Groundhogg vs Smush – Image Optimization, Compression, Lazy Load, WebP & CDN

Groundhogg is the best WordPress CRM & Marketing Automation plugin. Create flows, email campaigns, and have a CRM all within your WordPress site. Groundhogg 4.0 is here! Groundhogg 4.0 introduces the Flow Editor which makes Groundhogg the most powerful marketing automation tool currently available for WordPress. Seriously, no other WordPress CRM comes close, we checked. Create beautiful flows that convert leads into customers! Your customers will thank you. Do your business a favor and switch to Groundhogg. Epic WordPress CRM, Email & Marketing Automation Businesses that switch to Groundhogg save on average $240/m on CRM fees. 👉 Official Site | 📃 Documentation | 🎓 Training 🌎 Facebook Group | 📺 YouTube Channel | Ⅹ (Twitter) 🚀 14-day demo! Try before you buy. 🏆 2020 Gold Stevie Award Winner Groundhogg CRM & Marketing Automation for WordPress can help you dramatically improve how you acquire leads and make more sales! Our award winning WordPress CRM is the very best alternative to Keap, ActiveCampaign, HighLevel, HubSpot, MailChimp and other SaaS platforms. You don’t have to sacrifice CRM features when you switch to our self-hosted solution. In fact you can save $1,000s per year and have the added benefit of owning all your information. If you are an agency, WaaS, WordPress developer, LMS/Course Creator, WordPress freelancer, or CRM implementation service provider then the Groundhogg CRM and Marketing Automation suite is for you. 🪓 Ax the “Success Tax” Other SaaS (Software as a Service) CRM platforms will charge you more as your list grows. But not us! When using the Groundhogg CRM & Marketing Automation suite free or with any of our paid plans, we’ll never charge you more! 🚫 There are no limits on: Number of contacts Number of flows (automations) Number of emails sent When using Groundhogg CRM & Marketing Automation you will never be limited on the amount of anything! Unlike other SaaS platforms. Businesses save $1,000s a year after switching to Groundhogg. 💽 You own your data! The reality of SaaS CRMs is that you pay, and pay, and pay, and you invest all this money into a system to help your business thrive, but it can be taken away at a moments notice. Putting your data in a SaaS CRM is like renting an apartment, but with less protection and stingier landlords. You can get evicted at any time, for any reason. There is no recourse. This leaves your business exposed. What would happen to your business if your CRM was turned off? With Groundhogg you actually own your data! No one expect you can make impactful changes. 🔎 At A Glance Everything your business needs to thrive! Best in class CRM & Marketing Automation suite. Organize and segment your contacts to send more relevant communications. Automate your communications to save you time and increase your productivity. Collect data and mine your list so you can stop bleeding money. “The money is in the list!” Own your data so you’ll never be at the mercy of a SaaS company again. Control your expenses! There are NO LIMITS on how many contacts and users you can have! Groundhogg grows with you! Your costs do NOT increase when your lists grows. We don’t tax you for scaling up! Translate & configure into any language. 🌎 We care! Join our Community! Groundhoggers are very generous with their business intelligence. Just as the Groundhogg CRM & Marketing Automation team is deeply committed to helping! So we create lots of tools to help you succeed. 🚀 Free 1-Hour Quickstart Course! 🌎 Community care & support in the open Facebook group! 📺 Over 60 hours of easy Groundhogg Youtube tutorials! 📃 Use our Knowledge Centre to get the answers you need. 🎙️ Ask your burning questions in Office Hours on our live Facebook stream every Tuesday! 🤷‍♂️ Who can benefit from Groundhogg CRM and Marketing Automation? The Groundhogg CRM & Marketing Automation suite is being used by a wide variety of 3,000+ businesses in over 35+ countries. The diversity of use cases is huge! If you’re business is using WordPress, you can use Groundhogg. Here are some of the more common use cases: Digital Marketing Agencies WordPress Freelancers LifterLMS, LearnDash, or TutorLMS sites WooCommerce Sites WaaS Multisite Platforms Blogs and News Sites Coaches and Trainers Educators and Public Speakers Business Directories And many more! 