FlatPM – Ad Manager, AdSense and Custom Code vs Smush – Image Optimization, Compression, Lazy Load, WebP & CDN

Flat PM is an ad management plugin. You might be thinking, “why do I need it?”. It’s simple: this is the best plugin for organizing ads at a professional level. From 12.02.2024 completely FREE!!! You can compare it with plugins like Advanced Ads, Ad Inserter, believe me, it’s nothing compared to FlatPM. If you’re worried about front-end performance, then the plugin code is written without using jQuery! Flat PM has all the functionality, with the exception of GEO, completely free. This is a new level of advertising management. You can not only create and save ad blocks, but also divide them into folders. Manage general settings for a folder so that you don’t have to make changes to each individual ad block. You can create 3 different types of AB tests. The plugin has the following options for displaying ads: Output based on pixels or the height of the user’s screen (a completely unique solution that is not found in other plugins); Output based on characters or percentage of your article text; Output once, or with repetitions based on css selectors (you are not limited by the content of your article, works without hooks on the backend, very configurable); Output of pop-ups and leaving blocks on the left/bottom/right and so on, 9 positions in total; Display ads when hovering over an element: images, text, video, and whatever you want; Video preroll before watching videos on YouTube, Vimeo. The plugin does not have any restrictions, it is a fully customizable tool. Content targeting options: Publications; Publication types; Categories and taxonomies; The number of characters and headings in the publication; The authors of the publication; Types of templates and templates. User targeting options: GEO: country or city (paid base of IP addresses is used); referrer; Browser; Operating system; ISP – Internet Service Provider; Get parameter in the link address; Cookies; Date and time; You can specify the schedule by day of the week; The role of the user on the site; user-agent; You can block the display by ip. Additional options: Reloading ads; Fixed Widgets; Laziload advertising; Stylization; Fine-tuning the interface of the plugin itself; Export Import; Output in head and footer; Full compatibility with caching plugins; Auto reset cache when changing ad settings. The plugin has been translated into English, Ukrainian and Russian languages. In the future, translation into German, Spanish, French will be made. You can contact us for help with translation. Conclusion: Flat PM is a professional solution that has been perfected over 7 years. The code is clean, does not create a load on the server. Ease of use in the admin panel. The interface is clear and structured.

Compress images, optimize images, and enable image lazy load automatically with the powerful Smush image optimizer to keep your WordPress site fast, without losing quality. Smush makes it easy to optimize images, compress images, and deliver images faster across your entire WordPress site. This all-in-one image optimizer automatically reduces image file sizes, enables image lazy load, and serves modern formats like WebP and AVIF, all without breaking image quality or adding extra work. Whether you’re running a blog, store, or portfolio, Smush helps you optimize images at scale and keep your site fast with a trusted WordPress image optimizer. Trusted by 1+ Million Sites | 4.8/5 Star Rating Get everything you need to optimize images and speed up your site. Smush works out of the box with no complicated setup – just install and let it handle the rest. Compress images without losing quality Reduce image file size automatically while keeping your images sharp and clear. Smush is an easy-to-use image optimizer which let’s you compress images using both lossless and lossy compression, giving you the best balance of quality and performance without extra work. You can also compress images outside the media library using Directory Smush, making it easy to optimize images stored in theme folders, plugins, or other directories on your server. Lazy load images for faster pages Enable image lazy load across your site so images load only when needed. This image optimizer improves initial page speed and creates a smoother experience for visitors without extra configuration. Serve WebP and AVIF images automatically (PRO) Convert images to WebP and AVIF and serve them automatically to supported browsers. Smush helps you optimize images using next-gen formats to reduce file size and improve load times across your WordPress site. Deliver images faster with an Image CDN (PRO) Serve images through a global image CDN to reduce latency and improve load times for visitors around the world. 119 global CDN servers Up to 500 GB of bandwidth Faster image delivery based on visitor location Improved performance for image-heavy and high-traffic sites Automatically resize and fix image dimensions (PRO) Eliminate common PageSpeed warnings and improve layout stability with automatic image sizing. Smush dynamically resizes images to perfectly fit their containers, regardless of original size, helping fix the “Properly size images” warning in Google PageSpeed Insights. It also automatically adds missing width and height attributes to your images, improving rendering speed and reducing layout shifts. This helps you meet the “Ensure images have explicit width and height” recommendation without any manual work. Optimize your entire site, automatically Smush works across your whole site as a powerful image optimizer to optimize images as you upload them and maintain performance over time without manual work. Optimize images automatically on upload Compress images in bulk or individually Works with your existing media library No need to re-upload images Enable image lazy load across your site Convert images to WebP and AVIF Deliver images with an integrated image CDN Automatically resize and serve correctly sized images Optimize images outside the media library with Directory Smush Built for performance Smush improves page speed and overall performance by reducing image weight and improving how images are delivered. Reduce page load times Improve user experience Better performance for image-heavy pages Supports image lazy load and preload images (PRO) for faster perceived performance Works with your existing setup Smush is built to work with your current WordPress setup, including popular themes, page builders, and plugins. Compatible with Gutenberg, Elementor, WPBakery, and more Works with WooCommerce stores No need to change your workflow Easy to enable and configure Designed to be simple You don’t need to be a performance expert to optimize images with Smush image optimizer. Works out of the box Simple settings when you need them No technical knowledge required Safe to use on any site Why choose Smush? There are plenty of image optimization plugins, but Smush focuses on making it easy to optimize images, compress images, and improve performance without complexity. As a leading WordPress image optimizer, Smush gives you powerful optimization tools without the technical hassle. Trusted by over 1 million WordPress users Built specifically for WordPress Regular updates and improvements Backed by the WPMU DEV team Get started in minutes Install Smush, activate it, and start to compress images, optimize images, and enable image lazy load right away. This easy-to-use image optimizer helps most sites see improvements immediately without changing how they upload or manage images. About Us WPMU DEV is a premium supplier of quality WordPress plugins, services and support. Learn more here: https://wpmudev.com/ Don’t forget to stay up to date on everything WordPress from the Internet’s number one resource: WPMU DEV Blog Hey, one more thing… we hope you enjoy our free offerings as much as we’ve loved making them for you! Contact and Credits Originally written by Alex Dunae at Dialect (dialect.ca, e-mail ‘alex’ at ‘dialect dot ca’), 2008-11.