MailOptin – Popup, Optin Forms & vs Campaign Builder – Subscription Popups, Newsletters, and Auto Responders

Popup Maker, Email Newsletter, User Registration & Form Builder Build popups & optin forms to get more email newsletter subscribers, leads, and sales with our intuitive popup builder plugin! 🚀 MailOptin is a form builder and popup maker for creating popups, subscribe forms, user registration forms, and sending email newsletters. With the MailOptin popup plugin, you can displays signup forms, targeted messages, and call-to-actions across your website with a popup (lightbox or modal), in-post subscription form, notification bars, slide-in (or scroll box), and sidebar widget. Our easy-to-use popup maker allows you to create beautiful popup and lead generation campaigns in minutes, not hours! Automatically notify your subscribers and WordPress users every time you publish new content on your blog. MailOptin sends blog posts as email newsletters. Learn more Our popup optin forms are GDPR-compliant. MailOptin Premium This is the lite version of the MailOptin Premium popup plugin that comes with all essential features to build your email list. Click here to purchase our WordPress subscribe form & email newsletter plugin. Take Test Drive Create a demo sandbox to see how MailOptin works firsthand as well as the admin backend. Features of MailOptin Lite Lead Generation Lightbox Popups – Custom popups that overlay above your content to grab your visitor’s attention. See Demo Before & After Post Optins – Optimal for converting your blog readers and website page viewers. See Demo Sidebar/Widget Forms – The most popular method of building an email list. See Demo Calls to Actions – Display targeted messages to your website visitors with a call-to-action button urging them to act. Spam Protection – MailOptin uses Honeypot to stop spam contact form submissions. Additionally protection via reCAPTCHA and Cloudflare Turnstile protection are available in the premium version. After Conversion Actions – Close the opt-in form after conversion, close the form, and reload the page or redirect to a custom URL. Additionally, premium version allows you to trigger a JavaScript code as well as pass lead data to redirect URL. Page-level Targeting – lets you display optin or email signup form in specific posts and pages of your WordPress site. Email Newsletters New Post Notification: It allows you to create automated email newsletters of new blog posts (which can be restricted to specific post categories and tags) to all registered users or users of specific roles immediately after they are published. This makes keeping in touch with your subscribers or users very easy. Broadcasts: It allows you to send one-off emails to your registered users. Pro version can send to MemberPress members, LearnDash users, Tutor LMS students, Paid Memberships Pro members, Restrict Content Pro members, LifterLMS students, Easy Digital Downloads & WooCommerce customers, Active subscribers in WooCommerce Subscriptions, Members in WooCommerce Memberships, GiveWP Donors and list subscribers in Mailchimp, Campaign Monitor, Sendy, Constant Contact, AWeber, Kit (ConvertKit), MailerLite, GetResponse, Klaviyo, ActiveCampaign, Brevo (Sendinblue), SendGrid, Mailjet, Keap Max Classic (Infusionsoft), Zoho Campaigns, Moosend, Vertical Response, NewsMAN, CleverReach, iContact, Sender, Mailgun, E-goi, Elastic Email etc. Scheduling: It allows you to set when the newsletter is sent. It could be immediately after a post is published or a few minutes, hours, or days after publication. Beautiful and Responsive Email template ready to send out newsletters. Integrates with All Email Marketing Platforms MailOptin popup maker works with all popular email marketing software and CRM, including Mailchimp, AWeber, Constant Contact, Campaign Monitor, Salesforce, Sendy, Mailerlite, MailPoet, Kit (ConvertKit), ActiveCampaign, Infusionsoft by Keap, Drip, Brevo (Sendinblue), EmailOctopus, HubSpot, Ontraport CRM, Microsoft Dynamics 365, Mailjet, Klaviyo, Sendlane, Mailster, Moosend, Gist, VerticalResponse, Zoho CRM, Zoho Campaigns, Emma, SendFox, SendGrid Email Marketing, GoDaddy Email Marketing, CleverReach, Omnisend, Google Sheets, GetResponse, iContact, E-goi, Mailgun, Flodesk, Beehiiv, Elastic Email, Encharge, HighLevel, weMail, FluentCRM, Benchmark Email, Mailercloud, SendPulse, Bento, Groundhogg, Sender.net and NewsMAN. User Registration Forms MailOptin integrates with the WordPress user system to create custom user registration forms that can be embedded, a popup, slide-in, notification bar, etc. Integration with Form Plugins MailOptin integrates with Gravity Forms, Contact Form 7, Ninja Forms, WPForms, Formidable Forms, Forminator, Fluent Forms, Elementor forms and WS Form so you can capture and save leads to your email marketing software and CRMs. WooCommerce, LearnDash, LifterLMS, MemberPress, Ultimate Member, Tutor LMS, Paid Memberships Pro, Easy Digital Downloads, GiveWP & Restrict Content Pro MailOptin syncs your WooCommerce customers, WooCommerce Memberships, Ultimate Member users, Easy Digital Downloads customers, LearnDash, Tutor LMS, Paid Memberships Pro, LifterLMS students, Restrict Content Pro, MemberPress members and GiveWP donors to your email list or gives them the option to subscribe during checkout, course enrollment, membership subscription and donation. Do you want to segment your marketing list based on their order from a specific product category or tag? The membership they are subscribed to or the course they are enrolled in? You’re covered. Intuitive Form & Template Builder You don’t have to be a designer or hire one to build high-converting optin forms and popups. Our powerful drag & drop builder allows you to create conversion-optimized forms and email newsletter templates. Features of MailOptin Premium Automated Newsletters MailOptin integrates WordPress with all major email marketing providers to send automated newsletters and event-triggered emails. This can be very useful if your email marketing service lacks such. For example, Sendy