Side-by-side comparison · 24 data points
Make SMTP email sending and delivery easy. Configure Gmail, Outlook, Brevo, SendGrid, Mailgun, SendLayer or connect to any SMTP server.
| Easy WP SMTP – WordPress SMTP and | WP Mailto Links – Protect | |
|---|---|---|
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Protect & encode email addresses safely from spambots & spamming. Easy to use - encodes emails out-of-the-box.
| Metric | Easy WP SMTP – WordPress SMTP and Email Logs: Gmail, Office 365, Outlook, Custom SMTP, and more | WP Mailto Links – Protect Email Addresses |
|---|---|---|
| Rating | 4.6 ★ | 4.6 ★ |
| Total reviews | ★ 698 | 33 |
| Active installs | 500,000+ | — |
| Free plan | — | — |
| Built for Shopify | — | — |
Easy WP SMTP – WordPress SMTP and Email Logs: Gmail, Office 365, Outlook, Custom SMTP, and more and WP Mailto Links – Protect Email Addresses are evenly matched on rating (4.6★ vs 4.6★) — the differentiator comes down to pricing fit, feature breadth, and which app's interaction pattern suits your team's workflow. Easy WP SMTP – WordPress SMTP and Email Logs: Gmail, Office 365, Outlook, Custom SMTP, and more has the larger user base (698 reviews vs 33), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. WP Mailto Links – Protect Email Addresses's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat. Recommended evaluation path: install both apps' free tiers (where available) and run them in parallel on a small cohort of orders for 7-14 days before committing. The data tables below show the per-feature breakdown — for most merchants the deciding factor will be a single integration or workflow detail that's hard to compare from listing pages alone. This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical WordPress Plugin Directory listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: Easy WP SMTP – WordPress SMTP and Email Logs: Gmail, Office 365, Outlook, Custom SMTP, and more audit • WP Mailto Links – Protect Email Addresses audit
| Keyword | Easy WP SMTP – WordPress SMTP and | WP Mailto Links – Protect |
|---|---|---|
| custom form | #384 | Not ranked |
Easy WP SMTP – WordPress SMTP and Email Logs: Gmail, Office 365, Outlook, Custom SMTP, and more (4.6★, 698 reviews) and WP Mailto Links – Protect Email Addresses (4.6★, 33 reviews) are essentially tied on rating. Look at review velocity and individual reviewer quotes — both visible on each app's detail page — to differentiate.
It depends on what you're optimizing for. Easy WP SMTP – WordPress SMTP and Email Logs: Gmail, Office 365, Outlook, Custom SMTP, and more fits better if you prioritize broader integrations; WP Mailto Links – Protect Email Addresses is the call if you need the larger user base. Read both apps' detail pages on AppRanks for the full feature breakdown, install counts, and recent listing changes.
Both apps are one-click installs from the WordPress Plugin Directory marketplace. Easy WP SMTP – WordPress SMTP and Email Logs: Gmail, Office 365, Outlook, Custom SMTP, and more has more onboarding documentation maturity (698 reviews vs 33), which usually translates to better-tested setup wizards and quicker time-to-value. AppRanks doesn't measure setup time directly — read the recent reviews on each app's detail page for merchant-reported install experience.
Easy WP SMTP – WordPress SMTP and Email Logs: Gmail, Office 365, Outlook, Custom SMTP, and more typically suits early-stage and growth-mode stores based on its review-base composition (698 reviews). WP Mailto Links – Protect Email Addresses aligns more with early-stage and growth-mode stores (33 reviews). Larger review bases generally mean the app has been load-tested at scale — relevant if you're processing high order volume or handling enterprise compliance requirements.
Migration support varies by app and category. Easy WP SMTP – WordPress SMTP and Email Logs: Gmail, Office 365, Outlook, Custom SMTP, and more and WP Mailto Links – Protect Email Addresses both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from WP Mailto Links – Protect Email Addresses" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.