FluentCart A New Era of eCommerce – Faster, Lighter, and Simpler vs Fluid Checkout for WooCommerce – Lite

Meet FluentCart. It’s a performance-first, self-hosted eCommerce platform for WordPress. Build your ideal store, whether you sell physical products, subscriptions, downloads, licenses, or all of them. No third-party dependencies, no platform lock-in, and no transaction fees. Just a powerful store on your terms. 👉 Official Website Link: Official Website 👉 Join Our Community: FluentCart Community 👉 Official 5 Minutes Guide: Getting started with FluentCart 👉 Contribute: GitHub Repository Built from the ground up with flexibility, performance, and long-term scalability in mind, this isn’t a fork of existing plugins. This is a fresh take on what a WordPress store should be: lean, powerful, and completely under your control. FluentCart adapts to your model without adding bloat or cutting you into a SaaS fee structure. FluentCart is ideal for solo creators, growing businesses, and developers building client stores. If you’re tired of overcomplicated dashboards and bloated add-ons, this is your answer. Forget about transaction fees, because FluentCart charges exactly 0 transaction fees on both Free and Pro installations. FluentCart is for you if you’re looking to free yourself from rigid checkout flows, or vendor lock-ins. Run your store with clarity and confidence, whether you sell ebooks, handmade goods, software licenses, or monthly product bundles. Sales Models FluentCart supports a variety of sales models, all in the same store. Offer one-time products or digital downloads, manage subscriptions with flexible billing intervals, add setup fees or installment plans, and issue time-limited licenses. You can mix and match hybrid product types without relying on third-party add-ons. Best for Subscription goods Gated downloads Licensed software Online book stores B2B catalogs Maintenance services Tiered subscriptions Digital file hosting Software distribution Membership access Fashion stores Course Websites Grocery Shop Agro Catalogs Agency services Features List by Category Product & Catalog Management Simple Products – Create one-time purchasable items with fixed pricing Variable Products – Offer products with multiple attributes (e.g. size, license type) Subscriptions – Configure recurring products with billing intervals and durations (No Transaction Fees) Installments – Support split payments over time for high-ticket items (PRO) Setup Fees – Add one-time setup charges on top of recurring payments Subscription Bump Offers – Show discounted upgrade paths with discounts Licensing Support (Pro) – Attach license keys to products and define expiry rules (PRO) Product Categories – Organize products for easier navigation and filtering Product Labels – Tag products for promotional badges (e.g. “New”, “Popular”) Downloadable Files – Securely attach files to digital products Checkout & Payment One-Click Checkout – Optimized checkout experience for faster conversions Custom Payment Gateways – Add or extend gateways using hooks and filters Stripe Integration – Fully-featured Stripe payments with no extra plugins PayPal Integration – Built-in PayPal support with easy configuration Manual Gateway – Accept Cash on delivery Failed Renewal Handling – Automatic retry logic for subscription renewals Prorated Charges (Pro) – Calculate and bill customers proportionally for changes Coupon Support – Enable discounts, promos, and launch offers via coupons Customer & Subscription Management Customer Profiles – View and manage full purchase history and subscriptions Customer Notes – Add internal notes visible only to store admins Subscription Dashboard – Let users manage billing, pause/cancel subscriptions Support Dashboard Integration – Pull customer history into Fluent Support Automated Notifications – Send email alerts for purchase, renewal, failures with FluentCRM User Roles – Control access to FluentCart admin tools by role Analytics, Marketing & Growth Reports Overview – Track order volume, Revenue by Quarter, Revenue by Country Sales Reporting – Track order volume, most sold products and variants, Customer LTV and more Order Analytics – Average order value, order items, order heatmap, orders by country, and more Revenue Analytics – Net revenue sorted by Time, Country and Payment Gateway Refund Analytics – Total refunds, Avg. Refund value, Refund Rate, Filter by Country, Payment method and Intervals Product Data – Top performing products, Product Performance over time Subscriptions Report – Top performing products, Product Performance over time Product Data – Top performing products, Product Performance over time Customer Data – Top performing products, Product Performance over time Advanced Filtering (Pro) – Date and Other Filters for tracking beyond 30 days data Performance & Developer Experience Custom Database Schema – Built for speed, not tied to WordPress post tables Lightweight Architecture – Minimal plugin bloat and clean dependency footprint Custom Endpoints – Extend customer dashboard or checkout with new features Full REST API – Access product, customer, and order data programmatically Action & Filter Hooks – Modify behavior across store logic Block-based Components – Gutenberg-ready interface for checkout and forms Headless Ready – Serve as backend for mobile/web apps and Jamstack frontends Admin & Store Operations Order Management – View, filter, and update orders directly from dashboard Inventory Tracking – Track stock levels and automatically disable out-of-stock items Tax – Handle Global and EU Tax with custom Tax classes Shipping – Manage shipping regions and custom methods Refund Tools – Process manual or automatic refunds (gateway-dependent) User Role Management (Pro) – Assign operational access Storewide Settings – Control pricing formats, currency, etc. Custom Email Templates – Send branded emails for purchase events eCommerce for Developers FluentCart was built by developers who understand the pain of working with rigid eCommerce systems. Its architecture is entirely action and filter-driven, letting you override, extend, or customize anything without hacks or fragile workarounds. All data is stored in dedicated database tables for performance and portability. We’ve optimized the queries so Orders can be processed 3X faster compared to the market leader. On top of that we’ve built FluentCart for complete programmatic control. REST API endpoints are available for all key resources. Due to this the frontend can be completely decoupled with technology like Vue and Alpine. Whether you’re building custom apps on top of FluentCart or creating complex checkout flows, this plugin is built to stay out of your way and give you the keys. Customization and Design No more fighting layouts. Style your cart, checkout, and product pages exactly how you want using your theme, no forced stylesheets or layout overrides. Customize every part of the experience: product card components, variation pickers, quantity selectors, checkout forms, and thank-you pages. All templates are overrideable. Whether you’re designing high-converting sales funnels or frictionless repeat purchase flows, FluentCart is built for modern storefront aesthetics. You can set store branding with global customizations as soon as you setup FluentCart. The responsive blocks act as standard Gutenberg blocks so your store doesn’t break under any circumstances, even on mobile. Moreover, you get direct compatibility with popular store themes along with page builders like Elementor and Bricks Builder. If you need even more customizability, the option to use advanced CSS is also available to give you complete design control. Blocks Product Grid Search Bar Customer Dashboard Check out Product Cards Product Gallery Product Info Buy Section Buy Now Button Add To Cart Button Available Stock Business Growth FluentCart includes tools that help you operate at scale. From revenue analysis to team coordination, it comes with every operational tool pre-integrated, so you don’t need workarounds or extra plugins to manage growth. Reports You get detailed breakdowns of subscriptions, refunds, and subscriber churn rates. Filter performance by product, category, date range, to evaluate the ROI of every sale. Payments Payments are at the heart of eCommerce. FluentCart handles automatic retry logic on failed subscription renewals, supports prorated charges for mid-cycle upgrades or plan changes, and lets you offer installment payments—all without custom coding or third-party checkout tools. You can switch gateways, track payment history, and automate invoicing with ease. Access Control User Role management means you can safely scale your internal team too. Grant access to team members based on function. Everything is role-based, compartmentalized, and securely accessible from the backend. Every feature is tightly integrated, so your operational data flows through one system. No external dashboards. No syncing delays. Just live, accurate, and usable insight to help you grow smarter. Reinventing eCommerce Building stores on WordPress has been riddled with slow queries, bloated schemas, bloated add-ons, and unscalable databases that make your store feel sluggish as it grows. SaaS platforms offload those problems by locking you into hosted environments, but charge you platform fees, gateway markups, and provide exactly zero control over your backend. At its core, FluentCart runs on a custom database schema purpose-built for digital and subscription commerce. No legacy baggage. It uses fast, indexed tables that prioritize the read/write operations that matter most for modern stores such as, orders, customers, products, subscriptions, licenses, and transactions. This keeps your store snappy even under load, without relying on caching hacks or third-party optimizers. All data is structured for scalability. Whether you’re haqndling 50 or 50,000 orders, FluentCart maintains consistent performance with predictable query logic. No degrading response times as tables balloon, no complex migration paths when scaling up, and no reliance on external APIs to run day-to-day operations. And while most platforms make you