Pixel Cat – Conversion Pixel Manager vs PixelFlow

Facebook Pixel For WordPress Made Easy Pixel Cat – Conversion Pixel Manager (formerly known as “Facebook Conversion Pixel”) lets you add a Facebook(Meta) Pixel and Conversions API or Google Analytics Pixel to your site in a matter of minutes. From Facebook Retargeting to conversion tracking, this free plugin makes setting up your Facebook and Google Analytics Pixel a breeze. Run Better Facebook Ad Campaigns Using Pixel Cat, you can track Facebook and Google Conversions and build powerful retargeting audiences. Track Facebook Conversions Send conversion events (including the exact amount and currency) to Facebook to Google, so you can track, improve and automatically optimize your ad campaigns. Build Powerful Retargeting Audiences Pixel Cat lets you send granular events (blog posts read, products viewed, …) to Facebook and Google, so you can build insanely effective retargeting audiences. Conversions API Pixel Cat has a quick and easy Conversions API that will have you running server side tracking in no time. Upgrading from the Old Facebook Conversion pixel? This plugin used to be called Facebook Conversion Pixel and was updated to work with the new Facebook Pixel. Facebook has deprecated the old Facebook Conversion Pixel in favor of the new pixel, so we highly recommend migrating. Wondering how to migrate from the old Facebook Conversion Pixel to the new Facebook Pixel? Read this blog post: How to Migrate to the new Facebook Pixel How Pixel Cat helps you run better ads Our Facebook Pixel manager – Pixel Cat – comes with everything you need to run successful Facebook and Google ads. This plugin lets you easily add the new Facebook Pixel, Conversions API or Google Analytics Pixel to your WordPress site with ease, so you can track conversions and create retargeting audiences. >> For more details & screnshots, head over to our website > For more details & screnshots, head over to our website > Learn more about Pixel Cat Premium here Facebook Pixel Manager. Is Pixel Cat – Conversion Pixel Manager easy to translate? Yes. Pixel Cat – Facebook Pixel Cat is fully translateable. Please let us know if you’re interested in contributing. Do you integrate with WooCommerce Yes, our our pro plugin makes setting up a Facebook Pixel WooCommerce integration a breeze. Not only that, Pixel Cat Premium lets you create a Facebook Product Catalog for WooCommerce. Click here to learn more. What is a Facebook Pixel and how does it help my business? Please read this guide: Facebook Pixel WordPress Installation & Best Practices: The Definitive Guide. Selling on Amazon? Read this. —The Fatcat Apps Team

Stop losing 30-50% of your WooCommerce conversions to iOS restrictions and ad blockers. PixelFlow is the no-code solution for implementing Meta’s Conversions API on WooCommerce – so your ads finally get the data they need to optimize. No more missing sales or conversions in Facebook ads manager See every single event and where it came from down to the campaign, adset and ad No for developers, Google Tags Manager or expensive solution Why PixelFlow? Most server-side tracking solutions are built for developers or enterprise teams. They require complex setups, expensive consultants, or per-event pricing that spirals out of control. PixelFlow is different: No developer needed — install plugin, click enable and you’re DONE. Unlimited event tracking — flat monthly pricing, no per-event fees or surprise charges Set up in minutes — not days or weeks What You Get Recover lost conversions that browser-based tracking misses Improve Event Match Quality scores for better ad targeting and lower CPAs Track WooCommerce events automatically — Add to Cart, Checkout, Purchase Real-time event monitoring — see exactly what’s being sent to Meta Works alongside your existing Pixel — CAPI supplements browser tracking, it doesn’t replace it. PixelFlow automatically loads both your pixel & CAPI for you for perfect event. deduplication and more coverage. Why Server-Side Tracking Matters Since iOS 14, Meta’s browser-based Pixel misses up to half your conversions. Ad blockers make it worse. When Meta doesn’t receive your conversion data, it can’t optimize your campaigns — so you pay more for worse results. PixelFlow sends events directly from your server to Meta, bypassing ad blockers and privacy restrictions entirely. Your ads get complete data. Your ROAS improves. Built for WooCommerce When WooCommerce is active, PixelFlow automatically tracks: Add to Cart — with product name, price, and quantity Initiate Checkout — captures cart totals Purchase — full order data including revenue No manual setup. No custom code. Works instantly. Additional options: Exclude free products from tracking Exclude admins and specific user roles Control which events fire and when Not Using WooCommerce? We’ve Got You Covered. Running a WordPress site without an online store? PixelFlow works for you too without the need for a plugin. Learn more at PixelFlow Privacy Policy PixelFlow integrates with Meta’s Conversions API to track customer actions on your website (when configured). This may include: Page views Product interactions Purchase events Form submissions All data is processed according to Meta’s privacy policies and your local privacy regulations. Please ensure you have appropriate user consent mechanisms in place if required by law (e.g., GDPR, CCPA). For more information: * PixelFlow Privacy Policy * Meta Business Tools Additional Information Links: * PixelFlow Website * Documentation * Event Classes Reference * Support Requirements: * WordPress 5.0 or higher * PHP 7.4 or higher * WooCommerce 4.0+ (optional, for e-commerce features) Developer Resources: * The plugin is developer-friendly with filters and hooks * Custom event tracking can be implemented using PixelFlow classes * Compatible with custom WooCommerce themes * GitHub Repository – feel free to contribute or report issues