💡 Made by people who know CRM & Marketing Automation! Our team is based in Niagara Falls, Canada! We’ve been helping small businesses implement CRM and Marketing Automation since 2014 working with tools like Keap, ActiveCampaign, and HubSpot. After some time, it became apparent that there was a desperate need in the WordPress ecosystem for a capable CRM and Marketing Automation tool for WordPress site owners. One that could match SaaS platforms on features and reliability did not yet exist, so we built it! Starting in 2018, Adrian Tobey (founder) and his team took their combined 20+ years of experience in the CRM and Marketing Automation industry to create a better option for WordPress based businesses. We know flows, CRM, and marketing automation like the back of our hands! You can trust us to not only provide you with stellar software and support, but also provide you guidance on the kinds of flows and automation you should be building to get maximum value from our products. ❤️ Businesses Love Groundhogg CRM & Marketing Automation! 3,000+ businesses in 35+ countries are using Groundhogg CRM & Marketing Automation to launch their flows, grow their lists and scale their businesses. Here’s what a few of them had to say about our products and support! From 👨 Chris Badget, CEO of LifterLMS Great team, great product, and works with all the key WordPress tools I’m using. So nice to be able to do broadcast emails, tagging, and marketing automation all from inside my WordPress website. From 👨‍🦱 Francisco Opazo, Marketing Manager at BuddyBoss Groundhogg CRM & Marketing Automation is essential for many community builders, course creators, and membership site owners to achieve higher rates of engagement and retention. It simplifies many complex processes including onboarding, email marketing, flows, and enables you to scale your marketing efforts more efficiently. From 👨 Jonathan Denwood, Podcaster & Owner of WP-Tonic Agency Adrian and his team have really built a great WordPress based CRM that’s really competitive with the big guys like ActiveCampagin. I would highly recommend it to anybody who is running WordPress. There are over 110 ⭐⭐⭐⭐⭐ reviews for Groundhogg on WordPress.org and even more reviews on our Facebook Page! Kris Britton of the KAYBE marketing agency moved all of his clients from HubSpot to Groundhogg! Features Here are the tools you can use to launch your funnel, grow your list, and scale your business faster with Groundhogg CRM & Marketing Automation! 🕺 Straightforward CRM & Contact Management Advanced searching and filtering on any data Unlimited CRM custom fields Segmentation with tags Activity and email history Profile pictures Automatic location discovery CRM Notes CSV importing & exporting Sync contacts in the CRM with WordPress users View congregated information other WordPress plugins in the contact record. Quickly and easily segment your list with Groundhogg’s unrivaled search filter system! Groundhogg’s search filters give you more control than any other CRM to segment your list to find exactly the leads you’re looking for. Our integrations with WooCommerce, AffiliateWP, LearnDash, and more add additional search filters you can use to create powerful segments so you can send hyper targeted messages. ⚙️ Flows & Marketing Automation Features Create highly effective customer journeys with our easy to learn funnel builder. Over 30+ integrations available to connect the CRM with your favorite WordPress plugins. Create simple flows or complex ones! Measure the effectiveness of your flows with easy to read metrics. Start flows from forms, payments, new users, and more! Open API to add your own triggers & actions. 📧 Simple Email Marketing & SMTP Use images, headers, paragraph and more. Simple preview & testing. Perfect for sales emails, newsletters, transactional notifications and more. Send broadcast emails to your contact lists. Distinguish between transactional and marketing emails. 📈 Unmatched Analytics Reporting We track EVERYTHING in the CRM! Granular details of how your site is performing. See open rates, click through rates and conversions at a glance. Detailed results from your flows and broadcast emails. Integrate with Ecommerce to see revenue from your marketing. Learn more about your audience with demographic reporting. See which flows/emails are under-performing. Use campaigns to make comparing reporting results easier 🇪🇺 GDPR Ready Simple GDPR features to keep you compliant. Automatic preferences center, data download, and opt out. Track GDPR consent in your CRM Prevent marketing to those who withdraw consent. 