YS LeadGen – Popup Builder, Popup Maker & Form Builder for WordPress | Lead Generation, vs Forminator Forms – Contact Form, Payment Form & Custom Form Builder

Not your typical form-making plugin. Forminator is the easy-to-use WordPress form builder plugin for every website and situation. It’s the easiest way to create any form – contact form, order form, payment form, email form, feedback widgets, interactive polls with real-time results, buzzfeed-style “no wrong answer” quizzes, service estimators, and registration forms with payment options including PayPal and Stripe. It’s the magical WordPress form builder for, well, everyone! Forminator’s drag and drop visual builder makes it easy to setup and add forms to your WordPress website. Collect information, make your content interactive and generate more conversions with Forminator. Unlock all form fields and premium addons from the start with Forminator Pro. Level up immediately with exclusive Pro features like Stripe subscription forms, dynamic PDF generation, and easy geolocation & autocomplete. Learn more about Pro. Forminator Forms, Surveys, Quizzes, Polls, Calculations and More… Forms – Custom forms for all your needs with as many fields as you like. Polls – Interactive polls to collect users opinions, with lots of dynamic options and settings. Quizzes – Fun or challenging quizzes for your visitors to take and share on social media. Calculations – Collect information, generate leads, take orders, and engage visitors. Payments – Take payments, donations, down payments, sell merch with the included Stripe and PayPal integrations. Learn The Ropes With These Hands-On Forminator Tutorials Creating the Perfect Contact Form with Forminator Create an Easy Payment Form (for free!) with Forminator How to Get the Most Out of Using Forminator How To Capture eSignatures Using Forminator How To Collect Emails and Generate Leads With a Forminator Quiz Accept Payments With Stripe and PayPal Start taking payments with Forminator. No Pro upgrade required! SCA compliant Stripe and PayPal come included. Just enter your publish keys to activate the Forminator payment module for both fixed and variable payments. Stripe Verified Partner Forminator is also proud to be a Stripe Verified Partner. This partnership allows us to help you get the most out of our Stripe integration thanks to additional resources, e.g. the ability to escalate support questions, or request custom pricing reviews. Stripe Dynamic Payments Offer 40+ payment methods with Stripe’s Dynamic Payment Element, including Apple Pay, Google Pay, Klarna, and more. Easily manage which payment options are available to your users. Calculations are a Lead Magnet There are literally thousands of combinations for adding value to your site with Calculations: Registration forms with upgrade packages Sell a tee shirt with size, color, price, and tax variations Add a BMI and/or calorie intake calculator to your health and fitness blog Embed a loan calculator into your finance site Give a midwife a due date calculator Insta-quote or service estimator Put an ROI calculator on your agency site And on, and on, and on… Drag and Drop Form Blocks Forminator has a bunch of drag and drop blocks that make it easy to put forms together – name, email, phone number, text, file upload, website, date, time, number, HTML, pagination, radio boxes, GDPR-friendly opt-ins, payments, calculations, and hidden field. Your Favorite Integrations Including +1000 Apps Already Added Forminator comes stacked with crowd favorite third-party integrations – email services, CRM, storage, and project managers. HubSpot Campaign Monitor ActiveCampaign Google Sheets Webhooks (n8n, (Zapier, Make, Tray, etc) Trello MailChimp AWeber Slack Develop And Sell Your Own Extensions Forminator is free and open to millions of WordPress users! Use the developer API and the included hooks and filters to build your own integrations or custom apps and sell them or give them away free here on WordPress.org. Poll Your Visitors Polls are a brilliant way to engage visitors. Forminator gives real-time feedback with live stats displayed in beautiful pie charts and graphs. Your Own Facebook-Style Quizzes Who hasn’t been roped into taking “IQ tests” and “figure out which Star Wars character you are” quizzes on Facebook? Now you can run all that traffic to your site. Create both knowledge and no wrong answer quizzes with Forminator. Collect Leads With Your Quizzes Looking to use your quizzes for more than just entertainment and a way to engage your audience? Forminator also allows you to collect participants’ details (e.g., name, email, etc.) by integrating a lead generation form in your quiz. Gutenberg Block Forminator’s got you, whether you’re a classic editor or Gutenberg early adapter. Say goodbye to shortcodes and quickly add forms to posts with the Forminator block for Gutenberg. Email