IndieTech Popup Builder vs YS LeadGen – Popup Builder, Popup Maker & Form Builder for WordPress | Lead Generation,

Popup by IndieTech is a feature-rich WordPress popup plugin that makes it easy to create and display engaging popups on your website. Built with the Gutenberg editor, you can create rich, interactive popup content using familiar WordPress blocks. Key Features Gutenberg Editor Support: Create rich popup content using the WordPress block editor. All settings are in the document sidebar (Trigger, Behavior, Design, Location). Advanced Triggering Options: Immediate display on page load Time delay (show after X seconds, 0-30) Scroll percentage (show when user scrolls X% of the page) Exit intent (when cursor leaves the viewport from the top) Button / Link: open on click of any element with a specific CSS class (e.g. a Gutenberg button block) Smart Targeting (Location): Include rules (multi-select): All pages, Homepage, CPT single (by post type), Specific page/post IDs, URL prefixes (one per line) Exclude rules: Exclude by post/page IDs or URL prefixes Exclusions are applied first; popup shows if any include rule matches and no exclude rule matches Cookie Management: Control how often users see popups Cookie duration in days (0 = show every time, up to 365) Choose when cookie is set: On Close or On Seen Customizable Styling (Design): Position: 9-position matrix (top/center/bottom x left/center/right) Max width (200-1200px) Overlay opacity (0-1) Close button: Do not show, Show inside, or Show outside Behavior Options: Close when clicking outside (overlay) Disable page scroll when popup is open Private popups: Publish as Private to show only to logged-in users Close link in content: Use href=”#popup:close” in popup content to close the modal List view: Custom columns for Status and Trigger (Immediate, Delay, Scroll %, Exit Intent) Mobile Responsive: Fully responsive design that works on all devices GA4 / GTM Tracking: Optional event tracking for popup open, close, and CTA clicks. Works with direct GA4 (gtag.js) and Google Tag Manager (dataLayer). Gravity Forms Integration: Optionally set a permanent cookie and auto-close the popup after a successful form submission inside it. Accessible: Built with Micromodal for accessible modals (focus trap, ARIA, keyboard) Lightweight: Optimized code; assets only load when there are active popups; transient cache for performance How It Works Create a new popup by going to Popups > Add New Use the Gutenberg editor to add your content (text, images, forms, buttons, etc.) In the document sidebar, configure Trigger, Behavior, Design, and Location Publish (or set to Private for logged-in users only). Your popup will appear based on your targeting and trigger settings Use Cases Lead generation forms Newsletter signups Promotional offers and announcements Important messages and alerts Exit intent offers Welcome messages Cookie consent notices Product launches and updates

📈 Get More Sales, Leads & Email Signups With a Powerful WordPress Popup Plugin Create engaging pop-ups and opt-in forms that help you grow your email list, capture more leads, and turn website visitors into customers — all with an easy-to-use WordPress popup builder. YS LeadGen gives you a simple way to create popups, signup forms, offers, and lead generation campaigns directly in WordPress. It combines a visual popup builder with the tools you need to turn website visitors into subscribers, leads, and customers — without coding or sending your data to an external SaaS platform. Create campaigns for email signups, promotions, lead capture, WooCommerce sales, and more: Email opt-in popups for growing your subscriber list Exit intent popups for visitors who are about to leave Lead generation popups for collecting enquiries and leads Spin-to-win coupon wheels for interactive offers Content locker popups for gated content and downloads WooCommerce cart abandonment popups for recovering lost sales Contact and payment forms for enquiries and transactions Site-wide announcement bars for important messages and promotions YS LeadGen is designed to be an easy-to-use popup maker for WordPress, whether you’re running a blog, online store, service business, or marketing website. Build a campaign, customize it visually, choose when and where it appears, and publish it from your WordPress dashboard. There are no complicated setup requirements and no coding skills needed. Popup types you can build Lightbox popup – a box centered on the screen, with the rest of the page dimmed behind it. Exit intent popup – appears when a visitor is about to leave, giving you another opportunity to engage them. Floating bar / announcement bar – a thin bar at the top or bottom of the page for announcements, offers, or discount codes. Corner slide-in – a small box that slides in from the corner without covering the page. Inline signup form – a form placed directly inside your content, such as within a blog post. Spin-to-win wheel – an interactive coupon wheel that can encourage visitors to sign up. Multi-step form – breaks a longer form into smaller steps to make it easier to complete. Quiz – a short series of questions that can provide a personalized result. Countdown timer – a live