MailOptin – Popup, Optin Forms & vs OptinCraft – Drag & Drop Optins & Popup Builder for WordPress

Popup Maker, Email Newsletter, User Registration & Form Builder Build popups & optin forms to get more email newsletter subscribers, leads, and sales with our intuitive popup builder plugin! 🚀 MailOptin is a form builder and popup maker for creating popups, subscribe forms, user registration forms, and sending email newsletters. With the MailOptin popup plugin, you can displays signup forms, targeted messages, and call-to-actions across your website with a popup (lightbox or modal), in-post subscription form, notification bars, slide-in (or scroll box), and sidebar widget. Our easy-to-use popup maker allows you to create beautiful popup and lead generation campaigns in minutes, not hours! Automatically notify your subscribers and WordPress users every time you publish new content on your blog. MailOptin sends blog posts as email newsletters. Learn more Our popup optin forms are GDPR-compliant. MailOptin Premium This is the lite version of the MailOptin Premium popup plugin that comes with all essential features to build your email list. Click here to purchase our WordPress subscribe form & email newsletter plugin. Take Test Drive Create a demo sandbox to see how MailOptin works firsthand as well as the admin backend. Features of MailOptin Lite Lead Generation Lightbox Popups – Custom popups that overlay above your content to grab your visitor’s attention. See Demo Before & After Post Optins – Optimal for converting your blog readers and website page viewers. See Demo Sidebar/Widget Forms – The most popular method of building an email list. See Demo Calls to Actions – Display targeted messages to your website visitors with a call-to-action button urging them to act. Spam Protection – MailOptin uses Honeypot to stop spam contact form submissions. Additionally protection via reCAPTCHA and Cloudflare Turnstile protection are available in the premium version. After Conversion Actions – Close the opt-in form after conversion, close the form, and reload the page or redirect to a custom URL. Additionally, premium version allows you to trigger a JavaScript code as well as pass lead data to redirect URL. Page-level Targeting – lets you display optin or email signup form in specific posts and pages of your WordPress site. Email Newsletters New Post Notification: It allows you to create automated email newsletters of new blog posts (which can be restricted to specific post categories and tags) to all registered users or users of specific roles immediately after they are published. This makes keeping in touch with your subscribers or users very easy. Broadcasts: It allows you to send one-off emails to your registered users. Pro version can send to MemberPress members, LearnDash users, Tutor LMS students, Paid Memberships Pro members, Restrict Content Pro members, LifterLMS students, Easy Digital Downloads & WooCommerce customers, Active subscribers in WooCommerce Subscriptions, Members in WooCommerce Memberships, GiveWP Donors and list subscribers in Mailchimp, Campaign Monitor, Sendy, Constant Contact, AWeber, Kit (ConvertKit), MailerLite, GetResponse, Klaviyo, ActiveCampaign, Brevo (Sendinblue), SendGrid, Mailjet, Keap Max Classic (Infusionsoft), Zoho Campaigns, Moosend, Vertical Response, NewsMAN, CleverReach, iContact, Sender, Mailgun, E-goi, Elastic Email etc. Scheduling: It allows you to set when the newsletter is sent. It could be immediately after a post is published or a few minutes, hours, or days after publication. Beautiful and Responsive Email template ready to send out newsletters. Integrates with All Email Marketing Platforms MailOptin popup maker works with all popular email marketing software and CRM, including Mailchimp, AWeber, Constant Contact, Campaign Monitor, Salesforce, Sendy, Mailerlite, MailPoet, Kit (ConvertKit), ActiveCampaign, Infusionsoft by Keap, Drip, Brevo (Sendinblue), EmailOctopus, HubSpot, Ontraport CRM, Microsoft Dynamics 365, Mailjet, Klaviyo, Sendlane, Mailster, Moosend, Gist, VerticalResponse, Zoho CRM, Zoho Campaigns, Emma, SendFox, SendGrid Email Marketing, GoDaddy Email Marketing, CleverReach, Omnisend, Google Sheets, GetResponse, iContact, E-goi, Mailgun, Flodesk, Beehiiv, Elastic Email, Encharge, HighLevel, weMail, FluentCRM, Benchmark Email, Mailercloud, SendPulse, Bento, Groundhogg, Sender.net, Copper CRM and NewsMAN. User Registration Forms MailOptin integrates with the WordPress user system to create custom user registration forms that can be embedded, a popup, slide-in, notification bar, etc. Integration with Form Plugins MailOptin integrates with Gravity Forms, Contact Form 7, Ninja Forms, WPForms, Formidable Forms, Forminator, Fluent Forms, Elementor forms and WS Form so you can capture and save leads to your email marketing software and