iZooto – Web Push Notifications vs PushEngage – Web Push Notifications, WooCommerce Automation & Chat Widget

Over 15,000 news publishers, bloggers, enterprise media companies and content creators across the globe trust iZooto as their audience engagement platform. We enable publisher growth by helping them build, engage, grow and monetize their audience. iZooto helps publishers, news websites and bloggers build, engage, and retain your audience using a wide variety of push notifications such as web push notifications, app push notifications (Android and iOS), Messenger push notifications, News Hub for publishers, and even convert your AMP site visitors into your audience. Web push notifications is a permission-based marketing channel. – Push notifications work across devices and form factors. They are delivered on browsers in real-time, even when your users are not on your site. – Notifications are targeted, and highly visible as they are delivered directly to your audience, with impressive adoption rates by end users (CTRs) that vary from 3% to 25% depending upon the editorial appeal of the notification pushed out. App push notifications on the other hand are bite-sized messages sent to users who have installed an app on their mobile device and granted permission. App push notifications are rapidly evolving into a rich and interactive medium. Messenger push notifications help build and engage your audience on Facebook Messenger. Facebook has more than 1 billion active users, giving you an opportunity to tap into that audience and engage them at your will. News Hub is a personalized notification inbox for your website. It provides you with amazing shelf life, that enables readers to interact with push notifications directly from your website whenever they want to. More the clicks, more the page views and more the revenue. iZooto helps you accomplish 3 key objectives: 1. Build your marketing list: Convert your website and AMP site visitors to your audience. With an opt-in rate of up to 7%, you can build a list 30 times faster than email. 2. Understand your audience: Segment your audience based on their location, on-site behaviour, device, and more and improve customer retention 3. Engage and monetize – Send targeted notifications to your audience and drive engagement. Publishers can grow their traffic and monetize their audience by opting in to send ads via push notifications. SUPPORTED BROWSERS iZooto supports push notifications on all leading browsers including Chrome, Firefox, Safari, Opera and Microsoft Edge. However push notifications on iOS on iPhone, iPad and Internet Explorer are not supported. Powerful Features For Publishers One Click Activation – it takes just one click to integrate iZooto with WordPress. Support for your AMP Site – convert your AMP visitors to your audience and utilize the surge in traffic to your content. Manage Notifications from WordPress – send push notifications that get auto-composed to your entire audience when you update or publish a post from your WordPress account. Automated Push Notification – every time you publish something, a notification will be automatically pushed using iZooto’s Zapier integration. You can also create a series of automated notification drips to engage with your audience and trigger action. Schedule Notifications – time your push notifications to be sent one time or on a recurring basis and put user engagement on autopilot. Advanced Targeting – target users according to their interests, behavior, device and location making it possible to share hyperlocal content. Analysis – analyse your audience growth, campaign performance and understand where your audience comes from and how do they access your website. Build your audience through Facebook Messenger – Reach out to a wider target audience, including users on iOS. Notifications are sent to users who have either started a chat with you on Facebook, commented on your Facebook post or have given permission on your website. Success Stories Over 15,000 publishers use iZooto to push out over 200B notifications every month. Leading brands including the likes of Times, Publisher Desk, Network 18, Summit Media, Khaleej Times, Mubasher, and Sanook use iZooto to engage their audience. Our trusted enterprise grade architecture ensures hassle free delivery of your notifications even when you target millions of users at one go. iZooto now contributes up to 15% of total traffic for leading enterprise publishers across markets. In certain cases of publishers such as Philnews and Pricebaba, iZooto generates up to 15% of total revenue. Compared to general purpose push notification services that only scratch the surface of push notifications, iZooto is created from the ground-up to solve core publisher problems at enterprise scale. Testimonial- Customers On WordPress Love Us Jomar, CEO @ PhilNews says – After using iZooto for several days, it made me think that this could be the replacement for the lost traffic from Facebook. Currently, iZooto increases my traffic by more than 20% every month. Check out the PhilNews case study to know how they increased their website sessions and got better page views. Pricing Plans For Publishers iZooto Pricing plans are designed to match your existing business needs and give you functionalities to help you accelerate growth. 1. Monetization Plan: This plan is free and helps you make money by sending native ads to your subscribers, according to your audience’s interest. We work with leading demand partners across the globe and send up to 2 ads every day to the subscribers. 2. Rise: If you are a blogger and ads are not your thing, this plan is best for you, for efficient targeting and automation. The Rise plan helps you grow your audience and keep them engaged. This plan starts at $85/month. -Other pricing plans of iZooto give you access to some of the best Playbooks such as Recover Abandoned Tab Playbook and recover video watch-time Playbook. To know more and to learn about any of our other pricing plans drop us a mail at [email protected]. Resources iZooto help document will help you get started right away. You can also refer to our YouTube channel and go through the product videos to understand how to use the various features. Coming Soon We will soon be launching AI Recommendations for all soon. – Content Recommendation Playbook is powered by Kepler AI to send the most relevant stories to readers based on the articles they had consumed. – Articles that would interest your readers the most are sent to them automatically at a time they are most likely to interact. Support A dedicated support team that assists you across channels – live chat, email, and on-call support. Head to iZooto to start a conversation with our WordPress specialists.

