Machete vs Lucky Orange

Less time crunching numbers, more time growing your business. Understand your visitors. Improve your website. Increase your sales. If your WordPress site is getting traffic but not conversions, Lucky Orange shows you why. With one-click install and a free plan to get started, you can uncover where visitors struggle, what’s stopping them from buying, and how to turn browsers into customers. From session recordings to heatmaps, live chat to Page Insights, Lucky Orange helps you optimize every part of your customer journey with clear, visual data. Dynamic Heatmaps Discover where people click, scroll, and hover—including dynamic content like popups, dropdowns, and forms. Works seamlessly with SPAs and AJAX-loaded pages. Session Recordings Replay real visitor sessions to see how people navigate your site, where they abandon, and what’s preventing conversions. Conversion Funnels Visualize each step of your funnel to find out which pages drive success—and where people are dropping off. Visitor Profiles See each visitor’s journey in a single view, including traffic source, cart value, and all sessions tied to that individual. Live Chat Engage visitors in real time based on behavior triggers. Answer questions and recover abandoned conversions before they’re lost. Live View See what your visitors are doing right now on your site—every movement, scroll, and click in real time. Page Insights Instantly surface key performance stats: top-clicked elements, frustration signals, engagement trends, and activity snapshots—all tied to specific pages. Surveys Ask the right questions at the right time—like what visitors are looking for, what’s missing, or why they didn’t convert. Announcements Target visitors with personalized messages, discount offers, or key updates based on device, behavior, or source. Discovery Uncover Optimization Opportunities based on specific parts of the customer journey. Know where to focus, and what changes can move the needle.

Machete is a simple suite of tools that solves common WordPress annoyances using as few resources as possible. Machete doesn’t cover every single use case, but there is a huge amount of sites that would require less plugins if they used Machete. All Machete tools have two things in common: they solve problems faced by many web developers and they do it using as few server resources as possible. So far, Machete includes the following tools: WordPress Optimization WordPress places a lot of code inside the tag just to keep backward compatibility or to enable optional features. You can disable most of it and save some time from each page request while making your installation safer. Cookies & GDPR Warning We know you hate cookie warning bars. Well, this is the least hateable cookie bar you’ll find. It is really light, doesn’t affect your PageSpeed score and plays well with static cache plugins. Analytics and custom code You don’t need a zillion plugins to perform easy tasks like inserting a verification meta tag (Google Search Console, Bing, Pinterest), a json-ld snippet or a custom stylesheet (Google Fonts, Print Styles, accessibility tweaks…). The Google Analytics and Google Tag Manager tracking codes are PageSpeed optimized, GPDR friendly. Maintenance mode The maintenance mode that ships with WordPress is just a basic lock-down that is activated whenever you do a major update. With machete Maintenance Mode you can hide your unfinished page from visitors and search engines, give your clients a secure temporary access and lock your site without affecting your SEO. Post & Page cloner Adds a “duplicate” link to post, page and most post types lists. Also adds “copy to new draft” function to the post editor. Social Sharing Buttons Social sharing done the Machete way. The icons are made as a custom webfont embedded in a minified CSS file that only weighs 5.8KB. The sharing actions use each platform’s native share URL. WooCommerce Utils WooCommerce was designed to work for every possible use case, but that often leads to unexpected behavior. These simple fixes can improve the WooCommerce user experience by making it behave as clients expect.