timer that creates urgency around a sale or limited-time offer. Content locker – hides selected content until the visitor completes an action, such as entering an email address. Social proof popup – displays recent activity, such as recent signups. Video popup – opens a YouTube, Vimeo, or self-hosted video in a popup window. Floating badge button – a small corner button that opens a popup when clicked. What triggers a popup You decide when a campaign should appear: Exit intent – shows when a visitor is about to leave the page. Time delay / campaign scheduling – display a campaign after a set amount of time or during a scheduled period. Scroll depth – opens after a visitor reaches a selected percentage of the page. Click trigger – opens when a visitor clicks a button, link, image, or menu item. Mobile exit intent – uses a fast scroll-up gesture or back-button tap on mobile devices, where there is no mouse to track. Who sees each popup Display rules help you tailor campaigns to different visitors: Page-level targeting – show a campaign on specific pages, posts, categories, or WooCommerce product pages. Device targeting – show or hide a popup on mobile, tablet, or desktop. Location targeting – target visitors by country or city. Traffic source targeting – target visitors arriving from a particular search engine, advertisement, or referral. On-site retargeting – stop showing an offer to visitors who have already signed up or converted. Rule combinations – combine targeting conditions using AND/OR logic. Built for WooCommerce If you run a WooCommerce store, YS LeadGen can help you engage shoppers at important points in the buying journey. Cart triggers – show a popup when someone adds a product to their cart. Checkout triggers – display a message when shoppers reach the checkout page. Cart value rules – trigger campaigns based on cart value or selected products. Dynamic coupons – generate and apply a discount code when someone signs up. Cart recovery emails – follow up with shoppers who leave without completing their purchase. Product recommendations – display related products or bestsellers inside a campaign. Forms and payments Use the built-in form tools to collect the information your business actually needs. Custom form fields – create contact and lead generation forms with the fields you choose. Direct payments – collect payments inside a form using Stripe, PayPal, or Square. Test mode – test payment forms before accepting live payments. Works with other form plugins – add popup triggers and tracking to Contact Form 7, WPForms, Gravity Forms, or Fluent Forms. Integrations Connect YS LeadGen with the tools you already use: Email marketing – connect with Mailchimp, HubSpot, Brevo, Klaviyo, ActiveCampaign, MailerLite, Kit, GetResponse, AWeber, Drip, and Omnisend. Webhooks – send lead data to Zapier, Make, or other services through webhooks. Analytics – track campaign events in Google Analytics 4. Page builders – works with Elementor, Divi, Gutenberg, Bricks, Beaver Builder, and Oxygen. Privacy and testing GDPR cookie consent – a built-in banner can block tracking scripts until a visitor gives consent. Age verification – an optional age-check gate for restricted content or products. Spam protection – Google reCAPTCHA helps prevent unwanted bot submissions. A/B testing – compare two versions of a campaign to see which one generates better results. Built for Every Role on Your Team Business owners can capture leads, collect subscribers, and recover lost sales. Designers can build branded popups that fit the site. Developers can manage campaigns directly in WordPress, with no separate SaaS platform required. Your Data Stays on Your Site Subscriber and lead data lives inside your WordPress database, not an outside platform. There’s no monthly bill that grows with your list, and no subscriber limit. Built for Speed Popups shouldn’t slow down your whole site. YS LeadGen only loads popup code on pages with an active campaign, so every other page loads exactly as fast as before. Try it, then decide The live demo lets you build a real campaign in your browser with no account required. The documentation includes setup guides, while the template library provides hundreds of ready-made designs to help you get started faster. Everything described above is included free, with no time limit. If you need additional templates or advanced automation, a paid version with one-time lifetime pricing is available on the plugin website. The paid version is optional and not required to use the free plugin. Questions? Contact support. Grow your list, capture more leads, recover lost sales, and keep ownership of your data — all from inside WordPress. Privacy YS LeadGen runs entirely on your WordPress website. The plugin does not collect personal information unless you configure forms or connect third-party services. Depending on the integrations you enable, visitor information may be processed by third-party email marketing platforms or marketing services that you choose to connect. You remain in full control of your website data, customer information, and marketing campaigns. Review your website’s privacy policy and applicable regulations to ensure compliance with local privacy laws.