I-PR AVIF Converter – Automatic Image Optimization vs ShortPixel Adaptive Images – WebP, AVIF, CDN, Image Optimization

I-PR AVIF Converter automatically converts your existing and new images to AVIF format — the most efficient image format available today — without any cloud service, subscription, or API key. After 1 month of production testing across 6 live sites (5,089 images, 2.2 GB saved), this plugin achieves 40–70% file size reduction with zero visible quality loss and 0% conversion failure rate on both Aruba and Serverplan shared hosting. Real Production Results dermopigmentazioneroma.it — 904 images, 721 MB saved (-68%), Mobile PageSpeed 80/100 mangiaroma.com — 1,213 images, 804 MB saved (-70%), Desktop PageSpeed 97/100 artmerlino.it — 371 images, 167 MB saved (-64%) apicolturalapegaia.it — 1,069 images, 135 MB saved (-69%) fnahospitalityroma.it — 432 images, 83 MB saved (-43%) Total: 4,989 images converted. 0 failures. 2.2 GB saved. Why AVIF? AVIF is the next-generation image format supported by all modern browsers (Chrome, Firefox, Safari 16+, Edge). Compared to JPEG, it delivers 40–70% smaller files at equivalent visual quality. Compared to WebP, it delivers 20–30% better compression. Google PageSpeed Insights and Core Web Vitals (LCP) reward AVIF-optimized sites directly. How It Works When you upload an image, I-PR AVIF Converter queues it for background conversion via WP-Cron. No page load is blocked. Once converted, images are served automatically via the HTML element with a fallback to the original for older browsers: Your original files are never modified unless you explicitly enable “Delete Originals.” Key Features Zero cloud dependency — All conversion happens on your server using PHP’s native Imagick or GD library. No API keys, no usage limits, no recurring costs. Works on shared hosting — Tested and production-proven on Aruba Basic and Serverplan Eco/Basic. The plugin auto-detects your server’s encoder (Imagick or GD) and falls back gracefully. Adaptive batch processing (AIMD) — The plugin learns your server’s speed using an Exponentially Weighted Moving Average and automatically adjusts how many images it processes per cron run. It never causes timeouts or OOM errors. Memory guard — Before processing each image, the plugin estimates the required RAM based on image dimensions and encoder type (3.5× for Imagick, 1.8× for GD). If RAM is insufficient, the image is deferred to the next batch. No PHP Fatal errors. Circuit Breaker for Imagick — If Imagick fails 3 consecutive times, the plugin automatically switches to GD and retries Imagick after 30 minutes. No manual intervention required. Quarantine system — Images that fail 3 conversion attempts are automatically quarantined and excluded from future runs. You can review and retry quarantined images from the admin panel. Skip Patterns — Exclude specific images or folders using wildcard patterns (e.g., logos/*.png, 2024/03/*-banner.jpg). Useful for images where conversion is not desired. Bulk Scanner — Convert your entire existing media library with a real-time progress bar. The scanner is paginated and runs via AJAX without blocking the admin interface. Telemetry Dashboard — Real-time dashboard showing conversion rate, average compression ratio, fail rate, performance score, and a rolling chart of the last 200 conversion events. CDN integration — Automatic Cloudflare cache purge after each batch conversion, so your CDN always serves the latest AVIF files. Elementor & lightbox support — Gallery lightboxes (Elementor, Fancybox, WP native) are rewritten to serve AVIF in the full-size view, not just thumbnails. Animated GIF preservation — Animated GIFs are automatically detected (binary frame-count parsing) and excluded from conversion. AVIF does not support animation; the plugin never converts a GIF to a broken static file. CMYK image handling — Images from professional photography workflows (JPEG with CMYK color space) are automatically converted to sRGB before encoding to prevent color inversion artifacts. Clean uninstall — Removing the plugin deletes all database tables, options, transients, and the WP-Cron job. Zero ghost data left behind. WooCommerce Compatibility Tested on two active WooCommerce stores. Product images, gallery thumbnails, and checkout images are all converted and served correctly. Encoder Compatibility The plugin requires at least one of: Imagick ≥ 7.0.25 with libheif compiled with AV1 support PHP ≥ 8.1 with GD + libavif (imageavif() function available) The Settings page shows which encoders are available on your server and their current status (including Circuit Breaker state). PHP & WordPress Compatibility Tested on PHP 7.4, 8.0, 8.1, 8.2, 8.3. Compatible with WordPress 5.8 through 6.7. PHP 8.2+ deprecation warnings have been resolved. External Services This plugin optionally communicates with the Cloudflare API (api.cloudflare.com) to purge CDN cache after batch image conversion. This feature is disabled by default and only activates if you explicitly enable “Cloudflare CDN Integration” in the plugin settings and provide your own Cloudflare Zone ID and API Token. No data is sent to Cloudflare unless this feature is manually configured. The only data transmitted are the public URLs of newly converted AVIF images, which Cloudflare needs to purge from its cache. Cloudflare service: https://www.cloudflare.com Cloudflare Terms of Service: https://www.cloudflare.com/terms/ Cloudflare Privacy Policy: https://www.cloudflare.com/privacypolicy/ All image conversion is performed locally on your server. No images or personal data are ever sent to external services.

