Easy Digital Downloads – eCommerce Payments and Subscriptions made easy vs Sell Downloads

The Best WordPress eCommerce Plugin to Sell Digital Products Easy Digital Downloads is the most powerful WordPress ecommerce plugin built specifically for selling digital products and digital downloads. Whether you sell ebooks, software, templates, music, photography, courses, or any other digital product, Easy Digital Downloads gives you everything you need to run your digital store – with unlimited products, unlimited transactions, and zero listing fees. Over 50,000 digital creators and online store owners trust Easy Digital Downloads to sell digital products on WordPress. With more than 30 million orders processed and hundreds of millions in digital sales, EDD is the proven ecommerce solution for your digital download store. Easy Digital Downloads Pro This plugin is the lite version of Easy Digital Downloads Pro, which comes with subscriptions and recurring payments, software licensing, content restriction for memberships, abandoned cart recovery, and 70+ premium ecommerce features. Click here to purchase the best premium WordPress ecommerce plugin for digital products now! Start Selling Digital Products in Minutes You shouldn’t need a computer science degree to sell digital products online. Easy Digital Downloads makes it simple to create your digital store and start selling within minutes. Run the Setup Wizard and you’ll immediately have access to an integrated shopping cart, flexible payment processing with credit cards, PayPal, Apple Pay, and Google Pay, a streamlined ecommerce checkout, customer management, detailed ecommerce reports, secure file storage for your digital downloads, discount code management, and more. Too often, creators must choose between powerful ecommerce features and affordable pricing. Easy Digital Downloads gives you both. Our free WordPress ecommerce plugin provides the foundation to sell digital products, while our Pro plans unlock advanced digital store features as your business grows. That’s why some of the most successful digital product businesses trust Easy Digital Downloads for their ecommerce store. Secure Digital Product Payments with Stripe, PayPal & More With 1-click connections to the most popular payment processors, you’ll be selling digital products within minutes. Your customers can checkout with ease using the most popular payment methods in their region of the world. With Stripe and PayPal powering your digital store, your ecommerce payments are ready to go global across 200+ countries. All of our official payment integrations are built to securely process payments for your digital store, connecting directly with trusted payment processors to keep your digital product transactions safe and reliable. What can I say? Stripe is my go-to payment processor, and without [EDD] I don’t know what I would do. Connect EDD to your Stripe account in seconds, and you’re done! Matt Whiteley – Whiteley Designs Easy Digital Downloads is a verified member of the Stripe, PayPal, and Square partner programs, so you can process ecommerce payments with confidence knowing that EDD meets their strict quality standards for selling digital products. Accept payments globally in your digital store with these payment methods available immediately: Credit Card Payments for Digital Products (via Stripe and Square) Apple Pay Google Pay WeChat Pay AliPay Amazon Pay GrabPay Bancontact EPS giropay iDEAL Klarna Przelewy24 PayPal PayPal Credit CashApp Link by Stripe Venmo and more! With our smart payment method integrations for your digital store, you get access to the latest payment methods as soon as they become available – without any code changes or updates to your ecommerce plugin. Powerful eCommerce Reports for Your Digital Store Unlock the full potential of your digital store with Easy Digital Downloads and its powerful ecommerce reporting features. Dive deep into the heart of your digital product business with tools designed to give you insights into what’s happening now and help you make decisions that grow your digital download sales. With the included date comparison tools, you can monitor trends in your digital product sales, revenue, customers, and other ecommerce data from one period to another. Some of the ecommerce data points you get access to include: Customer Growth for Your Digital Store Revenue and Digital Product Sales Filtering by Digital Product Detailed Tax Reports for eCommerce Detailed Category and Tag Reports Revenue and Digital Product Sales by Country Revenue and Sales by Payment Method Recurring Revenue Reports (Requires Pro) Sell Any Type of Digital Product Easy Digital Downloads lets you sell any file type as a digital product. Sell ebooks (.PDF, .EPUB), sell software and plugins (.ZIP), sell templates and design assets (.PSD, .AI), sell music and audio (.MP3, .WAV), sell video (.MP4, .MOV), sell documents (.DOC, .XLS), sell photography (.JPG, .PNG), or any other digital download. Create single digital products, product variations with different pricing, or bundle multiple digital products together – all with no listing fees and no limits on how many digital