Easy Optimizer – PageSpeed, Cache & Core Web Vitals (Unused CSS, Delay JS, Lazy Load) vs SpinupWP

Speed up your WordPress site and improve your Google PageSpeed score from a single dashboard. Easy Optimizer is a free, all-in-one performance plugin that can replace the 3–5 separate speed plugins most sites run today — page caching, unused-CSS removal, JavaScript delay/defer, image lazy loading, LCP preloading, WebP/AVIF delivery and more — to help you pass Core Web Vitals: Largest Contentful Paint (LCP), Cumulative Layout Shift (CLS) and Interaction to Next Paint (INP). It runs on Apache, Nginx, LiteSpeed and OpenLiteSpeed, and is fully WooCommerce-aware. One cache plugin, one dashboard, no premium upsells for core features. Prefer to keep your current cache plugin? Turn off the modules that overlap and use only the tools you want (see the FAQ). Every toggle maps to a specific Google Lighthouse recommendation — enable it, save, and your Core Web Vitals improve immediately. Features you don’t enable never touch your page load or your admin. Core Features Full Page Caching: Serve static HTML with sub-millisecond TTFB, with separate mobile and desktop caches and automatic sitemap-based preloading that warms your pages in the background. Compression & Browser Caching: Turn on Gzip or Brotli text compression and long-lived browser-cache (Expires) headers to shrink transfer size and stop repeat visitors re-downloading the same assets — resolving Lighthouse’s “Enable text compression” and “Serve static assets with an efficient cache policy”. Redis Object Cache: Add a persistent object cache that keeps repeated database and option lookups in Redis, cutting MySQL load on dynamic, logged-in and WooCommerce pages. Works with Relay, PhpRedis or the bundled Predis client (no PHP extension required) and reads your host’s WP_REDIS_* constants automatically. It defers to any object-cache drop-in already installed instead of overwriting it, never edits wp-config.php, and includes a one-click flush plus a live status panel (connection, memory, Redis version). Remove Unused CSS: Fix Lighthouse’s “Reduce unused CSS” by serving a slim, per-page-type stylesheet — eliminating render-blocking CSS and lifting your LCP. A built-in fail-safe keeps your original styles until a valid stylesheet is generated, so pages never render unstyled. Minify CSS & JavaScript: Strip comments and whitespace from your local CSS and JS files, caching each minified file on disk so it is processed only once. Already-minified files are skipped, and relative url()/@import paths are rewritten so assets keep resolving. Works independently of Remove Unused CSS and Delay JS. Delay & Defer JavaScript: Cut Total Blocking Time and improve INP by delaying script execution until user interaction, or by deferring scripts natively. jQuery is excluded by default, and you can exclude any script that needs to run early. Smart Lazy Loading: Defer offscreen images, iframes, videos and CSS background images, and add missing width/height attributes to prevent layout shift (CLS). Automatic LCP Preload: Detect each page’s Largest Contentful Paint image and preload it — including responsive srcset, and CSS background heroes — stored per URL so every page preloads its own correct hero for faster visual loading. Image CDN (WebP & AVIF): Rewrite your image URLs to a global CDN that serves modern WebP/AVIF formats and every responsive size, addressing Lighthouse’s “Serve images in next-gen formats”. Optional and off until you enable it. Prefetch Pages: Pre-fetch links as visitors hover — with rate limiting and automatic back-off on a struggling server — making navigation feel like an instant single-page app. Font Optimization: Add font-display: swap so text stays visible during webfont loads, with optional per-device font preloading learned from a lightweight beacon. Bloat Removal: 15 independent toggles to safely switch off unused WordPress core scripts and features (emojis, embeds, XML-RPC, jQuery Migrate, Dashicons, Block Library CSS and more). Database Cleanup & Optimization: Schedule cleanups of revisions, auto-drafts, trashed posts, spam and transients — each with a pre-cleanup snapshot so you can restore safely. The built-in Autoload Health auditor finds the heaviest autoloaded options and lets you switch off the ones you don’t need, directly resolving the Site Health warning “Autoloaded options could affect performance.” Heartbeat & Cron Manager: Limit WordPress Heartbeat frequency and throttle WP-Cron from the dashboard (no wp-config.php edits), and view, run or delete scheduled cron events. Cloudflare Integration: Purge your Cloudflare edge cache (tag-based or full zone) whenever the page cache clears, and test your API connection