’s a lot of moving pieces! Now the problem is, these are all independent tools. They usually can not communicate with one another, causing a lot of time and energy wasted on manual data entry and other mundane tasks. It also means opportunities are lost when important apps are not connected. Just for an example, imagine a small business owner named Jane. She runs an eCommerce website. When someone places an order on her website, this is what she wants to do: Add a customer to a CRM Add the order details to an accounting system. Upload the invoice to a Google Drive folder that is shared with the accountant Send a thank-you email to the customer Then, send this customer another email after 15 days asking for a review. If the customer leaves a five-star review, send a coupon encouraging the next purchase. If the customer does not use the coupon, remind them of it 3 days before it expires She also wants to get a notification of any order above $500 USD in a Slack channel Also for those large orders, send a message on WhatsApp to make the customer feel special and build a better relationship with them. This is just one simple use case of a small business owner, trying to run and grow her simple eCommerce website. It is just impossible to manually do all of these tasks for each and every order that comes through her website! That’s why we created OttoKit. OttoKit is an automation platform that automates processes between different websites, applications, and WordPress plugins. It helps you create powerful workflows to connect your apps and automate repetitive tasks. It can automatically do any number of things in different apps, after something happens. For example: What happens after someone buys a product What happens after someone leaves a review What happens after someone logs into your website What happens after someone fills out a contact form What happens when someone takes a quiz in an online course and achieve a certain score Now there are some tools, like Zapier that might help you do some of this. However, they do not connect well with WordPress and are quite expensive. Furthermore, they were made years ago, and their user experience leaves a lot to be desired. Furthermore, many WordPress automation tools suffer from limited integrations, are bloated, and can slow down your website. They require a lot of technical knowledge to use and yet are unreliable. OttoKit is different. OttoKit is the only platform built specifically to seamlessly integrate with WordPress and external applications. We have a modern user interface that is easy to use, and our platform is designed to be lightweight and fast. And most importantly, it doesn’t break the bank. Now Jane can easily connect her website to her CRM, accounting system, email marketing platform, and other apps she wants. OttoKit is our way to make sure that businesses, like Jane, can connect their favorite apps, automate mundane tasks, and focus on what truly matters — discover new growth opportunities 📈🙂 Sign up for free today! DISCLAIMER: OttoKit is a SaaS platform and requires an account on our website. When you install this plugin, you’ll need to register for a free account. Or, if you already have an account with us, you can simply connect this plugin to it. This plugin helps you connect your WordPress website to the OttoKit SaaS platform. HOW IT WORKS ❓ From installation to creating your first automation, OttoKit is designed to be simple and intuitive. Here is how it works: Step 1. Install WordPress Plugin 🔌 From your WordPress dashboard, navigate to the Plugins menu and click on the “Add New” button. Search for the OttoKit plugin, then click “Install Now” and “Activate”. Step 2. Connect your WordPress website ⚙️ Once the plugin is installed, you will be redirected to the OttoKit settings page in your WordPress dashboard. There you will find a button to connect your WordPress website with the OttoKit platform. If you do not have an account on the platform, you can create it for free in less than 60 seconds. Or if you already have an account, just sign in with your login credentials. All compatible plugins, such as WooCommerce, Fluent Forms, LearnDash, BuddyBoss, etc., will automatically connect to the OttoKit platform during this process. Yaay, you’re almost ready to start automating tasks on this website! Step 3. Connect other apps 🔗 If you want to connect other apps and websites such as Google sheets, MailChimp, Twitter, Stripe, Trello, etc. you can do that now. Just select the apps you use, and follow the instructions to connect your accounts. OttoKit already support hundreds of popular apps, and we’re adding more each week! Step 4. Choose a trigger 💣 After you’ve connected your apps, you can set up triggers that will start a special task. A trigger is something that happens in one of your connected apps, like receiving a new order in your eCommerce platform. Step 5. Add actions ⚡ Now you can