Tracking and Consent Manager – WP Full Picture vs Goal Tracker – Custom Event Tracking for GA4

WP Full Picture is a tracking manager for WordPress and WooCommerce. It lets you install tracking tools, display a GDPR-compliant consent banner and block tracking until visitors give their consent. WP Full Picture replaces: Tracking plugins, like PixelYourSite, Pixel Manager for WooCommerce or Google Site Kit, GTM plugins, like GTM4WP, Consent Management Platforms, like CookieBot, CookieYes, Complianz and others. 🎁 WHAT’S INCLUDED 16 ready-to-use integrations with tools like Google Analytics, Google Ads, Meta Pixel, and more Built-in, pre-configured consent banner Google Consent Mode v2 and Microsoft UET Consent Mode support Google Tag Manager integration Comprehensive WooCommerce tracking …and much more 🧩 INTEGRATIONS Connect all your favorite tracking and analytics tools in minutes — no coding, no chaos. WP Full Picture comes with ready-to-use integrations that help you understand your visitors, optimize your campaigns, and grow your business — all while staying compliant. Google Analytics learn more Google Ads learn more Meta Pixel learn more Pinterest Ads tag learn more Hotjar learn more Twitter / X learn more Microsoft Advertising learn more Microsoft Clarity learn more LinkedIn Insights Tag learn more TikTok Pixel learn more Plausible Analytics learn more Matomo learn more Inspectlet learn more Crazy Egg learn more PostHog (installation only) Simple Analytics (installation only) Need something else? Install more tools with the built-in Google Tag Manager integration (advanced) or a Custom Integrations module (quick and simple). All tools installed with outhese modules work seamlessly with the built-in consent banner and consent management system — so every tool runs in full compliance. 🍪 CONSENT BANNER WP FP comes with a GDPR-compliant consent banner that just works — no setup headaches, no cookie scans, no limits. It comes with Google Consent Mode v2 and Microsoft UET Consent Mode built-in, so you can safely collect traffic insights, run ad campaigns and track conversions. The banner automatically manages all your tracking tools that you installed with WP Full Picture, ensuring your site stays compliant with privacy laws while you keep gathering valuable data. No complicated setup. No third-party cookie scanners. 👁️ ADVANCED TRACKING With WP Full Picture you can track: WooCommerce events (see below) Clicks in affiliate links, contact links, buttons and other page elements Form submissions Views of popups, ads and pricing tables Page types, categories, tags User roles and statuses and more You can track it with the tools installed with WP FP or push this data to Google Tag Manager’s dataLayer. Whatever you prefer. [PRO] With WP Full Picture Pro, you go one step further and unlock business-oriented features like: Server-side tracking with Meta CAPI and Measurement Protocol Google Tag Gateway via Cloudflare Advanced Matching / Enhanced conversions tracking Custom events builder Visitor scoring (for measuring the quality of traffic sources) Metadata tracking JavaScript error tracking and more 🛒 WOOCOMMERCE TRACKING WP Full Picture tracks all major WooCommerce events in 14 tracking tools, including Google Analytics, Google Ads, Meta Pixel, and Google Tag Manager. It tracks key actions like: Product views and list views Additions to cart Starting checkout Completed purchases Coupon usage and more Every event includes detailed product information for accurate conversion tracking and smarter ad targeting. [PRO] The Pro version adds: Status-based order tracking (for higher accuracy) Server-side tracking with Meta Capi and Measurement Protocol (to better avoid ad blockers) Enhanced conversions and advanced matching (for better conversion attribution and ad optimisation) 📈 STATISTICS IN WP ADMIN With WP Full Picture, you can embed reports with statistics from Google Looker Studio, Databox, and other BI platforms – directly in your WP admin. 💎 WP FULL PICTURE FREE vs PRO See Free vs Pro comparison Quizz: Check if Pro is for you

TLDR: Goal Tracker for Google Analytics GA4 is a no-code plugin that helps you set up event tracking for your WordPress website. This plugin makes it easy to track in-page elements such as call-to-action buttons, forms, ad visibility, and more with Google Analytics GA4. Best of all is that you don’t have to write custom code. Working with GA4 can be challenging, especially if you migrate from Universal Analytics. But if you give it a chance, GA4 can become a powerful tool. We set out to help you become an advanced user of Google Analytics without having to learn code. 🎁 What’s in the box? Track Links – both internal and external Track Email Links – We create a dedicated event for email links. Visibility Tracking – Fire an event when an element comes into view on the page (Ads, CTA buttons, Pricing Tables…) Click Tracking – Track user clicks on any element on the page, such as a contact form submit button or a call to action button. Recommended Events – Our user interface takes out the guesswork when using “recommended events”. Much more to come in the next few months. Upgrade to our Pro version: Goal Tracker for Google Analytics GA4 is the professional version of our plugin and adds more tracking capabilities: WooCommerce Tracking User Tracking Placeholders to enrich your event data Track Self-Hosted Media audio and video YouTube and Vimeo support Plugin Management permissions for teams Track Contact Form 7 submissions Access to our Pro support team Want to see the plugin in action? 🏷 Already using Google Tag Manager? While Google Tag Manager has been here for years, we think that could improve when it comes to event tracking. Goal Tracker for Google Analytics reduces the guesswork involved with recommended events and only takes a few clicks. Oh, and the plugin can work on a website that already uses Google Tag Manager. Need help? You can read the documentation pages here – https://www.wpgoaltracker.com/ga4-help-center/ 🗓 Want to reach out? If you have any questions or suggestions or need help setting up the plugin, you can schedule a call, and we’ll be happy to chat.