Dotdigital for WordPress vs Virfice – Self-hosted

Add the Dotdigital for WordPress plugin to your site and allow your visitors to sign up to your Dotdigital-powered newsletter and email marketing campaigns. The email addresses of new subscribers can be added to multiple Dotdigital lists. If you’re not a Dotdigital user already you can find out more about us at Dotdigital.com.

Virfice is a self-hosted email marketing solution built exclusively for WordPress. There is no lock-in, no per-subscriber pricing, and no artificial sending limits. Your data stays on your server. Your audience remains fully yours. You get complete ownership, control, and flexibility to grow without restrictions. 🚀 Get Virfice Pro 📄 Documentation Feature Highlights 🎨 Advanced email builder with reusable sections 🗂️ Audience segmentation using lists and tags 🎯 Targeted campaigns with include/exclude filtering ⏰ Send instantly or schedule campaigns for later 🔁 Resend campaigns to non-openers 📊 Track opens, clicks, bounces, and delivery status 🧲 Built-in lead capture forms (no extra plugins required) 📦 Ready-made templates and reusable blocks 🤖 Event-based automation workflows 🛍️ WooCommerce-triggered emails (purchase, cart, customer actions) 🧾 Fully branded transactional and system emails ✉️ Built-in SMTP configuration (no additional SMTP plugin needed) 🔒 No lock-in and no per-subscriber pricing 🚀 Unlimited sending (based on your SMTP provider limits) 📧 Customize WooCommerce transaction emails 🗂️ Manage all default WooCommerce emails and WordPress system emails ✉️ Email Builder Create high-converting emails with a powerful visual builder built directly into WordPress. Personalize content dynamically, control global brand styles, and reuse sections to design faster while keeping every email consistent and professional. 🎯 Campaigns Segment your audience using lists and tags. Include or exclude subscribers, schedule emails or send instantly, and resend to non-openers to maximize engagement. 📊 Analytics & Tracking Track delivery, opens, clicks, bounces, and failures in one centralized dashboard. Compare campaign results and continuously optimize your email strategy. 🧲 Built-In Forms Grow your list with customizable, mobile-optimized forms — no extra plugins required. Capture leads directly inside WordPress and build an audience you fully own. 📦 Premade Templates Launch faster with professionally designed templates and reusable content blocks. Fully customize everything to match your brand. 🤖 Automation == coming soon Create event-based workflows triggered by subscriptions, purchases, tags, or abandoned carts. Deliver perfectly timed sequences that nurture, convert, and retain customers automatically. 🧾 Transactional & System Emails Get WordPress system emails and WooCommerce transaction emails all in one place ✉️ Built-In SMTP Configuration Connect your preferred SMTP service directly inside Virfice. Authenticate, test, and send emails without installing additional SMTP plugins. Customize the WordPress system and WooCommerce transaction emails 🆕 New Account Email – Customize new account email sent to customers when they create a new account on the website. 🔒 Reset Password Email – Customize reset password email sent to customers when they request a password reset. 📦 New Order Email – Customize new order email sent to the store admin when a new order is placed. ❌ Cancelled Order Email – Customize canceled order email sent to the store admin if an order is canceled. ⚠️ Failed Order Email – Customize failed order email sent to the store admin when an order fails. 🕒 Order On-Hold Email – Customize order on-hold email sent to customers when their order is on hold. 🔄 Order Processing Email – Customize order processing email sent to customers after their order is paid and processed. ✅ Order Completed Email – Customize order complete email sent to customers when their order is marked complete. 💸 Order Refunded Email – Customize order refunded email sent to customers if their order is refunded. 📄 Customer Invoice Email – Customize customer invoice email sent to customers, containing order information and payment links when applicable. 📝 Customer Note Email – Customize customer note email sent to customers when a note is added to their order by the admin. How to use Virfice Using Virfice is straightforward. No coding or extra technical skill is required. Install the plugin and activate it. Head to your WordPress dashboard → Virfice and start designing emails, launching campaigns, and customizing WordPress system and WooCommerce emails — all from one powerful dashboard.