ELEX WooCommerce Role Based Pricing vs Wholesale for WooCommerce

Are you looking for a solution to offer role based pricing on your WooCommerce store? Still struggling to setup WooCommerce wholesale pricing? Here’s the most effective Role based WooCommerce plugin that solves your exact pricing issues. ELEX WooCommerce Role Based Pricing plugin offers comprehensive solution to replace the Add-to-Cart button with a custom button on product page and shop page. If you wish to redirect your customers to another site for specific products, you can set a custom URL for custom button on shop page. You can also set discounts or markup prices for product categories based on customer user role. You can adjust product prices for individual WooCommerce users as well. Features WooCommerce Role based pricing WooCommerce Cateogry Pricing WooCommerce Wholesale Pricing WooCommerce Customer Specific Pricing WooCommerce Request a Quote Supports Simple Products Add or Remove WooCommerce & WordPress User roles Few of the Use Cases Remove Add-to-Cart button for for guest users, as well as for desired user roles. Replace Add-to-Cart button with a custom button for guest users and desired user roles. Hide product prices for guest users as well as desired user roles. Redirect product page to third-party or affiliate sites, by assigning a custom URL for products on shop page. For WooCommerce role based pricing, setup overall, as well as role based price adjustments. Configure role based pricing in terms of amount or percentage value. Price adjustments can be configured on top of regular price or role based price. Create custom user roles. The created user role(s) will be limited to the plugin. Easily Configure Role-based Wholesale Pricing. Premium Version Features For complete list of latest features and details, please visit ELEX WooCommerce Catalog Mode, Wholesale & Role Based Pricing premium version product page. WooCommerce Role based pricing for Simple, Variable & Grouped Products. WooCommerce Cateogry Pricing for Simple, Variable & Grouped Products. WooCommerce Wholesale Pricing for Simple, Variable & Grouped Products. WooCommerce Customer Specific Pricing for Simple, Variable & Grouped Products. WooCommerce Request a Quote for Simple, Variable & Grouped Products. Role-Based WooCommerce Sales Tax Options. WooCommerce Catalog Mode. Set up Role based pricing for Simple & Variable Products on respective product pages. Option to apply Discount/Markup only on Sale Price. Hide individual products for various user roles. More customization options on individual product pages. Enable WooCommerce Catalog Mode. WordPress Multilingual (WPML) Support. Timely compatibility updates and bug fixes. Premium Support! WooCommerce Catalog Mode, Wholesale & Role Based Pricing (Premium ) – Walkthrough Video How WooCommerce role based pricing boosts your store? Your business may involve different dynamics. You may have different types of users like retailers and wholesellers, involving several premium and loyal customers. You may have different pricing strategy for these users. For this, you can define customer groups based on WooCommerce user roles, and appreciate their loyalty by offering them custom offers and discounts. You could even overall custom price or tune up prices at product level. Different customer groups may need different level of access to your WooCommerce store. Hence, it would be applicable for you to compose a dynamic shopping experience to different types of users. How effective is WooCommerce Wholesale pricing? There is no question that, wholesale pricing are relatively lower than retail prices. So how do you make the best use of wholesale business? Simple put, for WooCommerce wholesale pricing, your strategy should involve offering bulk orders, and setting a minimum quantity for the products to be purchased. An important aspect here is to offer products at a competitive price, without running into losses. A custom shopping environment is essential for such users. You can configure price adjustments, if a wholeseller purchases a very large quantity of products. Some offer may require price adjustment at product level. Hence, you should be able to achieve such scenarios in WooCommerce wholesale pricing. About ELEXtensions We are a group of WordPress and WooCommerce enthusiasts with a vision to solve genuine problems related to WordPress & WooCommerce stores.

