CartFlows – Funnel Builder & Checkout Plugin for WooCommerce vs WowOptin

The #1 WordPress Funnel Builder & WooCommerce Checkout Plugin CartFlows is the #1 WordPress funnel builder and WooCommerce checkout plugin—trusted by over 200,000 stores worldwide. Since 2018, CartFlows has helped eCommerce sellers, course creators, agencies, and entrepreneurs turn their WooCommerce stores into high-converting revenue machines. Your WooCommerce checkout should do more than just work—it should convert. CartFlows replaces the clunky default WooCommerce checkout with a sleek, distraction-free, conversion-optimized experience that helps you sell more and maximize average order value (AOV) with every transaction. Try the live demo of CartFlows The Affordable ClickFunnels Alternative Built for WordPress Tired of paying $97–$297/month for SaaS funnel builders like ClickFunnels? CartFlows gives you all the same power—unlimited funnels, upsells, order bumps, A/B testing, and analytics—directly inside WordPress, at a fraction of the cost. No monthly SaaS fees. No lock-in. Full control over your data. Why Your WooCommerce Store Needs CartFlows The default WooCommerce checkout is functional, but far from modern. It lacks the speed, personalization, and seamless experience today’s customers expect. A clunky checkout loses sales every day, and nobody wants that. That’s where CartFlows steps in. With CartFlows, you can: Build a complete WordPress sales funnel without ever leaving your dashboard Replace WooCommerce’s default checkout with a modern, conversion-focused page Add one-click upsells, downsells, and dynamic order bumps to every funnel Create a one-page checkout, two-step checkout, or multi-step checkout flow Import professionally designed funnel templates in one click and go live in minutes Track funnel performance with built-in analytics and a revenue insights dashboard Automate post-purchase workflows, follow-up emails, and lead nurturing What’s New | Docs | Video Tutorials | Get Help | Community What Makes CartFlows Unique? Built for WooCommerce: CartFlows is the ultimate checkout plugin and WordPress funnel builder—designed from the ground up to work seamlessly within your existing WooCommerce setup. Seamless page builder integration: Works with Elementor, Spectra, Bricks, Divi, Beaver Builder, Gutenberg, and more. Effortless setup: Pre-designed funnel templates and drag-and-drop editing mean you can build high-converting funnels without touching a line of code. Revenue boosters: One-click upsells, downsells, and order bumps help maximize your store’s average order value (AOV) on every transaction. Modern checkout styles: Replace WooCommerce’s default checkout with sleek, branded layouts—one-column, two-column, multi-step, or instant checkout—all optimized for conversions. Affordable: Get advanced funnel builder features without the hefty price tag of SaaS tools like ClickFunnels or Kajabi. How It Works Install CartFlows: Activate the WordPress funnel builder from your WordPress dashboard. Choose a template: Pick a professionally designed sales funnel and checkout template. Customize your funnel: Use your favorite page builder to craft a seamless checkout experience. Add dynamic offers: Boost revenue with personalized upsells, downsells, and order bumps. Optimize with insights: Use CartFlows’ analytics to refine your funnels and improve performance. 💪 Powerful Features CartFlows Free Features 1. Modern Checkout Styles Replace the boring default WooCommerce checkout with a clean, conversion-focused experience that keeps buyers moving forward. 2. Instant Layouts Skip the design work and launch a fully optimized sales funnel in minutes with professionally designed, ready-to-use layouts for every funnel step. 3. Multi-Page Builder Support No matter your favorite page builder—Spectra, Elementor, Bricks, or Beaver—CartFlows works seamlessly with them all. Build beautiful, high-converting funnels your way, without limits or friction. 4. Override Store Checkout Replace the default WooCommerce checkout with a streamlined, branded checkout experience. Whether it’s a single-step, two-step, or multi-step checkout, CartFlows gives you complete control over the WooCommerce checkout page—without writing a single line of code. 5. Import Ready-Made Sales Funnels Why build from scratch? Import pre-made, conversion-optimized sales funnel templates with one click and start selling immediately. Every template is fully customizable using your page builder of choice. 