FormLift for Keap (Legacy) Web Forms vs Keap Official Opt-in Forms

Need help? Watch Our Tutorials What does it do? See The Features List Need more functionality? Check out our extensions! Not technically inclined? Launch Guided Setup Simply put, this is the easiest, fastest, and most user friendly solution to putting Keap (Infusionsoft) Web Forms on your website. FormLift’s 5 minute setup time allows you to install this plugin and run, not walk. It takes 30 seconds to create a new form and place it on your site! The Free version hosted on WordPress allows for amazing functionality that will make any Keap users’ nightmares disappear in seconds… Unlicensed Features Over 45 global styling options Forms auto populate with contact info From emails Form Validation and spam protection Conversion Rate Tracking Personalized Page Short-codes for thank you pages Import form directly via the Keap API, no copy/pasting Customizable Date Picker that actually works Personal Identifiable Information protection to keep your contacts’ data safe. But if you want to unlock the full automation power of FormLift, you can start your 14 day free trial right now to unlock even more tools! Premium Features Auto population link builder Conditional Thank You Page Redirect Creator Tool In form Google reCAPTCHA integration, works better than the native Keap one. Individual Form Styling Conditional Form Display Tool Require login for submit File Uploads from your web form FormLift empowers regular IFS forms by keeping all the native affiliate tracking & contact tracking intact while allowing you to finally have good looking webforms on your website. See how easy it is to get setup today! Want extra functionality? Level up with extensions! Compliance FormLift, like many other form plugins, collects personally identifiable information to improve a user’s experience, provide them with marketing, transactional emails, and so on and so forth. With the MANY compliance initiatives out there such as GDPR, it is important to understand the following BEFORE using formlift for your business. FormLift is used expressly for Keap, an SMB marketing CRM based in Pheonix Arizona. Keap maintains the compliance of your business with regards to Personally identifiable information in MOST cases, but not all. FormLift has several functions you will either want to disable, or enable depending on your industry or region of the world. Data Collection When a user submits a form, that data is sent to YOUR server for validation and is not necessarily stored. MOST data collected with FormLift after a submission is sent to Keap where it is stored and is then forgotten by your website EXCEPT in the following cases. Session Tracking This feature comes with FormLift and is enable automatically, it allows the persistence of user data from page to page without having to pass UTM variables, almost as if the user is logged in. These sessions are used on secure connections only (SSL) hence if you do not have an SSL certificate this feature will be disabled. This session is stored in your database following the last interaction with the user for 30 days until it expires and is removed automatically. Depending on your level of compliance, you may wish to disable this feature which you can do in the settings, OR you may specify the number of days the user’s information is stored to a smaller number, like 1 day which would be enough for most browsing sessions. Cookies FormLift uses cookies to track user interactions, such as the above session tracking, form submissions, or other form interactions. Saved Submissions This is a premium module, but if you have it enabled there can be serious compliance issues if you are medical practitioner in Canada and in the United States in some cases. File Uploads This premium feature may store files on your server indefinitely. You may turn off this feature in the settings if you have this module installed. GDPR There is a special field you can add to your forms called GDPR which will automatically make your forms GDPR compliant. HIPAA FormLift is NOT HIPAA compliant by default. You can make FormLift HIPAA compliant by installing an SSL certificate and disabling “Session Tracking” and “Saved Submissions”. API Connection OAuth : If you are connected to Keap via the Oauth method, your authentication Tokens are passed through an intermediary server “webhook.site” No personal information is ever passed through this medium however. Hence all API calls made with FormLift are communicated to Keap Directly with the exception of refreshing tokens and the initial authentication request. API Usage: Anonymous API usage statistics are collected if you use the OAuth Method. Legacy: If you are connected to Keap via the Legacy Method, all API calls are made to Keap directly and “webhook.site” is not involved. No usage statistics are collected. Methods: The only API methods FormLift uses are for the uploading of Files to a contact’s FileBox and the retrieval of WebForms. FormLift will never “retrieve” information from Keap. Keap or other CRMs Keap or whichever CRM you use with FormLift is the primary holder of Information collected with FormLift. To ensure you are compliant in regard to the storage of information, please consult them if it’s beyond the scope of the above.

Version 2.0 adds support for Personal Access Tokens (PAT) and Service Account Keys (SAK), which replace the Legacy API Key. Add one of these seven types of email list-builders to your WordPress website: Popup Opt-In Forms: Prompt your visitors to opt in without annoying them. You can set Keap’s popup opt-in forms to appear automatically after a specific amount of time, after visitors reach a particular point on your page, or even after visitors leave a comment or make a purchase. Slide-In Opt-In Forms: The slide-in form is the pop-up’s smooth, subtle cousin. It slides in at the bottom of your visitor’s screen, and can be set to appear after a specific time or at a specific point on the page. Widget Opt-In Forms: Use widget forms to create attractive opt-in forms for your sidebar, footer, or any other widget-friendly areas on your site. Protected Content Opt-In Forms: Offering valuable content in exchange for an email address is one of the most effective ways to grow your email list. Protected content forms allow you to offer content your visitors can “unlock” by opting in. Below Content Opt-In Forms: You can use “Below Content” forms to place an opt-in opportunity at the end of your blog posts or pages. Visitors who have read an entire post are highly engaged, so this is an effective way to turn that engagement into a conversion. Inline Opt-In Forms: Want to insert an opt-in form in the middle of a blog post, rather than the end? Inline forms make it easy. You can display these forms virtually anywhere you’d like on any post or page on your website. Notification/Opt-In Bar: Increase your opt-ins, announce your promotions and drive traffic to the pages of your choice with our attention grabbing top-of-page banner. You can find out how all of your opt-in forms are performing right inside your Keap dashboard. We provide elegant visualizations of your conversion rates, impressions, subscriber counts, and more, so you can track your performance at a glance. You can also run split tests with Keap’s built-in split testing feature to discover what resonates with your audience and maximize your conversion rates. Additional documentation can be found on our help center Features Direct integration with the campaign builder with a new WordPress goal (see screenshot #4) Compatible with any WordPress theme All opt-in forms are 100% mobile responsive. You also have the option of disabling them on mobile, or hiding images on mobile. Built-in A/B split testing 100+ beautiful opt-in form templates, all of them 100% customizable Built-in analytics dashboard so you can see how each of your popups and email lists is performing 10 different animations to choose from Time-based, scroll-based, and several action-based triggers for your popups Post, page, and category filtering so you can control exactly where and when your opt-in forms appear Easily customize colors, text, images, and more on every opt-in form. Insert custom CSS on any opt-in form. Import/export your custom plugin settings so you can transfer what you’ve created to any other Keap account. Keap Opt-In Forms is a fork of the Bloom Plugin by Elegant Themes released under GNU Public License version 2.0.