WordPress Push Notifications, WooCommerce Automation & Chat Widget Made Easy PushEngage is the most powerful and beginner-friendly push notification, WooCommerce automation, and chat widget plugin for WordPress. Send browser notifications to re-engage visitors, recover abandoned WooCommerce carts with push notifications and WhatsApp automation on autopilot, and connect with customers through a multichannel click to chat widget — all from one plugin. PushEngage delivers push notifications directly to your subscribers’ browsers — often called browser notifications — appearing as alerts even when they’ve left your site. No email. No app. No spam folder. Over 75,000+ marketers trust PushEngage to send millions of targeted push notifications every month — driving repeat traffic, recovering abandoned carts, and boosting revenue on autopilot. PushEngage comes with pre-built campaign templates, smart automation workflows, and AI-powered setup so you can start sending high-converting notifications in under 5 minutes — without writing a single line of code. What’s New in PushEngage Workflows come to WordPress. List your workflows — view every workflow with Entered, Active, Completed, and Failed stats, explore date-range analytics with conversion goals and revenue tracking, and activate, duplicate, or export campaigns in a click. Smarter value typing for Audience Filters. Audience group attribute filters now preserve the correct value type (number, date, boolean, or text), fixing a class of silent mismatches where values were sent to the backend with the wrong type — so your segments match exactly as configured. PushEngage Growth & Premium Plans PushEngage is free to get started with push broadcasts, subscription popups, and basic segmentation. Unlock cart abandonment recovery, browse abandonment, price drop alerts, back-in-stock notifications, advanced segmentation, A/B testing, drip campaigns, and more by upgrading your plan directly from the plugin dashboard. See all plans and pricing! Browser Notifications for Every Platform PushEngage delivers browser notifications across all major platforms — Chrome, Firefox, Safari, Edge, Opera, Brave, Samsung Internet, and UC Browser. Your subscribers receive native browser notifications on both desktop and mobile devices, even when they’re not actively browsing your website. Unlike email that gets buried in inboxes or social media posts that get lost in feeds, browser notifications appear as real-time OS-level alerts that demand attention. With PushEngage, you get: Instant browser notification delivery — messages arrive in seconds, not hours No app install required — subscribers opt in directly from their browser No email address needed — lower friction means higher opt-in rates Cross-device reach — one subscriber, browser notifications on every browser they use Smart delivery optimization — send browser notifications at each subscriber’s optimal engagement time WooCommerce Automation & Cart Abandonment Recovery PushEngage is one of the most-installed WooCommerce automation plugins on WordPress.org and the #1 push notification plugin for WooCommerce. The full WooCommerce automation suite covers every step of the shopper journey — from first product view through cart abandonment recovery to post-purchase order updates. Five WooCommerce push notifications workflows ship pre-built: Cart Abandonment Recovery — 3-step WooCommerce automation sequence (45 min / 4 hr / 24 hr) that recovers up to 14% of abandoned WooCommerce carts Browse Abandonment — WooCommerce automation for visitors who viewed products but didn’t add to cart Price Drop Alerts — WooCommerce automation that notifies subscribers when products they browsed drop in price Back-in-Stock Alerts — WooCommerce automation that fires when inventory is replenished Order Update Notifications — WooCommerce automation for order confirmation, shipping updates, payment retry, and COD confirmation Pair WooCommerce push notifications with WhatsApp automation for a two-channel cart abandonment recovery sequence — both channels fire automatically from the same WooCommerce automation event. Every WooCommerce automation runs through native WooCommerce hooks and supports dynamic product placeholders (name, price, image, URL) auto-populated from your WooCommerce catalog. Setup takes under 2 minutes — connect your PushEngage account, enable WooCommerce automation from the Triggers menu, and PushEngage starts recovering revenue automatically. AI-Ready WordPress Plugin via Abilities API (NEW in 4.2.2) PushEngage 4.2.2 ships with built-in support for the WordPress Abilities API — the new framework introduced for AI assistants and MCP (Model Context Protocol) servers to safely interact with WordPress plugins. AI agents on your site can now read PushEngage data and take actions on your behalf, all through a permission-checked, schema-validated interface. PushEngage registers 25 abilities under the pushengage category, grouped into eight domains: Plugin info — Get plugin version, connection state, and key configuration; pull WordPress, PHP, and server diagnostics Notifications — Send push notifications, fetch a single notification, and list