6. Checkout Form Field Editor Customize your WooCommerce checkout form fields with ease. Add, remove, reorder, or create custom fields to match your business needs and create a frictionless checkout experience that converts. 7. Social Media Pixel Tracking Track customer actions across your entire funnel with built-in support for Google, Facebook, Pinterest, Snapchat, and TikTok pixels. Get deeper ad insights, retarget smarter, and turn more ad clicks into completed purchases. 8. Automations with OttoKit Connect CartFlows to OttoKit to automate post-purchase workflows—send thank you emails, tag customers, notify your team, and manage leads—all without leaving WordPress. Integrates with 1,000+ apps including Gmail, Slack, Mailchimp, and more. CartFlows Pro Features 1. One-Click Upsells & Downsells Show customers a perfectly timed post-purchase upsell offer they can accept with a single click—no re-entering payment details. Increase your average order value on every transaction with dynamic upsell paths that respond to what customers already bought. 2. Dynamic Order Bumps Boost revenue with personalized order bumps placed right on the WooCommerce checkout page. Use smart rules to show the most relevant offer based on cart contents, total, or customer history. Features multiple modern order bump styles and custom placement options. 3. A/B Split Testing Test multiple versions of your checkout pages, upsell offers, order bumps, and headlines to find what converts best. Make data-driven decisions and continuously optimize every step of your WordPress sales funnel. 4. Advanced Funnel Analytics Track conversions, revenue per funnel step, average order value, and customer behavior from a unified analytics dashboard. Identify underperforming steps and make targeted improvements to maximize your store’s revenue. 5. Smart Funnel Routing Create personalized funnel journeys based on what’s in the customer’s cart or their purchase history. Smart Funnel Routing dynamically directs buyers to the most relevant upsell path—increasing the likelihood of conversion at every step. 6. Google Address Autocomplete Speed up checkout by letting customers autocomplete their shipping and billing address with Google Maps integration. Fewer keystrokes means fewer drop-offs—especially on mobile. 7. Auto Apply Coupons Stop making customers hunt for discount codes. With Auto Apply Coupons, discounts are applied automatically at checkout when conditions are met—creating a smoother buying experience and reducing cart abandonment. 8. Lead Generation Tools Build your email list while making sales. CartFlows’ built-in opt-in pages and lead capture features let you create high-converting landing pages and squeeze pages that feed leads directly into your email marketing platform. 9. Product Options Let customers personalize their purchase right at checkout—choose sizes, colors, quantities, or add-ons. With highlight product and quantity selection controls, you can present choices in a way that feels helpful, not overwhelming. 10. Enhanced Subscription Handling Selling recurring products? CartFlows integrates with WooCommerce Subscriptions to handle auto-payment retries, proration for upgrades, and seamless subscription checkout flows. 11. Conversion-Focused Funnel Templates Access the full library of premium, professionally designed sales funnel templates for every use case—eCommerce, courses, memberships, lead generation, and more. Import any template with one click and customize it with your page builder. 12. Add Unlimited Funnel Steps Build complete, multi-step sales funnels with upsells, downsells, thank-you pages, opt-in steps, and more. With CartFlows Pro, there’s no limit to the number of funnels or steps you can create. ✅ Who Can Benefit from CartFlows? CartFlows is the perfect WordPress funnel builder and WooCommerce checkout plugin for any store or business. Common use cases include: Ecommerce sellers Course creators Membership platforms Freelancers and consultants Marketing agencies Small business owners Service providers Event planners and event organizers Digital product vendors Health and wellness professionals Dropshippers Nonprofits and charities Local businesses Financial advisors Software companies Fashion and apparel brands Fitness coaches Authors and publishers Subscription box providers Personal brands and bloggers Real estate professionals Educational institutions 🔗 Works Great With CartFlows is designed to work seamlessly alongside these powerful companion plugins: Cart Abandonment Recovery for WooCommerce – Recover lost sales automatically by sending timed email sequences to shoppers who left without completing checkout. Pair with CartFlows