Wholesale for WooCommerce is a WooCommerce wholesale plugin that lets you run retail (B2C) and B2B wholesale from a single store, no second website, no separate checkout. Add wholesale prices to simple and variable products, create quantity-based tiered pricing, and onboard wholesale buyers through a dedicated registration form, all from your existing WooCommerce dashboard. Whether you’re searching for a WooCommerce wholesale prices plugin, a WooCommerce B2B plugin, or a simple way to add bulk pricing and a wholesaler role to your store, this free plugin gets a working wholesale setup running in minutes. 🔍 Live Demo | 📄 Documentation | ⭐ Get Pro Why Store Owners Choose This WooCommerce Wholesale Plugin One store, two audiences. Sell retail and wholesale from the same WooCommerce install with no duplicate catalog. Wholesale pricing that just works. Set fixed or percentage-based wholesale prices at the product or variation level in a couple of clicks. Reward bulk buyers automatically. Quantity-based tiered pricing gives wholesale customers a built-in reason to order more. Control who sees what. Wholesale prices stay hidden from guests and retail shoppers, visible only to approved, logged-in wholesaler-role customers. Real wholesale onboarding. A dedicated wholesale registration form with auto or manual approval turns interested buyers into approved wholesale accounts. Built to scale. REST API access and HPOS (High-Performance Order Storage) compatibility keep the plugin fast as wholesale orders grow. Key Features (Free Version) Wholesale Pricing — Set fixed or percentage-based wholesale prices on any product and product variation. Wholesale prices are only visible to logged-in wholesaler-role customers. Tiered Pricing — Create quantity-based discount tiers. Encourage bulk orders with automatic price breaks as customers add more to their cart. Wholesale Registration Form — Customers submit a registration request to become a wholesaler. Auto-approve or manually review each request. Email notifications keep users informed at every step. REST API — Manage wholesale products, prices, and user roles programmatically. Integrate with external services and automate wholesale operations. HPOS Compatible — Optimized for WooCommerce High-Performance Order Storage. Faster order processing and improved database efficiency. Hide Retail Prices — Optionally hide retail prices from guest users or non-wholesale customers. Control exactly who sees what on your store. Save Price Display — Show customers how much they’re saving with a discount amount displayed alongside the wholesale price. Mobile Optimized — Fully responsive. Wholesale pricing and registration work seamlessly on mobile devices. Translation Ready — .PO/.MO file support. Customize all frontend labels to match your language and brand. Feature List Add fixed or percentage wholesale prices to products Add wholesale prices to product variations (simple & variable) Tiered pricing with quantity-based discounts Wholesale prices visible only to Wholesaler-role customers Display discount/save amount alongside product price Wholesale user registration form with auto/manual approval Email notifications for registration requests Hide retail prices from non-wholesale users REST API for managing wholesale products and user roles HPOS (High-Performance Order Storage) compatible Mobile responsive and translation ready Who Is This Wholesale Plugin For? Manufacturers & suppliers who want a B2B wholesale price list buyers can order from directly Distributors & resellers who need quantity-based bulk pricing Retailers adding a wholesale program to an existing WooCommerce store Food, beauty, health & FMCG brands offering exclusive rates to salons, cafes, or retail partners Print, custom & made-to-order businesses that need role-based wholesale pricing Upgrade to Wholesale for WooCommerce Pro The free version gets your wholesale pricing, tiered discounts, and wholesaler registration up and running. Wholesale for WooCommerce Pro turns that foundation into a complete AI-powered B2B ecommerce platform for stores that need multiple buyer tiers, quote-based selling, and deeper control over pricing, tax, shipping, and access. Flagship Pro features: AI Assistant for B2B Store Management — Manage wholesale pricing, roles, registrations, products, and quotes using plain-language prompts, with Suggest Only, Apply After Approval, or Auto Apply permission modes. Product Table for Bulk Ordering — Let B2B buyers search, filter, compare, and add multiple products to cart from one table-based page, with optional one-page checkout and a mini cart. Request a Quote (RFQ) — Buyers add products to a quote basket, submit their own offered price, receive a downloadable quote PDF, and convert accepted quotes straight into an order. Unlimited Wholesale User Roles — Create as many buyer tiers as you need (Wholesaler, Distributor, Reseller, VIP Buyer), each with its own pricing, tax rules, shipping, and payment options. Advanced Tiered & Cart Discounts — Global, category, and product-level tiered pricing, plus cart-total discounts that reward larger orders automatically. Private Wholesale Store — Hide your entire catalog and pricing from retail visitors and require admin approval before buyers can log in and shop. Advanced Registration Form Builder — Drag-and-drop custom fields, Tax ID collection, file uploads, and reCAPTCHA spam protection on your wholesale sign-up form. Tax, Shipping & Payment Control by Role — Tax-exempt specific roles, restrict shipping methods and payment gateways per wholesale tier, and set minimum order quantity or subtotal rules. Wholesale Dashboard & Analytics — Track net/gross revenue, average order value, top customers, and order status from one B2B dashboard. CSV Import/Export — Bulk manage wholesale prices and products instead of editing them one by one. Requisition Lists, Backend Order Pricing & Subscription Support — Buyers save purchase lists for reorder, admins apply wholesale pricing on manually created orders, and recurring wholesale billing works via WooCommerce Subscriptions. See the full Pro feature comparison and upgrade → Compatibility Wholesale for WooCommerce works alongside the plugins you already use, including WooCommerce Cart & Checkout Blocks, HPOS, WPML, and Loco Translate. Pro adds deeper integrations with Currency Switcher, B2B Invoice Payment, Bulk Order Form, Sales Agent, and WooCommerce Subscriptions.