WebToffee eCommerce Marketing Automation – vs Poptin –

WebToffee eCommerce Marketing Automation (formerly known as Decorator WooCommerce Email Customizer) is an email automation tool designed specifically for WooCommerce stores. It enables you to create powerful marketing automation emails and dynamic popups. This email marketing automation plugin enables you to automate your marketing campaigns, driving growth and increasing revenue for your business. It also includes a built-in email customizer that lets you customize your WooCommerce emails with pre-built templates and a drag-and-drop editor. What’s included? – Email Automation: Welcome emails, Abandoned cart recovery, Winback emails, Thank you emails – Popups: Welcome popups, Spin-a-wheel, Exit intent popups, Cart abandonment popups – BFCM-ready templates: BFCM ready popups templates and embed forms. – Email Customizer: Pre-built email templates and WooCommerce email editor – Upsells & Cross-sells: Add upsells and cross-sell recommendations on popups and emails. Limited-time offer: Get full access to all premium email marketing features in the WebToffee eCommerce Marketing Automation app — completely free. Key Features Welcome Campaigns: Welcome new users with personalized offers or promotions Abandoned Cart Recovery Campaigns: Recover abandoned carts by sending reminders or incentives to your customers Exit Intent Popups: Show targeted offers when users attempt to leave your site Lead Capture Campaign: Offer discounts or incentives to capture leads and grow your email list Sign-up and Welcome Offers: Encourage new users to join with special sign-up offers Email Marketing Automations: Automate email campaigns for welcome messages, abandoned cart recovery, win-back strategies, and post-purchase thank-you notifications Fortune Wheel Campaigns: Create fun, interactive spin-the-wheel popups to gamify your marketing and boost engagement. Detailed Analytics: Track performance metrics for each campaign to measure conversions and optimize for better results. Upsell & Cross-sells: Add upsell, cross-sell, and frequently bought together produt recommendations on popups and marketing emails. Pre-built Email Templates: Choose from multiple pre-built email templates and personalize them for your WooCommerce store. Free Shipping Bar: Motivate customers to increase their cart value by displaying a dynamic free shipping progress bar that updates in real-time as they shop. Email Content Customization: Edit text, subject lines, and design elements with sliders and color pickers. Real-Time Email Preview: Preview your customizations as you make them to ensure the perfect design. Add Logo & Social Media Links: Add your company logo and social media links to your emails for consistent branding. Test Email Functionality: Send test emails to multiple recipients to check how they appear in customer inboxes. Custom CSS: Apply additional CSS to style your emails the way you want. Scheduled Email Customizations: Publish or schedule your email changes for later. Create Dynamic Popup Campaigns This eCommerce marketing automation solution allows you to create highly customizable popups for your WooCommerce store, designed to increase conversions and engage visitors. With a variety of pre-built popup campaigns, including cart recovery, exit intent, and lead capture, you can effortlessly enhance your marketing strategy. Powerful Email Marketing Automation You can create automated marketing campaigns to connect with your customers at every stage of their journey. You can set up welcome emails, abandoned cart recovery, win-back campaigns, and post-purchase thank-you notifications, all with no hassle. With WebToffee WooCommerce Marketing Automation plugin, you can automate key interactions, save time, and boost conversions with personalized, timely emails that help you stay connected with your customers. Upsell & Cross-sells This eCommerce marketing automation solution enables you to add upsell, cross-sell, and frequently bought together product recommendations to your popups and marketing emails. By showcasing relevant products based on customer behavior, you can effortlessly increase your store’s average order value and drive more repeat purchases. Free Shipping Bar This feature allows you to create an engaging free shipping progress bar that motivates customers to spend more. As shoppers add items to their cart, the bar updates in real-time, showing how close they are to earning free shipping. By turning your shipping threshold into a goal, you can boost average order value and enhance