iZooto – Web Push Notifications vs Shortcodes Ultimate – Content Elements

Over 15,000 news publishers, bloggers, enterprise media companies and content creators across the globe trust iZooto as their audience engagement platform. We enable publisher growth by helping them build, engage, grow and monetize their audience. iZooto helps publishers, news websites and bloggers build, engage, and retain your audience using a wide variety of push notifications such as web push notifications, app push notifications (Android and iOS), Messenger push notifications, News Hub for publishers, and even convert your AMP site visitors into your audience. Web push notifications is a permission-based marketing channel. – Push notifications work across devices and form factors. They are delivered on browsers in real-time, even when your users are not on your site. – Notifications are targeted, and highly visible as they are delivered directly to your audience, with impressive adoption rates by end users (CTRs) that vary from 3% to 25% depending upon the editorial appeal of the notification pushed out. App push notifications on the other hand are bite-sized messages sent to users who have installed an app on their mobile device and granted permission. App push notifications are rapidly evolving into a rich and interactive medium. Messenger push notifications help build and engage your audience on Facebook Messenger. Facebook has more than 1 billion active users, giving you an opportunity to tap into that audience and engage them at your will. News Hub is a personalized notification inbox for your website. It provides you with amazing shelf life, that enables readers to interact with push notifications directly from your website whenever they want to. More the clicks, more the page views and more the revenue. iZooto helps you accomplish 3 key objectives: 1. Build your marketing list: Convert your website and AMP site visitors to your audience. With an opt-in rate of up to 7%, you can build a list 30 times faster than email. 2. Understand your audience: Segment your audience based on their location, on-site behaviour, device, and more and improve customer retention 3. Engage and monetize – Send targeted notifications to your audience and drive engagement. Publishers can grow their traffic and monetize their audience by opting in to send ads via push notifications. SUPPORTED BROWSERS iZooto supports push notifications on all leading browsers including Chrome, Firefox, Safari, Opera and Microsoft Edge. However push notifications on iOS on iPhone, iPad and Internet Explorer are not supported. Powerful Features For Publishers One Click Activation – it takes just one click to integrate iZooto with WordPress. Support for your AMP Site – convert your AMP visitors to your audience and utilize the surge in traffic to your content. Manage Notifications from WordPress – send push notifications that get auto-composed to your entire audience when you update or publish a post from your WordPress account. Automated Push Notification – every time you publish something, a notification will be automatically pushed using iZooto’s Zapier integration. You can also create a series of automated notification drips to engage with your audience and trigger action. Schedule Notifications – time your push notifications to be sent one time or on a recurring basis and put user engagement on autopilot. Advanced Targeting – target users according to their interests, behavior, device and location making it possible to share hyperlocal content. Analysis – analyse your audience growth, campaign performance and understand where your audience comes from and how do they access your website. Build your audience through Facebook Messenger – Reach out to a wider target audience, including users on iOS. Notifications are sent to users who have either started a chat with you on Facebook, commented on your Facebook post or have given permission on your website. Success Stories Over 15,000 publishers use iZooto to push out over 200B notifications every month. Leading brands including the likes of Times, Publisher Desk, Network 18, Summit Media, Khaleej Times, Mubasher, and Sanook use iZooto to engage their audience. Our trusted enterprise grade architecture ensures hassle free delivery of your notifications even when you target millions of users at one go. iZooto now contributes up to 15% of total traffic for leading enterprise publishers across markets. In certain cases of publishers such as Philnews and Pricebaba, iZooto generates up to 15% of total revenue. Compared to general purpose push notification services that only scratch the surface of push notifications, iZooto is created from the ground-up to solve core publisher problems at enterprise scale. Testimonial- Customers On WordPress Love Us Jomar, CEO @ PhilNews says – After using iZooto for several days, it made me think that this could be the replacement for the lost traffic from Facebook. Currently, iZooto increases my traffic by more than 20% every month. Check out the PhilNews case study to know how they increased their website sessions and got better page views. Pricing Plans For Publishers iZooto Pricing plans are designed to match your existing business needs and give you functionalities to help you accelerate growth. 1. Monetization Plan: This plan is free and helps you make money by sending native ads to your subscribers, according to your audience’s interest. We work with leading demand partners across the globe and send up to 2 ads every day to the subscribers. 2. Rise: If you are a blogger and ads are not your thing, this plan is best for you, for efficient targeting and automation. The Rise plan helps you grow your audience and keep them engaged. This plan starts at $85/month. -Other pricing plans of iZooto give you access to some of the best Playbooks such as Recover Abandoned Tab Playbook and recover video watch-time Playbook. To know more and to learn about any of our other pricing plans drop us a mail at [email protected]. Resources iZooto help document will help you get started right away. You can also refer to our YouTube channel and go through the product videos to understand how to use the various features. Coming Soon We will soon be launching AI Recommendations for all soon. – Content Recommendation Playbook is powered by Kepler AI to send the most relevant stories to readers based on the articles they had consumed. – Articles that would interest your readers the most are sent to them automatically at a time they are most likely to interact. Support A dedicated support team that assists you across channels – live chat, email, and on-call support. Head to iZooto to start a conversation with our WordPress specialists.

