The data on this page doesn't separate Tracking and Consent Manager and utm.codes on rating, pricing, languages, category rank or listed features. Compare the tables below against your own requirements.

How this is generated

Built only from the WordPress Plugin Directory listing data shown on this page. AppRanks does not accept payment to influence comparisons. Read the methodology

Read each app's audit: Tracking and Consent Manager – WP Full Picture audit • utm.codes audit

1. Listing metadata

Field-level data

Field	Tracking and Consent Manager – WP Full Picture	utm.codes
Platforms	WordPress	WordPress
Developer	Krzysztof Planeta	Chris Carlevato

2. Categories & rankings

Shared categories on the same row · in-category position inline

Tracking and Consent Manager – WP Full Picture

utm.codes

Shared

analytics

Analytics#66 of 664

—

Keyword	Tracking and Consent Manager – WP Full Picture	utm.codes
feedback form	#859	Not ranked
form builder	#969	Not ranked

5. App details

Long-form description

Tracking and Consent Manager – WP Full Picture

WP Full Picture is a tracking manager for WordPress and WooCommerce. It lets you install tracking tools, display a GDPR-compliant consent banner and block tracking until visitors give their consent. WP Full Picture replaces: Tracking plugins, like PixelYourSite, Pixel Manager for WooCommerce or Google Site Kit, GTM plugins, like GTM4WP, Consent Management Platforms, like CookieBot, CookieYes, Complianz and others. 🎁 WHAT’S INCLUDED 16 ready-to-use integrations with tools like Google Analytics, Google Ads, Meta Pixel, and more Built-in, pre-configured consent banner Google Consent Mode v2 and Microsoft UET Consent Mode support Google Tag Manager integration Comprehensive WooCommerce tracking …and much more 🧩 INTEGRATIONS Connect all your favorite tracking and analytics tools in minutes — no coding, no chaos. WP Full Picture comes with ready-to-use integrations that help you understand your visitors, optimize your campaigns, and grow your business — all while staying compliant. Google Analytics learn more Google Ads learn more Meta Pixel learn more Pinterest Ads tag learn more Hotjar learn more Twitter / X learn more Microsoft Advertising learn more Microsoft Clarity learn more LinkedIn Insights Tag learn more TikTok Pixel learn more Plausible Analytics learn more Matomo learn more Inspectlet learn more Crazy Egg learn more PostHog (installation only) Simple Analytics (installation only) Need something else? Install more tools with the built-in Google Tag Manager integration (advanced) or a Custom Integrations module (quick and simple). All tools installed with outhese modules work seamlessly with the built-in consent banner and consent management system — so every tool runs in full compliance. 🍪 CONSENT BANNER WP FP comes with a GDPR-compliant consent banner that just works — no setup headaches, no cookie scans, no limits. It comes with Google Consent Mode v2 and Microsoft UET Consent Mode built-in, so you can safely collect traffic insights, run ad campaigns and track conversions. The banner automatically manages all your tracking tools that you installed with WP Full Picture, ensuring your site stays compliant with privacy laws while you keep gathering valuable data. No complicated setup. No third-party cookie scanners. 👁️ ADVANCED TRACKING With WP Full Picture you can track: WooCommerce events (see below) Clicks in affiliate links, contact links, buttons and other page elements Form submissions Views of popups, ads and pricing tables Page types, categories, tags User roles and statuses and more You can track it with the tools installed with WP FP or push this data to Google Tag Manager’s dataLayer. Whatever you prefer. [PRO] With WP Full Picture Pro, you go one step further and unlock business-oriented features like: Server-side tracking with Meta CAPI and Measurement Protocol Google Tag Gateway via Cloudflare Advanced Matching / Enhanced conversions tracking Custom events builder Visitor scoring (for measuring the quality of traffic sources) Metadata tracking JavaScript error tracking and more 🛒 WOOCOMMERCE TRACKING WP Full Picture tracks all major WooCommerce events in 14 tracking tools, including Google Analytics, Google Ads, Meta Pixel, and Google Tag Manager. It tracks key actions like: Product views and list views Additions to cart Starting checkout Completed purchases Coupon usage and more Every event includes detailed product information for accurate conversion tracking and smarter ad targeting. [PRO] The Pro version adds: Status-based order tracking (for higher accuracy) Server-side tracking with Meta Capi and Measurement Protocol (to better avoid ad blockers) Enhanced conversions and advanced matching (for better conversion attribution and ad optimisation) 📈 STATISTICS IN WP ADMIN With WP Full Picture, you can embed reports with statistics from Google Looker Studio, Databox, and other BI platforms – directly in your WP admin. 💎 WP FULL PICTURE FREE vs PRO See Free vs Pro comparison Quizz: Check if Pro is for you

