Pixel Tag Manager for WooCommerce – Google Analytics 4, Google Ads, and More Pixels vs Popup and Widget Builder

The Pixel Tag Manager for WooCommerce plugin delivers automated eCommerce event tracking — with no coding required. Setup takes less than 2 minutes, making it easy to start tracking customer behavior and conversions across multiple platforms. Pixel Tag Manager seamlessly integrates with: Google Analytics 4 (GA4), Google Ads (Conversion Tracking, Enhanced Conversions, Dynamic Remarketing), Microsoft Advertising (Bing Ads), Meta Pixel (Facebook Pixel), Facebook Conversion API, Snapchat, Pinterest, TikTok, and Twitter. This powerful tool enables WooCommerce store owners to track essential user actions, gain actionable insights, and build highly targeted audiences for advertising campaigns, ultimately driving better ad performance and higher ROI. The plugin also supports Google Consent Mode V2, ensuring compliance with privacy regulations. With Facebook Conversion API integration, you can improve event matching, enhance attribution, and reduce cost per action (CPA) throughout the customer journey. Using Google Tag Manager, Pixel Tag Manager automatically captures a wide range of WooCommerce events, including: Page Views Product Views Product List Views Add to Cart (from listings & product pages) Remove from Cart Checkout Initiation & Checkout Steps Purchases / Order Conversions (including Thank You page visits) Supported Platforms * Google Analytics 4 (GA4) * Google Ads (Conversion, Enhanced Conversion, Dynamic Remarketing) * Microsoft Ads * Meta Pixel & Facebook Conversion API * TikTok (including Conversion API) * Pinterest (including Conversion API) * Snapchat * Twitter * Bing Ads Why It Matters Understanding shopper behavior is at the heart of effective marketing. This plugin automates tracking of critical WooCommerce events (page views, add-to-cart, checkout, purchase, etc.), giving you the insights needed to optimize ad spend and boost ROAS. Top Features 🚀 Quick Setup: Install and add your Pixel IDs in under 2 minutes. 🛠 No Coding Needed: Enable tracking via simple settings with tooltips. 📊 Complete Event Coverage: Automatically tracks add-to-cart, checkout steps, purchases, product views, and more. ⚡ Lightweight: Optimized for speed, minimal impact on your store performance. 🌍 Multi-Platform: Works with all major advertising and analytics platforms. Pixel Tag Manager offers integration capabilities for WooCommerce stores. Pixel Tag Manager streamlines the tracking process via Google Tag Manager, ensuring a smooth and efficient experience. Google Tag (NEW): Easily add and manage your Google Tag for seamless integration with Google services. Choose to use it for GA4, Google Ads, or both, all from a simple, user-friendly interface. Accurate GA4 Tracking: Pixel Tag Manager provides precise tracking for Google Analytics 4 (GA4). It monitors all eCommerce events such as page views, item list views, item views, item selection, cart additions (both from product and list pages), cart removals, all checkout steps, and purchase events. Google Ads Tracking: You can track your campaign performance effectively for Google Ads Conversion and Enhanced Conversion Tracking. Dynamic Remarketing with Google Ads: Enable Google Ads Dynamic Remarketing Tracking to create remarketing and dynamic remarketing visitor lists, particularly useful for retail businesses. Track your store form submissions with Google Analytics 4 Microsoft Ads Pixel: This plugin also supports Microsoft Ads Pixel (formerly Bing Ads Pixel), which is crucial for pay-per-click advertising on Bing, Yahoo!, and DuckDuckGo search engines. Facebook Conversion API: Utilize the Facebook Conversion API to enhance tracking and measurement across Facebook’s advertising ecosystem. Meta Ads Pixel (Facebook Ads Pixel): Track all eCommerce events seamlessly with Meta Ads Pixel, ensuring comprehensive tracking for Facebook advertising. Snapchat Ads Pixel: You can also track conversions effectively on Snapchat with the Snapchat Ads Pixel. Twitter Ads Pixel: Track valuable data for your Twitter advertising campaigns using the Twitter Ads Pixel. TikTok Ads Pixel & Conversion API (NEW): Comprehensive eCommerce event tracking with enhanced server-side conversion tracking for improved accuracy and reliability. Pinterest Conversion API (NEW): Enhanced