choose what you want OttoKit to do whenever your chosen trigger is executed. Just pick the app and action you want to use. For example, you might want to pass the details of the customer who placed the order in your email marketing platform like MailChimp. Now whenever the trigger happens, all the actions will be executed automatically. You can create similar automations to connect your favorite apps, automate mundane tasks, and discover new growth opportunities! SOME OF THE POWERFUL FEATURES 💪 OttoKit is packed with advanced features that will help you streamline your processes and save time. Below are just some of the advanced features it offers: Canvas Builder 💙 Our standout feature is our intuitive canvas editor in OttoKit. It lets you visually construct your automations by dragging triggers and actions onto the canvas. This makes it simple to visualize your workflow and make adjustments or expansions without coding. Multi-step automations 🎉 You can make multi-step automations that link actions triggered by events. For instance, you could set up a customer welcome process with emails, course enrollment, and adding to a mailing list. This helps you automate tasks and save time. Integrations with WordPress plugins 🤘 OttoKit works smoothly with popular WordPress plugins like Gravity Forms, WooCommerce, LearnDash, TutorLMS, FluentCRM, BuddyBoss, CartFlows, SureMembers, Elementor, and more. This allows users to automate actions such as post-purchase processes, website logins, form submissions, course enrollments, quiz completions, and specific score achievements, saving time and effort. Integrations with SaaS applications 🪩 OttoKit connects with lots of apps, so you can link your favorites together. Want your CRM to talk to your email tool? Or your project manager to sync with your invoicing? OttoKit does it. With a few clicks, set up automations to save time and get more done. Automation between multiple WordPress sites 🔗 Want to connect one WordPress website to another? For example, if you have WooCommerce installed on one site and LearnDash on another. And whenever someone buys a WooCommerce product, you might want to offer access to a related course which is on another WordPress installation. OttoKit makes it extremely easy. Schedule ⏱️ The Schedule feature lets you choose when your automations happen. You can pick a time and date for a one-time event or set them to repeat regularly. For instance, you could send a Slack reminder every Friday or back up your website every night. This simplifies tasks that need to be done regularly, fitting your business schedule, whether it’s daily, weekly, monthly, or yearly. Conditions 🖖 OttoKit’s Conditions feature allows you to personalize your automations by setting rules for when actions happen. This helps make your automations more precise, quick, and adaptable. You can use Conditions to do tasks like sending messages, updating lists, emailing again, posting on social media, and assigning jobs to team members. Filter 🎲 This feature is handy in automations with many steps. It lets you decide if the automation keeps going or stops based on a condition. For example, if a customer hasn’t bought anything in 30 days, the automation continues. But if they have, it stops. This control helps you manage your automations better. Path 🎊 The Path feature lets you make automations that can choose different actions depending on specific conditions. For instance, you can create an automation that sends one email if a customer’s purchase is big and another if it’s small. It helps automate decisions by creating different paths based on conditions. Delay ⌛ OttoKit’s delay feature is handy for adding timing pauses between actions in automations. For instance, you can send a personalized email to customers 90 minutes after they buy something to make them feel valued. Later, you can send another email asking for a review after 15 days. Formatters 😎 OttoKit Formatter helps you tidy up your data and do calculations easily. It has tools to format, extract, and calculate data the way you want. You can change dates, times, currency, do math, and more. It’s all done with a simple, visual interface. Custom APIs ➡️ OttoKit can share information between your automations and other apps online using APIs. This means you can make something happen in another app when a task finishes in OttoKit. For example, you could make OttoKit send a message on Slack whenever someone orders from your website. Now, you can link your automations to any app that can get API requests fast and easy. Incoming Webhooks ⬅️ OttoKit uses incoming webhooks to get data from other apps or sites, triggering automations. For example, when someone applies for a job on your site, OttoKit can send them a WhatsApp message by receiving application data through a webhook. Dynamic data mapping 🔥 Dynamic Data Mapping in OttoKit lets you easily share info between apps. Say you run an