eCommerce Analytics for Easy Digital Downloads vs Metrics Query

Send the Easy Digital Downloads events to Google Analytics (GA4). I tried a few plugins in the past to do this, but it never really worked for me, so I decided to work on my own. It works perfectly in my case but you might encounter issues with your setup; in this case, let’s make it better together 🙂 Events It currently supports ‘view_item’, ‘add_to_cart’, ‘removed_from_cart’, ‘begin_checkout’ and ‘purchase’. The ‘view_item’ event is fired when the different options of prices are being displayed (only once per visitor/session and per download). I prevent the plugin from sending the ‘view_item’ event more than once per download, even though the page is reloaded. Important Remarks In my case, with EDD, the ‘add_to_cart’ and ‘begin_checkout’ happen at the same time, because I don’t use Add To Cart, but directly a Purchase button. I haven’t tested this plugin with Add To Cart. My implementation is based on my usage and therefore open to ideas, so don’t hesitate to reach me!

This Google Analytics for WordPress plugin enables you to track your site using the latest Google Analytics tracking code and allows you to view key Google Analytics stats in your WordPress install. In addition to a set of general Google Analytics stats, in-depth Page reports and in-depth Post reports allow further segmentation of your analytics data, providing performance details for each post or page from your website. The Google Analytics tracking code is fully customizable through options and hooks, allowing advanced data collection like custom dimensions and events. Credits This plugin forked from Google Analytics Dashboard for WP Created by Alin Marcu and forked by Yehuda Hassine Google Analytics Real-Time Stats Google Analytics reports, in real-time, in your dashboard screen: Real-time number of visitors Real-time acquisition channels Real-time traffic sources details Google Analytics Reports The Google Analytics reports you need, on your dashboard, in your All Posts and All Pages screens, and on site’s frontend: Sessions, organic searches, page views, bounce rate analytics stats Locations, pages, referrers, keywords, 404 errors analytics stats Traffic channels, social networks, traffic mediums, search engines analytics stats Device categories, browsers, operating systems, screen resolutions, mobile brands analytics stats In addition, you can control who can view specific Google Analytics reports by setting permissions based on user roles. Google Analytics Tracking Installs the latest Google Analytics tracking code and allows full code customization: Universal Google Analytics (analytics.js) tracking code Global Site Tag (gtag.js) tracking code Enhanced link attribution Remarketing, demographics and interests tracking Page Speed sampling rate control User sampling rate control Cross domain tracking Exclude user roles from tracking Accelerated Mobile Pages (AMP) support for Google Analytics Ecommerce support for Google Analytics User privacy oriented features: IP address anonymization option to follow Do Not Track (DNT) sent by browsers support for user tracking opt-out Google Analytics Dashboard for WP enables you to easily track events like: Downloads Emails Outbound links Affiliate links Fragment identifiers Telephone Page Scrolling Depth Custom event categories, actions and labels using annotated HTML elements With Google Analytics Dashboard for WP you can use custom dimensions to track: Authors Publication year Publication month Categories Tags User engagement Actions and filters are available for further Google Analytics tracking code customization. Google Tag Manager Tracking As an alternative to Google Analytics tracking code, you can use Google Tag Manager for tracking: Google Tag Manager code Data Layer variables: authors, publication year, publication month, categories, tags, user type Exclude user roles from tracking Accelerated Mobile Pages (AMP) support for Google Tag Manager Accelerated Mobile Pages (AMP) features Google Tag Manager basic tracking Google Analytics basic tracking Automatically removes amp/ from Google Analytics tracking page URL Scrolling depth tracking Custom dimensions tracking User sampling rate control Form submit tracking File downloads tracking Affiliate links tracking Hashmarks, outbound links, telephones and e-mails tracking Custom event categories, actions and labels using annotated HTML elements Google Analytics Dashboard for WP on Multisite This plugin is fully compatible with multisite network installs, allowing three setup modes: Mode 1: network activated using multiple Google Analytics accounts Mode 2: network activated using a single Google Analytics account Mode 3: network deactivated using multiple Google Analytics accounts Localization You can translate Metrics Query on translate.wordpress.org.