the overall shopping experience. Prebuilt WooCommerce email templates The WooCommerce email template plugin offers multiple pre-built templates that you can use to personalize the WooCommerce emails. You can fully transform the design and feel of your WooCommerce emails by just loading the template that you need. Moreover, the templates in the plugin can be customized. This means that you can edit the prebuilt template to make your emails better suited for your store. Fortune Wheel Campaigns This eCommerce marketing automation solution allows you to create interactive spin-the-wheel popups to engage visitors and boost conversions. With customizable rewards like discounts, free shipping, or special offers, you can gamify your marketing strategy and make lead generation more fun. These attention-grabbing popups encourage user participation, helping you grow your email list while driving more sales. Customize Email Content The WooCommerce email content such as subject, heading, subtitle, and body text can be edited or modified to your preference. You can use sliders and color pickers for designing email backgrounds, containers, headers, footers, texts, and everything. Also, add shortcodes/placeholders within the email templates to change the content and appearance. There are provisions to add images (company logo), social media links, and many more in the email templates of your WooCommerce custom emails. Customize all WooCommerce Email Types The WooCommerce email plugins give provision to customize and edit all the default WooCommerce emails for each order status. You can easily choose an email type and customize it on the go. Send Test Mail To Your Inbox You can send test emails to multiple recipients with the WooCommerce email template customization plugin. This would help you understand how the customizations you made would look in your customer’s inboxes. Dynamic Preview Get a real-time preview of the email customizations made as and when you make the edits with the WooCommerce email templates plugin. You can view the changes you make as you make them in the email preview helping you get everything just right. Add Logo in Emails You can easily upload your company logo in email templates to align with your branding styles. Show Social Media Links in Email Insert the social media links like Facebook, Twitter, Instagram, Youtube, LinkedIn, Vimeo into your WooCommerce email templates by using icons, URLs, titles, etc. Reset to Default You always have the option to reset your WooCommerce email templates to the default style. Save, Publish, or Schedule Your Customizations Email customizations can be published instantly or scheduled to be published at a later time with this email customizer for WooCommerce. Apply Customizations to All Emails Easily update the customizations to all the default email templates with a single click. Additional Customization using Custom CSS Use additional CSS to style the emails in your desired manner. Additional Shortcodes Include additional shortcodes like customer name, order details, company name, etc., to create custom email content. The following shortcodes are available in the WooCommerce emails plugin: {customer_username} {customer_email} {customer_first_name} {customer_last_name} {customer_full_name} {customer_company} {order_date} {order_number} {site_title} Compatibility The Email customizer by WebToffee is compatible with the following plugins: Subscriptions for WooCommerce Webtoffee Woocommerce Request a Quote Germanized for WooCommerce WooCommerce Subscriptions Multivendor Marketplace Solution for WooCommerce – WC Marketplace WooCommerce Memberships Smart Coupons for WooCommerce Get started and customize your WooCommerce emails now and stand out from the crowd! The detailed setup guide will help you get started with the plugin. To connect your WooCommerce store with the WooCommerce Marketing Automation app, refer to this guide. If you have any issues with the plugin, feel free to contact us via support forum. Created by WebToffee. You May Also Need GDPR Cookie Consent is our flagship cookie consent plugin, which is a Google-certified CMP built specifically for WordPress websites. With this plugin, you can display a fully customizable cookie banner on your site to help ensure compliance with major privacy laws like the GDPR and CCPA. Key features include an advanced cookie scanner, automatic script blocking, and detailed consent log reporting. It also lets you deploy an IAB-compliant cookie banner and supports Google Consent Mode v2. Get GDPR Cookie Consent Plugin Now.