products you can sell. Digital Product Checkout That Converts Your digital store checkout is where sales happen, and Easy Digital Downloads gives you a responsive, optimized ecommerce checkout that converts. The included Checkout Block is fully customizable and designed to reduce friction so customers complete their digital product purchases. Works with Gutenberg, Elementor, and other popular page builders to match your digital store’s design. Sell Digital Products for Specific Industries Easy Digital Downloads is the perfect ecommerce solution for creators across dozens of industries. Here are just a few ways digital creators use EDD to sell digital products: Sell Ebooks & Digital Publications – Sell ebooks, PDFs, digital guides, whitepapers, and publishing content. Sell Software & WordPress Plugins – Sell software with license keys, automatic updates, and activation tracking for WordPress plugins, themes, and SaaS products. Sell Online Courses & Digital Learning – Sell courses and access to educational content, training materials, and learning resources. Sell Templates & Design Assets – Sell Canva templates, Photoshop files, graphic design assets, UI kits, and digital design resources. Sell Music & Audio Downloads – Sell music, audio files, sound effects, podcast episodes, and audio production resources. Sell Photography & Digital Art – Sell photos, digital art, stock photography, illustrations, and creative digital assets. Sell Memberships & Gated Content – Sell access to membership sites, premium content libraries, and subscriber-only resources. Build a Digital Marketplace – Create a multi-vendor digital marketplace where creators sell digital products and earn commissions. Manage Your Digital Store Customers Easy Digital Downloads includes a complete customer management system for your digital store. Track customer lifetime value, view purchase history, manage profiles, and understand your digital product buyers. Every ecommerce interaction is tracked so you can make data-driven decisions about your digital products and strategy. Protect Your Digital Downloads Your digital products are safe with Easy Digital Downloads. When a customer purchases your digital product, EDD generates a secure and unique download link that only authorized customers can use. Set expiration times on download links, limit the number of downloads per purchase, and track IP addresses for fraud prevention. Your digital downloads stay protected while your customers get instant access to the files they purchased. Full Easy Digital Downloads Feature List Secure Payment Processing – Accept credit cards, PayPal, Apple Pay, Google Pay, and 20+ payment methods in your digital store. Stripe Integration – 1-click Stripe setup to sell digital products and accept credit card payments instantly. PayPal Integration – Sell digital products with PayPal, PayPal Credit, and Venmo payments. Optimized eCommerce Checkout – Responsive checkout form built to convert digital product shoppers into buyers. Digital Product Management – Create unlimited digital products with variations, bundles, and flexible pricing. eCommerce Reports & Analytics – Track digital product sales, revenue, customers, and store performance with detailed reports. Discount Code Management – Run digital store promotions with customizable discount codes, expiration dates, and product limits. Secure File Downloads – Protect digital downloads with unique links, expiration times, and download limits. Customer Management – Track customer lifetime value and purchase history in your digital store. Email Receipts – Fully customizable email receipts branded to your digital product store. Shopping Cart – Built-in shopping cart for selling multiple digital products per transaction. Customer Profiles – Let customers view purchase history and manage their digital download access. Refund Management – Automated refund and dispute handling to keep your digital store records accurate. Global Selling – Sell digital products in 200+ countries with multi-currency support. Subscriptions & Recurring Payments – Sell digital product subscriptions and build recurring revenue (Pro). Software Licensing – Sell software with activatable license keys, update delivery, and activation tracking (Pro). Content Restriction – Restrict content to customers who purchased specific digital products for membership sites (Pro). Revenue Optimization – Abandoned cart recovery and AI-powered product recommendations to increase digital store revenue (Pro). Customer Reviews – Collect and display reviews on your digital products to boost social proof and sales (Pro). EU VAT Compliance – Automatic EU VAT rate management, customer VAT number verification, and compliance exports (Pro). Invoices – Generate and deliver professional PDF invoices for digital product purchases (Pro). Frontend Submissions – Build a digital marketplace where vendors submit and sell their own digital products (Pro). Commissions – Pay vendors percentage or flat rate commissions on digital product sales (Pro). Free Downloads – Use free digital products as lead magnets to grow your email list (Pro). Recommended Products – AI-powered digital product recommendations at checkout to increase average order value (Pro). 