to capture abandonment across every step of your funnel. Modern Cart for WooCommerce – Add a beautiful slide-out cart, floating cart icon, in-cart upsells, and a free shipping progress bar to your WooCommerce store. The perfect companion to CartFlows for a complete pre-to-post checkout funnel experience. Power Coupons for WooCommerce – Automatically apply discount rules at checkout based on cart conditions—no coupon codes required. Works alongside CartFlows’ checkout to create smooth, incentivized buying experiences. Variation Swatches for WooCommerce – Replace boring WooCommerce dropdown variation selectors with visual color swatches, image thumbnails, and text labels. Makes product selection faster and more intuitive—especially on CartFlows checkout pages with variable products. Supported Themes, Plugins and Tools Themes CartFlows works with any WooCommerce-compatible theme, including: ➡️ Astra ➡️ Spectra One ➡️ Avada ➡️ Blocksy ➡️ Divi ➡️ Flatsome ➡️ GeneratePress ➡️ Hello Elementor ➡️ Hestia ➡️ Kadence ➡️ Neve ➡️ OceanWP ➡️ Phlox ➡️ PopularFX ➡️ Storefront ➡️ Woostify ➡️ Zakra Page Builders CartFlows works with any page builder compatible with WooCommerce, including: ➡️ Spectra ➡️ Elementor ➡️ Divi Builder ➡️ Bricks Builder ➡️ Beaver Builder ➡️ Brizy Builder ➡️ Thrive Architect ➡️ Gutenberg ➡️ Oxygen Builder Payment Gateways CartFlows works with any WooCommerce-compatible payment gateway, including: ➡️ Stripe Payments for WooCommerce by Checkout Plugins ➡️ PayPal Payments for WooCommerce by Checkout Plugins ➡️ WooCommerce Stripe Payment Gateway ➡️ PayPal Express Checkout ➡️ WooCommerce Payments ➡️ PayPal Payments ➡️ Mollie ➡️ Square ➡️ Auth.Net ➡️ Direct Bank Transfer (BACS) Other Compatible Plugins ➡️ Cart Abandonment Recovery for WooCommerce ➡️ Power Coupons for WooCommerce ➡️ Modern Cart for WooCommerce ➡️ Variation Swatches for WooCommerce ➡️ SureMembers ➡️ LearnDash ➡️ TutorLMS ➡️ LifterLMS ➡️ MemberPress ➡️ LearnPress ➡️ Wishlist Member ➡️ FluentForms ➡️ AliDropship ➡️ OttoKit Integrations CartFlows integrates with 1,000+ apps and services via OttoKit—including Asana, AirTable, Gmail, Slack, Mailchimp, ActiveCampaign, and thousands more. 👥 Connect with Our Team and Community Facebook Group: Join our active community for tips, tricks, and updates.

🔥 Canva-like popup building flexibility for WordPress 📜 700+ eye-catching ready-made popup designs 🖇️ Integrations with 10+ email marketing and analytics tools 🤯 AI-powered copywriting with ChatGPT, Gemini, and Grok 🧪 Both manual and automated A/B testing available 🎯 Advanced targeting options for better conversion 💖 A plugin by WPXPO that powers 60K+ businesses 💪 Dedicated support team with 4.9/5 customer satisfaction on Trustpilot 🔥 WowOptin Pro | 📃 Documentation WowOptin is a popup builder plugin for collecting leads from various sources. It offers 700+ pre-designed popups, slides, hello bars, and in-line banners, plus 10+ integrations and built-in A/B testing to enhance lead collection with AI-powered copywriting. ✔ Subscriber ✔ Announcement ✔ Coupon ✔ Special Offers ✔ Exit Intent ✔ Increase Sales ✔ Boost conversions ✔ Gamification (Coming Soon) ✔ Feedback (Coming Soon) What can I do with WowOptin? WowOptin is just another opt-in and popup builder with more flexibility and dynamic controls. Let’s start exploring the different possibilities of WowOptin. Popups WowOptin helps you build the perfect pop ups based on your requirements. So you can collect leads, show discounts, or reduce abandoned carts. Here is a list of popups that you can make with WowOptin: ✔ Lead Magnet Popup ✔ Exit Intent Popup ✔ Contact Form Popup ✔ Announcement Popup ✔ Upsell Popup ✔ Cross-sell Popup ✔ And More Banner / Hellobar Showing banners or a hello bar is a great way to display sales campaign announcements. With WowOptin you can build eye catchy banners and display them on your desired pages or full site. It will make sure that all of your visitors are aware of the sales campaigns. Slides slides are another great way to showcase announcements or special offers. It ensures that your visitors have a good browsing experience and see the offer. You can adjust the position as per your requirements. Inline Forms It helps you create your opt-ins and place them on your desired position via shortcode. It can be on your blog posts, product pages, sidebar, or footer widgets. So you can create lead magnets or subscription forms and place them on the places you want. Multi-Step Form With WowOptin, you can also create multi-step forms to make them more engaging and conversion-focused. Like in the first step you