online store with WooCommerce and want to send SMS with Twilio. It automatically links customer details like name, phone number, and order info from WooCommerce to Twilio. Detailed logs and history 📜 OttoKit’s Detailed Logs and History feature helps you keep tabs on how well your automations are doing and fix any problems. It shows you exactly what happened at each step. WHO CAN BENEFIT FROM OTTOKIT? Any individual or organization that wants to automate repetitive tasks and connect different apps can greatly benefit from using OttoKit. eCommerce entrepreneurs can use OttoKit to automate customer notifications, engagement, marketing, shipping tracking, and more. It can also help them integrate their eCommerce store with other business systems such as accounting and customer support. eLearning businesses can use OttoKit to automate various tasks, such as sending reminders to students or sending emails to people who fail a quiz. Web design agencies can use OttoKit to automate notifications, project management, and other tasks. Marketing teams can use OttoKit to automate tasks such as customer segmentation and email campaigns. Social media marketers can use OttoKit to automate notifications, social media updates, and more. It can also help them easily connect their clients’ websites to other systems. Small business owners can use OttoKit to connect their business systems and automate key tasks. Startups can use OttoKit to automate various tasks, such as customer sign-ups, billing, and project management. HR teams can use OttoKit to automate onboarding, offboarding, payroll, and other tasks. Social media managers can use OttoKit to automate content creation, reporting, and other tasks. Accounting firms can use OttoKit to automate data entry, document management, and other tasks. The list could go on and on! There is no limit to the types of businesses and organizations that can benefit from using OttoKit. From automating marketing and customer service tasks to integrating business systems, OttoKit can make a huge difference in any organization’s workflow. Even if you are an individual, OttoKit can be highly beneficial. It can be used to automate mundane tasks such as setting notifications, reminders and tracking. SOME OF THE WORDPRESS PLUGINS OTTOKIT SUPPORTS: WooCommerce SureMembers Spectra Presto Player FluentForms FluentCRM CartFlows BuddyBoss Gravity Forms GiveWP LearnDash Lifter LMS MemberPress Elementor Pro Tutor LMS Wishlist Member WPForms AffiliateWP Restrict Content Pro Beaver Builder Divi Builder Bricks Builder Easy Digital Downloads myCred The Events Calendar MasterStudy LMS SOME OF THE POPULAR APPS: SureCart Google Sheets WhatsApp ActiveCampaign ConvertKit Circle Gmail Google Drive MailChimp Slack Stripe PayPal Twitter Mailerlite Mailgun Sendinblue SMTP Twilio TypeForm Vimeo These are just some of the WordPress plugins and apps that are popular among OttoKit users. If you have apps that are not yet integrated with OttoKit, please submit a request for integration here. We are releasing new integrations every week! And if you are a developer, and would like to integrate your plugin or app — we have robust APIs which make it extremely easy to integrate any WordPress plugin or application with OttoKit. Please get in touch with us and we would be happy to help. BRANDING GUIDELINE OttoKit® is a registered trademark. Please use the following format when mentioning the OttoKit anywhere. OttoKit [correct] Otto Kit [incorrect] Ottokit [incorrect] CONNECT WITH OUR TEAM AND COMMUNITY Join our Facebook group community: Learn the tricks and techniques that other OttoKit users are using to grow their business. Also, get exciting insider information on upcoming feature releases.

FunnelKit Automations (formerly Autonami) is a powerful WordPress marketing automation engine that allows you to automate your marketing workflows. You can use FunnelKit Automations to: Create WooCommerce abandoned cart campaigns to recover the lost revenue. Create post-purchase follow-up sequences to educate and upsell customers. Set up a welcome email workflow to greet and get your customers onboard with on-brand welcome emails. Tag contacts, and add them to specified lists or sequences, update custom fields, and do so much more – just like you can in a popular CRM such as ActiveCampaign, Drip, ConvertKit, MailChimp, Klaviyo and others (PRO feature). Customize WooCommerce email templates – order confirmation, login details, delivery completed emails – with the in-built drag-and-drop visual email builder. Create targeted audience segments and reach out to them via beautifully designed broadcast campaigns. Unlock more money-making opportunities by connecting your business with various WordPress plug-ins such as LearnDash, WishList Member, Affiliate WP, and more. Connect your website to 1000’s other services by connecting FunnelKit Automations with Zapier, Integromat, Pabbly, Integrately, and