ShopMagic – email automation for WordPress vs WPForms – AI Form Builder for WordPress – Contact Forms, Payment Forms, Survey Form, Quiz & More

ShopMagic – email automation is a WooCommerce extension that allows store owners to create automated emails and actions triggered by store and customer events. The ShopMagic – email automation for WordPress plugin provides a system for building email automations using events, optional filters, and actions. It can be used to send follow-up emails, transactional notifications, reminders, and internal messages related to WooCommerce orders, customers, and site activity. ShopMagic – email automation for WordPress runs entirely inside WordPress and WooCommerce. All data remains in the site database and is not sent to external services unless explicitly configured by the site administrator (for example, through integrations). The plugin is designed to be extensible and can be enhanced with add-ons or custom code to support additional events, filters, and actions. Key Features AI-powered interface – Create email automations using prompts and reduce setup time. Ready-to-use WooCommerce automation recipes – Pre-built email workflows for common WooCommerce scenarios. WooCommerce follow-up emails – Automatically send post-purchase emails such as review requests or product recommendations. Email automation for WooCommerce order statuses – Trigger emails based on order status changes, including links to products or external review platforms. Custom transactional emails for WooCommerce – Create and send customized emails for all order statuses, including pending payment and cancelled orders. Support for custom WooCommerce order statuses – Build automations and emails for custom statuses added by other plugins. Product-specific email content – Create different email designs and messages depending on the purchased product. Welcome emails – Send automated welcome emails for new orders or newly created customer accounts. Internal emails and notifications – Send emails to store staff or administrators about selected store events. Mailchimp integration – Automatically add customers to Mailchimp lists during checkout. Customer lists and segmentation – Create and manage multiple lists for newsletters, promotions, or product announcements. GDPR-compliant email lists – Support for opt-in and opt-out lists with unsubscribe links. Advanced guest customer handling – View and target customers who placed orders without creating an account. Email queue system – Optimized email queue for reliable delivery and store performance. Email history and logs – Full visibility into sent emails and executed actions. Abandoned cart recovery – Free add-on to recover abandoned WooCommerce carts and lost revenue. WooCommerce SMS notifications – Free Twilio integration add-on for sending SMS notifications. Cross-sell and related product emails – Promote related or cross-sell products using automated emails. UTM parameter support – Add tracking parameters to email links for Google Analytics. Reliable email delivery – Use ShopMagic as a WooCommerce email customizer when default emails are not sent correctly. Newsletter and reminder automation – Send newsletters, pre- and post-purchase emails, and cart reminders from WordPress. Extensible with add-ons – Integrations with Twilio, Gravity Forms, Contact Form 7, Slack, WooCommerce Memberships, Bookings, Subscriptions, and Google Sheets. How It Works Automations in ShopMagic – email automation are built using three components: 1. Event Defines when the automation is triggered. Examples include: Order status change New order created Customer account creation 2. Filter (optional) Defines conditions that must be met for the automation to run. Filters can be used to limit automations to: Specific products or categories Selected order statuses Specific customer data If no filter is added, the automation runs globally for the selected event. 3. Action Defines what happens when the event occurs and conditions are met. Actions can include: Sending an email Adding a customer to a list Triggering an integration Emails in ShopMagic – email automation can be customized using placeholders that insert dynamic WooCommerce and customer data. Getting Started Install and activate the ShopMagic plugin. Create a new automation in WooCommerce → Automations. Choose an event and add an email action. Save the automation — emails will be sent automatically. A step-by-step guide is available in the documentation and video tutorial. Documentation ShopMagic comes with an extensive docs for both store owners and staff as well as developer docs aimed to help with extending ShopMagic with new features. Help and support ShopMagic is backed by a friendly and professional support team ready to answer your questions and help you along the way. We also have an extensive documentation site available. For support requests, please use the official plugin forums at WP.org. If you’re looking for faster support via email, we encourage you to purchase ShopMagic PRO, which comes with 1-on-1 priority email support. Is there a PRO version? Glad you asked. Core functionalities of ShopMagic are free forever. However, we developed some add-ons which you can use to enhance your eCommerce possibilities: These are paid add-ons for ShopMagic PRO. Delayed Actions – Create post-purchase emails, i.e. with a 1-week delay or anniversary email 365 days after the initial purchase. Delay WooCommerce emails by minutes, hours, days, or