is a newsletter application without integration with WordPress to send new publish post notifications to an email list. MailOptin bridges this gap and delivers your post content immediately after publication. Use MailOptin today to deliver new post notifications and email digest newsletters to subscribers of email lists in Mailchimp, Constant Contact, Campaign Monitor, Klaviyo, ActiveCampaign, Kit (ConvertKit), Infusionsoft, Brevo (Sendinblue), SendGrid, Mailjet, CleverReach, Zoho Campaigns, MailerLite, Sendy, SendGrid, iContact, Sender (Sender.net), E-goi, Mailercloud, Mailgun, Bento, SendPulse, Elastic Email, WordPress users, MemberPress members, LifterLMS students, LearnDash users, Tutor LMS users, Paid Memberships Pro members, Easy Digital Downloads, Restrict Content Pro Members & WooCommerce customers, Active subscribers in WooCommerce Subscriptions, Members in WooCommerce Memberships, GiveWP donors etc. Email Digest Email Digest allows you to create automated daily, weekly, and monthly email newsletters of published posts and articles in WordPress. The email campaigns from Email Digest can be sent to registered WordPress users, subscribers in your CRM and email marketing software and users and members in your ecommerce, LMS and membership plugins including WooCommerce, MemberPress, LearnDash, Tutor LMS, Paid Memberships Pro, Give, etc A/B Testing: Take out the guesswork Marketers are constantly using trial and error to guess what will be most effective — but they shouldn’t have to. A/B content testing lets you see what optin campaign will be most effective before sharing it with your larger audience—no more guesswork. MailOptin ships with an easy built-in A/B testing feature that enables you to make data-driven decisions to improve your conversions and revenue for any optin campaign. Learn more More highly converting optin types There are cases where you would find popups, sidebar, and in-post optin forms an inappropriate solution. That is why we offer different optin form types such as notification bars and slide-ins popups, so you don’t have to rely on one way of collecting leads and install multiple software and platforms to achieve them. Powerful Content Locker Block a portion of your content for subscribers only. Content locking requires users to enter their email addresses to see the full article; otherwise, they will see a blurred content. Conversion Boosting Optin Display Rules & Triggers MailOptin includes several WooCommerce display rules & triggers to display targeted call-to-actions across your WooCommerce shop. Want to display a popup when a product is added to the cart? We’ve got you covered. The following conditions are available for creating upsells, down-sells & cross-sells: Products in Cart, Customer, has Purchased, Cart Item Count, Cart Total, and Customer Spent. Timing is everything. This is why MailOptin continually tracks visitors’ interaction on your website and displays the right message or optin form when they are likely to convert. Our exit-intent popup technology and slide-ins trigger convert abandoning visitors into subscribers by your optin campaign at the precise moment they are about leaving your website. If your opt-in form displays too early, your reader might not yet be willing to subscribe, and waiting too long will make you lose out on new leads. Our Pageviews and Time on Site triggers give you fine-grained control over the display of your optin campaigns. The Scroll Trigger displays optin forms or messages only after a visitor scrolls a down a specific percentage of your page. The Click Launch Trigger displays optin forms when a link, button, or image on your site is clicked. Helpful in implementing content upgrades. AdBlock Detection helps you detect users using AdBlocking software such as AdBlock Plus, uBlock Origin so you can display another content to them. The Referrer Detection can automatically track sources of web traffic and create optin forms, call to actions, and custom messages targeted from a specific traffic source. The Device Targeting allows you to target your optins to desktop, mobile, and tablet users for a better user experience and increased conversion. Other great features include: Custom Fields: Add extra fields to your optin form to capture additional data from subscribers. Optin Campaign Schedule: Allows you to specify a start and end date when an optin campaign is scheduled for display. Advance Analytics: Get essential metrics to improve your lead-generation strategy and make data-driven decisions to increase your revenue. Custom CSS: An advance customization feature allows you to customize your optin campaigns with your CSS styles. Display Effect: 30+ built-in CSS3 animation effects to capture your visitor’s attention and bring awareness to your optin forms. Sound Effect: Play sounds when your optin campaigns are displayed to grab users’ attention. Learn more MailOptin Leads: Store your leads within MailOptin and essential data about your subscribers that generally can’t be passed to your ESP, such as the referrer, time of conversion, and where it occurred. Shortcode & Template Tag Embed: Display optin forms anywhere on your website page and posts with shortcodes and anywhere on your theme with template tags. Autoresponder: Immediately send an email to leads or subscribers that sign up to your email list. Email Notification after Conversion: Receive immediate email notification whenever you get a new subscriber. Facebook Custom Audience Integration: save leads to Facebook custom audiences so you can retarget them later. User Registration Optin: Subscribe users to your email marketing list after they register or signup to WordPress. Learn more Comment Form Optin: Subscribe users/visitors to your email list after they submit the comment form. Learn more What’s Next If you like this plugin, then consider checking out our other products: ProfilePress – Custom registration, login, front-end profile and user management plugin in the market. FuseWP – Connect WordPress to marketing platforms and sync users to your email list.

