GEO Plugin by Squirrly SEO vs Conversion Agent Discovery

Conversion Agent Discovery helps WordPress sites expose public, read-only discovery surfaces for AI agents without pretending to support capabilities that are not implemented. It is designed to improve measurable agent accessibility for public, read-only discovery checks without calling external scanners automatically. Features include: Markdown negotiation for public content with Accept: text/markdown. Content Signals in robots.txt. Generated llms.txt and /.well-known/llms.txt. Editable AI Instructions page for official brand facts and LLM guidance, starting empty with English templates by default. Runtime Front-end Placement for exact, design-safe AI Instructions link placement across matching public header, footer, or page content components. [conversion_ai_instructions_link] shortcode for manual placement. Generated /.well-known/api-catalog. Generated /.well-known/agent-skills/index.json and virtual SKILL.md files. Local Agent Skills discovery schema generated by the site. Read-only WebMCP tool registration with runtime diagnostics for compatible browsers. Production-oriented Agentic Browsing readiness guidance for PageSpeed and Lighthouse checks. Optional origin isolation headers and optional Origin-Trial header for browser WebMCP runtime support. Opt-in declarative WebMCP form annotations for exact rendered form opening tags. Public read-only REST endpoints for site search, recent content, single content reads, site context, and contact handoff. Agentic Browsing diagnostics that separate plugin-controlled discovery surfaces from theme accessibility and layout stability checks. Admin settings page with a global public switch. Conversion Agent Discovery does not publish fake OAuth, MCP Server Card, A2A, or commerce metadata. The AI Instructions feature was inspired by Chris Long’s public LinkedIn post and Nectiv case study showing that AI Instructions pages can be cited by ChatGPT in branded queries. It also credits the earlier Seer Interactive AI Information page by Wil Reynolds and Alisa Scharf that Chris Long identified as an important example. References: Chris Long’s LinkedIn post: https://www.linkedin.com/posts/chris-long-marketing_holy-moly-seos-ai-instruction-pages-influence-share-7466096236799053824-_rpb/ Nectiv case study: https://nectivdigital.com/blog/aeo-experiment-chatgpt-cited-an-ai-instructions-page-in-48-hours Nectiv AI Instructions example: https://nectivdigital.com/ai-instructions Seer Interactive AI Information example: https://www.seerinteractive.com/ai-information Omniscient Digital AI Info example: https://beomniscient.com/ai-info/ llms.txt proposal by Jeremy Howard: https://llmstxt.org/ Important: this plugin does not guarantee LLM citations, search rankings, AI Overview visibility, or model behavior. It provides controlled public discovery surfaces for experimentation. External Services This plugin does not send requests to external services automatically and does not transmit visitor or site data to third parties. The generated Agent Skills discovery document uses a local schema URL served by the WordPress site at /.well-known/agent-skills/discovery-0.2.schema.json; it does not depend on an external schema service. The plugin contains optional external links that administrators or users may open manually: https://conversion.ag/ is linked for Conversion attribution and plugin author information. The plugin does not send visitor or site data to Conversion; the link is opened only when a user clicks it manually. Conversion’s privacy policy is available at https://www.conversion.com.br/politica-de-privacidade/. https://github.com/agencia-conversion/conversion-agent-discovery is linked as the public development repository and release source. The plugin does not send visitor or site data to GitHub; the link is opened only when a user clicks it manually. GitHub’s terms are available at https://docs.github.com/en/site-policy/github-terms/github-terms-of-service and GitHub’s privacy statement is available at https://docs.github.com/en/site-policy/privacy-policies/github-general-privacy-statement. https://wordpress.org/plugins/wp-graphql/ is linked from the admin screen when WPGraphQL is not detected, so administrators can optionally install it. The plugin does not send visitor or site data to WordPress.org; the link is opened only when an administrator clicks it manually. WordPress.org’s privacy policy is available at https://wordpress.org/about/privacy/ and terms are available at https://wordpress.org/about/terms-of-service/. https://pagespeed.web.dev/ is linked from the Agentic Browsing admin screen so administrators can manually test their public site in PageSpeed Insights. The plugin does not send visitor or site data to Google automatically; the link is opened only when an administrator clicks it manually. Google’s privacy policy is available at https://policies.google.com/privacy and terms are available at https://policies.google.com/terms. The developer-only tools/run-agentic-lighthouse.sh script is not run by WordPress and is never executed automatically. If a developer runs it manually, it uses npx to download and run Lighthouse from the npm registry and audits only the URL supplied by the developer. The optional WebMCP Origin Trial token field is empty by default. If an administrator adds a public Chrome origin trial token, the plugin sends it as an Origin-Trial response header on public pages together with the opt-in WebMCP origin isolation headers. The plugin does not request or generate tokens and does not make a server-side request to Google or Chrome services. Conversion’s privacy policy is available at https://www.conversion.com.br/politica-de-privacidade/. Privacy Conversion Agent Discovery does not track users and does not send site data to external services automatically. Outbound links in the admin screen and readme are plain manual links. Development Development happens at https://github.com/agencia-conversion/conversion-agent-discovery. The distributed plugin contains readable PHP, JavaScript, CSS, and SVG source files; no build step is required to run the plugin. Local Agentic Browsing validation can be run by developers with: tools/setup-agentic-fixture.sh tools/run-agentic-lighthouse.sh http://localhost:8089/ node tools/assert-agentic-lighthouse.mjs .context/lighthouse-agentic.json CAD_REQUIRE_WEBMCP=1 node tools/assert-agentic-lighthouse.mjs .context/lighthouse-agentic.json when running a Chrome runtime that exposes real WebMCP APIs. Public 0.4.0 launch materials are available in the repository: docs/launch-0.4.0.md docs/local-agentic-browsing-activation.md docs/demo-checklist-0.4.0.md docs/changelog-0.4.0.md