weeks. Review Requests – Adds review requests with direct links to products purchased for customers to review. Personalized Coupons – Adds the ability to create personalized coupon codes for customers and send them automatically. Advanced Filters – Ability to segment your customers with advanced filters, for example, order total, product category, payment or shipping method, and more. Manual Actions – Manually trigger one-time emails. Suitable for newsletters, product announcements, or any emails you want to send manually. WooCommerce Subscriptions Integration – Allows creating automations based on subscription events, such as payments or status changes. WooCommerce Memberships Integration – Allows creating automations based on membership events, such as status changes or before expiry. WooCommerce Bookings Integration – Let you crate automation based on booking events like status changes or before expiry. Gravity Forms – Let you create automation based on user or customer form submission. You may use the forms to gather feedback in WordPress or information from WooCommerce customers and send the data to Google Sheets. Post to Slack – allows you and your team to stay up to date with what’s happening in your store right in Slack. Webhooks – allows using WooCommerce webhooks to integrate ShopMagic automations with external services or systems via REST API. ShopMagic for Flexible Subscriptions – allows creating automations based on Flexible Subscriptions events, such as new subscriptions, status changes, upcoming renewals, trial ending, or subscription expiry, with advanced filters and subscription-specific placeholders. Upgrade to ShopMagic PRO Upgrade to ShopMagic PRO now to get all the add-ons with all PRO features in one affordable package and get the priority e-mail support! Built with developers in mind Extensible, adaptable, and open source. We made sure that ShopMagic is easy to extend and adapt to the needs of your clients. The ShopMagic API makes it possible for developers to extend ShopMagic by: Creating custom events, filters, actions, and placeholders. Creating custom templates for sending emails. Integrating with other plugins and web applications. Overriding default plugin behavior. ShopMagic in a nutshell WooCommerce email automation plugin for WordPress Create automated follow-up and transactional emails Customize WooCommerce email templates and content Send product-specific and order-based emails Support for custom WooCommerce order statuses WooCommerce review request and reminder emails Cross-sell and related product emails Abandoned cart recovery with a free add-on Email queue, logs, and automation history AutomateWoo alternative for WooCommerce stores Data use policy Learn about Use of Data Policy by WP Desk Plugins

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AI-Powered Drag & Drop Contact Form Builder Create custom contact forms in minutes with our easy-to-use drag and drop online form builder or just ask AI to build it for you. But don’t just take our word for it. See what WordPress experts are saying: WPForms is by far the easiest form plugin to use. My clients love WPForms and it’s one of the few plugins they can use without any training. As a developer I appreciate how fast, modern, clean and extensible it is. Bill Erickson – Expert WordPress Consultant Pre-built Form Templates WPForms comes with 2100+ pre-built form templates. Whether you’re looking to create a simple contact form, marketing form, request a quote form, donation form, payment order form, registration form, survey form, quiz form, Stripe payment form, or a subscription form, we have a form template already prepared and ready to use. Mobile Ready, SEO Friendly, and Optimized for Speed WPForms contact forms are 100% responsive and mobile-friendly. We optimized every query on the frontend and the backend to ensure that it’s one of the fastest WordPress contact form plugins. You can embed your contact form on any page with an optimized title and description, so WPForms is one of the most SEO friendly contact form plugins too. Fields & Features You Need to Succeed With star ratings, file uploads, repeater fields, survey fields, and multi-page contact forms, you can easily build the right custom form for your site’s needs. Plus, integrate your contact forms with an email marketing service in just a few steps and collect payments with Stripe, PayPal, and Square for bookings and orders without the need for a dedicated eCommerce plugin. See what one business owner has to say about their WPForms contact form: As a business owner, time is my most valuable asset. WPForms allows me to create smart contact forms with just a few clicks. With their pre-built form templates and the drag & drop builder, I can create a new form that works in less than 2 minutes without writing a single line of code. Well worth the investment. David Henzel – Co-founder of MaxCDN Surveys & Polls Create custom survey forms like Survey Monkey. Our WordPress survey plugin addon comes with smart survey fields including Likert scale, star ratings, and NPS. Embed your surveys and polls anywhere in WordPress. Use our survey reporting tools to customize graphs, export them for presentations, and display aggregate results. You can also share poll results instantly when collecting votes. Default WordPress Forms Aside from building simple contact forms, WPForms also helps you create better default WordPress forms, like custom WordPress login forms and custom WordPress user