An easy-to-use plugin that lets you solve any problems with images and improve your website’s Core Web Vitals in a minute. Imagine if you could solve all your website’s image-related problems and increase pagespeed and performance with a simple click, would not that be great? Usually, images are the biggest resource on a web page. With just one click, ShortPixel Adaptive Images replaces all the pictures on your website with properly sized, smartly-cropped and optimized images and uploads them to ShortPixel’s global CDN. And for even more Google love, the plugin delivers next-gen WebP or AVIF images to the right browsers auto-magically! 🙂 Using ShortPixel Adaptive Images also helps with Core Web Vitals (CWV)‘s Largest Contentful Paint (LCP), First Input Delay (FID) and Cumulative Layout Shift (CLS). This is an important SEO factor that Google uses to rank pages. The smaller the CWV values are, the better for your website. Do I need this plugin? If you have a WordPress website with images, the answer is most likely yes! Have you ever tested your website with tools like PageSpeed Insights or GTmetrix and received complaints that the images are not the right size or are too big? Or that you should be using “next gen” images like WebP or AVIF? Or that the website should “defer offscreen images”? ShortPixel Adaptive Images comes to the rescue and solves the problems with images on your website in no time. In addition to images, CSS, JS and font files are also minimized and delivered from our global CDN. What are the benefits? What are the features? new! you can now set your custom domain to serve images or JSS/CSS files, e.g. cdn.example.com. Read more here. new, lightweight, pure JavaScript Adaptive Images Engine (jQuery no longer required) same visual quality, but smaller images thanks to ShortPixel algorithms smart cropping – see an example serve only images of appropriate size, depending on the viewport of the visitor lazy load support with adjustable threshold; browser native lazy loading support is also available automatically serves WebP and AVIF images to browsers that support this format. Animated GIFs are also supported and can will converted to animated WebP and animated AVIF! caching and serving from a global CDN for images as well as CSS, JS and fonts CSS/JS files are minimized automatically all major image galleries, sliders and page builders are supported onboarding wizard with a tool that suggests the best settings for each website support for low quality image placeholders (LQIP) support for JPEG, PNG, GIF, TIFF, BMP no need for a separate AVIF or WebP converter plugin, the original images are automatically converted to WebP or AVIF adjustable size breakpoints when resizing images possibility to disable plugin functionality for logged in users multiple types of exclusions available, including and advanced Image Checker Tool Easy and Advanced mode for settings with a variety of settings for an increased flexibility of the plugin functionality Do I need an account to test this plugin? No, just install it and activate it on your WordPress website. You will then automatically receive 500 MB of CDN traffic every month. That’s about 500 visits/month! How much does it cost? When using ShortPixel Adaptive Images, only CDN traffic is counted if you choose to use our CDN. With the free plan, you get 100 credits for image optimization, which is equivalent to 500 MB of CDN traffic or about 500 visits/month. Paid plans start at $4.99 and are available as both one-time and monthly plans. Even better, if you already use ShortPixel Image Optimizer, you can use the same credits for ShortPixel Adaptive Images! How does it work? Different visitors have different devices (laptop, mobile phone, tablet), each with its own screen resolution. ShortPixel AI takes into account the resolution of the device and then provides the right size image for each placeholder. Let us take a web page with a single image of 640×480 pixels. When viewed from a laptop, the image retains its 640×480 pixel size, but is optimized and delivered from our CDN. When the same web page is viewed from a mobile phone, the image (for example) is resized to 300×225 pixels, optimized, and delivered via our CDN. In this way, neither time nor bandwidth is wasted for visitors. Other plugins by ShortPixel: FastPixel Caching – WP Optimization made easy ShortPixel Image Optimizer – Image optimization & compression