Become the Brand AI Recommends. GEO Plugin by Squirrly SEO helps your WordPress site become easier for AI answer engines to understand, trust, cite, and recommend — across ChatGPT, Perplexity, Claude, Gemini, and Google AI Overviews. The GEO Plugin by Squirrly SEO optimizes your WordPress site for the three layers of modern search at once: classic SEO so you rank on Google, AEO (Answer Engine Optimization) so AI engines pull your content as the direct answer, and GEO (Generative Engine Optimization) so ChatGPT, Perplexity, Gemini, Claude and Google AI Overviews cite your pages by name. One plugin to get you found by both search engines and AI. Why GEO and AEO matter now Search is splitting in two. People still type into Google, but more and more they just ask an AI. Google AI Overviews now appear on a large share of results and reduce clicks to the classic blue links, while ChatGPT, Perplexity and Gemini answer hundreds of millions of questions every week, usually by quoting a few trusted sources. Traditional SEO gets your page indexed. AEO and GEO get your page chosen as the answer and cited. The GEO Plugin by Squirrly SEO does all three, so you do not have to choose. AEO and GEO features GEO/AEO Audit – scores how ready each page is to be cited by AI: a direct-answer block near the top, question-style headings, lists and tables, content depth, freshness, and FAQ / HowTo / Article schema. AI crawler control – decide how GPTBot, ClaudeBot, PerplexityBot, Google-Extended and other AI bots can access your content, straight from your robots rules. llms.txt and llms-full.txt – generate, upload and serve the emerging llms.txt standard so generative engines understand your best content. LLM Indexing – push new and updated URLs to the IndexNow API and the Google Indexing API so search and AI engines discover them fast. Answer-ready Schema / structured data – FAQ, HowTo, Article, Q&A, Organization and more: the machine-readable formats AI engines lift word for word. Inner Links and Link Opportunities – build topical authority by linking the right pages for the right keywords. SEO features Focus Pages – see exactly why a page is not ranking and what to fix, page by page. AI Keyword Research – find keywords you can actually rank for, with real competition and search-intent analysis. Live Assistant – real-time, on-page optimization guidance as you write in Gutenberg, Elementor, Divi and other builders. SEO Goals – a guided, prioritized plan of what to do next. Technical SEO on autopilot – XML sitemaps, canonical links, meta robots, Open Graph and Twitter / X cards, redirects and favicons. Audits and tracking – SERP and rank tracking, traffic, authority and backlink audits, plus competitor analysis. Built for how AI reads the web AEO and GEO reward content that is easy for a machine to extract: a clear answer up front, headings phrased as the questions people ask, lists and tables instead of walls of text, accurate schema, and a fresh last-updated date. Squirrly checks every one of these for you and tells you exactly what to fix, so the same work that helps you rank on Google also helps you get quoted by AI. Getting started in 3 steps Install and activate the plugin, then connect your free Squirrly account to unlock the cloud tools (audits, keyword research, rank tracking). Add your important pages to the GEO/AEO Audit. Squirrly scores each page for SEO and answer-readiness and gives you a prioritized “fix these first” list. Turn on the AEO/GEO essentials: generate your llms.txt, allow the AI crawlers you want, and switch on LLM Indexing so new and updated URLs are pushed to search and AI engines automatically. Works with your stack Gutenberg, Elementor, Divi, WooCommerce, WordPress Multisite, WPML, and PHP 7.0 to 8.x. Migrate safely Import your existing SEO data from Rank Math, Yoast, All in One SEO, SEO Framework, SEO Press, SEO Pressor, Add Meta Tags, Greg’s High Performance SEO, HeadSpace2, Platinum SEO Pack, SEO Title Tags and SEO Ultimate. Trusted worldwide Built by Squirrly Limited (United Kingdom) since 2012, used in 150+ countries, and a multiple-time award-winning SEO tool. Powered by Squirrly’s own AI from AISQ.com: Ranking Vision AI, Keyword Research AI and Ask AI. BENEFITS / CUSTOMER SUCCESS / ALL FEATURES / LIVE DEMO What’s Next If you like our WordPress SEO plugin, then consider checking out our other projects: Squirrly Social – One Year of Social Media Posts in a Flash. Starbox PRO – Your Authors Will Shine Like Stars. Squirrly SPY – Your Competitor’s SEO Growth. In Your Hands.. Education Cloud PLUS – It’s like Netflix for Marketing Education. RankJumps – Managed SEO. Done-for-you by Experts from Squirrly. Learning Solutions by Squirrly – Teach Online. Starting Tomorrow. Hide My WP Ghost – WordPress Security Layer and Security Enhancements. WordPress Developers Page – Innovations and Partnerships. Plugins – Other Plugins created by Squirrly. Credits Florin Muresan – CEO at Squirrly Calin Vingan – CTO at Squirrly Sorel Nagy – Developer Andreea Leau – VP Marketing Cristina Leau – Squirrly mascot designer Alexandra Nicola – COO at Squirrly Teodora Vingan – SEO Analyser Irina Pogor – Content Writer Ana Darstaru – Chief of Customer Service Lucian Nertan – VP of Agency Rares Papita – CHO Investors Ibrahim Evsan, serial entrepreneur, one of the best known bloggers in Germany Philipp Kandal, co-Founder and CTO of Skobbler (recently acquired for $24M by Telenav) Many Thanks. License Squirrly is Free to use. The version from the WP directory will install the Free Version. You’ll be able to use this seo software once you install the plugin and use your email to connect to Squirrly.co For higher content marketing and SEO needs, you can check our Official Site and see what the PRO Plan offers.