🙌 Get more with premium features! Groundhogg CRM & Marketing Automation has 45+ extensions to help you expand and integrate Groundhogg to help you build your all in one solution. 👉 Bundle all of our incredible premium features into a flat rate plan. Yearly & monthly options available. You can also use our ⏱️ 14 day $1 demo to see a preview of these stellar features. Over 24+ extensions to help you handle more… Extend your CRM with Custom Fields Extend your CRM with Custom SMTP Extend your CRM with Advanced Email Preferences Extend your CRM with Superlinks Extend your CRM with Lead Scoring Extend your CRM with Booking Calendars Extend your CRM with Social Proof Popups Extend your CRM with Signed Contracts Extend your CRM with Company Management Extend your CRM with a Sales Pipeline Extend your CRM with Birthday Automation And many more… Over 30+ integrations to connect to your favorite WordPress plugins. Integrate with… Connect LifterLMS to your CRM | FREE COURSE Connect LearnDash to your CRM | FREE COURSE Connect BuddyBoss to your CRM | FREE COURSE Connect GiveWP to your CRM Connect Easy Digital Downloads to your CRM Connect WooCommerce to your CRM Connect HelpScout to your CRM Connect Elementor to your CRM Connect Amazon Web Services to your CRM Connect SendGrid to your CRM Connect AffiliateWP to your CRM Connect ThriveCart to your CRM Connect WPForms to your CRM And many more… ⏱️ Want to test out the premium Groundhogg CRM and Marketing Automation suite? If you’d like a trial of our premium plans, please check out our $1 sandbox demo. Milestones Serving 3,000+ businesses in 35+ countries. ⭐⭐⭐⭐⭐ rated software and support! 40+ Certified partners. 🏆 Gold Stevie Award 2020 for Tech Start up of the Year (American Business Awards). 🏆 Gold Stevie Award 2021 for Best In Class Customer Service (American Business Awards). 🏅 Best Software Innovation 2020 finalist (Canadian Search Awards). 🏅 Canadian Small Business Awards 2021 finalist (Canadian Search Awards). External services & APIs This plugin connects to several 3rd party services to provide crucial functionality. Each is listed below with what services are used and what information is shared, if any. Email and flow templates Email and flow templates are pulled periodically from a remote repository via API at https://library.groundhogg.io. No information about you or your site is shared or logged in this request. Dashboard notices and widgets Recent blog posts from https://groundhogg.io are shown in the dashboard and are fetched periodically. No data or information is logged or shared. Important notifications and dashboard notices are pulled from https://groundho.gg periodically. No data or information is logged or shared. Telemetry and usage You can opt-in and opt-out of site telemetry from Groundhogg » Settings » Misc » Danger Zone » Opt-in to anonymous usage tracking. When enabled, the following information will be periodically shared with https://groundhogg.io: Your admin email address; Whether your site has a valid and active license from groundhogg.io; The license if one exists; Whether Groundhogg is white labelled; System information such as WordPress version, PHP Version, the Groundhogg plugin version, the site time sone, and site language; Usage statistics such as the number of active flows, the number of new contacts, and the number of emails sent; The list of active Groundhogg add-ons on the site; No information is shared or collected when telemetry sharing is disabled. Google Recaptcha If you have the Google Recaptcha integration enabled, scripts will be loaded from https://www.google.com/recaptcha/api.js and requests will be made to https://www.google.com/recaptcha/api/siteverify sharing only essential information (such as your recaptcha site key) to facilitate the integration. Cloudflare Turnstile If you have the Cloudflare Turnstile integration enabled, scripts will be loaded from https://challenges.cloudflare.com/turnstile/v0/api.js and requests will be made to https://challenges.cloudflare.com/turnstile/v0/siteverify sharing only essential information (such as your turnstile site key) to facilitate the integration. Geolocation services Groundhogg will attempt (if licensed) to geolocate a contact (country, region, timezone, etc…) based on their IP address using our Geolocation service https://ipinfo.groundhogg.io. No data is stored remotely and no PII is used. We use a third party based in Romania to provide geolocation services.