All-in-one email marketing, email automation, pop ups, forms, and coupon platform to grow your audience, nurture customer relationships, and drive more sales. 🎉 Support | Demo | Upgrade | Sign Up for Free Create beautiful email campaigns, newsletters, email popups, sms pop ups, exit intent popup, coupons and email marketing automation to convert more visitors into leads, subscribers, and sales. How Poptin Emails & Pop Ups Can Help Your Business Grow 🚀 Grow your email list using email popups and forms Segment contacts using behavior, tags, pop up interaction, and custom properties Send targeted newsletters and email campaigns Automate welcome, abandoned cart, birthday, reactivation and lifecycle emails Recover cart abandonment with spin the wheel, exit offers, upsell pop up and email automation Nurture customers with personalized email marketing journeys, coupons and promotions Create a Poptin account for free Poptin is an all-in-one web application that works seamlessly with WordPress and many other platforms. Create popups, forms, email campaigns, newsletters, and email marketing automation by opening your free account 📧 EMAIL MARKETING AUTOMATION Poptin gives you everything you need to grow and engage your audience in one platform. Organize and segment contacts using behavioral and engagement data, create and send unlimited email campaigns and newsletters, and automate personalized customer journeys based on subscriber activity, website behavior, ecommerce events, and lifecycle stages to increase conversions, retention, and revenue. Unlimited email campaigns and unlimited email sending on all email marketing plans – no monthly sending caps. Contact Management & Segmentation Organize, manage, and segment your audience using tags, custom properties, popup and form interactions, engagement history, activity tracking, and behavioral data. Create highly targeted segments based on subscriber attributes, actions, website activity, and email campaign engagement to deliver more relevant experience Contact profiles with complete activity history and engagement timeline Custom properties including text, number, date, and boolean fields Tags, subscriber preferences, and custom attributes Popup and form interaction tracking Website activity and visitor behavior tracking UTM campaign, source, medium, content, term, and ID tracking Email engagement tracking (opens, clicks, bounces, unsubscribes) Consent and subscription status tracking Contact search, filtering, import, and export Dynamic merge tags and contact personalization Segment by * Tags, newsletter preferences, and custom properties * Popup and form submissions * Popup views, conversions, and gamified popup interactions * Email opens, clicks, bounces, and engagement activity * Website visits, page views, and browsing behavior * Traffic source, referral source, and UTM campaigns * Location, country, language, browser, OS, and device * Subscription status, consent status, and lifecycle stage Dynamic segments that update automatically as contacts change Email Campaigns & Newsletters Create, personalize, and send beautiful email campaigns and newsletters with our drag-and-drop editor. Use audience segmentation, preferences, dynamic content, personalization, coupons, scheduling, and advanced targeting to reach the right contacts at the right time and improve engagement, conversions, and sales. * Visual automation workflow builder * Welcome email automations * Abandoned cart recovery sequences * Birthday and anniversary email automations * Reactivation and win-back campaigns * Lead nurturing sequences * Coupon delivery automations * Customer onboarding journeys * Cross-sell and upsell campaigns * Trigger email automations from popup and form activity * Trigger email automations from website activity and visitor behavior * Trigger automation from email opens, clicks, and engagement activity * Trigger email automations from tags, subscriber preferences, and contact property changes * Trigger automations from dates, birthdays, anniversaries, and custom date fields * Wait and delay actions for timed email automation and customer journeys * Split conditions and branching logic for advanced automation flows * Multi-step customer journeys with personalized paths * Automation performance tracking and reporting 💻 SMART POP UPS & EMBEDDED FORMS Poptin forms and popup plugin tracks the website’s visitors’ behavior and shows the right message at the right time. The platform helps to improve conversion rate and turn more visitors into leads, sales, newsletter subscribers, increases engagement, and recovers abandoning website and cart visitors using exit offers and exit intent technology and many other pop ups triggers. You can create anything your marketing heart desires, from advanced overlays to SMS popups, inline forms, call button pop up, WhatsApp button, welcome bar, exit popups, and social widgets – it’s all on-brand and fully customizable with our powerful popup builder. Our popup plugin includes exit intent trigger on the free plan and many other advanced features. The free plan comes with 1,000 visitors of popups and forms per month, and 250 contact for email marketing. Unlimited popups, forms, integrations & leads. What do you get with Poptin? Drag-and-Drop Pop Up Builder – Create