more. And more. FunnelKit Automations (Formerly Autonami) is a simple yet powerful automation plugin that gives you complete control over your website and automation. It is user-friendly and makes it easy for you to set up effective automation that helps drive more sales while helping customers. FunnelKit Automations is backed by a fantastic support team that is helpful, caring, and responsive. I always receive quick replies, and they go out of their way to help me. I am genuinely grateful for their plugin, help, and the FunnelKit Team. — Anthony, And the best thing about FunnelKit Automations? We have no cap on contacts, which means you do not have to pay more as your contact list grows. That’s what FunnelKit Automations is to your eCommerce marketing automation game. How Can FunnelKit Automations Help You Automate Your Marketing? Engage better with your buyers with essential WooCommerce automations like welcome emails, abandoned cart recovery, post-purchase email sequences, customer win-back campaigns, and much more. You can create beautiful emails with a drag-and-drop builder and interact with your leads via newsletter campaigns. Now, you no longer need to have ten different plugins to do eCommerce marketing. FunnelKit Automations Lite (Free) Version FunnelKit Automations comes in two versions – Lite (Free) and Pro. The Lite version comes equipped with crucial pre-built automations that give you a headstart in your WooCommerce marketing automation journey, and you can build on it as your business grows. Create Automated Campaigns on the All-New Canvas Interface FunnelKit Automations is powered by the robust automation builder and the minimalist Canvas interface. A clean interface that allows you to visualize your workflow as you build it. It simplifies the automation-building process and view in-line analytics such as email open/click-through rates and more on the interface itself. In the Pro version, you can even view individual contact’s journey and in-depth analytics. Visualize and create powerful workflows precisely the way you want. View Abandoned Users and Other Cart-Related Details at One Place Abandoned cart users are crucial to your profits. These are the users who had almost completed their purchases but got distracted and left. If targeted properly, these users are very likely to come back and complete their purchases. FunnelKit Automations gives you cart-related information such as – recoverable, recovered, and lost carts. This information can be crucial to understanding your users and be the building blocks for your WooCommerce abandoned cart recovery campaign. Get One-Click Import Recipes FunnelKit Automations Lite comes with crucial pre-built marketing campaigns that you can import with one click, customize the email copy and delay time, and go live in a matter of minutes. You get automations such as – abandoned cart recovery, welcome email sequence for new customers, review collection emails, and a first purchase anniversary campaign. There are various other WooCommerce events that you can try out and create your custom WooCommerce marketing automations from scratch. With Autonami Lite, the following WooCommerce events are available at your disposal: Cart Abandoned Cart Recovered Order Created Order Created – Per Product Order Status Changed Order Item Refunded Order Item Stock Reduced Order Note Added Review Received If there are other users you’ve given permission to access your store, then you can track their activity with WordPress events such as User Created and User Login. Send Simple Text-Based Emails FunnelKit Automations Lite comes with a text-based email builder that allows you to create and send text emails with ease. Do not underestimate the power of simple text emails. In some automated campaigns, simple text emails have performed better than visual ones. Personalize your emails with merge tags, add a catchy subject line, and a persuasive preview text. FunnelKit Automations is GDPR compliant; hence, the ‘unsubscribe text’ comes pre-inserted. Time Your Emails Right with Delays FunnelKit Automations allows you to add delays to your email sequence and communicate with your customers on the right time. You can set delays in minutes, hours, days, weeks, and even months to better optimize your automated campaigns. My respect and appreciation for the FunnelKit Automations Team continue to grow as we migrate from a major ESP into FunnelKit. FunnelKit Automations is powerful and intuitive—and the support we receive (when needed) continually exceeds our expectations. What a delight it is to work with folks who care so deeply about the customers they serve and the products they build! — Stacy Farrell, FunnelKit Automations Lite Use Cases 1. Create High-Converting Abandoned Cart Recovery Sequence FunnelKit Automations allows you to create targeted and well-segmented WooCommerce abandoned cart recovery campaigns. Live-capture