instantly without saving credentials first. Hosting Integrations: Detect your environment and purge server-level cache on managed hosts including Kinsta, WP Engine, SiteGround, Cloudways, GridPane, RunCloud, SpinupWP, Rocket.net and WordPress.com. Accessibility & SEO Fixes: Resolve common Lighthouse accessibility warnings in real time — missing form labels, ARIA names, iframe titles and un-crawlable links — without editing your theme. PageSpeed Speed Test: Run a Google PageSpeed test from your dashboard and compare your score with and without Easy Optimizer, for both mobile and desktop, including Core Web Vitals (LCP, CLS, INP). Works out of the box, or add your own free Google API key for unlimited tests. Debug Issues Panel: If a page ever looks wrong, switch individual optimizations off for a single page load and find the cause in a couple of clicks — no settings changed, no cache cleared, and no private browsing window needed. It tells you which feature caused it and takes you straight to the exclusion field that makes the fix permanent. Find Slow Plugins & Themes (Backend Analyzer): Profile any page or your admin area on demand to see exactly which plugins, themes and database queries take the most time — so you can pinpoint what is slowing your site down. Nothing runs for real visitors, so there is no added overhead. PageSpeed Insights & Lighthouse Recommendations Addressed Lighthouse 13 renamed and merged many performance audits. Where the name changed, the previous wording is shown in brackets so you can match either against your report. Performance Render blocking requests (was: Eliminate render-blocking resources) Reduce unused CSS Minimize main-thread work Improve image delivery (was: Serve images in next-gen formats / Properly size images) Layout shift culprits (was: Image elements do not have explicit width and height) LCP request discovery (was: Preload Largest Contentful Paint image) Font display (was: Ensure text remains visible during webfont load) Use efficient cache lifetimes (was: Serve static assets with an efficient cache policy) Document request latency (was: Enable text compression / Reduce server response time) Network dependency tree (was: Preconnect to required origins) Accessibility Form elements do not have associated labels Links do not have a discernible name Buttons do not have an accessible name [user-scalable=”no”] in viewport or [maximum-scale] < 5 Frame or iframe elements do not have a title ARIA progressbar elements do not have accessible names Some elements have a [tabindex] value greater than 0 Image elements do not have [alt] attributes SEO Links are not crawlable Image elements do not have [alt] attributes. Works With Your Setup WordPress & PHP: WP 6.4+ and PHP 7.4+ Web Servers: Apache, Nginx, LiteSpeed, OpenLiteSpeed WooCommerce: Fully compatible. Cart, checkout, and my-account pages are automatically excluded from caching and optimization to protect the purchase flow. Page Builders: Elementor, Beaver Builder, Divi, Gutenberg, Bricks, Oxygen, Breakdance. A Free Alternative to Premium Speed Plugins Easy Optimizer is a genuine free alternative to paid performance plugins such as WP Rocket, FlyingPress and Perfmatters: page caching, Remove Unused CSS, Delay/Defer JavaScript, LCP preload, lazy load, Cloudflare and hosting-cache purging, database cleanup and the Backend Analyzer are all included, with no premium-locked features and no upsells. Run it as a complete all-in-one, or use just the tools you need alongside your existing setup — the only rule is to never run two of the same optimization (especially two page caches) at once. External Services Each service below is optional and used only for the feature noted. FluxPress Adaptive Images (optional, paid) — with Smart Images connected, your public image URLs are rewritten to your CDN for WebP/AVIF conversion and resizing. Contacts fluxpress.io with your license key and site URL on connect and about hourly. Originals are never uploaded. Terms & Privacy FluxPress PageSpeed proxy — the default speed test; sends your public home URL so no Google API key is needed. Terms & Privacy Google PageSpeed Insights — if you use your own API key, your public home URL is sent to Google. Terms · Privacy Cloudflare API — if connected, purges your edge cache when the page cache clears; sends only the URLs and zone ID. Terms · Privacy FluxPress usage analytics — opt-in, off by default; non-personal data only (versions, theme, host, site URL). Terms & Privacy Privacy Easy Optimizer’s usage analytics are opt-in and disabled by default. When enabled, it sends the data listed under External Services over an encrypted connection. It never collects your email address, IP address, user data, or site content.