Compress images, optimize images, and enable image lazy load automatically with the powerful Smush image optimizer to keep your WordPress site fast, without losing quality. Smush makes it easy to optimize images, compress images, and deliver images faster across your entire WordPress site. This all-in-one image optimizer automatically reduces image file sizes, enables image lazy load, and serves modern formats like WebP and AVIF, all without breaking image quality or adding extra work. Whether you’re running a blog, store, or portfolio, Smush helps you optimize images at scale and keep your site fast with a trusted WordPress image optimizer. Trusted by 1+ Million Sites | 4.8/5 Star Rating Get everything you need to optimize images and speed up your site. Smush works out of the box with no complicated setup – just install and let it handle the rest. Compress images without losing quality Reduce image file size automatically while keeping your images sharp and clear. Smush is an easy-to-use image optimizer which let’s you compress images using both lossless and lossy compression, giving you the best balance of quality and performance without extra work. You can also compress images outside the media library using Directory Smush, making it easy to optimize images stored in theme folders, plugins, or other directories on your server. Lazy load images for faster pages Enable image lazy load across your site so images load only when needed. This image optimizer improves initial page speed and creates a smoother experience for visitors without extra configuration. Serve WebP and AVIF images automatically (PRO) Convert images to WebP and AVIF and serve them automatically to supported browsers. Smush helps you optimize images using next-gen formats to reduce file size and improve load times across your WordPress site. Deliver images faster with an Image CDN (PRO) Serve images through a global image CDN to reduce latency and improve load times for visitors around the world. 119 global CDN servers Up to 500 GB of bandwidth Faster image delivery based on visitor location Improved performance for image-heavy and high-traffic sites Automatically resize and fix image dimensions (PRO) Eliminate common PageSpeed warnings and improve layout stability with automatic image sizing. Smush dynamically resizes images to perfectly fit their containers, regardless of original size, helping fix the “Properly size images” warning in Google PageSpeed Insights. It also automatically adds missing width and height attributes to your images, improving rendering speed and reducing layout shifts. This helps you meet the “Ensure images have explicit width and height” recommendation without any manual work. Optimize your entire site, automatically Smush works across your whole site as a powerful image optimizer to optimize images as you upload them and maintain performance over time without manual work. Optimize images automatically on upload Compress images in bulk or individually Works with your existing media library No need to re-upload images Enable image lazy load across your site Convert images to WebP and AVIF Deliver images with an integrated image CDN Automatically resize and serve correctly sized images Optimize images outside the media library with Directory Smush Built for performance Smush improves page speed and overall performance by reducing image weight and improving how images are delivered. Reduce page load times Improve user experience Better performance for image-heavy pages Supports image lazy load and preload images (PRO) for faster perceived performance Works with your existing setup Smush is built to work with your current WordPress setup, including popular themes, page builders, and plugins. Compatible with Gutenberg, Elementor, WPBakery, and more Works with WooCommerce stores No need to change your workflow Easy to enable and configure Designed to be simple You don’t need to be a performance expert to optimize images with Smush image optimizer. Works out of the box Simple settings when you need them No technical knowledge required Safe to use on any site Why choose Smush? There are plenty of image optimization plugins, but Smush focuses on making it easy to optimize images, compress images, and improve performance without complexity. As a leading WordPress image optimizer, Smush gives you powerful optimization tools without the technical hassle. Trusted by over 1 million WordPress users Built specifically for WordPress Regular updates and improvements Backed by the WPMU DEV team Get started in minutes Install Smush, activate it, and start to compress images, optimize images, and enable image lazy load right away. This easy-to-use image optimizer helps most sites see improvements immediately without changing how they upload or manage images. About Us WPMU DEV is a premium supplier of quality WordPress plugins, services and support. Learn more here: https://wpmudev.com/ Don’t forget to stay up to date on everything WordPress from the Internet’s number one resource: WPMU DEV Blog Hey, one more thing… we hope you enjoy our free offerings as much as we’ve loved making them for you! Contact and Credits Originally written by Alex Dunae at Dialect (dialect.ca, e-mail ‘alex’ at ‘dialect dot ca’), 2008-11.