Insights from Google PageSpeed
Google Pagespeed Insights is a tool that empowers you to make decisions that increase the performance of your website. Recommendations from Google Pagespeed are based upon current industry best practices for desktop and mobile web performance. Through the addition of advanced data visualization, tagging, filtering, and snapshot technology, Insights from Google PageSpeed provides a comprehensive solution for any webmaster looking to increase their site performance, their search engine ranking, and their visitors browsing experience. Detailed Page Reporting Sort your page reports by their Page Speed Score to prioritize the largest areas of opportunity on your site. Page reports utilize easy to read visualizations that allow you to quickly focus in on the most important data to improve your sites performance. Report Summaries Report Summaries are a powerful and exclusive feature of Insights from Google PageSpeed. Summaries display your average Page Score, largest areas for improvement across ALL reports, as well as best and lowest performing pages. Report summaries can be filtered to narrow results by: Pages, Posts, Categories, Custom URLs, and Custom Post Types. Using Report Summaries allows you to ‘zoom out’ from the page-level and better understand the big picture of your sites performance. Desktop and Mobile Page Reports Best practices for site performance differ greatly between Desktop and Mobile device usage. Configure Insights from Google PageSpeed to generate Desktop reports, Mobile reports, or both! Toggle back and forth between report types to see specific suggestions for improving the performance and experience on each platform. Report Snapshots The Report Snapshot tool builds on the power of Report Summaries, to provide historical “Point In Time” data about your website. Take a snapshot of any Report Summary screen to store that data for future retrieval. Add comments to your snapshots to provide additional meaning, such as “Before Installing W3 Total Cache.” Additionally, filter a Report Summary before taking a Snapshot to save a summary of the filtered data. Snapshot Comparison Tool The Snapshot Comparison Tool is an amazing utility that lets you visualize side-by-side results from any two similar Report Snapshots. Take a Report Snapshot before installing new plugins, or before implementing performance recommendations. Take another snapshot when you are finished and compare your results to measure the effect of your changes. Add/Import Custom URLs Easily add additional URLs for inclusion in Pagespeed Reports. Even add URLs for non-WordPress sites, even if they are not hosted on your server. URLs can be added manually, or upload a properly formatted XML sitemap to add multiple pages at once. Custom URLs can be tagged and filtered in Report Summaries. Take Report Snapshots of your Custom URLs just like you would with any other report type. Scheduled Report Checks Configure Insights from Google PageSpeed to automatically recheck your site on a Daily, Weekly, Bi-Monthly, or Monthly basis. With each scan, any new pages or posts will be discovered, and existing reports will be updated to reflect any changes to your site, as well as any changes in the Pagespeed recommendations. Additional Languages (v1.x translation) Russian Translation provided by: Ivanka from coupofy.com (v1.x translation) Spanish Translation provided by: Ogi Djuraskovic from firstsiteguide.com (v1.x translation) Serbian Translation provided by: Ogi Djuraskovic from firstsiteguide.com Troubleshooting Please find the below list of potential issues that you may encounter, and the recommended next steps. I entered my API Key and saved the Options, but no Reports are showing up in the Report List. Google Pagespeed needs to be able to load each page to create its report. Make sure that your pages are publicly accessible over the internet. Ensure that your API key is entered correctly, and that you have enabled the “PageSpeed Insights API” from the Google API Console. In the Options page, under “Advanced Configuration” there is a checkbox called “Log API Exceptions”. Any API exception that is not caught and handled automatically will be stored for up to 7 days. This log information can be very helpful when diagnosing issues. Page report checks never finish all of the way, I have to press “Start Reporting” again and again to get it to finish checking all of my pages. If the reports seem to always run for a certain length of time before stopping unexpectedly, you may be exceeding your servers Max Execution time. Try increasing the value in Options->Advanced Configuration “Maximum Execution Time”. Some web hosting providers do not allow the Maximum Execution Time to be overridden or increased. In that case you can try setting the Maximum Script Run Time. This will make the script run for the set period of time, then stop and spawn a new script, to get around timeout issues. Start with a low value, and test. Increase the value one step at a time until you find the largest value that allows your scans to finish successfully. An error was reported while trying to check one of my pages, and it has been added to the Ignored Pages section. Navigate to the Ignored Pages tab, find the page, and click “reactivate” to try it again. If the page fails again, ensure that the page is publicly accessible from the internet. Non-public pages cannot be checked. In some rare cases, pages are not able to be scanned by the Pagespeed API. Try checking your page manually here: https://developers.google.com/speed/pagespeed/insights/. If the page fails to be checked, report the issue to Google so that they can diagnose further. I received a Javascript or PHP error. If the error appeared while Google Pagespeed was checking pages, you may have loaded the page while it was storing data. Refresh the page in a couple seconds to see if the issue has gone away. If issues persist please report the problem with as much information as you can gather, including: What page you were on, the exact text of the error, or a screenshot of the error. In the Options page, under “Advanced Configuration” there is a checkbox called “Log API Exceptions”. Any API exception that is not caught and handled automatically will be logged for up to 7 days. This log information can be very helpful when diagnosing issues My Page Scores seem really low. When I click “Recheck Results” when viewing Report Details, the score jumps up dramatically. Your server may have been responding slowly when the first report was generated. A slow server response time can have a large impact on your Page Speed Score. If these problems happen frequently you may want to talk with your hosting provider about the problem, or look into alternative hosting providers. I want to clear out all of the current page reports and start over. Navigate to the “Options” tab Expand the “Advanced Configuration” section. Find the “Delete Data” Dropdown Select “Delete Reports Only” to remove all Page Reports Or Select “Delete EVERYTHING” to remove all Page Reports, Custom URLs, Snapshots, and Ignored Pages