CRMs. WooCommerce, LearnDash, LifterLMS, MemberPress, Ultimate Member, Tutor LMS, Paid Memberships Pro, Easy Digital Downloads, GiveWP & Restrict Content Pro MailOptin syncs your WooCommerce customers, WooCommerce Memberships, Ultimate Member users, Easy Digital Downloads customers, LearnDash, Tutor LMS, Paid Memberships Pro, LifterLMS students, Restrict Content Pro, MemberPress members and GiveWP donors to your email list or gives them the option to subscribe during checkout, course enrollment, membership subscription and donation. Do you want to segment your marketing list based on their order from a specific product category or tag? The membership they are subscribed to or the course they are enrolled in? You’re covered. Intuitive Form & Template Builder You don’t have to be a designer or hire one to build high-converting optin forms and popups. Our powerful drag & drop builder allows you to create conversion-optimized forms and email newsletter templates. Features of MailOptin Premium Automated Newsletters MailOptin integrates WordPress with all major email marketing providers to send automated newsletters and event-triggered emails. This can be very useful if your email marketing service lacks such. For example, Sendy is a newsletter application without integration with WordPress to send new publish post notifications to an email list. MailOptin bridges this gap and delivers your post content immediately after publication. Use MailOptin today to deliver new post notifications and email digest newsletters to subscribers of email lists in Mailchimp, Constant Contact, Campaign Monitor, Klaviyo, ActiveCampaign, Kit (ConvertKit), Infusionsoft, Brevo (Sendinblue), SendGrid, Mailjet, CleverReach, Zoho Campaigns, MailerLite, Sendy, SendGrid, iContact, Sender (Sender.net), E-goi, Mailercloud, Mailgun, Bento, SendPulse, Elastic Email, WordPress users, MemberPress members, LifterLMS students, LearnDash users, Tutor LMS users, Paid Memberships Pro members, Easy Digital Downloads, Restrict Content Pro Members & WooCommerce customers, Active subscribers in WooCommerce Subscriptions, Members in WooCommerce Memberships, GiveWP donors etc. Email Digest Email Digest allows you to create automated daily, weekly, and monthly email newsletters of published posts and articles in WordPress. The email campaigns from Email Digest can be sent to registered WordPress users, subscribers in your CRM and email marketing software and users and members in your ecommerce, LMS and membership plugins including WooCommerce, MemberPress, LearnDash, Tutor LMS, Paid Memberships Pro, Give, etc A/B Testing: Take out the guesswork Marketers are constantly using trial and error to guess what will be most effective — but they shouldn’t have to. A/B content testing lets you see what optin campaign will be most effective before sharing it with your larger audience—no more guesswork. MailOptin ships with an easy built-in A/B testing feature that enables you to make data-driven decisions to improve your conversions and revenue for any optin campaign. Learn more More highly converting optin types There are cases where you would find popups, sidebar, and in-post optin forms an inappropriate solution. That is why we offer different optin form types such as notification bars and slide-ins popups, so you don’t have to rely on one way of collecting leads and install multiple software and platforms to achieve them. Powerful Content Locker Block a portion of your content for subscribers only. Content locking requires users to enter their email addresses to see the full article; otherwise, they will see a blurred content. Conversion Boosting Optin Display Rules & Triggers MailOptin includes several WooCommerce display rules & triggers to display targeted call-to-actions across your WooCommerce shop. Want to display a popup when a product is added to the cart? We’ve got you covered. The following conditions are available for creating upsells, down-sells & cross-sells: Products in Cart, Customer, has Purchased, Cart Item Count, Cart Total, and Customer Spent. Timing is everything. This is why MailOptin continually tracks visitors’ interaction on your website and displays the right message or optin form when they are likely to convert. Our exit-intent popup technology and slide-ins trigger convert abandoning visitors into subscribers by your optin campaign at the precise moment they are about leaving your website. If your opt-in form displays too early, your reader might not yet be willing to subscribe, and waiting too long will make you lose out on new leads. Our Pageviews and Time on Site triggers give you fine-grained control over the display of your optin campaigns. The Scroll Trigger displays optin forms or messages only after a visitor scrolls a down a specific percentage of your page. The Click Launch Trigger displays optin forms when a link, button, or image on your site is