pay for scale, whether through add-on upsells, platform commissions, or percentage-based transaction fees, FluentCart is truly self-hosted and pro-ownership. You pay once. You own it. There are zero transaction fees, no enforced usage tiers, and no hidden charges from payment providers. You can integrate Stripe, PayPal, local gateways, or your own custom processor using native hooks without ever sharing a cut. Data Privacy Your data stays where it belongs, on your server. FluentCart does not phone home, track your customers, share checkout data or payment details. There’s no reliance on cookies or third-party scripts for core functionality. For businesses under strict data policies or privacy regulations, like GDPR and EU DPA, FluentCart is the safest possible eCommerce option. You keep complete control of your stores data. Period. Integrations FluentCart works out of the box with major Fluent plugins including: FluentCRM: Run marketing automations triggered by store actions and segment customers with lists and tags. FluentCommunity: Managing your gated community and course sales. FluentAffiliate: Handle all your payouts and affiliate sales from a unified dashboard that syncs in real-time. More native integrations coming soon in FluentCart, Fluent Forms: Build custom forms for check out and build product surveys that engage your customers. FluentSupport: Bring your support portal right inside your store and sync purchase history across tickets and customers. Ninja Tables: Build fantastic table layouts for products and provide in-line checkout for B2B sales. FluentBooking: For managing Booking sales and Event seats. FluentBoards: Managing your stores projects and tasks. FluentSMTP: Ensure email deliverability for every email generated by your store. Payment Gateways Stripe PayPal Paddle Paystack Mollie RazorPay Authorize.Net Mercado Pago (onetime) Square (Coming Soon) AirWallex (Coming Soon) Popular page builders Gutenberg Bricks Elementor (Coming Soon) Divi (Coming Soon) Support For us, support isn’t outsourced or run by third parties. You get direct access to the same expert team that builds and maintains the plugin, engineers who understand the codebase inside and out, and who treat your issue like it’s their own store. We prioritize developer-level responsiveness and clarity in support tickets. That means no endless loops of canned replies, no asking for “more details” five times, and no dodging responsibility with vague documentation references. Whether you’re debugging a gateway integration or extending a checkout flow with hooks, our team is here to assist with clear, actionable guidance. But support doesn’t stop at tickets. You also get access to a 10,000+ member strong community of Fluent product users across our ecosystem including store owners, developers, marketers, and SaaS builders who use FluentCRM, Fluent Support, FluentBooking, and now FluentCart. It’s a collaborative environment where people share real-world workflows, custom code snippets, integration tips, and even performance benchmarks. Other Plugins By The Same Team FluentCRM – Email Newsletter, Automation, Email Marketing, Email Campaigns, and CRM Solution Contact Form Plugin by Fluent Forms for Quiz, Survey, and Drag & Drop WP Form Builder Ninja Tables – Easiest Data Table Builder Ninja Charts – WordPress Charts and Graphs Plugin Simple Payment Donations & Subscriptions Plugin by Paymattic – Best Payments Plugin for WP PDF Generator For Fluent Forms – The Contact Form Plugin FluentSMTP – WP SMTP Plugin with Amazon SES, SendGrid, MailGun, Postmark, Google and Any SMTP Provider External Services This plugin connects to several external services for payment processing functionalities depending on your payment method configuration. Payment Gateway Services Stripe This plugin connects to Stripe’s payment processing service to handle credit card transactions, subscription billing, and payment confirmations. When customers make purchases through your store, payment data including credit card information, billing addresses, and transaction details are securely transmitted to Stripe for processing. Data sent includes: payment information, billing details, customer email, transaction amounts, and subscription data when applicable. This service is provided by Stripe: Terms of Service, Privacy Policy PayPal This plugin connects to PayPal’s payment processing service to handle PayPal payments, subscription billing, and payment confirmations. When customers choose PayPal as their payment method, they are redirected to PayPal’s secure checkout where their payment information is processed. Data sent includes: transaction amounts, billing details, customer email, order information, and subscription data when applicable. This service is provided by PayPal: Terms of Service, Privacy Policy Note: Data transmission to external services only occurs when store administrators actively configure and enable these integrations. Customer data is sent only for customers who complete purchases, and no data is transmitted without explicit integration setup by the store owner.