Routing and Pre-Populate Make your site more efficient from visitor input to email response times. Use query strings to pre-fill your visitor information and deliver forms direct to specific teams with email routing, auto-response and conditions. User Front End Post Submissions Want to let your visitors share a post submission without needing access to the WordPress dashboard? With Forminator visitors can submit post ideas from the front end of your site so you can easily curate and publish their thoughts. Assign post to a default author, save to draft, publish immediately, etc. Google reCAPTCHA You don’t want your inbox flooded with a bunch of form spam. Google ReCAPTCHA is free with Forminator. Now you can stop the crazy bots without making it hard on your visitors. No more hard to read random phrases. Antispam Features Protect your forms with built-in antispam tools like reCAPTCHA, hCaptcha, and Cloudflare Turnstile. You can also allow or block specific email addresses, domains, or TLDs using customizable email filters. Cloud and Preset Templates Jumpstart form creation with Preset Templates, or save time by reusing your own custom forms across sites using Cloud Templates synced through the HUB. Collect, Track and GDPR Ready Forminator stores and organizes submissions so you can sort, analyze and manage responses – of course, all while making it super easy to comply with the GDPR and other legal privacy policies. Import Your Existing Contact Form 7 Data Looking to move existing forms over from CF7? Forminator’s Import Wizard allows you to migrate all, or selected forms in a matter of clicks. You can also transfer data from a range of Contact Form 7 add-ons and settings. Custom Login and Registration Forms Create and embed custom login and registration forms for your sites (or multisites!). Take L&R forms to the next level: choose from a range of form fields, and customize settings, style, and behavior. Multi-file Upload Field Along with enabling single file uploads, Forminator takes things up a notch by allowing users to upload multiple files. You can also choose to set specific file types, limit the number of files that can be uploaded, as well as the individual file size. The upload field’s drag and drop interface also makes it a breeze for users to upload files. Group And Repeat Form Fields The Field Group feature allows you to group any number of fields together in one form. You can also enable users to add as many additional field groups as needed when filling out your form. Great for repeatable data entry such as employment history, event attendees, lists, etc. Advanced Date Field Restrictions Perfect for appointment and hotel bookings – Forminator’s Date Picker Limits feature allows you to restrict the available dates shown on your date field calendar. For example, you might show future dates only, a selected number of dates from today, dates between a specific date range, specific days of the week, and more! Add An E-Signature Form Field (Pro Only)* Have an online application that requires a signature, or a contract you need your customers to sign? Forminator’s E-signature feature allows visitors to use their mouse, trackpad, or finger (on touch devices) to leave a signature upon submitting the form. Just insert the “E-Signature” field and voila! Receive Subscriptions and Recurring Payments on Stripe (Pro Only)* Create fully-customized subscription forms with Forminator Pro’s Stripe Subscription add-on. Allow your customers to choose plans/pricing, billing cycle, custom upsells, a free trial option, and of course, make secure card payments. Forminator also saves you time by instantly and automatically syncing all subscription form data straight to your Stripe account. *Note: These features are only available with Forminator Pro. Get instant access to Forminator Pro – as well as all our other premium plugins, managed WP hosting, our site management platform: The Hub, and 24/7 expert support – all with a WPMU DEV membership. What Do People Say About Forminator? ★★★★★ Amazing plugin, it really seems that only your imagination can limit its uses. Loads of features like taking payments, calendar, for free. Can’t believe everything I need is in there, it sparks creativity and makes it fun to work on a website. – araca ★★★★★ This plugin has an excellent, well-thought-out, well-designed UI and offers everything I was looking for (and I think I’ve tried every serious competitor). – tvsmvp ★★★★★ This plugin is the best free form builder by far! I have researched many but this is so easy to use… Try it. I am SURE you will LOVE IT. – johncarteroz ★★★★★ Great interface design, super easy to use and great functionality. I don’t normally write reviews, but I loved it so much, I just had to this time! – istavridi Shameless Plug(ins) Love Forminator! WPMU DEV has some other awesome free plugins you should checkout. Smush – Image Compression and Optimization Hummingbird – Page Speed Optimization Hustle – Pop-ups, Slide-ins and Email Opt-ins SmartCrawl – SEO Optimizer Defender – Security, Monitoring, and Hack Protection About Us WPMU DEV is a premium supplier of quality WordPress plugins, services and support. Join here: https://wpmudev.com/ Don’t forget to stay up to date on everything WordPress from the Internet’s number one resource: WPMU DEV Blog Hey, one more thing… we hope you enjoy our free offerings as much as we’ve loved making them for you! Contact and Credits WPMU DEV