ad performance tracking with server-to-server integration for more accurate conversion measurement. Advanced Matching (NEW): Improved user identification across platforms (Facebook, TikTok, Twitter, Bing, and Pinterest) for more accurate tracking and attribution. Conversion API Logs (NEW): Built-in viewer to monitor and debug the latest API calls directly from your WordPress dashboard. Granular Event Controls (NEW): Fine-tune your tracking with advanced controls for purchase event triggers and data sharing preferences. GrowInsights360 GA4 Dashboard GrowInsights360 is a powerful analytics dashboard that helps you visualize and understand your Google Analytics 4 (GA4) data — all in one place. With secure Google OAuth integration, you can easily connect your GA4 account and start monitoring key website metrics. Gain insights across multiple dimensions such as traffic, conversions, user behavior, and performance. Google Analytics Dashboard Overview: View GA4 insights across multiple timeframes, including Today, This Week, This Month, This Quarter, Last Quarter, This Year, and Last Year. General Reports: Access Google Analytics insights across various timeframes to track performance trends over time. Product Performance Reports: Get detailed insights with multi-dimensional analysis to understand how individual products are performing on your e-commerce site. Purchase Journey Reports: Analyze user journeys across dimensions such as country, device category, language, city, and browser. Comparison Options: Each metric includes built-in comparisons to previous periods. (e.g., This Week vs Last Week) Time-Based Performance & Custom Date Range: Select from various preset dates or set a custom date range. Download CSV & PDF: Export your table data in CSV or PDF format. Clean, intuitive interface 🚀 Pro Features (Upgrade To PRO) 📊 Google Analytics & Tag Management Google Analytics 4 (GA4) with Enhanced E-commerce Tracking Form Submission Tracking in GA4 Implement all tracking using Google Tag Manager Google Ads Enhanced Conversion Tracking Google Ads Dynamic Remarketing Google Ads Form Conversion Tracking 📱 Social Media Pixels & Conversion API Facebook Pixel with Conversion API TikTok Pixel with Conversion API Pinterest Pixel with Conversion API Twitter Pixel with Advanced Tracking Snapchat Pixel with Advanced Tracking Advanced Matching across all platforms (Facebook, TikTok, Twitter, Bing, Pinterest) 🛠 Advanced Features Conversion API for Facebook, TikTok, Pinterest Conversion API Logs Viewer Granular Event Controls for purchase tracking ROAS (Return on Ad Spend) tracking for TikTok Ads Microsoft Ads (Bing) Pixel with Dynamic Remarketing Axeptio Integration with Google Consent Mode v2 Complete eCommerce event tracking for all platforms Priority Support and Regular Updates (Upgrade To PRO Now) 🆓 Free Features 🔍 Basic Tracking (Page Views & Purchases) Google Analytics 4 (GA4) – Basic Events Google Ads Conversion Tracking Facebook Pixel – Basic Events TikTok Pixel – Basic Events Pinterest Pixel – Basic Events Twitter Pixel – Basic Events Snapchat Pixel – Basic Events Microsoft Ads (Bing) Pixel – Basic Events 📈 Analytics & Reporting GrowInsights360 GA4 Dashboard (Lite Version) Basic Conversion Tracking Standard Event Tracking 💡Note: Free version includes basic tracking for all platforms. Upgrade to Pro for advanced features like Conversion API, Advanced Matching, and more detailed analytics. Advanced Matching for multiple platforms for purchase events (Facebook, TikTok, Twitter, Bing, Pinterest) Integrate Axeptio seamlessly with Google Consent Mode v2 for easy to manage cookie consent banners with no coding required. Installation Upload the plugin to /wp-content/plugins/ Activate through the Plugins menu Find Pixel Tag Manager → Pixels Settings Add your Pixel IDs The Pixel Tag Manager plugin offers seamless integration with various tracking pixels, including Google Analytics 4 (GA4), Google Ads Conversion Tracking, Enhanced Conversion Tracking and Dynamic Remarketing Tracking, Bing Ads (Microsoft Advertising), Meta Pixel (Facebook Pixel), Snapchat Pixel, Pinterest Pixel, TikTok Pixel, and Twitter Pixel. Customers can easily set up tracking by adding their Pixel ID on the plugin’s settings page. Additionally, helpful tooltips with exclamation marks provide guidance on finding and inputting the Pixel ID, and customers have the flexibility to enable or disable specific pixels as needed. For additional assistance, refer to our plugin documentation or contact our support team. Documentation Documentation of the plugin, Open the Documentation PDF Documentation of the plugin, Open the documentation Privacy & Terms When a user onboards for the first time by adding an email address or updating it in the Pixel Settings page, they must accept the Privacy Policy and Terms before saving data. https://growcommerce.io/privacy-terms/

