Smart Marketing SMS and Newsletters Forms vs Smush – Image Optimization, Compression, Lazy Load, WebP & CDN

🇵🇹 VERSÃO EM PORTUGUÊS (PT-PT) E-goi Smart Marketing: O Motor de Crescimento All-in-One para o Seu WordPress! Cansado de ter contactos no seu site que nunca se transformam em vendas? O plugin E-goi Smart Marketing SMS and Newsletters Forms é o seu atalho para o sucesso, transformando o seu website WordPress ou loja WooCommerce numa máquina de marketing e automação integrada. Venda mais, recupere vendas perdidas e automatize a sua comunicação, tudo a partir de um só lugar! 💡 PORQUÊ INICIAR OU MUDAR PARA O E-GOI SMART MARKETING? 1. Captação Múltipla e Compatibilidade Total Chega de widgets, pop-ups e shortcodes de diferentes ferramentas! Simplifique a sua gestão e capte contactos de forma eficaz, em qualquer canal: Captação: Crie Pop-ups, Formulários Simples e Complexos, Widgets e Barra de Subscrição — tudo a partir de um único painel. Comunicação: Use o Connected Sites para ligar o seu site a canais como Web Push, SMS e E-mail. Compatibilidade: Garanta que os seus formulários e elementos de design funcionam com Elementor, Gutenberg, WPBakery Page Builder, Contact Form 7 e Gravity Forms. 2. Integração Profunda com WooCommerce (Track & Engage) O E-goi oferece uma integração de dados de compra profunda para automações que geram receita: Vendas Perdidas: Ative o Track & Engage para monitorizar Carrinhos Abandonados e comportamento de navegação, permitindo automações de recuperação por E-mail e SMS. Visão 360º da Encomenda: Sincronize Produtos e utilize o Converter Encomendas (API Backend) para registar no E-goi o estado exato de todas as compras. Conteúdo Automatizado: Envie campanhas de e-mail sobre um produto automaticamente (requer WooCommerce). 3. Entregabilidade Essencial com E-mail Transacional (SMTP) O seu marketing é inútil se os e-mails não chegarem. Confie a sua reputação de remetente a quem sabe: Fim ao SPAM: Utilize o E-mail Transacional (SMTP) do E-goi para processar todos os e-mails críticos do WordPress e WooCommerce. Relatórios: Melhore a sua taxa de entregabilidade e aceda a relatórios detalhados de envios, aberturas e cliques. 4. Automação Simples e Poderosa com RSS Feed Mantenha a sua audiência a par das novidades, sem ter de criar e-mails manualmente todas as semanas: Feeds Personalizados: Crie RSS Feeds por Categorias, Tags ou Tipo (Artigos/Produtos). Campanhas Automáticas: Transforme esses Feeds em Campanhas RSS Feed automáticas. Conformidade: Garanta a qualidade e a segurança dos seus dados com Double Opt-in (RGPD). Novidades: Conversão de Encomendas (API Backend): Monitorização e sincronização dos estados de encomenda (“Criada”, “Pendente”, “Cancelada”, “Completa” e “Desconhecida”) diretamente com o E-goi. Funcionalidades: Geral: 100% Gratuito, Sincronização automática de contactos, Connected Sites, E-goi Track & Engage, Bloco E-goi para Gutenberg. Captação de Leads: Formulários Simples, Formulários Múltiplos, Barra de Subscrição, Formulários Pop-up, Formulários Widgets. Automação & E-commerce: Conversão de encomenda por estado (API Backend), Campanha E-mail com publicação de artigo, Sincronização produtos Woocommerce. Canais & Conteúdo: Notificações Web Push, RSS Feed por categorias, tags ou produtos. E-mail Transacional (SMTP) E-goi: Envio de todos os e-mails do WordPress e WooCommerce pelo E-goi, com melhor entregabilidade. Compatibilidade: Integração com WooCommerce, CF7, Gravity Forms, Elementor, WPBakery Page Builder. Conformidade: Opção de validação dos contactos com Double Opt-in (RGPD), Associação de Tags a formulários. Add-on: Plugin E-goi SMS Orders Alert/Notifications Requisitos: Plano E-goi com acesso a sua API Key. WordPress na versão 4.7 ou superior. Já tem uma conta E-goi? Criar conta E-goi gratuita 🇬🇧 ENGLISH VERSION (EN-EN) E-goi Smart Marketing: The All-in-One Growth Engine for Your WordPress! Tired of having contacts on your site that never turn into sales? The E-goi Smart Marketing SMS and Newsletters Forms plugin is your shortcut to success, transforming your WordPress website or WooCommerce store into an integrated marketing and automation machine. Sell more, recover lost sales, and automate your communication, all from one place! WHY SWITCH TO E-GOI SMART MARKETING? 