Site Kit by Google – Analytics, Search Console, AdSense, Speed vs Ninjalytics

Site Kit is the official WordPress plugin from Google for insights about how people find and use your site. Site Kit is the one-stop solution to deploy, manage, and get insights from critical Google tools to make the site successful on the web. It provides authoritative, up-to-date insights from multiple Google products directly on the WordPress dashboard for easy access, all for free. Bringing the best of Google tools to WordPress Site Kit includes powerful features that make using these Google products seamless and flexible: Easy-to-understand stats directly on your WordPress dashboard Official stats from multiple Google tools, all in one dashboard Quick setup for multiple Google tools without having to edit the source code of your site Metrics for your entire site and for individual posts Easy-to-manage, granular permissions across WordPress and different Google products Supported Google tools Site Kit shows key metrics and insights from different Google products: Search Console: Understand how Google Search discovers and displays your pages in Google Search. Track how many people saw your site in Search results, and what query they used to search for your site. Analytics: Explore how users navigate your site and track goals you’ve set up for your users to complete. AdSense: Keep track of how much your site is earning you. PageSpeed Insights: See how your pages perform compared to other real-world sites. Improve performance with actionable tips from PageSpeed Insights. Tag Manager: Use Site Kit to easily set up Tag Manager- no code editing required. Then, manage your tags in Tag Manager. Sign in with Google: Allows visitors to sign up and log in to your site with their existing Google account. Reader Revenue Manager: Helps you grow, retain, and engage your site visitors via subscription, contribution, newsletters, surveys, and custom prompts. Ads: Get customers and sell more with targeted traffic from Google Ads.

Ninjalytics creates powerful sales reports and order exports for your WooCommerce store. Generate detailed product sales reports with charts, or export individual order line items for fulfillment and accounting. Choose from 15+ pre-built templates, customize which fields to include, filter by date ranges and order status, and preview everything live before downloading. Perfect for smart decision making, monitoring sales performance, order fulfillment, inventory management, and accounting. Works with both WooCommerce and Easy Digital Downloads (beta). Previously using “Product Sales Report for WooCommerce” and “Export Order Items for WooCommerce” as separate plugins? Ninjalytics replaces both – everything you need is now in one plugin, plus more. Reporting Features & Benefits Live preview and one-click download – see your data instantly before exporting Pre-built report templates – quickly create reports from 15+ ready-made templates including Top Selling Products, Stock Reports, Sales by Region, Live Carts analysis*, and more Order Export Mode – export individual order line items with full order details (billing/shipping info, order status, dates) – replaces Export Order Items plugin functionality Flexible date ranges – use quick shortcuts like “Last 7 days,” “This Year,” or set precise relative and absolute date ranges Order status filtering – include or exclude sales based on transaction status Product-specific reporting – store-wide reports, by product(s), product categories, and/or custom segmentation Interactive charts – create line and bar charts to help visualize your data Report presets – save custom report settings to regenerate reports later Variation support – report on variations separately or together Custom sorting – set display order for your data Flexible field selection – choose what fields to include in your report from dozens of available fields Cost of Goods (COGS) tracking – calculate profit and margins (requires compatible COGS plugin) Exclude free products – leave free products out of your report Row limits – set report to only include top X results CSV export – export in versatile CSV format for universal spreadsheet compatibility High Performance Order Storage (HPOS) – full support for WooCommerce’s modern order storage system Customizable live preview – link order and product IDs directly to their pages, color-code order status, and highlight negative numbers in the preview table Import & Export Report Settings —- save a report’s configuration to a file and load it back in seconds. Great for backups, moving between stores, or sharing setups. Works with WooCommerce, Live Carts for WooCommerce and Easy Digital Downloads (beta) View, Download, and Share Use the report builder to quickly create a custom report, view in your dashboard, or click “Download Report” and your custom report will be generated and downloaded as a CSV. Import to your favorite spreadsheet software or share it with members of your team. Pre-Built Report Templates Ninjalytics includes 15+ ready-to-use report templates to get you started quickly: Product Sales Templates: Blank Product Report: A minimal starting point for a product report – pick your own fields and settings from scratch. All Sales: Sales trend chart with quantity sold and revenue after discounts, shown per product. Top Selling Products: Identify top selling products with quantities and revenue in a single view. Top Rated Products: See products with the highest customer ratings to highlight quality performers. (Pro only) Sales by Product: Review sales totals grouped by product to spot trends quickly. Refunds By Product: Top products by refunded amount in the period. Compare with sales columns; add a calculated field for refund rate if you need it. (Pro only) Inventory Management Templates: Stock Report: Monitor stock levels and surface products that need replenishment. Low & Out Of Stock: Lowest on-hand quantities first so shortages stand out; sold units follow the report dates and statuses. Geographic & Segmentation Templates: Sales by Country: Analyse performance by billing country for geo insights. Sales by Currency: Track sales totals by currency when selling internationally. Sales by Payment Method: Compare revenue by payment method to understand buyer preferences. Sales Trend (Monthly): Revenue and units sold summed by calendar month across the dates you choose. Sales Trend (Weekly): Revenue and units sold summed by week across the dates you choose. Top Revenue By Billing Email: Ranking of billing emails by revenue in your date range, with units, orders and average order total (top 100 rows). Sales by US State: Break down sales totals by US state for regional insights. (Pro only) Refund Trend (Monthly): Refunded amounts and units by calendar month across the dates you choose. (Pro only) Order