This plugin ensures that the SpinupWP page cache is cleared when your site’s content changes. Not using SpinupWP yet? Sign up here. SpinupWP is a modern server control panel that’s here to help you implement best practices for every server you spin up. Designed for WordPress. This companion plugin should be installed on sites created using SpinupWP to allow the page cache to be cleared when your site’s content changes. Not using SpinupWP yet? Sign up here. Any Provider We support DigitalOcean, Linode, AWS, and any other provider. If your server has an IP address, you can connect SpinupWP. It does need to be a fresh install of Ubuntu though. Latest & Greatest Software SpinupWP will install the latest stable versions of Nginx, PHP, MySQL/MariaDB, and Redis from the standard apt-get repos. No who-knows-what-they-did custom builds of packages. Disconnect from SpinupWP in the future and you can still keep your packages up-to-date with apt-get upgrade. Automatic Security Updates SpinupWP will configure your server to install security updates as soon as they are available to reduce the likelihood of a software vulnerability putting your server at risk. Free SSL/TLS Certificates Serving your site over HTTPS is essential these days, not only for security, but to take advantage of the performance improvements of HTTP/2 as well. When you add a site to SpinupWP, a free Let’s Encrypt SSL/TLS certificate will be acquired, installed, and configured for your site. And SpinupWP will handle certificate renewals as well, so you hardly need to think about certificates. Cache All the Things One of the keys to a great performing WordPress site is caching. All sites are set up with Redis object caching to greatly reduce database requests. And with the check of a box you can enable full-page caching to serve pages lightning fast without even hitting PHP. Git Push-to-Deploy Developers! Developers! Developers! Add a git repository to your SpinupWP site and simply push to master to deploy your code. GitHub, Bitbucket, or a custom git repo will work. You can also configure a build script to run some tasks on the server after deployment is complete. Error Logs WordPress doesn’t enable error logging by default. Probably because the log is saved to a publicly accessible directory and can quickly balloon to take up a lot of hard drive space. SpinupWP enables error logs by default but stores them in a safe place and makes sure they’re rotated regularly like other server logs. Security Security Security Each server provisioned by SpinupWP is security-hardened from the word go. SSH login is disabled for the root user (you login with your user and use sudo instead). The firewall only allows connections to Nginx and SSH and failed attempts are monitored and blocked when the reach a threshold. Nginx is configured to defend against XSS, clickjacking, MIME sniffing, and other attacks. Software security updates are installed automatically. Scheduled Posts Published on Schedule For every site you add via SpinupWP, a server-side cron job will be configured to make sure that your WordPress site’s cron is executed every minute, as it should be. WP-CLI Preloaded If you love WP-CLI (we do! ❤) you’ll be very pleased to find it available on the command line the first time you login to your server. Security Isolation for Sites For each site that you add to your server via SpinupWP, a new system user is created for that site. All site files are owned by the site user and a PHP-FPM pool is configured to run as that user as well. Each site only has access to its files and so if only one site has a security vulnerability and gets infected with malware for example, only the files for that one site can be infected. SFTP Access for Your Clients If you’re hosting a site for someone else, you can easily give them SFTP/SSH access to just that site. And because of the security isolation between sites, they will only have access to files for that site. Professional Guidance & Best Practices SpinupWP will actively point you in the right direction and offer suggestions for maintaining your server. And because it provides detailed feedback about the operations it runs on your server, you can learn what is happening with your server. New release of Ubuntu just came out, should I upgrade? We’ll add a notice to the app about that, why we don’t recommend upgrading your existing servers, and how you can spin up a new server with the new release of Ubuntu and migrate your sites to that server instead. Should I install Varnish to improve page caching performance? We’ve benchmarked Varnish and Nginx FastCGI Cache performed better. Varnish would add complexity too, so one less moving part is another reason. Much of the time SpinupWP will suggest things that you may not have even thought of. Email deliverability for example. SpinupWP will strongly encourage you to configure an email sending plugin for the best email deliverability. SpinupWP’s guidance is especially helpful for those new to managing a server, but can also help those who’ve been at it a while, providing transparency to our decisions. Scheduled Backups of Site Files & Database All server providers (DigitalOcean, Linode, etc) offer automated backups of your entire server for a fee. These services are great and we highly recommend having backups of your whole server. But what happens if some media or data was deleted by accident from your WordPress site? You’re not going to restore your entire server just to get that data back. That’s where site backups come in. Site backups are full backups of your site files (media, themes, and plugins) and database. They allow you to easily restore a single site or just some files or data from a single site. With SpinupWP’s site backups, you choose your preferred provider to stash your backups whether that’s Amazon S3, DigitalOcean Spaces, or Google Cloud Storage. You plug in your account details and SpinupWP will send your site backups there in an easy-to-see format. Teamwork Makes the Dream Work Create a new team account, invite a member of your team, and allow them to spin up their own servers. Or just only allow them to add sites, the permissions you give them is up to you. Features Page cache purging Persistent object caching Ensures debug.log files aren’t saved in a publicly-accessible location