popups and contact forms in minutes without coding Responsive Templates – Choose from popup and form templates including lightbox, slide-in, floating bar, notification bar, fullscreen, video, countdown, mobile popups, and more Inline Forms – Build inline forms and embed them anywhere on your website using a shortcode Exit-Intent Technology – Unlimited exit popups. Our exit intent trigger is included on all plans 🥳 Analytics & Reporting – Track popup, form, and conversion analytics to optimize performance Advanced Targeting & Triggers – Target visitors using exit intent, scroll depth, inactivity, page visits, clicks, URL targeting, device targeting, geolocation, traffic source, schedules, and audience targeting. Run your popup with our Autopilot trigger and get optimized results Custom Design – Customize popups and forms with images, videos, HTML, CTAs, effects, layouts, and positioning Integrations – Connect your pop ups with MailChimp, GetResponse, Omnisend, Kit, Pipedrive, ActiveCampaign, HubSpot, Klaviyo, Zoho CRM, Salesforce, Zapier, Make, and many more email marketing, CRM, and marketing automation platforms A/B Testing – Compare video popups, popup forms, triggers and other pop up variations to improve conversion rate optimization Custom Fields – Add predefined and custom fields to your pop ups including dropdowns, radio buttons, checkboxes, hidden fields, dates, and more Gamified Popups – Increase engagement with Spin the Wheel, Scratch Card, and Pick a Gift popups. Highly recommended for WooCommerce stores to increase sales Landing Page Links – Collect leads using dedicated landing page links for popups and forms Draft & Autosave – Automatically save and protect your work while creating and editing popups and forms Multiple Users Management – Manage multiple users and sub-accounts with Agency and Growth plans. SEO-Friendly & Accessibility Ready – SEO-friendly, accessible popups, forms, and widgets optimized for desktop and mobile devices. Multi-Language Support & RTL – Create popups and forms in English, Hebrew, German, Japanese, Italian, Arabic, French, and many more languages & Full RTL support Dynamic Content & Merge Tags – Display personalized text and images in popups and forms using Merge Tags and UTM parameters Custom HTML Embeds – Embed quizzes, surveys, polls, maps, forms, social share buttons, and more directly into your popups Multi-Step Popup Flows – Launch a popup from another popup and create double opt-in, 2-step lightbox, slide-in, fullscreen overlays, and advanced conversion flows Heatmaps & Session Recording Integrations – Track popup and form performance with Hotjar, Microsoft Clarity, Lucky Orange, ClickTale, FullStory, Smartlook, Crazy Egg, Mouseflow, and other heatmap and session recording tools Compatible with Popular WordPress Builders – Show popups and forms on websites built with Elementor, Divi, Bricks Builder, Beaver Builder, WPBakery, SeedProd, Oxygen, Breakdance, Gutenberg, and more Deep WooCommerce integration – coming soon! Advanced Triggers & Targeting Rules Pop up Triggers Display popups based on visitor actions and behavior, including Exit Intent, Time Delay, Scroll Depth, Pages Visited, Click Count, Inactivity, On-Click Triggers, JavaScript Triggers, and Cart Triggers. Pop up Targeting Options Target your pop ups to visitors based on URL/Page Targeting, Device, Countries & Geo-Location (including US states), OS & Browsers, Days, Hours & Dates, Traffic Sources (Organic, Google Ads, Facebook, ChatGPT, Gemini, Claude, Perplexity, Reddit, YouTube, Pinterest, X, and more), New vs Returning Visitors, Cookies, Previous Pages Visited, Popup Engagement, View Count, Title Tags, Source Code, JavaScript Conditions, IP Blocking, AdBlock Detection, and more. Gamified Pop ups Increase engagement, capture more leads, and drive more sales with interactive gamified popups. Create Spin the Wheel pop up, Scratch Card, and Pick a Gift popups with our gamified popup builder to reward visitors with coupon codes, discounts, and special offers. Perfect for WooCommerce stores looking to boost conversions and make pop ups promotions more engaging. Available gamified popups: Spin to Win pop up Wheel of fortune pop ups or spin wheel pop ups let your visitors spin a wheel and get the chance to win one of the many prizes or codes on your wheel. Use the wheel of fortune pop up or spin wheel popup for almost always win situation for your visitors. Scratch Card pop up Scratch off pop ups or scratch card pop ups are where you set a code and the customer will “scratch” the card to reveal the code for your customers to use in your shop. Use a scratch off popup for that lottery card feel. There’s always a code that customers will win with the scratch cards popups. Pick a Gift pop up Pick a gift pop ups let your customers pick from one of three gifts for a chance to win a special code that can be used in your store. Use the gift pop ups if you want a bit of more thrill, with the visitors getting a chance to win a code or nothing at all. Drag and Drop Inline Form Builder Create inline contact forms with Poptin and easily embed them anywhere on your website using a shortcode. Use smart targeting and trigger options to maximize conversions, and build beautiful forms from scratch or with ready-made templates. Similar