Powerful Free Version | Optional PRO Upgrade | Pricing Most website visitors leave without signing up, subscribing, or buying anything. YS LeadGen helps you turn more of them into email subscribers, leads, and customers — using popups and forms you build yourself, right inside WordPress. No coding. No monthly subscription. No limit on how many people sign up. Why WordPress users pick YS LeadGen: ✅ A real free plugin, not a demo – the free version isn’t a limited trial; you can run full campaigns with it ✅ No limit on subscribers – your email list can grow as big as you want, and it still costs nothing ✅ Your leads stay on your own website – names and emails are saved in your WordPress database, not sent to another company by default ✅ Nothing extra to sign up for – no separate account, no other website to log into; everything happens in your WordPress dashboard ✅ 13+ ways to reach visitors – popups, slide-ins, forms, spin wheels, quizzes, and more, all in one plugin ✅ PRO available if you want more – a one-time payment (not a subscription) unlocks extra templates and advanced tools, whenever you’re ready Build Beautiful Popups with an Easy Visual Builder YS LeadGen comes with an intuitive drag-and-drop-style builder that lets you create custom popup and form designs in minutes. Add text, images, countdown timers, and buttons while previewing your changes live. No coding, no confusion — just simple, visual control over how your campaign looks and behaves. Every design is fully responsive, so your popups look great on desktop, tablet, and mobile. Choose from Multiple Campaign Types YS LeadGen gives you the flexibility to design campaigns that fit your goals: Lightbox popups for email opt-ins and offers Exit intent popups for visitors about to leave Floating bar / announcement bars for site-wide messages and promo codes Corner slide-ins that don’t cover the page Inline signup forms placed directly inside your content Spin-to-win coupon wheels for interactive offers Multi-step forms that break long forms into easy steps Quizzes that deliver a personalized result Countdown timers that create urgency around a sale Content lockers for gated content and downloads Social proof popups showing recent activity Video popups for YouTube, Vimeo, or self-hosted video Floating badge buttons that open a popup on click Each style feels modern and non-intrusive, keeping visitors engaged without hurting their experience. Every campaign is fully responsive out of the box, and since phones don’t have a mouse to track, mobile exit intent uses a fast scroll-up gesture or back-button tap instead — so you don’t lose that last chance to convert on mobile traffic. Smart Targeting & Trigger Controls You decide exactly where, when, and to whom your campaigns appear. Use smart targeting options like: Page-level targeting – show on specific pages, posts, categories, or WooCommerce products Device targeting – show or hide on mobile, tablet, or desktop Location targeting – target visitors by country or city Traffic source targeting – target visitors from a specific search engine, ad, or referral On-site retargeting – stop showing offers to visitors who already converted Rule combinations – combine conditions with AND/OR logic Trigger your campaigns with behavior-based controls such as: Exit intent – when a visitor is about to leave Time delay / scheduling – after a set amount of time, or during a scheduled period Scroll depth – after a visitor reaches a chosen percentage of the page Click trigger – on a button, link, image, or menu item These options let you build campaigns that appear at the right moment without annoying your audience. Built for WooCommerce If you run a WooCommerce store, YS LeadGen helps you engage shoppers at the moments that matter most: Cart triggers – show a popup when a product is added to the cart Checkout triggers – display a message when shoppers reach checkout Cart value rules – trigger campaigns based on cart value or selected products Dynamic coupons – generate and apply a discount code on signup Cart recovery emails – follow up with shoppers who leave without buying Product recommendations – show related products or bestsellers inside a campaign Add a countdown timer to any campaign to push flash sales and limited-time offers over the line, and