Facilitated Routines vs Manceppo B2B Marketing Hub

Facilitated Routines brings together useful routines for sites that publish a lot of content. * Technical SEO automation * Identify and remove broken links with one click * Renames the featured image file to the title slug when publishing or updating. * Bulk renames featured images. * Cleans unused media with protection for site logo and icon. * Finds posts without featured image and lists with edit link. * Finds and removes broken images in content and featured images. * Generates WebP versions when possible. * WordPress adjustments with checkboxes: hide version, disable heartbeat, embeds, shortlink, dashicons on front, XML-RPC, feeds, global styles, emojis and more. * Security tab to write .htaccess in uploads, wp-content and wp-includes and remove default readme * Sitemap generation for posts, pages, custom post types, authors and news with automatic updates * Easy edit robots.txt, ads.txt and llms.txt * Track bots and AI access * Find pages without internal or external links

With the Manceppo B2B Marketing Hub plugin you can connect your WordPress website to your Manceppo account and start to build your custom small business B2B marketing stack, based on the tools you love. This plugin will enable you to build landing pages with our form builder, track visitor behavior and add lead scores. By connecting MailChimp, Google Analytics, LinkedIn and Pipedrive you unleash a complete marketing stack as alternative to expensive Marketing Automation solutions. Connecting WordPress to Manceppo By installing the Manceppo plugin and connecting to your Manceppo account, you will open up Marketing Automation functionality. The connection enables you to: Create landing pages with forms for downloads Track visitor behavior across your website Search and select lead profiles to view or export Build a lead score based on behavior and profile criteria Trigger email workflows in other connected tools like MailChimp Read the full instruction on how to connect WordPress and Manceppo here here. Connecting Manceppo to Mailchimp By connecting Manceppo to MailChimp you will open up nurturing functionality. The connection enables you to: Add newsletter subscriptions to your WordPress call-to-action forms Trigger Automation workflows in MailChimp based on behavior on WordPress Sync MailChimp Audience data to build a 360 view of your contacts across your tools Build a lead score based on activity in emails, on your website and across other tools Read the full instruction on how to connect Mailchimp and Manceppo here. Configure scoring rules To determine the sales readiness of leads, Manceppo offers lead scoring functionality on both behavior and profile criteria. Lead scoring is a way to measure the likeliness of a commercial opportunity for a potential customer. The lead scoring features in Manceppo include: Demographic (or explicit) scores based on specific profile characteristics that are generally available. Think of insight about buying authority, position or company size. Activity (or implicit) scores based on lead behavior such as website visits, email opens and white paper downloads. Multiple lead scores: when you sell multiple products or services, let’s say both CRM and ERP systems, Manceppo allows you to set up a lead score per product line or, even better, per area of interest. To set up lead scores in Manceppo to MailChimp, just follow these 3 steps here. Manceppo features Manceppo features include: Create landing pages with forms for downloads Track visitor behavior across your website Search and select lead profiles to view or export Build a lead score based on behavior and profile criteria Trigger email workflows in other connected tools like MailChimp Add newsletter subscriptions to your WordPress call-to-action forms Trigger Automation workflows in MailChimp based on behavior on WordPress Sync MailChimp Audience data to build a 360 view of your contacts across your tools Build a lead score based on activity in emails, on your website and across other tools