Campaign Builder, also known as Sky Campaigns, is a WordPress email marketing and subscription campaign plugin for site owners who want to grow an email list, display opt-in popups, collect subscribers, send newsletters, and create automated follow-up emails without leaving WordPress. Use Campaign Builder to create popup subscription forms, embed inline newsletter signup forms with a shortcode, organize subscribers by campaign, export subscriber data, send email broadcasts, and build simple auto-responder sequences for new subscribers. The plugin is designed for bloggers, small businesses, WooCommerce stores, agencies, course creators, coaches, service providers, publishers, and WordPress site owners who need a lightweight email campaign tool inside the WordPress admin area. Sky Campaigns stores campaign and subscriber data in your own WordPress database. Emails are sent through WordPress using wp_mail() by default, so your existing SMTP plugin or transactional email plugin can handle delivery. If you prefer dedicated sending settings for this plugin, you can enable the optional built-in SMTP configuration. Why Use Campaign Builder? Many WordPress site owners need a simple way to collect email subscribers, create newsletter signup forms, and send basic email campaigns without connecting a complex marketing platform immediately. Campaign Builder gives you a practical email list building workflow inside WordPress: Create a subscription campaign. Choose a popup template. Customize your opt-in message and form design. Display the popup across your site or only on selected content. Collect subscribers into a campaign-specific list. Send a welcome email if enabled. Queue delayed auto responder follow-ups. Send newsletter broadcasts to all active subscribers or selected campaigns. Export subscribers when you need to use them elsewhere. Core Features WordPress subscription popup builder. Inline newsletter signup forms with shortcode support. Multiple subscription campaigns. Six ready-made pop-up templates. Custom campaign headline, sub-headline, button text, colors, image URL, and optional first name field. Optional small popup note text. Optional privacy policy and terms agreement checkbox with custom text and page links. Popup display triggers, including time delay, scroll depth, exit intent, and immediate display. Campaign targeting for the entire site, all pages, all posts, selected pages, or selected posts. Subscriber management by campaign. Subscriber search, filtering, counts, status tracking, and CSV export. Optional welcome email for new subscribers. Campaign-specific auto responders with day and hour delays. WordPress cron-based auto responder queue processing. Newsletter drafts and manual newsletter broadcasts. Send newsletters to all active subscribers or selected campaigns. Merge tags for personalized email content. Newsletter unsubscribe links. Optional SMTP settings for Sky Campaigns emails. Subscription Popups for WordPress Campaign Builder helps you create email subscription popups that can appear on the front end of your WordPress site. Each campaign can have its own design, trigger, display rules, and subscriber list. Use popups for: Newsletter signup forms. Lead generation campaigns. Blog subscription campaigns. Product launch email lists. Course waitlists. Service inquiry lists. Download or announcement opt-ins. Seasonal marketing campaigns. Store promotion subscriber lists. Inline Newsletter Signup Forms Not every signup form needs to be a popup. Campaign Builder includes a shortcode for inline subscription forms. Use this shortcode to show a form inside posts, pages, widgets, landing pages, or supported page builders: [skyca_form campaign_id="1"] Replace 1 with the campaign ID you want to display. Inline forms are useful for: Blog sidebar newsletter forms. Landing page opt-in sections. Footer subscription forms. Content upgrade sections. About page signup forms. Contact page newsletter forms. Popup Templates Campaign Builder includes six popup templates so you can quickly match your form to your website style. Each campaign can use its own template, text, colors, button label, and optional image URL. Popup Triggers Choose how and when your WordPress subscription popup appears. Available trigger types: Time delay in seconds. Scroll depth percentage. Exit intent. Immediate display. These triggers help you show opt-in forms at more relevant moments, such as after a visitor spends time on a page, scrolls through content, or moves toward leaving the page. For more advanced triggers, you can Upgrade to Pro Campaign Display Targeting Campaign Builder lets you control where each campaign appears. Campaign display options include: Entire Site All Pages All Posts Selected Pages Selected Posts Selected Pages and Selected Posts include searchable pickers in the campaign