| MC4WP | Newsletters, | |
|---|---|---|
| Tagline | — | — |
| Description | ||
| Screenshots | — | — |
| Languages | ||
| Platforms | ||
| Developer | ||
| Listed | — | — |
| Last updated | — | — |
| Metric | MC4WP: Mailchimp for WordPress | Newsletters, Email Marketing, SMS and Popups by Omnisend |
|---|---|---|
| Rating | 4.8 ★ | 4.8 ★ |
| Total reviews | ★ 1.5k | 16 |
| Active installs | 1,000,000+ | 100,000+ |
| Free plan | — | — |
MC4WP: Mailchimp for WordPress and Newsletters, Email Marketing, SMS and Popups by Omnisend are evenly matched on rating (4.8★ vs 4.8★) — the differentiator comes down to pricing fit, feature breadth, and which app's interaction pattern suits your team's workflow.
MC4WP: Mailchimp for WordPress has the larger user base (1,497 reviews vs 16), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. Newsletters, Email Marketing, SMS and Popups by Omnisend's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat.
Recommended evaluation path: install both apps' free tiers (where available) and run them in parallel on a small cohort for 7-14 days before committing. The data tables below show the per-feature breakdown — for most site owners the deciding factor will be a single integration or workflow detail that's hard to compare from listing pages alone.
This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical WordPress Plugin Directory listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: MC4WP: Mailchimp for WordPress audit • Newsletters, Email Marketing, SMS and Popups by Omnisend audit
| Keyword | MC4WP | Newsletters, |
|---|---|---|
| contact form | #164 | #318 |
| contact | #169 | #339 |
| forms | #100 | #446 |
| form | #111 | #514 |
MC4WP: Mailchimp for WordPress (4.8★, 1,497 reviews) and Newsletters, Email Marketing, SMS and Popups by Omnisend (4.8★, 16 reviews) are essentially tied on rating. Look at review velocity and individual reviewer quotes — both visible on each app's detail page — to differentiate.
AppRanks cannot separate these two on rating — both sit at 4.8★. MC4WP: Mailchimp for WordPress does carry the larger published review base (1,497 vs 16). Read both apps' detail pages for the feature breakdown and recent listing changes.
Both apps are one-click installs from the WordPress Plugin Directory. MC4WP: Mailchimp for WordPress has the deeper published review base (1,497 vs 16), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.
MC4WP: Mailchimp for WordPress typically suits early-stage and growth-mode teams based on its published review base (1,497 reviews). Newsletters, Email Marketing, SMS and Popups by Omnisend typically suits early-stage and growth-mode teams based on its published review base (16 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.
Migration support varies by app and category. MC4WP: Mailchimp for WordPress and Newsletters, Email Marketing, SMS and Popups by Omnisend both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Newsletters, Email Marketing, SMS and Popups by Omnisend" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.