Side-by-side comparison · 24 data points
| Gallery Custom Links | Link Shortner | |
|---|---|---|
| Tagline | — | — |
| Description | ||
| Screenshots | — | — |
| Languages | ||
| Platforms | ||
| Developer | ||
| Listed | — | — |
| Last updated | — | — |
| Metric | Gallery Custom Links | Link Shortner |
|---|---|---|
| Rating | ★ 4.7 ★ | 4.5 ★ |
| Total reviews | ★ 205 | 11 |
| Active installs | 30,000+ | 800+ |
| Free plan | — | — |
| Built for Shopify | — | — |
Gallery Custom Links edges out Link Shortner on rating (4.7★ vs 4.5★), but the gap is small enough that pricing fit and feature differentiation should drive the decision more than the headline number. Gallery Custom Links has the larger user base (205 reviews vs 11), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. Link Shortner's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat. Recommended by store size: small/early-stage merchants who need fast install and low risk should default to Gallery Custom Links; mid-market and enterprise merchants with specific feature requirements should evaluate both — Link Shortner's 11-review base may include the workflow context that matches your specific use case better than Gallery Custom Links's broader-but-shallower coverage. This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical WordPress Plugin Directory listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: Gallery Custom Links audit • Link Shortner audit
Gallery Custom Links has the higher average rating (4.7★ from 205 reviews) compared to Link Shortner (4.5★ from 11 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.
It depends on what you're optimizing for. Gallery Custom Links fits better if you prioritize rating consistency; Link Shortner is the call if you need the larger user base. Read both apps' detail pages on AppRanks for the full feature breakdown, install counts, and recent listing changes.
Both apps are one-click installs from the WordPress Plugin Directory marketplace. Gallery Custom Links has more onboarding documentation maturity (205 reviews vs 11), which usually translates to better-tested setup wizards and quicker time-to-value. AppRanks doesn't measure setup time directly — read the recent reviews on each app's detail page for merchant-reported install experience.
Gallery Custom Links typically suits early-stage and growth-mode stores based on its review-base composition (205 reviews). Link Shortner aligns more with early-stage and growth-mode stores (11 reviews). Larger review bases generally mean the app has been load-tested at scale — relevant if you're processing high order volume or handling enterprise compliance requirements.
Migration support varies by app and category. Gallery Custom Links and Link Shortner both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Link Shortner" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