clicked. Helpful in implementing content upgrades. AdBlock Detection helps you detect users using AdBlocking software such as AdBlock Plus, uBlock Origin so you can display another content to them. The Referrer Detection can automatically track sources of web traffic and create optin forms, call to actions, and custom messages targeted from a specific traffic source. The Device Targeting allows you to target your optins to desktop, mobile, and tablet users for a better user experience and increased conversion. Other great features include: Custom Fields: Add extra fields to your optin form to capture additional data from subscribers. Optin Campaign Schedule: Allows you to specify a start and end date when an optin campaign is scheduled for display. Advance Analytics: Get essential metrics to improve your lead-generation strategy and make data-driven decisions to increase your revenue. Custom CSS: An advance customization feature allows you to customize your optin campaigns with your CSS styles. Display Effect: 30+ built-in CSS3 animation effects to capture your visitor’s attention and bring awareness to your optin forms. Sound Effect: Play sounds when your optin campaigns are displayed to grab users’ attention. Learn more MailOptin Leads: Store your leads within MailOptin and essential data about your subscribers that generally can’t be passed to your ESP, such as the referrer, time of conversion, and where it occurred. Shortcode & Template Tag Embed: Display optin forms anywhere on your website page and posts with shortcodes and anywhere on your theme with template tags. Autoresponder: Immediately send an email to leads or subscribers that sign up to your email list. Email Notification after Conversion: Receive immediate email notification whenever you get a new subscriber. Facebook Custom Audience Integration: save leads to Facebook custom audiences so you can retarget them later. User Registration Optin: Subscribe users to your email marketing list after they register or signup to WordPress. Learn more Comment Form Optin: Subscribe users/visitors to your email list after they submit the comment form. Learn more What’s Next If you like this plugin, then consider checking out our other products: ProfilePress – Custom registration, login, front-end profile and user management plugin in the market. FuseWP – Connect WordPress to marketing platforms and sync users to your email list.

PRO – Up to 65% OFF | Roadmap Grab attention, capture leads, and boost conversions fast. OptinCraft makes building high-converting optins & popups effortless with a simple drag-and-drop canvas builder in a fully WordPress-friendly environment. No coding, just results. Build Beautiful Popups with Drag & Drop Simplicity OptinCraft comes with an intuitive drag & drop builder that lets you create custom optin & popup designs easily. You can add text, images, countdown timers, and buttons while previewing your changes live. No coding, no confusion: just simple, visual control over your popup’s look and behavior. Every design is 100% responsive, so your popups look great on desktop, tablet, and mobile. Choose from Multiple Popup Styles OptinCraft gives you flexibility to design Popups that fit your campaign goals perfectly. You can use: Lightbox popups for email subscriptions or offers Floating bar popups for announcements or notifications Slide-in popups to promote new deals Sidebar popups for persistent visibility Each popup style feels modern and non-intrusive, keeping your visitors engaged without hurting their experience. Drag & Drop Canvas Builder in the Shadow of Gutenberg At first glance, it feels like you’re working in Gutenberg but it’s actually a powerful drag & drop canvas editor that works like Canva. Every click, every move flows naturally, letting creativity take the lead. Interesting, right? Mobile-specific Popups That Perform A large number of traffic comes from mobile users. OptinCraft ensures your popups are fully optimized for mobile screens, loading fast and displaying beautifully. You can even create mobile-specific popups to deliver device-targeted experiences. That means smoother engagement, better conversions, and a more enjoyable browsing experience for every visitor. Multi-Step Campaign A Multi-Step Campaign guides prospects through a structured journey that increases engagement and conversions by breaking the opt-in process into simple, intentional steps. Instead of asking for too much information upfront, OptinCraft captures micro-commitments first, then uses conditional logic and smart segmentation to deliver highly relevant messages and follow-ups. This approach reduces friction, improves lead quality, and allows you to personalize nurturing sequences based on user behavior and intent, resulting in higher opt-in rates, stronger trust, and better overall campaign performance. Smart Targeting & Trigger Controls