editor, making it easier to show a campaign only on specific content. Example uses: Show a blog newsletter popup only on posts. Show a product waitlist campaign only on selected landing pages. Show a general email subscription popup across the entire site. Show a category-specific lead magnet on selected pages. Run separate campaigns for different parts of your website. Subscriber Management Subscribers are stored in your WordPress database and linked to the campaign they joined. The Subscribers screen lets you: View subscriber email addresses. View first names and last names when available. See which campaign each subscriber joined. Check subscriber status. View subscription dates. Search subscribers by email, first name, or last name. Filter subscribers by campaign. Review total and active subscriber counts. Export subscribers to CSV. Public forms collect the email address and, when enabled, the first name field. The database also includes a last name field for merge tags, compatibility, and future/custom integrations. Welcome Email Campaign Builder can send a welcome email when a new subscriber joins a campaign. This is optional. You can enable the welcome email for a simple confirmation message, or disable it and rely on campaign-specific auto responders instead. From Campaigns > Settings > Email, you can configure the welcome Email. Auto Responders Auto responders are delayed follow-up emails connected to a specific campaign. Use auto responders to send: Welcome sequences. Course introduction emails. Lead nurture emails. Product education emails. Follow-up offers. Onboarding messages. Drip campaign messages. Each auto responder includes: Campaign selection. Internal name. Email subject. HTML body. Delay in days. Delay in hours. Send order. Active or inactive status. When a new subscriber joins a campaign, active auto responders for that campaign are added to the email queue. WordPress cron processes the queue hourly, up to 50 pending auto responder emails per run. Newsletters and Broadcast Emails Campaign Builder includes a newsletter screen for creating and sending broadcast emails to subscribers. Each newsletter includes: Internal name. Email subject. HTML body. Optional campaign targeting. Draft or sent status. Sent count. Sent date after delivery. You can send newsletters to: All active subscribers. Subscribers from one selected campaign. Subscribers from multiple selected campaigns. If no campaign is selected, the newsletter sends to all active subscribers. Newsletters are sent when you choose Send Now or Save & Send Now. Unsubscribe Links Newsletter emails include an unsubscribe link. When a subscriber uses that link, Campaign Builder marks matching active subscriber records for that email address as unsubscribed and stores an unsubscribe date. Campaign Builder Pro Campaign Builder Pro, also known as Sky Campaigns Pro, adds advanced popup targeting, visitor behavior triggers, frequency controls, scheduling options, and CRM integrations. Pro features include: Marketing popup templates for discounts, coupons, sales, offers, campaigns, and announcements. Pro template preview support in the campaign editor. Template-aware customization fields for Pro templates. Click selector trigger. Hover selector trigger. User inactivity trigger. Page views trigger. Referrer targeting trigger. Returning visitor trigger. Popup frequency controls. Display every trigger fire. Show once per browser session. Hide after subscribing. Custom day and show limits. Multiple pop-up schedules. Start date and end date scheduling with Active weekday rules. Additional Pro popup templates: Discount, Coupon, Sales, Offer, Campaign, and Announcement. Compatibility with core optional popup note text. Compatibility with core privacy policy and terms agreement checkbox. Brevo, Mailchimp, HubSpot, ActiveCampaign, ConvertKit & other CRM integrations. Custom webhook integration. Pro license activation and automatic update checks. Who Is Campaign Builder For? Campaign Builder is useful for WordPress users who want a straightforward way to build and manage email subscription campaigns. It can be used by: Bloggers building a newsletter list. Small businesses collecting leads. Agencies setting up client opt-in forms. WooCommerce stores building promotion lists. Coaches and consultants collecting inquiries. Course creators building waitlists. Publishers growing an audience. Local businesses collecting customer emails. Creators sending updates to followers. Common Use Cases Use Campaign Builder to create: WordPress newsletter signup forms. Email subscription popups. Blog subscriber campaigns. Lead generation popups. Auto responder email sequences. Welcome email campaigns. Product announcement lists. Course launch waitlists. Manual email newsletters. Subscriber export workflows. Campaign-specific email lists.