1. MULTIPLE LEAD CAPTURE AND FULL COMPATIBILITY No more widgets, pop-ups, and shortcodes from different tools! Simplify your management and capture contacts effectively, across any channel: Multiple Capture: Create Pop-ups, Simple and Complex Forms, Widgets, and Subscription Bar — all from a single panel. Immediate Communication: Use Connected Sites to link your site to multiple E-goi channels, such as Web Push, SMS, and E-mail, re-engaging visitors wherever they are. Full Compatibility: Ensure your forms and design elements work with Elementor, Gutenberg, WPBakery Page Builder, Contact Form 7, and Gravity Forms. 2. DEEP WOOCOMMERCE INTEGRATION (TRACK & ENGAGE) Go beyond the basics. E-goi offers deep purchase data integration for automations that generate revenue: Lost Sales Automation: Activate Track & Engage to monitor Abandoned Carts and real-time browsing behavior, enabling recovery automations via E-mail and SMS. 360º Order View: Synchronize Products and use the Order Conversion (API Backend) to record the exact status of all purchases in E-goi (“Created”, “Pending”, “Canceled”, “Completed” or “Unknown”), allowing for highly segmented post-purchase automations. Automated Content: Send e-mail campaigns about a product automatically as soon as you publish a new article (requires WooCommerce). 3. ESSENTIAL DELIVERABILITY WITH TRANSACTIONAL E-MAIL (SMTP) Your marketing is useless if the emails don’t arrive. Trust your sender reputation to the experts: End SPAM: Use E-goi’s Transactional E-mail (SMTP) to process all critical emails from WordPress and WooCommerce (password recovery, order confirmations). Reports and Trust: Improve your deliverability rate and access detailed reports on sends, opens, and clicks to track transactional performance. 4. SIMPLE AND POWERFUL AUTOMATION WITH RSS FEED Keep your audience up-to-date with news without having to manually create emails every week: Custom Feeds: Create RSS Feeds by Categories, Tags, or Type (Articles/Products). Automatic Campaigns: Transform these Feeds into automatic RSS Feed Campaigns that are sent to your subscribers on a schedule without intervention. Compliance: Ensure the quality and security of your data with the option for contact validation via Double Opt-in (GDPR). What’s new: Order Conversion (API Backend): Monitoring and synchronization of order statuses (“Created”, “Pending”, “Canceled”, “Completed” or “Unknown”) directly with E-goi. Features: Geral: 100% Free, Automatic contact synchronization (incl. custom fields), Connected Sites, E-goi Track & Engage, Gutenberg E-goi Block. Lead Capture: Simple Forms, Multiple Forms (via Connected Sites), Subscription Bar, Pop-up Forms (Visit and Exit Intent), Widget Forms. Automation & E-commerce: Order sync by status (API Backend), E-mail campaign on article publication, WooCommerce product synchronization. Channels & Content: Web Push Notifications, RSS Feed by categories, tags or products. E-goi Transactional E-mail (SMTP): Send all WordPress and WooCommerce e-mails through E-goi for better deliverability. Compatibility: Integrates with WooCommerce, CF7, Gravity Forms, Elementor, WPBakery Page Builder. Compliance: Double Opt-in contact validation (GDPR), Tag association to forms. Add-on: E-goi SMS Orders Alert/Notifications Requirements: E-goi Plan with access to your API Key. WordPress version 4.7 or higher. Do you need an E-goi account ? Click and create a free E-goi account

Compress images, optimize images, and enable image lazy load automatically with the powerful Smush image optimizer to keep your WordPress site fast, without losing quality. Smush makes it easy to optimize images, compress images, and deliver images faster across your entire WordPress site. This all-in-one image optimizer automatically reduces image file sizes, enables image lazy load, and serves modern formats like WebP and AVIF, all without breaking image quality or adding extra work. Whether you’re running a blog, store, or portfolio, Smush helps you optimize images at scale and keep your site fast with a trusted WordPress image optimizer. Trusted by 1+ Million Sites | 4.8/5 Star Rating Get everything you need to optimize images and speed up your site. Smush works out of the box with no complicated setup – just install and let it handle the rest. Compress images without losing quality Reduce image file size automatically while