Email Marketing by vs MarketLyft –

EmailOctopus makes email marketing easy; Use this official plugin to display EmailOctopus subscription forms on your WordPress site. EmailOctopus plugin features Connects securely to your EmailOctopus account. Build advanced forms. EmailOctopus features Email marketing made easy. Simple, powerful tools to grow your business. Easy to use, quick to master and all at an affordable price. Build beautiful emails. Start with a pre-designed template and customise it with the easy-to-use email editor. Or build your own designs from scratch. Import HTML templates for full creative control. Set campaigns on autopilot. Save time and reach new subscribers while they’re most engaged with an automated welcome series. Simple drip campaigns onboard new customers and show them what you’re all about. Tailor your messages. Use insights and data to segment your subscribers into target audiences. Tag contacts to keep your data tidy and send highly targeted emails to boost engagement. Analyse the results. Keep track of your open, click and bounce rates with straightforward campaign reporting. See what’s working at a glance or dive into more detail with historical activity for your contacts.

MarketLyft is a complete marketing automation platform — free up to 300 contacts, no credit card. Capture leads, segment your audience, send targeted email campaigns, and automate customer journeys. This plugin connects your WordPress site to MarketLyft in 2 minutes. Every new user, customer, form submission, and newsletter signup flows automatically into your marketing automation — no manual exports, no Zapier, no extra cost. Create your free MarketLyft account → What you get with MarketLyft: Email campaigns — design and send broadcast and triggered emails with built-in templates Marketing automation workflows — drip sequences, welcome flows, re-engagement campaigns Contact segmentation — group contacts by tags, behaviour, properties, and engagement Lead scoring — identify your most engaged contacts automatically Reporting & analytics — track open rates, click-through, conversions, and revenue Free tier — up to 300 contacts, no credit card required Why MarketLyft instead of Mailchimp, ActiveCampaign, or HubSpot? MarketLyft delivers the full marketing automation toolkit — email campaigns, automation workflows, contact segmentation, lead scoring, and reporting — with a generous free tier up to 300 contacts and no upsell traps. Built for small and growing businesses that need more than newsletters but don’t want enterprise pricing. Supported data sources: WordPress user registration, profile updates, login, deletion, role changes WooCommerce customers, orders, order status changes, payments (HPOS + Block Checkout compatible) Contact Form 7 submissions Gravity Forms submissions MailPoet 3 subscriber events The Newsletter Plugin subscriber events Key features: Configurable field mapping (WP/WC/form fields → MarketLyft contact fields) Automatic tag management (add/remove tags based on events) Background processing via WP Cron (built-in) with optional Action Scheduler upgrade Encrypted credential storage (sodium) Retry with exponential backoff on API failures HPOS and Block Checkout (WC 8.3+) compatible Third-Party Service This plugin sends data to your MarketLyft instance — the URL you configure in Settings → MarketLyft Sync. No data is sent to any other external service. Data transmitted: User profile information (name, email, website URL) WooCommerce billing details (address, phone, company) when WooCommerce module is enabled Form submission data (Contact Form 7, Gravity Forms) when Forms module is enabled Newsletter subscriber data (MailPoet, Newsletter Plugin) when Newsletter module is enabled When data is transmitted: On user registration, profile update, login, deletion, and role change On WooCommerce checkout, order status change, and payment completion On form submission (Contact Form 7, Gravity Forms) On newsletter subscription, update, and unsubscription events Data is transmitted only to the MarketLyft URL you have configured. No data is collected by the plugin author. MarketLyft Privacy Policy MarketLyft Terms of Service Upgrade Notices 1.1.2 Bug fix. 1.1.1 Onboarding redesign for first-time users — welcome card with setup steps, on-page FAQ, and 24/7 support contact. No action required on update. 1.1.0 Adds a First Sync button so you can push existing users, customers, and newsletter subscribers to MarketLyft in one click. Background processing now works out of the box without Action Scheduler. 1.0.3 Adds OAuth2 support for WooCommerce. 1.0.0 Initial release.