to pop ups, add powerful elements such as countdown timers, videos, custom HTML, images, shapes, and button attention effects to increase engagement. We support all field types, including name, email, phone, custom fields, dates, websites, numbers, dropdowns, radio buttons, checkboxes, and more, giving you complete flexibility to create the perfect form for any use case. Use our form builder to create different versions for desktop and mobile, and display them using the same shortcode. Run A/B tests – use our form builder to create a different version of your form, and also create a different trigger and targeting rules. Display different versions of your contact form using the same shortcode, and find out what’s the best version of your inline contact form. Just like our pop ups, inline forms support all of Poptin’s integrations, allowing you to automatically send leads to your CRM, email marketing platform, help desk, webinar software, and more. Create advanced experiences by triggering a pop up after a form submission, showing a form only to visitors who interacted with a specific pop up, and combining forms and pop ups together to build highly targeted conversion funnels. Create a Poptin account for free Poptin is an all-in-one web application that works seamlessly with WordPress and many other platforms. Create popups, forms, email campaigns, newsletters, and email marketing automation by opening your free account Coupons Create and manage fixed-value or unique coupon codes and display them directly in your coupon popups, discount pop ups, forms, and email campaign. Automatically reward visitors with personalized discounts, promotional offers, and coupon codes to increase conversions, recover abandoned visitors, grow your email list, and drive more sales. Track coupon usage through pop ups, redemptions, and performance to measure the effectiveness of your promotions and marketing campaigns. Email & Pop Ups API & MCP (Coming Soon) Automate your email marketing workflows with our upcoming API. Update contact properties, tags, preferences, and subscriber data programmatically, trigger email automations based on customer actions, and send email campaigns directly from your applications, websites, and internal systems. The API will also provide access to popup creation and management, including MCP support for AI agents that can build and optimize pop ups automatically. Retrieve popup performance and conversion statistics, manage campaigns at scale, and connect Poptin with your custom applications, workflows, and AI-powered experiences. 70+ Popup Integrations Connect pop ups & forms with the tools you already use, including Mailchimp, HubSpot, Salesforce, Pipedrive, Klaviyo, Omnisend, ActiveCampaign, Kit (ConvertKit), Brevo, Zapier, Make, Google Sheets, Webhooks, and many more. Sync contacts, automate workflows, trigger campaigns, and keep your marketing data connected across your entire tech stack. Manage API keys securely from your account and connect Poptin with Zapier, Make, webhooks, custom applications, and thousands of other tools. Use Poptin directly from your WordPress admin panel or as a standalone app Access and manage your contacts, email campaigns, email automation, pop ups, forms, coupons, and analytics directly from your WordPress admin panel. Create, publish, track, and optimize your popups and email campaigns without switching between multiple tools, platforms or tabs. Security & GDPR Features: Poptin follows industry-standard security practices and is ISO 27001 compliant, ensuring your data is handled securely. Poptin includes built-in tools to help you comply with GDPR and other privacy regulations. Lead and Contact Deletion Controls – Manually delete leads at any time from the Leads dashboard. Automatic Data Retention – Automatically delete lead data after 1, 3, 6, 12, 18, or 24 months, or choose to never store or never delete leads Lead Information Access – View lead details, including IP addresses, for compliance, auditing, and record-keeping purposes. Consent Checkboxes – Add consent checkboxes to require visitors to agree to your terms before submitting a pop up or form. Double Opt-In Support – Enable double opt-in email confirmations to verify subscribers before adding them to your email list Account Management – Easily update the email address and other information associated with your account. Privacy-Friendly Tracking – Reduced cookie usage to help support privacy and compliance requirements Click here to read more Popular popups, email campaigns & mail automation use cases * Show an exit-intent popup with a discount and automatically send abandoned cart emails to visitors who leave your checkout page before completing a purchase. * Display a newsletter popup after visitors scroll 60% of a blog post, then automatically enroll them in a multi-email welcome series. * Display personalized popups with coupon codes to visitors arriving from Google Ads, Facebook Ads, ChatGPT, or other marketing campaigns, and follow up with targeted email campaign. * Collect dates through your forms and automatically send birthday emails, anniversary offers, and special promotions. * Automatically identify contacts who haven’t opened or clicked emails recently and launch reactivation campaigns to win them back.