keeping your images sharp and clear. Smush is an easy-to-use image optimizer which let’s you compress images using both lossless and lossy compression, giving you the best balance of quality and performance without extra work. You can also compress images outside the media library using Directory Smush, making it easy to optimize images stored in theme folders, plugins, or other directories on your server. Lazy load images for faster pages Enable image lazy load across your site so images load only when needed. This image optimizer improves initial page speed and creates a smoother experience for visitors without extra configuration. Serve WebP and AVIF images automatically (PRO) Convert images to WebP and AVIF and serve them automatically to supported browsers. Smush helps you optimize images using next-gen formats to reduce file size and improve load times across your WordPress site. Deliver images faster with an Image CDN (PRO) Serve images through a global image CDN to reduce latency and improve load times for visitors around the world. 119 global CDN servers Up to 500 GB of bandwidth Faster image delivery based on visitor location Improved performance for image-heavy and high-traffic sites Automatically resize and fix image dimensions (PRO) Eliminate common PageSpeed warnings and improve layout stability with automatic image sizing. Smush dynamically resizes images to perfectly fit their containers, regardless of original size, helping fix the “Properly size images” warning in Google PageSpeed Insights. It also automatically adds missing width and height attributes to your images, improving rendering speed and reducing layout shifts. This helps you meet the “Ensure images have explicit width and height” recommendation without any manual work. Optimize your entire site, automatically Smush works across your whole site as a powerful image optimizer to optimize images as you upload them and maintain performance over time without manual work. Optimize images automatically on upload Compress images in bulk or individually Works with your existing media library No need to re-upload images Enable image lazy load across your site Convert images to WebP and AVIF Deliver images with an integrated image CDN Automatically resize and serve correctly sized images Optimize images outside the media library with Directory Smush Built for performance Smush improves page speed and overall performance by reducing image weight and improving how images are delivered. Reduce page load times Improve user experience Better performance for image-heavy pages Supports image lazy load and preload images (PRO) for faster perceived performance Works with your existing setup Smush is built to work with your current WordPress setup, including popular themes, page builders, and plugins. Compatible with Gutenberg, Elementor, WPBakery, and more Works with WooCommerce stores No need to change your workflow Easy to enable and configure Designed to be simple You don’t need to be a performance expert to optimize images with Smush image optimizer. Works out of the box Simple settings when you need them No technical knowledge required Safe to use on any site Why choose Smush? There are plenty of image optimization plugins, but Smush focuses on making it easy to optimize images, compress images, and improve performance without complexity. As a leading WordPress image optimizer, Smush gives you powerful optimization tools without the technical hassle. Trusted by over 1 million WordPress users Built specifically for WordPress Regular updates and improvements Backed by the WPMU DEV team Get started in minutes Install Smush, activate it, and start to compress images, optimize images, and enable image lazy load right away. This easy-to-use image optimizer helps most sites see improvements immediately without changing how they upload or manage images. About Us WPMU DEV is a premium supplier of quality WordPress plugins, services and support. Learn more here: https://wpmudev.com/ Don’t forget to stay up to date on everything WordPress from the Internet’s number one resource: WPMU DEV Blog Hey, one more thing… we hope you enjoy our free offerings as much as we’ve loved making them for you! Contact and Credits Originally written by Alex Dunae at Dialect (dialect.ca, e-mail ‘alex’ at ‘dialect dot ca’), 2008-11.