Poper transforms your WordPress website into a conversion powerhouse with AI-powered popups, embedded widgets, and targeted campaigns that feel native to your brand. This all-in-one solution enables merchants to create exit-intent offers, seasonal promotions, and loyalty program signups through an intuitive drag-and-drop builder – no coding required. Why Poper stands out: 🎨 Creative Freedom: Express yourself easily with our simple editor. Customize your popups to match your brand’s style using our easy drag-and-drop tool. You can choose from lots of cool designs or make your own from scratch. 🤖 AI-Powered Interactions: Our popups are powered by AI. They show up at the right time and with the right content, so you can get more people to take action on your website. 🛠️ Robust Integrations: Connect Poper with other tools you use, like online stores or email systems, to make everything work together smoothly. 🎯 Targeted Campaigns: Deploy smart exit-intent popups, time-based triggers, and personalized messages to engage visitors at the right moment. Our advanced targeting rules let you deliver the right message to the right user. 📊 Analytics & Insights: Gain actionable insights with our comprehensive analytics dashboard. Track popup performance, conversion rates, and user behavior to fine-tune your strategies. 📱 Mobile Optimization: Capture your mobile audience with responsive popups that look and work perfectly on any device, ensuring a seamless experience for all visitors. 🔒 Privacy Compliant: Stay GDPR and CCPA compliant with popups that respect user privacy. Customize consent options and manage data responsibly. 🌍 Global Reach: Launch campaigns in multiple languages and target international audiences with our multi-lingual support. 🎈 Interactive Elements: Engage users with gamified popups like spin-to-win wheels and scratch cards, adding a fun twist to standard lead capture methods. 💬 Support: Our dedicated support team is always ready to assist you, ensuring your popups run smoothly around the clock. Enhance User Engagement with Dynamic Popup Features AI-Driven Popups 🤖: Smart popups that learn and adapt to engage visitors based on their behavior. Exit Intent Popups 🚪💨: Capture leaving visitors with a timely message just as they’re about to leave. Full Screen Popups 🖥️✨: Make a big impact with full-screen displays that grab full attention. Lightbox Popups 💡🖼️: Highlight your message in a box that pops out against a dimmed background. Gamified Popups 🎲🎉: Fun, interactive games in popups that make lead capture enjoyable. Video Popups 🎥👀: Engage visitors deeply with video content embedded directly in popups. Banner Popups 🏷️📢: Slim, horizontal banners that effectively promote offers and announcements. Coupon Popups 🎟️💰: Instantly offer deals and discounts to boost sales and customer loyalty. Survey Popups 📊🤔: Quick surveys in popups to gather customer insights directly. Countdown Popups ⏳🔥: Create a sense of urgency with countdowns for limited-time offers. Each feature is designed to create a seamless, engaging, and interactive experience for your website visitors. Take the first step towards smarter popups and sign up for free today! Let Poper transform your website into a conversion machine! 🔗 Support | 🔗 Sign Up for Free ⭐ This plugin provides easy integration for Poper (external service) and reduces the overhead of adding a Poper script to your website. Privacy Policy | Terms of Use Dependencies License: GNU General Public License v2 or later License URI: http://www.gnu.org/licenses/gpl-2.0.html All files, unless otherwise stated, are released under the GNU General Public License version 2.0 (http://www.gnu.org/licenses/gpl-2.0.html) Poper, Copyright 2019-2022 Latracal Solutions Private Limited. Poper is licensed under the GNU General Public License v2 or later.