OptinCraft gives you complete control over where, when, and to whom your popups appear. Use smart targeting options like: Device targeting (desktop, mobile, tablet) Page-level targeting (show popups on specific pages) Conditional display (custom rules for visibility) Target new visitors or returning visitors (PRO) Geo-location targeting (PRO) Trigger your popups with behavior-based controls such as: On page load After inactivity Click count Page Scrolled (PRO) On page exit intent optin (PRO) Custom selector click (PRO) On hover (PRO) These options let you build campaigns that appear at the right time without annoying your audience. Create Urgency with Timers and Schedules You can boost conversions by adding countdown timers to your popups. Perfect for flash sales or limited-time offers, timers add urgency and drive instant action. OptinCraft also lets you schedule popups with specific start and end times. Run seasonal promotions, limited-time events, or recurring announcements even when you’re offline. Stunning Templates for Every Campaign No design experience? No problem. OptinCraft includes a bunch of pre-made templates crafted to look professional and convert effectively. Each template is customizable with your branding, colors, and fonts. You can use Google Fonts to personalize your popups and match your website style. These ready templates save hours of design work and help you launch beautiful popups in minutes. Measure Success with Detailed Analytics OptinCraft’s powerful analytics dashboard helps you track performance in real-time. You can view: Campaign analytics for impressions, clicks, and conversions Device-wise data to see which popups perform best on mobile or desktop Country-wise analytics Page-wise and browser-wise analytics These insights help you optimize your designs, adjust targeting, and continuously improve your campaigns. Integrate with Your Favorite Tools OptinCraft connects seamlessly with your existing favorite tools, making automation easy. Available integrations include: Email Notification (Free) WooCommerce (PRO) EDD (Easy Digital Downloads) (PRO) SureCart (Upcoming) FluentCart (Upcoming) Mailchimp (PRO) Zoho CRM (PRO) FluentCRM (PRO) HubSpot (Upcoming) ActiveCampaign (Upcoming) MailPoet (Upcoming) Kit (formerly ConvertKit) (Upcoming) MailerLite (Upcoming) Google Sheets (PRO) Webhook (PRO) Zapier (Upcoming) Pabbly (Upcoming) FlowMattic (Upcoming) Slack (Upcoming) WPML (Upcoming) These integrations help you sync data, manage leads, and automate follow-ups, saving time while improving marketing efficiency. Seamless Compatibility with Popular Page Builders OptinCraft works hand-in-hand with your favorite design tools. Whether you’re crafting pages with Elementor, Gutenberg, Bricks, Beaver Builder, Brizy, Oxygen, Breakdance, or Divi, OptinCraft integrates flawlessly to fit your workflow. No clunky add-ons, no style mismatches, just seamless harmony between your design vision and conversion goals. Build and launch campaigns directly within your existing page builder environment, ensuring perfect alignment across your entire website. A/B Testing Made Simple Find what converts best with A/B testing. Test different headlines, designs, triggers, or layouts and see which one performs better. This feature helps you understand your audience’s behavior and optimize campaigns for maximum conversions. (Upcoming) You can deliver personalized experiences, increase engagement, and drive long-term results. Free Features You’ll Love Drag & Drop Popup builder Lightbox, floating bar, slide-in, and sidebar popups Mobile-specific popups Newsletter popup Countdown timers Conditional display Device and page-level targeting Campaign analytics Google Fonts support On-page load & inactivity triggers Campaign duplicate Multi-device responsive design Verification code / One-time password (OTP) (Upcoming) Built for Performance and Simplicity OptinCraft is optimized for speed and built with clean code that won’t slow down your website. Every popup loads fast and adjusts smoothly to your layout. The user-friendly dashboard ensures even beginners can create campaigns without confusion. With constant updates and improvements, OptinCraft stays aligned with modern WordPress standards. Get in Touch With Us Join Our Facebook Community | Facebook Page | LinkedIn Privacy Policy OptinCraft uses Appsero SDK to collect some telemetry data upon user’s confirmation. This helps us to troubleshoot problems faster & make product improvements. Appsero SDK does not gather any data by default. The SDK only starts gathering basic telemetry data when a user allows it via the admin notice. We collect the data to ensure a great user experience for all our users. Integrating Appsero SDK DOES NOT IMMEDIATELY start gathering data, without confirmation from users in any case. Learn more about how Appsero collects and uses this data.