the cart as soon as the user enters the email. Works perfectly on mobile as well. Create segmented automated campaigns based on cart total, cart items items in the cart, the coupon used, whether the cart has coupons or not, etc. Intuitive cart abandonment analytics for quick stats of recoverable carts, recovered carts, etc. Auto ends the automation when a user completes the purchase. Set up delays in your emails in minutes, hours, and days. Pro feature: Send personalized WooCommerce discount coupon code based on the cart value or items (or any rule) with a set expiry time. Take a look at the video below: 2. Set up WooCommerce Follow-Up Emails for Post-Purchase Engagement Post-purchase or follow-up emails are sent out to engage with your customers after they’ve just bought from you. Here are some of the post-purchase engagement emails you can send: Shipment Check-In Email – Check with your new buyers about their shopping experience with you. Cross-Sell or Product Recommendation Email – Send automated emails to recommend products to customers based on the items they bought. Purchase Anniversary Email – Create an automated anniversary campaign with a WooCommerce discount coupon code on the 6-months or 1-year anniversary. Product Education Email – Educate them on how to use the product that they’ve just bought. This depends on what item they purchased and if that needs education. Take a look at the video to see all the post-purchase use cases: This is not it, we have some powerful use cases that you can execute with FunnelKit Automations Pro. But, before that, let’s understand what FunnelKit Automations Pro brings to the table! FunnelKit Automations Pro Version Even though you can do a lot with FunnelKit Automations Lite version, the Pro version unlocks a whole new spectrum of WooCommerce marketing automation that you never knew was possible within WordPress. FunnelKit Automations Pro lets you communicate with buyers to strengthen the relationship and lay the ground for the second sale. FunnelKit Automations Pro makes FunnelKit Automations a mini-CRM, allowing you to view 360° contact profiles, build targeted audiences, tag users, add them to sequences, run automated campaigns, send broadcasts, connect with form builders, and more – perform all the actions you can in an expensive SAAS-based CRM. All without leaving WordPress. Like many people, we have used Infusionsoft, Active Campaign, Mail Chimp, you name it, we have tried them all at one point or another, and NOTHING, ABSOLUTELY NOTHING, compares to FunnelKit Automations. When you pair FunnelKit Automations with your own SMTP servers like Sendgrid, Mailgun, and Amazon SES, you instantly control your own email marketing service, and even better, you control your own email marketing REPUTATION. Gone are the days of using services that send all their email from the same servers, so you don’t have to suffer from unreliable email delivery based on the bad habits of other users of the same service. You can now control everything and tie all your marketing in with your WordPress website, run email broadcasts, abandon WooCommerce cart emails, automated sequences based on user activity, and so much more. FunnelKit Automations is WONDERFUL, and their support is top-notch. — Monster Development, Get Actionable Insights on Your Dashboard FunnelKit Automations Pro adds more to the already incredible analytics dashboard. Along with the cart-related data, you get a list of your Top Automations, Top Broadcasts, and even Popular Emails. These lists can help you replicate your success by following the same formula. The dashboard also displays: – Total Contacts – Emails Sent – SMSs Sent – Total Orders – Total Revenues View Detailed Customer Profiles With detailed customer profiles, you can view all the important details of every contact on your list. With FunnelKit Automations Pro, you can get a deeper understanding of your customers. Quickly see the most important details about them – the latest engagement with your emails, total spend, total orders, last order date, AOV (individual), comparison to the store’s AOV, etc. These details can help you create targeted automated campaigns. Create advanced segmentation by tagging and listing the customers and creating a precise set of audiences to use in marketing campaigns. Send Broadcast Campaigns To Multiple Contacts With live cart capturing, FunnelKit Automations captures emails the moment it is entered on the checkout page. You can create an automation to tag users in real time. You can segment these users into audience sets like – US customers, repeat buyers, high-value customers, etc. You can tag your users in real-time and segment them into audience sets based on: – Geographical location – US Customers, Canada Customers, etc. – Products Purchased – Order Values – Coupon Used – AOV and Lifetime Spend – Engagement-related parameters – WordPress User Status, and more This