GA4WP – Analytics Dashboard for the Website vs Include Matomo Tracking, by Jonas Hellmann

Simple Google Analytics Integration plugin for WordPress With advanced ways and technology to track important data associated with your WordPress website, We can bring you most reliable data by connecting Google Analytics with your website. Connects Google Analytics to WordPress Supports Universal Analytics Supports Google Analytics Version 4 Connect Facebook Pixel with WordPress Connect Google Optimize with WordPress Connect Google Ads with WordPress This plugin adds Google Analytics, Facebook Pixel, Google Ads Conversion Tracking and Google Optimize code for your WordPress website. Lightweight, Easy to connect and plenty of great features. Features Easy to connect Light weight plugin does effect performance of website Regular Updates for Future Avoid Tracking for Admin Users Supports User ID tracking Supports Enhanced Link Attribution In-built Analytics Dashboard Essential WooCommerce events tracking Supports IP Anonymization Built with latest gtag.js Pro Features Audience reports Acquisition reports Behavior reports WooCommerce reports Google Ads reports Google Adsense reports In-detail WooCommerce associated data tracking Priority Support Regular future updates and new features Unlock more advanced tracking for your WordPress website? Give a try to GA4WP: Google Analytics for WordPress pro version.

This plugin lets you integrate your existing Matomo On-Premise into WordPress. If you don’t already have a working Matomo (either On-Premise or Matomo Cloud), use the Matomo Analytics plugin instead. Matomo, formerly called Piwik, is an self-hosted open-source tool to analyze your pages. It needs a tracking code to be included in the pages that should be monitored. Also campaigns can be created by using specific parameters in the URL. Therefore in this plugin, you can configure the URL where Matomo is hosted and the site ID for tracking your WordPress page. You can find it in the tracking code. You only need to fill in these both information. The rest of the tracking code is standartized and automatically inserted in the page. Also, you can set a campaign name (pk_campaign) and source (pk_source) which will be adds to the links in your RSS feed. This helps you to analyze how many users enter your pages by using your RSS feed. If you like to, there is an additional field to deactivate the usage of cookies by Matomo.