Export Templates: Blank Order Export: A minimal starting point for an order export – choose your own fields, one row per order or per line item. Accounting: One row per completed order with totals, tax, and billing country for bookkeeping. Fulfillment & Shipping: One row per order with shipping contact, address, method and quantities for picking, packing and labels. Refunds & Returns: One row per refunded order with status, and amounts. Line Items (One Row Per Item): One row per line item for supplier files, picking lists and SKU-level analysis. Order Margin Summary: One row per completed order with revenue and tax amounts. COGS columns appear when cost tracking is enabled. Live Carts Templates: Live Carts Report: Aggregate cart statistics and trends Live Carts Export: Individual cart details export Carts by Status: Segment carts by status (active, abandoned, converted) Average Cart Value: Monitor cart value trends over time Requires free Live Carts for WooCommerce plugin) Simple Filtering Ninjalytics gives you a ton of control for zeroing in on what’s important. See what products are performing best based on quantity or sales so you can refine your online sales strategy. Filter by date range, order status, item, and/or category. Live Carts Integration When you have the free Live Carts for WooCommerce plugin installed (Pro version also available), Ninjalytics automatically adds specialized reporting templates for analyzing abandoned and active shopping carts. Track cart abandonment rates, monitor cart values, and understand customer behavior before checkout to optimize your conversion funnel. Key Reporting Fields Available: Product Sales Reports: Product Image, ID, SKU, Name Variation ID, SKU, Attributes Product Categories Current Stock Quantity Quantity Sold Gross Sales Gross Sales (After Discounts) Total Sales Including Tax Cost of Goods Sold (COGS, Profit, Gross Margin) Order Count, Average Order Total Line Item Count And more… Order Export Reports: Order ID, Status, Total, Date/Time Order Item Type, Line Item Name Billing Name, Phone, Email, Address, State Shipping Name, Phone, Email, Address Line Item Quantity, Gross, Total Line Item Tax, Taxes Order Shipping Methods Product details for each line item And more… You can rename any field in your reports and reposition it. Note: The Pro version adds additional advanced fields including product prices, detailed taxes, refund data, customer notes, order notes, custom meta fields, and more. See “Get Pro Features” section for details. Get Pro Features If you are a power user needing advanced options for fine-tuning reports, upgrade to pro: Email reports – send reports to any email address with a single click, or use scheduled reports addon for automation Multiple export formats – save reports in XLSX (Excel), HTML, or Enhanced HTML formats in addition to CSV Pie charts – create pie charts for visual data representation (free version includes line and bar charts) Alternative date ranges – filter orders by paid date, completed date, or custom date fields (e.g., delivery date from other plugins) instead of order date Custom calculated fields – create your own formulas using arithmetic operators and built-in functions (Concatenate, Get Post Title, Get Permalink, Timestamp to Date/Time, and more) to calculate custom metrics Advanced field customization – include custom product/order meta fields Expanded product filtering – filter by product tags, custom fields, and product variation-specific attributes Multiple custom segments – use several custom segmentation fields at the same time for complex data grouping User role filtering – generate reports filtered by customer user roles (both default and custom roles) Order meta filtering – limit reports to orders matching specific custom meta field values (e.g., delivery date, custom order tags) Advanced order fields – access to Order Source, Order Notes, Customer Notes, Shipping State, and refund-related fields Ninjalytics App – access your reports on the go with the Ninjalytics app for Android or iOS (beta)! Want more? – check out our add-ons for expansion plugins Reviews ⭐️⭐️⭐️⭐️⭐️ “I needed reports to help make informed decisions for ordering new stock from suppliers and the Ninjalytics was perfect. It can create very granular reports for specific product categories or one grand report for all our products. Well done!” - @krooisant ⭐️⭐️⭐️⭐️⭐️ “I was looking for good frontend reports for my marketplace and I came across the winning trio, Ninjalytics, Export Items Pro in combination with Frontend Reports. This trio was the best for the job.” - Yinon Tubi If you like this plugin, please consider leaving a comment or review. Documentation Explore the full Ninjalytics documentation: Introduction Compatibility Presets & Templates Report Dates Report Configuration Products Orders Segmentation Fields Table & Downloads Charts Data & Display Extending Ninjalytics Addons & Integrations Looking to automate your reports, share them on the frontend of your site, or export details about an individual sale for order fulfillment? Upgrade or become a member for access to these add-ons: Scheduled Email Reports – email your reports as an attachment on a recurring schedule Frontend Reports – embed a report or a download link in a post or a page Export Order Items Pro – export order details for use in order fulfillment and data analysis You may also like these plugins BerryPress has built a range of powerful plugins for WooCommerce and WordPress. Check out some of our favorites below – and don’t forget to leave a ⭐⭐⭐⭐⭐ review to help others in the community discover them! Inline Image Upload for BBPress – Add a TinyMCE WYSIWYG editor to BBPress forums and enable inline image uploads, so users can easily attach and display images within their posts. PhotoBerry Studio – Create beautiful, customizable product photo galleries directly in your WordPress dashboard. Automatic Product Categories – Available as a free version and Pro. Automatically assign products to categories based on custom rules, saving you time and keeping your store organized. Live Carts for WooCommerce – Free plugin to view and analyze live shopping carts in real time to understand user behavior and optimize conversions (Pro version also available). Integrates with Ninjalytics to add 4 specialized cart reporting templates. Customer Address Change Notification for WooCommerce – Get instant notifications when customers update their shipping or billing address, helping you stay on top of changes and prevent delivery issues. LoginBerry – Automatic email verification for WordPress accounts. Stops fake signups by requiring a 6-digit activation code before users can log in – zero configuration needed. To view BerryPress’s premium WordPress plugins and themes, visit our WordPress products catalog page. Enjoy!