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I-PR AVIF Converter – Automatic Image Optimization
I-PR AVIF Converter automatically converts your existing and new images to AVIF format — the most efficient image format available today — without any cloud service, subscription, or API key. After 1 month of production testing across 6 live sites (5,089 images, 2.2 GB saved), this plugin achieves 40–70% file size reduction with zero visible quality loss and 0% conversion failure rate on both Aruba and Serverplan shared hosting. Real Production Results dermopigmentazioneroma.it — 904 images, 721 MB saved (-68%), Mobile PageSpeed 80/100 mangiaroma.com — 1,213 images, 804 MB saved (-70%), Desktop PageSpeed 97/100 artmerlino.it — 371 images, 167 MB saved (-64%) apicolturalapegaia.it — 1,069 images, 135 MB saved (-69%) fnahospitalityroma.it — 432 images, 83 MB saved (-43%) Total: 4,989 images converted. 0 failures. 2.2 GB saved. Why AVIF? AVIF is the next-generation image format supported by all modern browsers (Chrome, Firefox, Safari 16+, Edge). Compared to JPEG, it delivers 40–70% smaller files at equivalent visual quality. Compared to WebP, it delivers 20–30% better compression. Google PageSpeed Insights and Core Web Vitals (LCP) reward AVIF-optimized sites directly. How It Works When you upload an image, I-PR AVIF Converter queues it for background conversion via WP-Cron. No page load is blocked. Once converted, images are served automatically via the HTML element with a fallback to the original for older browsers: Your original files are never modified unless you explicitly enable “Delete Originals.” Key Features Zero cloud dependency — All conversion happens on your server using PHP’s native Imagick or GD library. No API keys, no usage limits, no recurring costs. Works on shared hosting — Tested and production-proven on Aruba Basic and Serverplan Eco/Basic. The plugin auto-detects your server’s encoder (Imagick or GD) and falls back gracefully. Adaptive batch processing (AIMD) — The plugin learns your server’s speed using an Exponentially Weighted Moving Average and automatically adjusts how many images it processes per cron run. It never causes timeouts or OOM errors. Memory guard — Before processing each image, the plugin estimates the required RAM based on image dimensions and encoder type (3.5× for Imagick, 1.8× for GD). If RAM is insufficient, the image is deferred to the next batch. No PHP Fatal errors. Circuit Breaker for Imagick — If Imagick fails 3 consecutive times, the plugin automatically switches to GD and retries Imagick after 30 minutes. No manual intervention required. Quarantine system — Images that fail 3 conversion attempts are automatically quarantined and excluded from future runs. You can review and retry quarantined images from the admin panel. Skip Patterns — Exclude specific images or folders using wildcard patterns (e.g., logos/*.png, 2024/03/*-banner.jpg). Useful for images where conversion is not desired. Bulk Scanner — Convert your entire existing media library with a real-time progress bar. The scanner is paginated and runs via AJAX without blocking the admin interface. Telemetry Dashboard — Real-time dashboard showing conversion rate, average compression ratio, fail rate, performance score, and a rolling chart of the last 200 conversion events. CDN integration — Automatic Cloudflare cache purge after each batch conversion, so your CDN always serves the latest AVIF files. Elementor & lightbox support — Gallery lightboxes (Elementor, Fancybox, WP native) are rewritten to serve AVIF in the full-size view, not just thumbnails. Animated GIF preservation — Animated GIFs are automatically detected (binary frame-count parsing) and excluded from conversion. AVIF does not support animation; the plugin never converts a GIF to a broken static file. CMYK image handling — Images from professional photography workflows (JPEG with CMYK color space) are automatically converted to sRGB before encoding to prevent color inversion artifacts. Clean uninstall — Removing the plugin deletes all database tables, options, transients, and the WP-Cron job. Zero ghost data left behind. WooCommerce Compatibility Tested on two active WooCommerce stores. Product images, gallery thumbnails, and checkout images are all converted and served correctly. Encoder Compatibility The plugin requires at least one of: Imagick ≥ 7.0.25 with libheif compiled with AV1 support PHP ≥ 8.1 with GD + libavif (imageavif() function available) The Settings page shows which encoders are available on your server and their current status (including Circuit Breaker state). PHP & WordPress Compatibility Tested on PHP 7.4, 8.0, 8.1, 8.2, 8.3. Compatible with WordPress 5.8 through 6.7. PHP 8.2+ deprecation warnings have been resolved. External Services This plugin optionally communicates with the Cloudflare API (api.cloudflare.com) to purge CDN cache after batch image conversion. This feature is disabled by default and only activates if you explicitly enable “Cloudflare CDN Integration” in the plugin settings and provide your own Cloudflare Zone ID and API Token. No data is sent to Cloudflare unless this feature is manually configured. The only data transmitted are the public URLs of newly converted AVIF images, which Cloudflare needs to purge from its cache. Cloudflare service: https://www.cloudflare.com Cloudflare Terms of Service: https://www.cloudflare.com/terms/ Cloudflare Privacy Policy: https://www.cloudflare.com/privacypolicy/ All image conversion is performed locally on your server. No images or personal data are ever sent to external services.