Side-by-side comparison · 24 data points
| Popup Zen – Small, Simple, Lightweight | WP Tactical Popup | |
|---|---|---|
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| Metric | Popup Zen – Small, Simple, Lightweight Email Optin | WP Tactical Popup |
|---|---|---|
| Rating | ★ 4.9 ★ | 4.8 ★ |
| Total reviews | ★ 7 | 5 |
| Active installs | 20+ | 50+ |
| Free plan | — | — |
| Built for Shopify | — | — |
Popup Zen – Small, Simple, Lightweight Email Optin edges out WP Tactical Popup on rating (4.9★ vs 4.8★), but the gap is small enough that pricing fit and feature differentiation should drive the decision more than the headline number. Recommended by store size: small/early-stage merchants who need fast install and low risk should default to Popup Zen – Small, Simple, Lightweight Email Optin; mid-market and enterprise merchants with specific feature requirements should evaluate both — WP Tactical Popup's 5-review base may include the workflow context that matches your specific use case better than Popup Zen – Small, Simple, Lightweight Email Optin's broader-but-shallower coverage. This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical WordPress Plugin Directory listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: Popup Zen – Small, Simple, Lightweight Email Optin audit • WP Tactical Popup audit
Popup Zen – Small, Simple, Lightweight Email Optin has the higher average rating (4.9★ from 7 reviews) compared to WP Tactical Popup (4.8★ from 5 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.
It depends on what you're optimizing for. Popup Zen – Small, Simple, Lightweight Email Optin fits better if you prioritize rating consistency; WP Tactical Popup is the call if you need the larger user base. Read both apps' detail pages on AppRanks for the full feature breakdown, install counts, and recent listing changes.
Both apps are one-click installs from the WordPress Plugin Directory marketplace. Popup Zen – Small, Simple, Lightweight Email Optin has more onboarding documentation maturity (7 reviews vs 5), which usually translates to better-tested setup wizards and quicker time-to-value. AppRanks doesn't measure setup time directly — read the recent reviews on each app's detail page for merchant-reported install experience.
Popup Zen – Small, Simple, Lightweight Email Optin typically suits early-stage and growth-mode stores based on its review-base composition (7 reviews). WP Tactical Popup aligns more with early-stage and growth-mode stores (5 reviews). Larger review bases generally mean the app has been load-tested at scale — relevant if you're processing high order volume or handling enterprise compliance requirements.
Migration support varies by app and category. Popup Zen – Small, Simple, Lightweight Email Optin and WP Tactical Popup both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from WP Tactical Popup" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