can get the email ID and then you can show your announcement, discount coupon, or whatever you want. Canva Like Optin Builder Building optins and popups shouldn’t be hard and time-consuming. That’s why we have tried to make it simplified and user-friendly. You can just drag and drop elements, place them anywhere, customize and that’s all, your optin is ready. Adjusting element position is as easy as using Canva editor in WordPress. AI-Powered Copywriting Empower your copywriting with AI – use either ChatGPT, Grok, or Gemini to create catchy messages for your popups and banners. You can also create the messages in different languages! A/B Testing Conduct A/B tests on opt-in banners – see which ones perform the best. Only keep the best-performing popups and banners live using the manual or the automated testing functionality. Responsive You can also make the optin responsive to all types of devices. You just need to use your preferred device to see the presentation and adjust the position accordingly. And you can also hide any elements for specific devices. Premade Template WowOptin has a growing templates library if you don’t like to do things from scratch. You can just explore and import the one that suits your needs. Not only that but you can also further customize the premade templates to make them even better. Smart Trigger No matter how good your optins are, they will be wasted if they don’t appear at the right time. Thanks to WowOptin’s trigger options you don’t need to worry about that. The following are the available triggering options: ✔ After X Seconds ✔ After Scrolling X ✔ Inactivity Mode ✔ Exit Intent ✔ On Click Audience Customer segmentation is another important thing to create high-converting optins. WowOptin has the most advanced targeting options. So you can make your that the optins are displayed to the right person. Here is the list of available audience targeting options. ✔ Visitor Devices ✔ Visitor Types – New or Returning, Customer or Visitor ✔ Browser Languages ✔ GEO Location ✔ Operating System ✔ Traffic Sources Display Rules Display refers to which page(s) you want to display the optins. It can be blog posts, static pages, single product pages, or any other WooCommerce pages. And, if you use EDD, you can also target cart, checkout, etc pages with ease. Schedules Manually enabling and disabling optins is a challenging task. The good news is you don’t need to worry about it anymore. Because with WowOptin you can set start and end dates for the optins. So they will automatically stop showing once the duration is over. You can also schedule them based on specific days and times. Optin Intervals Interval is a very effective control to have if you don’t want to annoy the visitors and still want good results. It allows you to decide when and how many times the visitors will see the optins and when they will stop showing it. Other Wow Plugins As you are considering WowOptin, make sure to check out our other plugins that can also help you make your business WOW. 📄 WowInvoice: A reliable PDF invoices & packing slips plugin for WooCommerce that keeps your order documents organized and ready. 🚚 WowShipping 🔥: The most advanced and flexible table rate shipping plugin for WooCommerce with live rates from UPS, USPS, FedEx, DHL Express, Australia Post, Canada Post, and Sendle. ➕ WowAddons 🔥: The best product addons plugin for WooCommerce with 25+ extra options, custom fields, and conditional logic, allowing you to sell customizable products with ease. 📃 PostX: The first ever Gutenberg dynamic site builder plugin specially designed & developed for News, Magazine, and Blogging sites. 🏪 WowStore: Give your WooCommerce store the look and professional style it deserves. On top of that enjoy exclusive features to increase conversion and boost sales. 🤑 WowRevenue: The most advanced and unique WooCommerce plugin that boosts your revenue by increasing the order value without any extra marketing costs. 📦 WholesaleX: The complete solution for creating and managing WooCommerce B2B or B2B + B2C hybrid stores without breaking your bank. Author Developed by WPXPO. Contribute to WowOptin on Bitbucket and join the party. 3rd party as a service We use IPinfo to accurately determine the user’s IP address location, allowing us to display Optin based on their specific location in the world. We also use Pexels and Unsplash to provide stock images and videos to the user in the Optin Builder. Our Service Terms and Privacy Policy Read our Plugin Service Terms and Privacy Policy. Translations You can translate WowOptin on translate.wordpress.org.