Building new pages with Gutenberg? Explore VovaBlocks, a focused collection of native marketing and content blocks from the creator of Shortcodes Ultimate. View VovaBlocks → About Shortcodes Ultimate Shortcodes Ultimate is a WordPress shortcode plugin for adding tabs, accordions, buttons, FAQs, sliders, carousels, lightboxes, columns, boxes and other reusable content elements without coding. It is ideal for site owners who want richer content layouts and practical UI elements without switching to a full page builder. Use Shortcodes Ultimate in the Block Editor, Classic Editor, widgets and template files. Generate shortcodes visually, preview the result before inserting it, and reuse the same elements across posts, pages and existing shortcode-based content. Trusted by hundreds of thousands of WordPress sites, Shortcodes Ultimate helps you replace multiple single-purpose UI plugins with one maintained toolkit. Explore live examples What you can build With Shortcodes Ultimate, you can quickly add common WordPress content elements such as: Accordions and FAQ sections Responsive tabs CTA buttons and download buttons Boxes, notes and callouts Columns and layout helpers Sliders and carousels Lightboxes for images and custom content Post lists and dynamic content blocks Spoilers, toggles and expandable content Media embeds and visual content blocks Instead of installing a separate plugin for every small content element, Shortcodes Ultimate gives you one maintained toolkit for everyday WordPress content tasks. Works with modern and classic WordPress workflows Shortcodes Ultimate works with the Block Editor, Classic Editor, widgets and template files. You can insert shortcodes manually, use WordPress shortcode blocks or use the built-in shortcode generator to configure elements visually. This makes the plugin useful for: Site owners who want to improve content without coding Bloggers and affiliate publishers who need reusable CTA and content blocks Agencies and freelancers maintaining multiple WordPress sites Developers who want shortcode-friendly output in templates Existing sites with older content that already uses shortcodes Why use Shortcodes Ultimate? 50+ ready-to-use WordPress shortcodes Visual shortcode generator Live preview Works with the Block Editor and Classic Editor Shortcodes can be used in posts, pages, widgets and template files Responsive elements that work with your theme Built-in Custom CSS editor Developer-friendly hooks and documentation Free version available on WordPress.org Pro version available for advanced shortcodes, extra styles and premium support Why shortcodes still matter in WordPress The WordPress Block Editor is great for visual content editing, but shortcodes are still useful when you need portable, reusable content elements that work across different parts of a WordPress site. Shortcodes are especially helpful when you want to: Reuse the same content element in many posts or pages Add dynamic content inside widgets or templates Maintain older WordPress sites that already use shortcodes Work across Classic Editor and Block Editor workflows Add content elements without switching to a full page builder Keep common UI elements available through a simple text-based syntax Shortcodes Ultimate is designed for these practical workflows. It gives you a large collection of ready-made shortcodes and a visual generator, so you do not need to write shortcode syntax manually unless you want to. Free and Pro The free version of Shortcodes Ultimate includes a large collection of useful shortcodes for everyday WordPress content tasks. Shortcodes Ultimate Pro adds advanced shortcodes, additional styles, Content Slider, Pricing Table, Testimonials, Shortcode Creator, Elementor support and premium support. Compare Free and Pro Useful links Documentation Live Examples Pro features Support