audience segmentation will help pinpoint your emails and attain more engagement. Get Access to 20+ Advance Pre-Built Automations with One Click FunnelKit Automations Pro version unleashes 20+ marketing automations that you can import with just one click and boost your sales instantly. The library is every-growing and currently includes various email sequences like: Abandoned Cart Recovery Post-purchase email sequence Condition-based email sequence for precise targeting Turning Subscribers into Customers in 7 days WooCommerce Subscriptions – related email sequences Affiliates-related email sequences Customer Win-back campaign and even more Create Condition-Based Automated Workflows The most important and EXCITING benefit of FunnelKit Automations Pro is Condition – the ability to create condition-based automations. Create conditions based on cart total, cart items, contact fields, order total, items purchased, average order value, geographical location, and even saved audiences. Here are a few most-used Condition categories: Customer Details: Gender, Company, Date of Birth, etc. WooCommerce Cart Details: Cart Total, Total Revenue, Total Orders Count, Purchased Products, Used Coupons, AOV, First Order, Last Order, etc. Geography: Country, State, City, etc. Engagement: Last Open, Engaged, Unengaged, Last Click, etc. Broadcast: Broadcast Sent/Open/Clicked And more such amazing Conditions to create personalized email sequences. Such conditions allow you to focus more on the profitable side of your customers. Build advanced email and SMS sequences according to the conditions set and take your eCommerce marketing game up a notch. Create Targeted Campaigns with Advanced Actions Unlock a whole new spectrum of Actions with the Pro version. You can customize your email workflow with various actions such as: Messaging: Send Email, Send SMS, Send Message to a Channel/User FunnelKit Automations: Create Contact, Change Status, Update Fields, Add/Remove Tags, Add/Remove Contact to/from a List, Add Contact Note, End Automation WooCommerce: Create/Delete Coupon, Change Subscription Status, Assign/Update Membership Plan This is just the cream of the crop, as you delve deeper into FunnelKit Automations, you can add more actions to your email sequence. The Pro version opens up the advanced Actions and Delay functionalities and even more helpful features like adding Goals, Jumps, and Exits to your automations. Delay: Advanced delay functionalities let you send emails in the contact’s timezone, as well as at a specific time of a specific day. Add a delay until a custom date is picked by the user on a form submitted. Goals: If your email sequence has a common goal, then the automation will stop when the goal is achieved, i.e., the subsequent emails won’t go out. Examples of goals include – a link clicked, an order placed, a user subscribed, and more. Jump: Shorten your automations by making contacts jump from one node to another within the workflow. Exit: Exit the automation for all those contacts that don’t meet the set condition. These contacts will move out of your automation. Create Dynamic Coupon Codes to Instigate Urgency Who doesn’t love coupons? FunnelKit Automations Pro lets you build dynamic coupons from scratch right inside WordPress. Customize your WooCommerce discount coupon settings without leaving your workflow – set an expiry date for the coupon, add a discount amount (fixed or in percentage), add a prefix to the coupon code, enable free shipping, and more. Create personalized coupon codes with merge tags – with the user’s first name or last name. Once done, embed the coupon code inside your emails with ease. Create Beautiful Emails Using Built-In Email Builder and Engage Better with Broadcast Campaigns Do not know where to start with email designing? Our WooCommerce marketing automation plugin comes with an in-built visual email builder that empowers you to create beautiful emails that can send your click-through rates through the roof. FunnelKit Automations gives you content blocks for designing emails. From writing text and adding logos to showing products in emails – there are blocks for just about everything. Save these emails as templates and reuse them in future automated campaigns. Send and schedule broadcast campaigns/ newsletters in real-time. Engage better with your audience with newsletters and create a stronger bond. A/B Test Your Emails and Choose the Best-Performing Copy A lot of your email marketing campaign’s success depends on the copy of your email. If the subject line is catchy and the copy is engaging, you are halfway home. FunnelKit Automations Pro lets you split-test your emails and choose the best version that can maximize your campaign’s performance and bring in profits. You can create multiple versions of the same email by changing the subject line, altering the preview text, and more. FunnelKit Automations Pro Use Cases **1. [Create …