CleverReach® WP vs Smush – Image Optimization, Compression, Lazy Load, WebP & CDN

Doodle, kununu, bugatti, Greenpeace and many more create and send their newsletters with CleverReach®. Our email marketing tool simplifies your email marketing workflows! Quickly and easily create professional newsletters for your readers with just a few clicks – you don’t need any programming skills. Simply connect your WordPress backend with CleverReach® now and benefit from the various features of our plugin. Advantages of the CleverReach® Newsletter Plugin The CleverReach® plugin connects our professional newsletter software seamlessly with your WordPress backend. Our plugin offers you an easy way to collect newsletter subscribers via your WordPress site. The following functions are available: Subscriber list and signup form in CleverReach will be created automatically Insert your Double-Opt-In signup form wherever you like – Integrate it with Classic Editor, Gutenberg Editor, Shortcode or Widget Your web content that you can easily use to fill your newsletters with current news or offers with minimal effort Connection with Contact Form 7 plugin. Contacts that submit the Contact Form 7 form can be synchronized to CleverReach via Double opt in Email marketing made easy: Use your WordPress data in CleverReach® to create relevant newsletters for your users. Benefit from more opens and more clicks with less effort. Most important features of CleverReach® Easily create and send emails with our user-friendly newsletter or classic editor Free responsive templates for many events and industries available Transfer existing templates with our Template Converter Analyze the success of your mailings with our reporting Easily segment your recipients with individual tags Double-Opt-In registration forms – GDPR-compliant Free email support Improve user retention in your sleep with automated newsletter workflows Languages: CleverReach® is available in English, German, French, Spanish and Italian. And many more newsletter marketing features: Blacklist check, A/B split tests, spam and design tests, image processing, RSS feeds, dynamic content, import functions, GDPR compliance, subscription and automated multi-level bounce management, personalized newsletter delivery, Social Media Integration, Reporting & Tracking (opening rates, click rates, unsubscribe rates), Google Analytics Integration, Conversion Tracking, automated mailings e. g. with using the last order date, abandoned cart emails, Lifecycle Email Marketing, Autoresponder, Follow-Ups, Whitelisting, Certified Senders Alliance (CSA), Newsletter Client Testing, Senders Policy Framework (SPF), Email Authentication, SSL encoding, surveys … and much more! If you have any questions, please contact our support team. We are happy to help! Exclusive offer for WordPress users Get a 10% discount off your CleverReach® monthly plan during your first year! The discount will be automatically provided when creating a new account. Use our WooCommerce plugin to boost your sales with beautiful newsletters Connect your CleverReach account with WooCommerce within just a few clicks with our CleverReach plugin for WooCommerce and get started with the first newsletter for your customers. Draw their attention towards your latest products, best offers and most profitable discounts and automatically boost your sales. About CleverReach® CleverReach® is one of the leading providers for email marketing and impresses more than 300,000 customers in 170 countries with the effectiveness and simplicity of the software. Founded in 2007, CleverReach® always valued the importance of data protection standards, always exceeding legal requirements.

Compress images, optimize images, and enable image lazy load automatically with the powerful Smush image optimizer to keep your WordPress site fast, without losing quality. Smush makes it easy to optimize images, compress images, and deliver images faster across your entire WordPress site. This all-in-one image optimizer automatically reduces image file sizes, enables image lazy load, and serves modern formats like WebP and AVIF, all without breaking image quality or adding extra work. Whether you’re running a blog, store, or portfolio, Smush helps you optimize images at scale and keep your site fast with a trusted WordPress image optimizer. Trusted by 1+ Million Sites | 4.8/5 Star Rating Get everything you need to optimize images and speed up your site. Smush works out of the box with no complicated setup – just install and let it handle the rest. Compress images without losing quality Reduce image file size automatically while keeping your images sharp and clear. Smush is an easy-to-use image optimizer which let’s you compress images using both lossless and lossy compression, giving you the best balance of quality and performance without extra work. You can also compress images outside the media library using Directory Smush, making it easy to optimize images stored in theme folders, plugins, or other directories on your server. Lazy load images for faster pages Enable image lazy load across your site so images load only when needed. This image optimizer improves initial page speed and creates a smoother experience for visitors without extra configuration. Serve WebP and AVIF images automatically (PRO) Convert images to WebP and AVIF and serve them automatically to supported browsers. Smush helps you optimize images using next-gen formats to reduce file size and improve load times across your WordPress site. Deliver images faster with an Image CDN (PRO) Serve images through a global image CDN to reduce latency and improve load times for visitors around the world. 119 global CDN servers Up to 500 GB of bandwidth Faster image delivery based on visitor location Improved performance for image-heavy and high-traffic sites Automatically resize and fix image dimensions (PRO) Eliminate common PageSpeed warnings and improve layout stability with automatic image sizing. Smush dynamically resizes images to perfectly fit their containers, regardless of original size, helping fix the “Properly size images” warning in Google PageSpeed Insights. It also automatically adds missing width and height attributes to your images, improving rendering speed and reducing layout shifts. This helps you meet the “Ensure images have explicit width and height” recommendation without any manual work. Optimize your entire site, automatically Smush works across your whole site as a powerful image optimizer to optimize images as you upload them and maintain performance over time without manual work. Optimize images automatically on upload Compress images in bulk or individually Works with your existing media library No need to re-upload images Enable image lazy load across your site Convert images to WebP and AVIF Deliver images with an integrated image CDN Automatically resize and serve correctly sized images Optimize images outside the media library with Directory Smush Built for performance Smush improves page speed and overall performance by reducing image weight and improving how images are delivered. Reduce page load times Improve user experience Better performance for image-heavy pages Supports image lazy load and preload images (PRO) for faster perceived performance Works with your existing setup Smush is built to work with your current WordPress setup, including popular themes, page builders, and plugins. Compatible with Gutenberg, Elementor, WPBakery, and more Works with WooCommerce stores No need to change your workflow Easy to enable and configure Designed to be simple You don’t need to be a performance expert to optimize images with Smush image optimizer. Works out of the box Simple settings when you need them No technical knowledge required Safe to use on any site Why choose Smush? There are plenty of image optimization plugins, but Smush focuses on making it easy to optimize images, compress images, and improve performance without complexity. As a leading WordPress image optimizer, Smush gives you powerful optimization tools without the technical hassle. Trusted by over 1 million WordPress users Built specifically for WordPress Regular updates and improvements Backed by the WPMU DEV team Get started in minutes Install Smush, activate it, and start to compress images, optimize images, and enable image lazy load right away. This easy-to-use image optimizer helps most sites see improvements immediately without changing how they upload or manage images. About Us WPMU DEV is a premium supplier of quality WordPress plugins, services and support. Learn more here: https://wpmudev.com/ Don’t forget to stay up to date on everything WordPress from the Internet’s number one resource: WPMU DEV Blog Hey, one more thing… we hope you enjoy our free offerings as much as we’ve loved making them for you! Contact and Credits Originally written by Alex Dunae at Dialect (dialect.ca, e-mail ‘alex’ at ‘dialect dot ca’), 2008-11.