schedule campaigns with set start and end times so seasonal promotions run automatically — even while you’re offline. Forms and Payments Use the built-in form tools to collect exactly the information your business needs: Custom form fields – build contact and lead forms with the fields you choose Direct payments – collect payments inside a form via Stripe, PayPal, or Square Test mode – test payment forms before going live Works with other form plugins – add popup triggers and tracking to Contact Form 7, WPForms, Gravity Forms, or Fluent Forms Stunning Templates for Every Campaign No design experience? No problem. YS LeadGen includes a large library of pre-made templates crafted to look professional and convert effectively. Every template is customizable with your own branding, colors, and fonts, so you can launch a polished campaign in minutes instead of hours. Browse the full template library to see what’s available. Measure Success with Detailed Analytics YS LeadGen’s analytics dashboard helps you track performance in real time, including: Campaign analytics for views, conversions, and leads Cart recovery and coupon performance for WooCommerce Form performance and conversion rates Centralized lead management across all your campaigns These insights help you optimize designs, adjust targeting, and continuously improve results. Integrate with Your Favorite Tools YS LeadGen connects seamlessly with the tools you already use: Email marketing – Mailchimp, HubSpot, Brevo, Klaviyo, ActiveCampaign, MailerLite, Kit, GetResponse, AWeber, Drip, and Omnisend Webhooks – send lead data to Zapier, Make, or other services Analytics – track campaign events in Google Analytics 4 Page builders – Elementor, Divi, Gutenberg, Bricks, Beaver Builder, and Oxygen These integrations help you sync data, manage leads, and automate follow-ups — saving time while improving marketing results. Privacy and Trust Built In GDPR cookie consent – a built-in banner can block tracking scripts until a visitor consents Age verification – an optional age-check gate for restricted content or products Spam protection – Google reCAPTCHA helps block unwanted bot submissions A/B testing – compare two versions of a campaign to see which converts better Built for Your Whole Team, Powered by Your Own Data Business owners capture leads and recover lost sales. Designers build fully branded popups that match the site. Developers manage every campaign directly in WordPress — with no separate SaaS platform required. All of it runs on your own WordPress database. Subscriber and lead data stays on your site, not an outside company’s servers, so there’s no monthly bill that grows with your list and no subscriber limit, ever. YS LeadGen is also built for speed: popup code only loads on pages with an active campaign, so every other page on your site loads exactly as fast as it did before. What’s Free vs. What’s in PRO The free plugin is not a limited trial. It includes real campaign building with no subscriber cap, so most people can run their entire lead generation strategy on the free version alone — PRO is there if you want extra templates or automation later. Included free, no time limit: Visual popup and form builder Lightbox, exit intent, floating bar, slide-in, and inline campaigns Spin-to-win, quiz, content locker, and video popups Countdown timers and campaign scheduling Page-level, device, and location targeting Exit intent, scroll, click, and time-delay triggers Full WooCommerce cart and checkout triggers Custom form builder with payment fields Campaign analytics and lead management dashboard GDPR cookie consent and age verification A/B testing Email marketing and webhook integrations PRO adds (one-time lifetime pricing, no subscription): Extra premium templates and design assets Advanced automation and AI-assisted features Priority support See the full pricing breakdown for details. PRO is entirely optional — most users never need to upgrade to run effective campaigns. Try It, Then Decide The live demo lets you build a real campaign in your browser — no account required. The documentation includes step-by-step setup guides, and the template library gives you hundreds of ready-made designs to launch faster. Grow your list, capture more leads, recover lost sales, and keep full ownership of your data — all from inside WordPress. Privacy YS LeadGen runs entirely on your WordPress website. The plugin does not collect personal information unless you configure forms or connect third-party services. Depending on the integrations you enable, visitor information may be processed by third-party email marketing platforms or marketing services that you choose to connect. You remain in full control of your website data, customer information, and marketing campaigns. Review your website’s privacy policy and applicable regulations to ensure compliance with local privacy laws.