Get up to 36% increase in conversion rates, eliminate unnecessary friction at the checkout page and benefit from increased customer satisfaction and loyalty. Fluid Checkout simplifies and improves the checkout experience on WooCommerce websites for your new and repeating customers with a truly linear, Shopify-like checkout. Ask for shipping information before billing in a multi-step or one-step checkout layout optimized for mobile and large table and desktop screens, easily add trust symbols on various positions on the checkout page, display the coupon code field in a way that does not distract your customers, hide optional fields behind a link button, instantly validate checkout fields, automatically save customer data even between page refresh, skip steps already completed and offer customers to log into their account without leaving the checkout page. Improve the accessibility at the checkout page with support for keyboard-only navigation and screen readers. With Fluid Checkout PRO, expand the checkout experience to the cart and order received pages, choose from various design templates, let customers edit cart items at the checkout page, match orders with existing customer account without friction with the account matching feature, display express checkout button at the top of the checkout page, display billing address before billing or force a single address section, format and validate international phone numbers. View detailed list of features on our website View all available add-ons on our website Demos Fluid Checkout PRO Fluid Checkout Lite Top notch plugin and support team! Cleanest and easiest checkout plugin on the market – it will save you a lot of headache in setting up your checkout flow and the support team is active/responsive and consistently working to improve. Just go ahead download and activate this one 🔥🔥🔥 @vsonacci Insane how great this is! This plugin radically modernizes and cleans up the WooCommerce checkout. While doing a better job at UX & Conversion Optimization, it’s also more compatible with plugins… even ahead of the new Gutenberg WooCommerce Checkout block that’s been under development! Quite insane how the developer is doing this. And a free plugin!! @allancaeg Lite features (Free) Multi-step or Single-step: Choose between multi-step and one-step checkout layouts. While Fluid Checkout changes the layout of the checkout page, it will still look and feel like your website. Optimized for mobile: Fluid Checkout is optimized for mobile devices and will surface the most appropriate keyboard type on fields such as phone and email. In fact, Fluid Checkout was created with mobile devices in mind, and enhanced with more functionality and style for bigger screens. Easily add trust symbols to the checkout page: Add any widget such as accepted payment methods, security badges, reviews, testimonials, or anything that can boost the perceived trust customers have on the website. Shipping before billing: Customers expect to fill up shipping information before thinking about billing, by asking for the shipping information before billing, we remove unnecessary friction, matching the customer’s expectations. Hide optional fields: The average checkout page has 16 open fields, by removing optional fields from the immediate view we can reduce that number to about 8-9 fields. These fields can still be entered as the customer can click the “Add ” links to reveal the fields they need. Examples of these fields are the “Company”, “Address line 2”, “Phone” and “Order notes”. Instant field validation: The default WooCommerce checkout only validates when the form is submitted, leading to confusion and frustration. Customers want the “Place order” button to be the last thing they click to complete their purchase. Some things can only be validated when placing the order, such as if the credit card is valid and has enough funds to cover the order total, however, most errors at checkout can be prevented by instantly validating the customer data. Integrated coupon code field at the checkout: When users see an open coupon code field at the checkout page the changes they will leave the website and go “coupon hunting” is very high, and they might not come back. The integrated coupon code field is displayed in a custom expansible section, and while less noticeable is still discoverable by customers who have a coupon and need to add it. Shipping phone field: Add a separate phone field for shipping-related questions, in addition to the native billing phone field. Automatically saved customer data: customers won’t lose any information they already have entered on the checkout page, and will get back exactly where they left when re-visiting it. Only payment information won’t be saved for security reasons. Skip completed steps: Repeat customers will love how easy it is to complete their next purchase. Fluid Checkout skips the steps where all required information is provided and validated while providing an easy way to review and change any of the information. Log-in without leaving the checkout: Repeat customers with an account registered can log in from the checkout page directly without having to visit another page and make their way back to checkout. PRO features Design templates: choose the design template that best fits your theme and website styles. Choose from the templates: Classic, Boxed, Split and Minimalist. Account matching: let registered customers complete the purchase without logging in and associate the order to existing customer account. Edit cart at checkout: let customers edit product quantity or remove products directly from the checkout page. You might even want to ditch the cart page entirely. Express checkout: display express checkout buttons from popular payment methods at the checkout page. Cart page optimization: always updated cart, with operations processed via AJAX, cart cross-sells display, coupon code field, and layout consistent with the checkout page. Thank you / Order confirmation page: order details layout consistent with the checkout page on the order received page and account view order pages. Order Pay page: beautiful layout for the order pay page, consistent with the checkout page, and displays the order details so your customers can confirm what they are paying for. Billing before billing & force billing same as shipping: Choose between options to move the billing address section on the checkout form, including forcing billing and shipping addresses into a single address section. Offer gift options: let customers add a gift message to their order that can to be printed with the packing slips generated by popular invoices and packing slips plugins. Local pickup: hide shipping address when a local pickup shipping method is selected. International phone number: format and validate phone fields on the checkout and account pages based on the country. Integrated coupon code field at the checkout: more options for positions to display the coupon code field. Future features: Improved Local Pickup Delayed account creation Customize checkout steps and fields … and more. Want all features? Get the Fluid Checkout PRO Bundle plan with all the PRO features and all add-ons for a special price. View detailed list of PRO features on our website Fluid Checkout PRO demo site Add-ons Even more features available as separate plugins: Google Address Autocomplete for WooCommerce: let customers search their addresses and autofill fields in the checkout page using the Google APIs, reducing by around 40% the number of fields they need to type. Also available to use without Fluid Checkout. Address book: allow customers to save multiple addresses to their account and choose which ones to use at the checkout and cart pages. EU-VAT Assistant: Collect and validate EU VAT numbers at the checkout page, removes tax charges on reverse charge basis and confirms customer location when needed. View all products. Want all features? Get the Fluid Checkout PRO Bundle plan with all the PRO features and all add-ons for a special price. Fully Customizable In addition to a number of default settings, multi-step or single step layouts and design templates (PRO) and easily enabling/disabling features from settings page, the plugin provides templates files many filter and action hooks that allow for fine tuned customizations. For more information and examples, see our guides: Customize template files Customize button colors and styles Customize colors of elements on Fluid Checkout Tested WooCommerce Themes Some themes may need adjustments due to not using WooCommerce standards hooks or styles. We’ve tested certain third-party WooCommerce themes to ensure better compatibility with Fluid Checkout. If your theme is not on the list it does not mean it won’t work. Only that we have not tested it yet. Free Themes Astra Blocksy Divi Flatsome Generate Press Go Hello Elementor Hestia Kadence Neve Ocean WP OnePress Orchid Store Page Builder Framework Phlox PopularFX Storefront Woostify Zakra Premium Themes Aora Avada Diza Electro Enfold Hazel Impreza Kentha LeadEngine Minimog Mr. Tailor OnAir2 Phlox PRO Razzi Riode Shoptimizer Striz The Hanger Woodmart Zota ** Don’t see your theme in the list? No problem. ** Only the themes that we have added explicit compatibility with or that we have tested and works as expected are listed above. Try Fluid Checkout now and if you experience any issues please let us know through the support forum and we’ll fix it asap. Compatible with popular plugins Payment Gateways Integration Rede for WooCommerce Klarna Checkout for WooCommerce by Krokedil. Mercado Pago payments for WooCommerce PagSeguro for WooCommerce Payment Plugins for PayPal WooCommerce Payment Plugins for Stripe WooCommerce PaysonCheckout for WooCommerce by Krokedil. Rede WooCommerce WooCommerce Affirm Gateway WooCommerce Amazon Pay WooCommerce Authorize.Net Gateway WooCommerce PayPal Standard WooCommerce PayPal Payments WooCommerce PayPal Checkout Gateway WooCommerce Stripe Gateway WooCommerce Stripe Payment Gateway Payment Gateways – with Express Checkout (PRO feature) WooCommerce Amazon Pay WooCommerce Stripe Gateway WooCommerce Stripe Payment Gateway Payment Plugins for PayPal WooCommerce Payment Plugins for Stripe WooCommerce Payment Plugins Braintree For WooCommerce Klarna Checkout for WooCommerce PaysonCheckout for WooCommerce Dintero for WooCommerce Nets Easy for WooCommerce Svea Checkout for WooCommerce Plugins Brazilian Market on WooCommerce (see demo) Checkout Field Editor for WooCommerce (free and PRO) – by ThemeHigh Captcha Pro Creative Mail Elementor (free and PRO) Flexible Checkout Fields for WooCommerce FluentCRM Pro Flexible Shipping German Market Germanized for WooCommerce Klaviyo MailerLite WooCommerce Integration MailPoet Oxygen Builder Brevo WooCommerce Email Marketing (formerly Sendinblue) WooCommerce Correios – by Claudio Sanches WP Crowdfunding Plugins (PRO feature) WooCommerce PDF Invoices & Packing Slips – by Ewout Fernhout WooCommerce Print Invoices/Packing Lists – by SkyVerge ** Don’t see a plugin in the list? No problem. ** Only the plugins that we have added explicit compatibility with, or that we have tested and works as expected are listed above. If a plugin or payment method is not on the list it does not mean it won’t work. Only that we have not tested it yet. Try Fluid Checkout now and if you experience any issues please let us know through the support forum and we’ll fix it asap. Translations We understand this is very important to all users worldwide. Fluid Checkout is fully localized and translatable using the built-in WordPress functions, and currently translated into 83 languages out of the 132 languages supported by WordPress, which should include all the most used languages. All translations are done automatically through DeepL or Google Translate as available on those services. Some translations errors are expected to happen. Please contact our support and we will evaluate and fix these errors. RTL Support RTL languages are supported. The plugin will adjust its layout to RTL languages as expected. IMPORTANT NOTES: – Languages with variations will use the same language file. For example, when the website is in German the translation used will be German (Formal). For all Spanish speaking countries, the translation used will be Spanish (Spain). – All official translations were made using automated methods such as Google Translate or DeepL. If you encounter any errors in the translation to your language, please report them to us and we’ll fix it. See our documentation on How to translate Fluid Checkout plugins into your language.