notifications with status and pagination filters Segments & audience groups — List, create, and add subscribers to segments; list audience groups for targeting Analytics — Get notifications summary across send/view/click counts, run analytics overviews by date range, and pull subscriber analytics Auto-push settings — Read and update auto-push configuration, including post types and feature flags Categories & attribute mappings — List WordPress and WooCommerce categories, view category-to-segment mappings, and inspect subscriber attribute mappings WooCommerce push automations — List and update push automation campaigns, plus list WhatsApp automation campaigns when WooCommerce is active WhatsApp & debug — Check WhatsApp integration status and pull debug logs for troubleshooting Every ability is admin-gated through the manage_options capability, follows safe readonly and idempotent annotations, and exposes a public MCP-compatible interface so your AI tooling can plan and execute multi-step push notification workflows without custom integration work. Drag & Drop Popup Builder PushEngage comes with a visual popup builder that lets you create beautiful subscription opt-in popups in minutes. Choose from multiple popup styles — floating bar, modal overlay, bell widget, full-screen overlay, and more. Customize colors, text, timing, and targeting rules without touching any code. Our pre-built popup templates are designed to maximize opt-in rates. PushEngage users consistently see 6-10% opt-in rates compared to the 3-5% industry average. Pre-Built Campaign Templates Don’t start from scratch. PushEngage includes ready-to-use notification templates for every use case: Welcome notifications for new subscribers Flash sale and promotional campaigns New blog post alerts Cart abandonment reminders (WooCommerce) Price drop alerts (WooCommerce) Back-in-stock notifications (WooCommerce) Order status updates (WooCommerce) Weekly content digests Re-engagement campaigns Just pick a template, customize the message, and hit send. Smart Audience Segmentation Stop sending the same notification to everyone. PushEngage lets you create laser-targeted segments based on: URL patterns — segment by pages visited (include, exclude, starts with, contains, exact match) Product categories — auto-segment WooCommerce shoppers by browsing behavior Geographic location — target by country, state, or city Device type — send to desktop, mobile, or both Engagement behavior — target active vs. inactive subscribers Custom attributes — create unlimited custom data points per subscriber Segments are created automatically when subscribers visit matching pages — no manual tagging required. Drip Campaigns & Automation Build personalized multi-message sequences that nurture subscribers on autopilot: Welcome Drip — Greet new subscribers with a 3+ message onboarding series that introduces your brand, best content, or top products. Re-engagement Drip — Automatically win back inactive subscribers with targeted messages. Promotional Drip — Deliver time-released offers and announcements to build anticipation. RSS Auto-Push — Automatically convert new blog posts into push notifications. Publish a post, and your subscribers get notified instantly. Each drip supports custom delays (minutes, hours, or days), audience targeting, and performance analytics. Gutenberg Integration Create and send push notification campaigns directly from the WordPress post editor. PushEngage auto-fetches your post title, excerpt, and featured image — just hit publish and your subscribers are notified instantly. No need to switch between dashboards. Advanced Analytics & A/B Testing Make data-driven decisions with detailed campaign analytics: Campaign performance — views, clicks, CTR, and revenue per notification Subscriber growth — track opt-in rates and subscriber trends over time Revenue attribution — see exactly how much revenue each campaign generates (WooCommerce) Goal tracking — define custom conversion goals and measure notification-driven results A/B split testing — test different titles, messages, images, and CTAs to find what converts best Intelligent A/B testing — automatically send the winning variant to the remaining audience Multichannel Chat Widget — Click to Chat for WordPress Add a floating click to chat widget to your WordPress site and connect with visitors through 22+ messaging channels from a single button. The PushEngage chat widget makes it easy for visitors to reach you on their preferred platform: WhatsApp Facebook Messenger Instagram DM SMS & Phone Email Telegram, Line, Viber Slack & Microsoft Teams Discord Google Maps & Waze X (Twitter), TikTok, Snapchat, LinkedIn Custom channels Configure multi-agent routing, working-hour availability, and device-based targeting — all from your WordPress dashboard. Show different click to chat channels on mobile vs. desktop, customize colors and position to match your brand, and display or hide the chat widget on specific pages, posts, or categories. The chat widget is included with PushEngage at no extra charge — no separate plugin needed. Click to Chat for WhatsApp & Messaging Apps Add a WhatsApp click to chat button to your WordPress