for all the images on your website, including WebP & AVIF delivery Enable Media Replace – Easily replace images or files in Media Library reGenerate Thumbnails Advanced – Easily regenerate thumbnails Resize Image After Upload – Automatically resize each uploaded image WP SVG Images – Secure upload of SVG files to Media Library Get in touch! Email https://shortpixel.com/contact Twitter https://twitter.com/shortpixel WP CLI commands Use the following WP CLI commands to clear the CSS cache and the Low Quality Image Placeholders: wp shortpixel clear_css wp shortpixel clear_lqips For developers If there are main images in the Media Library that end with the usual thumbnail size suffix (e.g. -100×100), please set this in wp-config.php: define('SPAI_FILENAME_RESOLUTION_UNSAFE', true); If you need to do post-processing in JavaScript after the image/tag has been updated by ShortPixel AI, you can add a callback like this: jQuery( document ).ready(function() { ShortPixelAI.registerCallback('element-updated', function(elm){ // elm is the jQuery object, elm[0] is the tag console.log("element updated: " + elm.prop('nodeName')); }); }); To change the original URL of the image that is detected by ShortPixel, use this filter that receives the original URL: add_filter('shortpixel/ai/originalUrl', 'my_function'); To return your own custom URL for each language domain for the same website (single plugin installation), use this filter: add_filter(‘shortpixel/ai/cdnUrl’, function($cdn_url) { switch($_SERVER[‘HTTP_HOST’]) { //this is the domain name without protocol case ‘mydomain.com’: //that’s your main domain return “https://images.mydomain.com/spai”; case 'mydomain.fr': //that's your french language domain return "https://images.mydomain.fr/spai"; default: return $cdn_url; } }); Sometimes when the option to crop images is enabled, SPAI thinks it is not safe to crop an image, but you want to crop it anyway. Please add this attribute to force cropping: --> this will completely exclude from processing the image which has this attribute; --> this will exclude the image from being lazy-loaded by the plugin; --> this will prevent the image from being resized by the plugin. For adding custom replacement rules use: add_filter('shortpixel/ai/customRules', 'my_function'); The function is given an array and should append ShortPixel\AI\TagRule instances to the given array , as in the example below. A real-world example of custom image attributes, a custom srcset, and a custom JSON data attribute: add_filter('shortpixel/ai/customRules', 'spai_to_iconic'); function spai_to_iconic($tagRules) { //lazy-loaded data-iconic-woothumbs-src attribute $tagRules[] = new ShortPixel\AI\TagRule('img', 'data-iconic-woothumbs-src'); //eager attribute $tagRules[] = new ShortPixel\AI\TagRule('img', 'data-large_image', false, false, false, false, true); //lazy srcset style attribute. $tagRules[] = new ShortPixel\AI\TagRule('img', 'srcset', false, false, false, false, false, 'srcset', 'replace_custom_srcset'); $tagRules[] = new ShortPixel\AI\TagRule('div', 'data-default', 'iconic-woothumbs-all-images-wrap', false, false, false, false, 'srcset', 'replace_custom_json_attr'); return $tagRules; } The parameters of the rule are, in this order: * tagName – the tag name * attribute to be replaced * classFilter – only elements having the class, default false * attrFilter – only elements having the attribute, default false * attrValFilter only elements having the attribute with the specified value, default false * mergeAttr – advanced usage (see code), default false * eager – if true the image is replaced server-side, otherwise is lazy-loaded * type – advanced usage (see code), default is ‘url’, can also be ‘srcset’ if it has a srcset or json structure * callback – advanced usage (see code), default false. Needs to be ‘replace_custom_srcset’ if the type is srcset, or ‘replace_custom_json_attr’ if the type is json * quickMatch – advanced usage (see code), default false * frontEager -advanced usage (see code), default false In the same manner if you need a rule to be applied only on the front-end (javascript) you can use the following filter: add_filter('shortpixel/ai/customFrontendRules', 'my_function'); This rule will only be applied by the New JS Engine (so you need to have the option enabled) and is useful if you have content that is rendered by JavaScript and you need the replacement to be made after the content is rendered.