registration forms. Create a password-protected contact form or even a members-only contact form. Bloggers and publishers can use our WordPress post submission forms to accept guest posts, testimonials, and more. Payment Forms, Donation Forms, Booking Forms, and More While WPForms started out as a contact form plugin, it has evolved into a powerful custom forms solution for any type of payment or booking form. WPForms integrates with PayPal, Stripe, Square Payments, Authorize.Net, and Mercado Pago so you can easily accept credit card payments or take payments via PayPal. Bonus: you can also take signatures. We’re proud to be a Stripe Verified Partner. This partnership allows us to build the best Stripe integration with early access to features. You can use our Stripe integration to accept both one-time payments as well as recurring payments while syncing all form data to your Stripe account. Custom Calculator Forms Using the WPForms Calculations addon, you can build custom formulas and display results on the frontend. Create simple arithmetic calculations or build complex conditional calculations with rounded values, averages, time ranges, and more! It’s the best calculator plugin for WordPress. Forms Optimized for Conversions With our Form Pages addon, you can create distraction-free custom form landing pages to increase conversions. To improve form completion rates, we created Conversational Forms which helps you make your feedback forms feel more human by adding an interactive layout. (See Conversational Forms Demo). Easy to Customize and Extend You can easily customize your contact forms with our section dividers, HTML blocks, and CSS. Embedding forms in Elementor and Divi has never been easier thanks to our native integrations. We also know that our developer friends may want more control, so we added tons of hooks and filters. Full WPForms Feature List Online form builder – powerful drag & drop contact form builder. Create WordPress contact forms, payment forms, and other online forms without writing any code. 100% mobile responsive. GDPR friendly. Payment Forms – Take payments, donations, down payments, recurring payments, service payments with our Stripe (FREE) integration. Form templates pre-built and ready to import. Form styling for fields, labels, and buttons. Spam protection built in, plus integrations with hCaptcha, Google reCAPTCHA, and Cloudflare Turnstile. AI Forms to automatically create and refine forms through natural conversation. Instant form notifications via email. Custom form confirmations with success messages or thank you pages. Smart phone field that adapts to your visitor’s location. AI Choices to automatically populate Multiple Choice, Checkboxes, and Dropdown field options. Coupons for free shipping and sale discounts. Calculator forms for payment, shipping, billing, and more. File upload fields for user submissions. Multi-page forms with progress bars. Smart conditional logic to show or hide fields. Repeater field that enables the person filling out the form to easily add another field or group of fields to fill out. Perfect for group registration forms, custom order forms, and more. Signatures for agreements or payment forms. User registration forms and custom login forms. Post submission forms to collect user-generated content. Geolocation to collect location data along with submissions. Surveys and Polls with interactive reports. Quizzes with graded tests, personality quizzes, and scored assessments, plus AI-generated questions. Form abandonment detection to collect partial form submissions. Form locker to control access using passwords, dates, and more. Offline forms to collect submissions without an internet connection. Form landing pages to boost conversions. Conversational forms to boost overall completion rates. Lead forms to get more submissions with multi-step layouts. Webhooks to send data without third party connectors. User Journey reports so you know which content is driving form conversions. Save and Resume to let visitors save and come back later. Entry Automation to export and delete form entries on a daily, weekly, or monthly basis. Integrations Google Sheets Zapier PayPal Commerce Stripe – We’re a Stripe Verified Partner for Payments. Square Authorize.Net Mercado Pago Mailchimp AWeber Campaign Monitor GetResponse Constant Contact Airtable Notion Drip ActiveCampaign HubSpot Brevo MailerLite MailPoet ConvertKit Klaviyo SendGrid Salesforce Slack Dropbox Google Calendar Google Drive Twilio Pipedrive Make Zoho CRM You can see why WPForms is the best WordPress contact form plugin on the market! Want to unlock these features? Upgrade to our Pro version. Credits This plugin is created by Syed Balkhi. Branding Guidelines WPForms® is a registered trademark of WPForms LLC. When writing about the contact form plugin by WPForms, please make sure to uppercase the initial 3 letters. WPForms (correct) WP Forms (incorrect) wpforms (incorrect) wpform (incorrect) Notes WPForms is absolutely, positively the most beginner-friendly WordPress contact form plugin on the market. It is both easy and powerful. We took the pain out of creating online forms and made it easy. Check out all WPForms features. Also, I’m the founder of WPBeginner, the largest WordPress resource site for beginners. It was a huge priority for me to make a WordPress contact form plugin that beginners can use without any training. I feel that we have done that here. I hope you enjoy using WPForms. Thank you, Syed Balkhi