utm.codes

It’s time to ditch the spreadsheets for a better way to create and manage your campaign marketing links. utm.codes turns your WordPress admin into a link building powerhouse by making it easier to create, organize, and use your links. For more information, videos, and helpful tips visit the utm.codes website. Features Easily create campaign marketing links with UTM codes for better campaign analytics Automatically format links in lowercase, remove spaces, and remove non alphanumeric characters for more consistent reporting Batch create links for all your social networks with just a click Search, filter, and easily find existing links using familiar WordPress admin controls Automatically detect url error responses to prevent creating bad links One click link shortening with Bitly or Rebrandly for easier link sharing Save notes with link for team communication, usage context, future reference, and more Link element API filter for custom utm code formatting Social network options API filter for custom batch link options Shortener API filter for custom link shortening Supports adding additional custom parameters to links for improved versatility Multi-user access within WordPress to share creation and management responsibilities See your current link count in the admin dashboard “At a Glance” Actively tested with WordPress 6.4, 6.5, 6.6, 6.7, 6.8, 6.9, 7.0, and 7.1 Actively tested with PHP 7.4, 8.0, 8.1, 8.2, 8.3, and 8.4 Actively tested with MySQL 8.0, 8.4 100% Free and Open Source Installation Upload the utm.codes plugin to your WordPress site, activate it, and start creating your links. Settings Configure your formatting preferences, targeted social networks, link notes, and shortening preferences, under Settings / utm.codes to enable batch creation and shorten when saving links. Documentation For additional details about installing, configuring, customizing, and using utm.codes visit our GitHub wiki Development Resources utm.codes is built using development code not included in the WordPress.org download because it isn’t required for use. This code includes the webpack build used to create our minified CSS and JavaScript as well as PHPUnit tests to ensure support of new WordPress releases. All source code associated with utm.codes is open source, free to use for any purpose, and released under the GPL v2.0 license. Development code, including instructions for running both the build and tests, is available at the utm.codes GitHub repository. You can also browse our build history at GitHub.

Frequently asked

Common questions about this comparison

Which has better reviews, Tracking and Consent Manager – WP Full Picture or utm.codes?

Tracking and Consent Manager – WP Full Picture (5.0★, 21 reviews) and utm.codes (5.0★, 2 reviews) are essentially tied on rating. Look at review velocity and individual reviewer quotes — both visible on each app's detail page — to differentiate.

Should I choose Tracking and Consent Manager – WP Full Picture or utm.codes?

AppRanks cannot separate these two on rating — both sit at 5.0★. Tracking and Consent Manager – WP Full Picture does carry the larger published review base (21 vs 2). Read both apps' detail pages for the feature breakdown and recent listing changes.

Which is faster to set up, Tracking and Consent Manager – WP Full Picture or utm.codes?

Both apps are one-click installs from the WordPress Plugin Directory. AppRanks doesn't measure setup time directly; Tracking and Consent Manager – WP Full Picture has more published reviews to read for user-reported install experience (21 vs 2).

Which works better for small vs large WordPress Plugin Directory site owners?

AppRanks cannot say which fits a larger or smaller operation — there is no store-size measurement in the WordPress Plugin Directory data. What it can show: Tracking and Consent Manager – WP Full Picture has 21 published reviews; utm.codes has 2 published reviews. Compare plan limits and pricing tiers against your own volume.

Can I migrate data between Tracking and Consent Manager – WP Full Picture and utm.codes?

Migration support varies by app and category. Tracking and Consent Manager – WP Full Picture and utm.codes both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from utm.codes" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.

Tracking and Consent Manager – WP Full Picture vs utm.codes