site in minutes. Set a pre-filled message so visitors arrive at your WhatsApp chat with context already typed. The same click to chat flow works for Facebook Messenger, Telegram, Instagram DM, SMS, and the rest of the channels in the multichannel chat widget — perfect for support, sales, and lead generation. Configure click to chat targeting per channel: show the WhatsApp click to chat button on mobile, the email click to chat option on desktop, and hide both on checkout pages where the focus belongs on the WooCommerce cart. Every channel uses native deep links, so visitors arrive in the messaging app they already have installed — no redirects, no friction. WhatsApp Notifications & Automation Automate your WhatsApp messaging and cart recovery directly from WordPress — no separate WhatsApp Business API setup needed. Go beyond push notifications with WhatsApp Business API integration: Abandoned cart recovery via WhatsApp Order updates and shipping alerts Payment retry requests COD confirmation messages Review request automation Free click-to-chat widget Send unlimited WhatsApp messages at a flat platform fee — no per-message SMS charges. Full PushEngage Feature List Subscription Popups — Floating bar, modal, bell widget, full-screen, Safari-style with page-, device-, geo-, and scroll-based targeting Push Broadcasts & Scheduled Notifications — One-time or future-dated sends with timezone-aware delivery Rich Notifications — Large images, icons, custom badges, and up to 2 CTA action buttons per notification Audience Groups & Custom Attributes — Retarget subscribers with behavioral, engagement, and interest filters using unlimited custom data Trigger Campaigns — Fire automated notifications based on any custom event Cart Abandonment, Browse Abandonment, Price Drop & Back-in-Stock — Four WooCommerce recovery workflows with optimized timing Drip Campaigns & Welcome Series — Multi-message automated sequences with custom delays RSS Auto-Push — Push new blog posts to subscribers the moment you publish A/B Testing & Intelligent A/B Testing — Test notification variants; auto-promote the winner to the rest of the audience Revenue & Goal Tracking — Attribute revenue and conversions to specific campaigns (WooCommerce) Campaign, Subscriber & Opt-in Analytics — Views, clicks, CTR, unsubscribes, growth trends, and popup performance Multi-Site Support & Team Management — Manage multiple WordPress sites and invite team members with role-based permissions REST API & JavaScript SDK — Full developer access for custom integrations WordPress Abilities API — 25 registered abilities for AI assistants and MCP servers Gutenberg Block — Send notifications directly from the post editor Multi-Browser Support — Chrome, Firefox, Safari, Edge, Opera, Samsung Internet, and more on mobile and desktop GDPR Compliant — Privacy-first architecture with built-in spam protection Integrations PushEngage works with your favorite WordPress plugins and platforms: WooCommerce — Full store integration with product catalog sync, order triggers, and revenue tracking WordPress Gutenberg — Native block editor integration for one-click campaign creation WordPress Abilities API — AI assistants and MCP servers can read and act on PushEngage data Shopify — Cross-platform eCommerce support with cart and order automation HubSpot — CRM integration with contact sync and OAuth authentication Helpscout — Support ticket integration via email and webhooks Stripe — Payment and subscription billing Google Analytics — UTM parameter support for campaign tracking OptinMonster — Smart popup delay detection to avoid opt-in conflicts REST API — Build custom integrations with any third-party system Who Is PushEngage For? PushEngage is perfect for: eCommerce Store Owners — Recover abandoned carts, send price drop alerts, and drive repeat purchases with automated WooCommerce notifications. Bloggers & Content Publishers — Grow your audience, drive repeat traffic, and notify readers the moment you publish new content. SaaS Companies — Engage users with onboarding sequences, feature announcements, and re-engagement campaigns. News & Media Sites — Send breaking news alerts and trending content notifications in real time. Affiliate Marketers — Promote offers, drive clicks, and retarget visitors with personalized campaigns. Local Businesses — Stay top-of-mind with customers through location-based notifications. Digital Agencies — Manage push notification campaigns across multiple client sites from one account. What’s Next If you like PushEngage, check out our other popular WordPress plugins: OptinMonster — #1 lead generation WPForms — #1 form builder MonsterInsights — #1 Google Analytics SeedProd — #1 landing page builder AIOSEO — #1 SEO plugin WP Mail SMTP — #1 SMTP plugin RafflePress — #1 giveaway plugin Smash Balloon — #1 social media feed SearchWP — #1 custom search AffiliateWP — #1 affiliate management WP Simple Pay — #1 Stripe payments Easy Digital Downloads — #1 digital eCommerce Sugar Calendar — #1 event calendar Charitable — #1 donations Duplicator — #1 backup & migration WP Charitable — #1 donation plugin Visit WPBeginner for WordPress Tutorials and the best WordPress plugins.