100+ Integrations – Connect your digital store with Mailchimp, Zapier, AffiliateWP, and dozens more. Extensible, adaptable, and open source — Easy Digital Downloads is created with designers and developers in mind. With our extensive list of ecommerce integrations as well as the included hooks and filters, the possibilities for your digital store are endless. We’ve made it even easier, with 1-Click installation of code snippets via WPCode. EDD gives me a solid platform out of the box, with the flexibility of being able to customize anything I want or need to. The best of both worlds! Brian Hogg – SellingPlugins.com Grow Digital Product Revenue by Going Pro With our Pro plans you can get access to additional ecommerce features and supercharge your digital product business. Some of our most popular features for selling digital products in Pro are: EU VAT Compliance – Easily manage EU VAT compliance for your digital store. Get automatic rate updates, collect and verify customer VAT numbers, export EU VAT data for compliance, and more. Invoices – Create and send beautiful PDF invoices to your digital product customers. Subscriptions – Build a sustainable ecommerce business and add recurring revenue to your digital store by selling subscriptions for your digital products. Reviews – Let your happy customers promote your digital products for you! Schedule automatic review requests, show average ratings and rating breakdowns on your digital store. Content Restriction – Restrict content on your site and only share it with customers who have purchased specific digital products. Content Restriction is great for membership sites, online courses, and customer-only content. Software Licenses – Sell activatable license keys for software products, including WordPress themes, WordPress plugins, desktop software, SaaS solutions, and more. Frontend Submissions – Build a full-featured digital product marketplace and grow a community of creators selling digital downloads. Commissions – Pay your digital marketplace vendors with percentage or flat rate commissions when their digital products are purchased. Abandoned Cart Recovery – Automatically recover lost digital product sales and increase your ecommerce revenue on autopilot. Free Downloads – Use free digital products as lead magnets to grow your email list and sell more digital downloads. Recommended Products – Add AI-powered digital product recommendations to your store and checkout to increase average order value. …We’ve got over 70+ premium ecommerce features and integrations! These are just a few of the features available to help you optimize your digital store and sell more digital products. View our full list of premium ecommerce features for selling digital products. Built by the Digital Product Experts Easy Digital Downloads is built and maintained by a dedicated team of ecommerce experts who have been helping creators sell digital products since 2012. With 13+ years of experience building the best WordPress ecommerce solution for digital downloads, we understand what it takes to run a successful digital product business. Our world-class support team is here to help you sell digital products successfully. Whether you’re setting up your first digital store or scaling an established ecommerce business, we’ve got you covered. Better Than Gumroad, Etsy, Shopify & Other Platforms for Selling Digital Products If you’ve looked at platforms to sell digital products online, you’ve probably seen Gumroad, Etsy, Shopify, Payhip, Sellfy, SendOwl, Lemon Squeezy, Podia, Teachable, Thinkific, Kajabi, Ko-fi, Whop, Paddle, and FastSpring. They’re popular for selling digital products, but they come with a catch. SaaS platforms charge monthly fees that eat into your digital product revenue. Marketplaces like Etsy and Gumroad take a large cut of every digital product sale, charge listing fees, and own your customer relationships. With Easy Digital Downloads, you own your digital store, your customer data, and your revenue. No monthly platform fees, no listing fees, and no marketplace commissions on your digital product sales. Easy Digital Downloads gives you the freedom to sell digital products on your own WordPress site with the same powerful ecommerce features as these platforms, plus the flexibility to customize your digital store. Stop renting your business on someone else’s platform. Branding Guidelines Easy Digital Downloads is a product by Sandhills Development, LLC. When writing about the digital eCommerce plugin by Easy Digital Downloads, please make sure to always reference us by full name before you use our short name of EDD. Easy Digital Downloads (correct) EDD (correct) EasyDigitalDownloads (incorrect) easy digital downloads (incorrect) Edd (incorrect, this is our mascot’s name!) edd (incorrect) Get Help with Your Digital Store Easy Digital Downloads is backed by world-class technical support from our globally distributed full-time support team. We also have an extensive documentation site available. If you’re looking for faster support via email, we encourage you to purchase an Easy Digital Downloads Pro pass. Digital Product Selling Resources Check out some of our popular posts for actionable advice for running your digital product business and selling digital downloads on the web. The 12 Most Popular Digital Products You Can Sell Online How to Add Lead Magnets in WordPress to Grow Your Email List How to Successfully Launch Your Digital Product How to Sell Canva Templates with WordPress The Astonishing Benefits of Selling Digital Products Subscribe to our newsletter to get posts like these in your inbox as soon as they’re published.

