Virfice – Self-hosted vs Optinmate

Virfice is a self-hosted email marketing solution built exclusively for WordPress. There is no lock-in, no per-subscriber pricing, and no artificial sending limits. Your data stays on your server. Your audience remains fully yours. You get complete ownership, control, and flexibility to grow without restrictions. 🚀 Get Virfice Pro 📄 Documentation Feature Highlights 🎨 Advanced email builder with reusable sections 🗂️ Audience segmentation using lists and tags 🎯 Targeted campaigns with include/exclude filtering ⏰ Send instantly or schedule campaigns for later 🔁 Resend campaigns to non-openers 📊 Track opens, clicks, bounces, and delivery status 🧲 Built-in lead capture forms (no extra plugins required) 📦 Ready-made templates and reusable blocks 🤖 Event-based automation workflows 🛍️ WooCommerce-triggered emails (purchase, cart, customer actions) 🧾 Fully branded transactional and system emails ✉️ Built-in SMTP configuration (no additional SMTP plugin needed) 🔒 No lock-in and no per-subscriber pricing 🚀 Unlimited sending (based on your SMTP provider limits) 📧 Customize WooCommerce transaction emails 🗂️ Manage all default WooCommerce emails and WordPress system emails ✉️ Email Builder Create high-converting emails with a powerful visual builder built directly into WordPress. Personalize content dynamically, control global brand styles, and reuse sections to design faster while keeping every email consistent and professional. 🎯 Campaigns Segment your audience using lists and tags. Include or exclude subscribers, schedule emails or send instantly, and resend to non-openers to maximize engagement. 📊 Analytics & Tracking Track delivery, opens, clicks, bounces, and failures in one centralized dashboard. Compare campaign results and continuously optimize your email strategy. 🧲 Built-In Forms Grow your list with customizable, mobile-optimized forms — no extra plugins required. Capture leads directly inside WordPress and build an audience you fully own. 📦 Premade Templates Launch faster with professionally designed templates and reusable content blocks. Fully customize everything to match your brand. 🤖 Automation == coming soon Create event-based workflows triggered by subscriptions, purchases, tags, or abandoned carts. Deliver perfectly timed sequences that nurture, convert, and retain customers automatically. 🧾 Transactional & System Emails Get WordPress system emails and WooCommerce transaction emails all in one place ✉️ Built-In SMTP Configuration Connect your preferred SMTP service directly inside Virfice. Authenticate, test, and send emails without installing additional SMTP plugins. Customize the WordPress system and WooCommerce transaction emails 🆕 New Account Email – Customize new account email sent to customers when they create a new account on the website. 🔒 Reset Password Email – Customize reset password email sent to customers when they request a password reset. 📦 New Order Email – Customize new order email sent to the store admin when a new order is placed. ❌ Cancelled Order Email – Customize canceled order email sent to the store admin if an order is canceled. ⚠️ Failed Order Email – Customize failed order email sent to the store admin when an order fails. 🕒 Order On-Hold Email – Customize order on-hold email sent to customers when their order is on hold. 🔄 Order Processing Email – Customize order processing email sent to customers after their order is paid and processed. ✅ Order Completed Email – Customize order complete email sent to customers when their order is marked complete. 💸 Order Refunded Email – Customize order refunded email sent to customers if their order is refunded. 📄 Customer Invoice Email – Customize customer invoice email sent to customers, containing order information and payment links when applicable. 📝 Customer Note Email – Customize customer note email sent to customers when a note is added to their order by the admin. How to use Virfice Using Virfice is straightforward. No coding or extra technical skill is required. Install the plugin and activate it. Head to your WordPress dashboard → Virfice and start designing emails, launching campaigns, and customizing WordPress system and WooCommerce emails — all from one powerful dashboard.

Convert More Visitors Into Customers, Subscribers and Social Fans When your visitors land on your store, the biggest challenge is to keep their interest and convert them from simple visitors into customers, subscribers and social followers. OptinMate lets you create beautiful and and engaging popups, slide-ins and sticky bars that greatly increase your store’s conversions and perfectly fit your store’s theme and aesthetics. Recover Abandoning Visitors Before They Leave Your Store OptinMate tracks the visitor’s behavior on your website and allows you to prompt them with a message right before they leave your store. This is a second chance to convert your visitors into email subscribers or paying customers with a coupon or a special offer, allowing you to get the most out of your marketing efforts Different Message Types Modal Popups Slide-ins Sticky Bars Sticky bars are proven to convert very well on many popular websites. Multiple Smart Trigger Events Timing is crucial when showing a popup. It can either improve or ruin the user experience. It is therefore very important to carefully choose the time your popup is going to be displayed. To ensure a great experience for your visitors, OptinMate gives you full control over when to show your popup, slide-in or sticky bar. On Exit Intent On Page Load On Page Scroll When User is Inactive On Click Handcrafted and Tested High Converting designs OptinMate comes with a wide range of premium quality templates that have been split tested for maximum conversion rates. You can pick any of the templates, modify its text and style to needs and you’re all set. Works With Services You Already Use And Love Connect with your favorite email service provider and CRM. See the list on the sidebar. Multiple Form Fields OptinMate form builder supports multiple fields & option to synchronizing it with the fields in the third party software you choose to integrate with. No Need to Touch the Code Everything is ridiculously easy to set up in just a few clicks. We’ve done all the coding for you. Audience Targeting & Segmentation Target specific segments of your audience with unique offers to match their interests. You can segment your visitors by visited page, geolocation, device type or referring site. Track Your Results With Realtime Analytics Get real-time graphical overview & firm analysis of number of clicks, unique views & conversions. With meaningful analytical insights, you can easily understand what is working for your business. Now you can think of actionable ideas and make data-driven decisions to increase your revenue. A/B Split Testing Because great marketing is all about testing, you can split test different ideas to find out which one works best. Integrates with MailChimp, ConvertKit, GetResponse, iContact, Klaviyo, Sendlane