Create vs Shortcodes Ultimate – Content Elements

Recipes, guides, and lists — for creators who care about their craft. Create gives you everything you need to publish recipes, how-to guides, and lists — with correct Schema.org markup, fast page loads, and an editor that stays out of your way. Whether you’re sharing recipes, DIY tutorials, travel guides, crochet patterns, game walkthroughs, or curated round-ups, Create handles the structured content so you can focus on creating. One plugin. Three card types. Full schema support. Recipes — Granular ingredient editing, free nutrition calculator, video embeds, and built-in importers for 10+ recipe plugins How-to guides — Step-by-step instructions with materials lists, photos, and video for any kind of tutorial or guide Lists and round-ups — Showcase links, images, and products with bulk import and drag-and-drop ordering New Independent Ownership In mid-2025, Create was purchased from Mediavine by John-Michael, one of the plugin’s founding developers. Create is now fully independent and continues to be actively developed at Create Studio. Why Create? Fast by default — Lightweight JavaScript and optimized bundling so your cards don’t slow down your pages SEO built in — Recipe, HowTo, and ItemList JSON-LD generated automatically with one-click schema validation Looks like your site — Seven card themes that inherit your fonts and colors, including Editorial and Modern Elegant Ad-ready themes — Optimized card layouts with configurable ad slot placements Gutenberg and Classic Editor — Full block editor support with live preview, plus shortcode fallback Built-in importers — Switch from WP Recipe Maker, Tasty, EasyRecipe, and 8 other plugins without a separate download Free nutrition calculator — Automatic nutrition data powered by API Ninjas Modern editor experience — Keyboard shortcuts throughout the app, simple workflows, and unobtrusive customization options designed for how you actually work Premium Features Upgrade through Create Studio to unlock: Interactive Mode — Turns your cards into a hands-free cooking companion with interactive checklists so readers can check off ingredients and steps as they go Adjustable Servings and Unit Conversion — Readers scale ingredient quantities and convert between metric and imperial Premium themes — Editorial and Modern Elegant card designs Review management — Reader reviews with featured review blocks and response tools Bulk list tools — Paste URLs to bulk-import list items, plus inline bulk editing Products in Lists — Add product items for affiliate placements External services Create connects to the following third-party services. No data is sent unless you use the feature that requires it. Create Studio Create Studio powers nutrition calculation, URL scraping, Interactive Mode/Unit Conversion/Servings Adjustment widgets, dashboard tips and broadcasts, and Premium subscription management. Requests are made when you connect your site or use those features, and may include your site URL, connection token, plugin version, card data, ingredient text, scraped URLs, and account email. Terms of Use — Privacy Policy API Ninjas Nutrition When you calculate nutrition for a recipe, only raw ingredient text is relayed to API Ninjas through Create Studio. Terms of Use — Privacy Policy Amazon Creators API When you add or refresh an Amazon product, Create contacts Amazon using the Associate credentials you enter in settings. Data sent includes the product ASIN or URL and your Associate tag and Creators API credentials. Amazon Associates Program Operating Agreement — Privacy Policy Mediavine video If a card references a Mediavine-hosted video, Create requests that video’s metadata (by slug) for JSON-LD, embeds, and imports. Privacy Policy

Building new pages with Gutenberg? Explore VovaBlocks, a focused collection of native marketing and content blocks from the creator of Shortcodes Ultimate. View VovaBlocks → About Shortcodes Ultimate Shortcodes Ultimate is a WordPress shortcode plugin for adding tabs, accordions, buttons, FAQs, sliders, carousels, lightboxes, columns, boxes and other reusable content elements without coding. It is ideal for site owners who want richer content layouts and practical UI elements without switching to a full page builder. Use Shortcodes Ultimate in the Block Editor, Classic Editor, widgets and template files. Generate shortcodes visually, preview the result before inserting it, and reuse the same elements across posts, pages and existing shortcode-based content. Trusted by hundreds of thousands of WordPress sites, Shortcodes Ultimate helps you replace multiple single-purpose UI plugins with one maintained toolkit. Explore live examples What you can build With Shortcodes Ultimate, you can quickly add common WordPress content elements such as: Accordions and FAQ sections Responsive tabs CTA buttons and download buttons Boxes, notes and callouts Columns and layout helpers Sliders and carousels Lightboxes for images and custom content Post lists and dynamic content blocks Spoilers, toggles and expandable content Media embeds and visual content blocks Instead of installing a separate plugin for every small content element, Shortcodes Ultimate gives you one maintained toolkit for everyday WordPress content tasks. Works with modern and classic WordPress workflows Shortcodes Ultimate works with the Block Editor, Classic Editor, widgets and template files. You can insert shortcodes manually, use WordPress shortcode blocks or use the built-in shortcode generator to configure elements visually. This makes the plugin useful for: Site owners who want to improve content without coding Bloggers and affiliate publishers who need reusable CTA and content blocks Agencies and freelancers maintaining multiple WordPress sites Developers who want shortcode-friendly output in templates Existing sites with older content that already uses shortcodes Why use Shortcodes Ultimate? 50+ ready-to-use WordPress shortcodes Visual shortcode generator Live preview Works with the Block Editor and Classic Editor Shortcodes can be used in posts, pages, widgets and template files Responsive elements that work with your theme Built-in Custom CSS editor Developer-friendly hooks and documentation Free version available on WordPress.org Pro version available for advanced shortcodes, extra styles and premium support Why shortcodes still matter in WordPress The WordPress Block Editor is great for visual content editing, but shortcodes are still useful when you need portable, reusable content elements that work across different parts of a WordPress site. Shortcodes are especially helpful when you want to: Reuse the same content element in many posts or pages Add dynamic content inside widgets or templates Maintain older WordPress sites that already use shortcodes Work across Classic Editor and Block Editor workflows Add content elements without switching to a full page builder Keep common UI elements available through a simple text-based syntax Shortcodes Ultimate is designed for these practical workflows. It gives you a large collection of ready-made shortcodes and a visual generator, so you do not need to write shortcode syntax manually unless you want to. Free and Pro The free version of Shortcodes Ultimate includes a large collection of useful shortcodes for everyday WordPress content tasks. Shortcodes Ultimate Pro adds advanced shortcodes, additional styles, Content Slider, Pricing Table, Testimonials, Shortcode Creator, Elementor support and premium support. Compare Free and Pro Useful links Documentation Live Examples Pro features Support