Sell Downloads features: » Sell Downloads is a WordPress eCommerce » Allows selling digital files like audio,video,documents,pictures,etc. » Allows to filter products by types of files » Includes multiple layouts for the store » Allows paging and sorting the results by popularity, price or file name » Uses PayPal as payment gateway. Payments are SCA ready (Strong Customer Authentication), compatible with the new Payment services (PSD 2) – Directive (EU) » Allows sharing products in social networks (Facebook, Twitter, Google+) » Allows to associate additional information to the products » Allows to protect the files with the inclusion of a file’s demo » The demo files will be displayed directly on browser, whether are enabled the corresponding plugins in browser Sell Downloads is an WordPress eCommerce for selling downloadable files: audio, video, documents, pictures all that may be published in Internet. Sell Downloads uses PayPal as payment gateway, making the sale process easy and secure. Create an e-commerce for sell digital files never was more easy than with “Sell Downloads”, the majority of e-commerce plugins are developed thinking in tangible products and does the sale’s process very complex. An ecommerce that pretends to sale only digital files must to coexist with data related to tangible products, configure shipping cost, etc, “Sell Downloads” doesn’t need any of previous data. With “Sell Downloads” is required only define the PayPal data and the products to sell. More about the Main Features: Allows selling your digital files via PayPal. PayPal is the payment gateway by excellence, very easy to use and very secure. Allows a custom setup of the ecommerce, with ability to filter products by types of files, paging and sorting the results by popularity, price or file name, making of “Sell Downloads” a very configurable plugin. Allows to insert a specific product in a post or page. Allows to associate additional information to the products. For example, if are selling a book and like to associate a link to other books of the same editorial, or a page of reviews from critics, this field would be the option for do it. Allows to protect the files with the inclusion of a file’s demo. Monographies, videos, songs and many other digital files, allow the creation of a version for demo. It is very hard to sell a song if the possible customers never hear at least a part of it, similar happen with videos and its trailers or the monographies and its abstracts. Includes a module to track sales statistics. With the statistics module is possible to know the amount of sales, the discounts applied or coupon used, and check the total of earnings by the ecommerce in a period of time. The statistics module allows to display animated charts with specific reports like: sales by currency, country or products. The “Sell Downloads” plugin allows the specific integration with the following editors: Classic WordPress Editor. Gutenberg Editor. Elementor. Page Builder by SiteOrigin. BeaverBuilder Editor. For other editors, the shortcodes should be inserted using other controls of general purpose, like the controls for inserting HTML or shortcodes. The base plugin, available for free from the WordPress Plugin Directory has all the features you need to create a ecommerce for sell downloads on your website. Inserting and using the basic “Sell Downloads” plugin. Premium Features: Allows to enable a shopping cart. With a shopping cart is possible to sell multiple products in the same purchase action, the customers will appreciate this feature. The product is available as widget to be inserted in the website’s sidebars. Allows to insert a product list in a post or page. The products can be selected between the most rated, the newest, or top selling. The product list is available as widget to be inserted in the website’s sidebars. Allows to define sales discounts. It is usual in the e-commerce create sales campaigns, define discounts for products or events (like mothers day, the Christmas,etc.), to promote the sales. The “Sell Downloads” allows to define shop’s discounts, and display the previous and new prices of products. Allows to define discount coupons. The coupons are an excellent tool to know where is the origin of sales and create (like in discounts definition) sales campaings, but directed to a specific sector or website. The coupons are applied to all sales from the ecommerce. Inserting and using the premium “Sell Downloads” plugin. Demo of Premium Version of Plugin https://demos.dwbooster.com/sell-downloads/wp-login.php https://demos.dwbooster.com/sell-downloads/ Are safe the downloads links? The security in the access to products files is determined in different ways. The products files can’t be accessed directly. The purchased files are stored in a special directory called sd-downloads, the sd-downloads directory includes a .htaccess file that forbid the access from browser. The files can be accessed only through a server side script that validates the purchase. The Store determines the validity of download links based in three options, available in the settings page of plugin. It is possible define a time period, in days, where a download link is considered valid. If a user tries to download a purchased product, the Store checks the date of purchasing. The Store may be configured to request the email address used in the purchasing to check the validity of download link. It is possible define a limit of downloads by purchase. If a user tries to download a product, the Sell Downloads checks how many downloads have been made. If you want more information about this plugin don’t hesitate in checking the plugin’s website: http://wordpress.dwbooster.com/content-tools/sell-downloads Inserting a products list, and products, in pages or sidebars of website (only available in the premium version of plugin). Interface Setting up of shop Sell Downloads can be set up via the menu: “Sell Downloads > Sell Downloads Settings”. The setup screen offers general settings for the shop, allows entering the PayPal data required to process sales and texts that will be used for the email notifications with the download links of the purchased files. Settings Interface The setup interface of commerce includes the following fields: URL of store page: Enter the URL of the webpage where the ecommerce was inserted. The URL of the store will be used to return from the product page to the shop page. Allow searching by taxonomies: Modifies the search process of WordPress to allow the products be found by their taxonomies. Allow to filter by type: Inserts a field into the shopping webpage that allows to filter products by type (jpg, mp3, doc,….) Store layout: Allows select one of the multiple layouts available for the store. Allow multiple pages: Allows paging through the shop’s products. Items per page: Defines the number of products per page in the commerce’s page. Share in social networks: Display a group of buttons for sharing the products in the social networks(like Facebook, Twitter and Google+) Facebook app id for sharing in Facebook: App id for sharing the website’s links in Facebook. Payment gateway data (PayPal) Enable PayPal Payments: Allows the sale of products through PayPal. PayPal email: Enter the email address associated with the PayPal account. Currency: Symbol of the currency in which payments are accepted. PayPal language: Preferred language of the PayPal interface. PayPal button: Select the PayPal button design. Increase the download page security: Requests the email used in product’s purchase from the download page. Download link valid for: Set an expire time for the download links. Discount settings applied to the sales of the ecommerce. In the shopping cart the discount is applied to the total sale cost(premium version) Percent to discount: Enter the percent to discount to the total sale cost. Valid for sales over than: Apply discount to sales superior to this value. Valid from (dd/mm/yyyy): Apply discount from the entered date. Valid to (dd/mm/yyyy): Apply discount until the entered date. Promotional text: Text to promote the discount. Coupon settings applied to all sales of the ecommerce(premium version) Percent to discount: Enter the percent to discount to the total sale cost. Coupon: Enter the coupon code. Valid from (dd/mm/yyyy): The coupon is valid from the entered date. Valid to (dd/mm/yyyy): The coupon is valid to the entered date. Notification Settings, both for buyers to complete a payment, and the shop manager Notification “from” email: E-mail address that will appear as the sender of notifications. Send notification to email: Email address where a notification is sent after each sale. Subject of user confirmation email: Subject of the confirmation email sent to the customer when making the purchase. Email confirmation to user: Body of message sent to the customer when making the purchase. The message should include the tag %INFORMATION% which will be replaced by the purchase data, like the download link. Subject of email notification to admin: Subject of email notification sent to the administrator when a purchase is made. Email notification to admin: Body of the email message sent to the administrator when a purchase is made. The message text should include the tag %INFORMATION%, which will be replaced by the purchase data. Affiliate Royale Integration, if the Affiliate Royale plugin is installed on the website, and you want integrate it with the store. Creating product for commerce The shop allows to sell possible digital files (video, audio, documents, etc). To create a product press the menu option “Sell Downloads > Products for Sale”. Initially it displays the list of products entered previously and a set of data associated with the product: Product Name, File Type, Downloads, Purchases and Date (screenshot-2) To enter a new product/file to the shop press “Add New”. The interface for entering data pertaining to a product is described below (screenshot-3): Product’s data Enter Title Here: Enter the title-name of the product to display in the shop page and the product page. Description: Description of the product. This field is optional, but offers the opportunity to provide additional information about the product, this information is displayed only in the product page. Sales Price: Retail price of the product. File for sale: URL of the file to sell. The button associated with the field displays the WordPress media gallery making it easy to select the file. File for demo: URL file demo. The file for demo may be accessed from the ecommerce page.The button associated with the field displays the WordPress media gallery making it easy to select the file. File Type: Select a file type from the list or enter a new one if it is not yet on the list. The file type allow filtering the products in the shop page. Image: URL of an image that represents the product, the product image is shown in the ecommerce page and product page. The button associated with the field displays the WordPress media gallery making it easy to select the file. Duration: Enter a value with time format. Useful for Audio and Video files. With other files types the fields may be let empty. Publication Year: Enter a value with year format. Useful for files associated with a date, as the creation or publication date , for example a book or monograph. Additional Information: URL of a webpage with additional information about the product. Programming a discount for the specific product(premium version) New price: The new price to apply to the product. The old and new prices will shown in pages of the ecommerce and the specific product. Valid from (dd/mm/yyyy): Apply discount from the entered date. Valid to (dd/mm/yyyy): Apply discount until the entered date. Promotional text: Text to promote the discount. The promoting text will be shown in the shop page. Publishing the “Sell Downloads” ecommerce The “Sell Downloads” ecommerce can be posted on a page or post of WordPress. To insert the “Sell Downloads” shop go to the relevant section (page or post) and press the “Sell Downloads” button above the content editor of post/page(screenshot-4), the action displays a setup screen (screenshot-5) Interface for insertion dialog Filter results by products type: by default, displays only products that belong to a specified type. Columns: Defines the number of columns in the shop page. The insertion process generates a shortcode which will be replaced by the shop when it is displayed on the website. Note: After inserting the ecommerce on a page of your WordPress, it is advisable to copy the URL of the relevant page, and enter in the “Sell Downloads” setup section, to allow the users to return to the shop from the product page. Shortcode attributes Through the shortcode it is possible define some attribute for change the store’s settings: columns: Enter the number of columns to display the products in the store with a grid format. By default the value of “columns” attribute is 1. [sell_downloads columns="3"] filter_by_type: The values allowed are 1 or 0, and shows or hide the filtering by product’s type in the header section of the store’s page. [sell_downloads columns="3" filter_by_type="1"] show_order_by: The values allowed are 1 or 0, and shows or hide the “Order by” options in the header section of the store’s page. [sell_downloads columns="3" show_order_by="1"] order_by: The values allowed are: plays, price, post_title, post_date. Allows ordering the products in the store’s page by the criteria defined in the attribute. [sell_downloads columns="3" order_by="post_title"] Interface for insertion dialog of product (the products list is available as widget to be inserted in the website’s sidebars)(the option is available only in the premium version of “Sell Downloads” plugin) Enter the product’s ID (screenshot-6) The insertion process generates a shortcode which will be replaced by the product when it is displayed on the website. Interface for insertion dialog of product list (the products list is available as widget to be inserted in the website’s sidebars)(the option is available only in the premium version of “Sell Downloads” plugin) Select the type of list: it is possible insert the list of top rated products, the newest or top selling. Number of products to show: enter the number of products to display in the list. Number of columns: enter the number of columns. (screenshot-7) The insertion process generates a shortcode which will be replaced by the list of products when it is displayed on the website. The products list, and specific products, can be inserted as widgets on sidebars (screenshot-8) Sales Statistics When a sale takes place, a notification email is sent to the shop manager. However, sales can also be reviewed in Sales Reports. To do this, go to option “Sell Downloads > Sales Reports”(screenshot-9) The Reports section allows you to filter sales reports over a specific …